Najac, Occitania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Najac, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,258 per year — at a $98 nightly rate, 39.0% occupancy, and a $42 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 31 active listings, Najac is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 14.8% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Najac?
In Najac, the headline Airbnb metrics are $9,258 in average annual revenue,39.0% occupancy, $98 ADR, and $42 in RevPAR, and guests book about 55 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Najac?
Understanding the monthly revenue variations for Airbnb listings in Najac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Najac is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Najac across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,372+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,527 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $922 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $515, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Najac
What Is the Monthly Airbnb Occupancy Rate in Najac?
Maximize your bookings by understanding the Najac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Najac:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Najac
What Is the Average Airbnb Nightly Rate in Najac?
Effective short term rental pricing strategy in Najac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Najac typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $145+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Najac
What Is the RevPAR for Airbnb in Najac?
RevPAR in Najac is currently $42. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $21 RevPAR.
- Typical properties (Median) generate $34 RevPAR.
- Strong performers (Top 25%) earn $53 RevPAR.
- Best-in-class (Top 10%) achieve $70 RevPAR.
Average Monthly RevPAR Trend in Najac
RevPAR Insights for Najac
- The average RevPAR in Najac is $42. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($70) and bottom 25% ($21) is $50, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Najac benchmarks. If your RevPAR falls below the median of $34, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $53+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Najac?
Najac's peak Airbnb season falls in August, July, September, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $1,886 per month
- Occupancy rates average 52.5%
- Daily rates average $111
Shoulder Season
- Revenue averages $1,032 per month
- Occupancy maintains around 34.8%
- Daily rates hold near $103
Low Season (February, March, November)
- Revenue drops to average $543 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $100
Seasonality Insights for Najac
- Airbnb seasonality in Najac is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Najac's highest earning potential, with monthly revenues climbing to $2,340, occupancy reaching 64.3%, and ADRs peaking at $114.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $493, occupancy could drop to 18.1%, and ADRs may adjust to $96.
- Lower occupancy paired with meaningful seasonality means hosts in Najac need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Najac, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Najac?
While Najac, Occitania, France currently shows low STR regulations, 10% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Najac to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 10% licensed listings)
What Are the Best Neighborhoods for Airbnb in Najac?
With a compact short-term rental market, Najac gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Najac Village | Charming medieval village known for its historical significance, stunning views, and picturesque streets. Attracts tourists interested in history and cultural experiences. | Najac Castle, St. John the Baptist Church, local artisan shops, scenic hiking trails, river activities on the Aveyron |
| Aveyron Valley | Beautiful natural surroundings perfect for nature lovers and outdoor enthusiasts. Great for families and groups looking for adventure and relaxation in a serene environment. | Aveyron River activities, hiking trails, cycling routes, picnic areas, wildlife watching |
| Bastide de Villefranche-de-Rouergue | Historic bastide town offering rich cultural experiences and well-preserved medieval architecture. Ideal for visitors wanting to immerse themselves in local traditions. | Notre Dame de Villeneuve, Place de la République, Rue du Palais, local markets, cultural festivals |
| Conques | Famous for its abbey and breathtaking views, this small village attracts visitors seeking spirituality and architectural beauty. A peaceful retreat for those looking to disconnect from city life. | Sainte-Foy Abbey, scenic viewpoints, historical buildings, village workshops, local art galleries |
| St. Antonin Noble Val | Known for its beautiful old town and vibrant markets, this area is popular with tourists for both relaxation and exploration, offering a mix of culture and nature. | St. Antonin market, river kayaking, historic buildings, local eateries, hiking trails |
| Roquefort-sur-Soulzon | Famous for its cheese production, this area attracts foodies and culinary tourists looking to explore local flavors and artisan products. | Roquefort caves, cheese tasting tours, local markets, historical sites, scenic landscapes |
| Cordes-sur-Ciel | Perched on a hilltop, Cordes-sur-Ciel is known for its stunning views and artistic community, making it a great destination for art lovers and romantics. | art galleries, vintage shops, historical architecture, scenic viewpoints, local festivals |
| Penne | A small village with an imposing castle and beautiful landscapes, ideal for quiet retreats and outdoor activities, perfect for romantic getaways or family vacations. | Penne Castle, hiking trails, local vineyards, river views, artisan shops |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Najac offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Najac?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Najac
- The Najac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Najac, House properties are the most common (58.1%), reflecting the local real estate landscape.
- Houses represent a significant 58.1% portion, catering likely to families or larger groups.
- The presence of 9.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.2%) offer potential for unique stay experiences.
Najac Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Najac
- The dominant room capacity in Najac is 2 bedrooms listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.8% of the active Airbnb listings in Najac, indicating a high concentration in these sizes.
- A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Najac.
Najac Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Najac
- The most common guest capacity trend in Najac vacation rentals is listings accommodating 4 guests (41.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Najac STR market, accounting for 58.0% of listings.
- 29.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Najac.
- On average, properties in Najac are equipped to host 4.5 guests.
How Do Listings in Najac Compare on Quality?
Listing quality in Najac can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Najac
- At 23.1 photos per listing on average, Najac hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Najac averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Najac?
Amenity Prevalence
Amenity Insights for Najac
- Essential amenities in Najac that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Najac: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Najac to stay competitive.
Which Airbnb Amenities Boost Revenue in Najac?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Najac, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 71.0% | $12,913 | $321 | 3921.5% |
Cooking basics | 83.9% | $10,573 | $2,419 | 337.1% |
Toaster | 64.5% | $12,205 | $3,899 | 213.0% |
Outdoor furniture | 67.7% | $11,843 | $3,827 | 209.4% |
Hot water kettle | 74.2% | $11,175 | $3,745 | 198.4% |
Wine glasses | 71.0% | $11,448 | $3,904 | 193.2% |
Outdoor dining area | 74.2% | $11,134 | $3,862 | 188.3% |
Refrigerator | 74.2% | $11,080 | $4,019 | 175.7% |
Barbecue utensils | 48.4% | $13,527 | $5,256 | 157.4% |
Dishwasher | 45.2% | $13,812 | $5,507 | 150.8% |
Revenue Impact Insights for Najac
- Wifi tops the revenue impact list with a 3921.5% uplift — listings with this amenity earn $12,913 vs. $321 without it.
- Cooking basics — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Najac STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Najac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNajac Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Najac
- The typical guest profile for Airbnb in Najac consists of primarily domestic travelers (74%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 73.6% of guests.
- Key international markets include France (73.6%) and United Kingdom (7.7%).
- Top languages spoken are English (36.8%) followed by French (35.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Toulouse.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Najac?
Listings in Najac average 4.81 out of 5 overall, with about 29.2 reviews per active listing and 29.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Najac
- With an overall rating of 4.81, Najac listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.89), while Cleanliness (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 29.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 29.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Najac Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Najac
- The most common availability pattern in Najac falls within the 271-366 days range, representing 54.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Najac (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Najac?
Average Booking Lead Time by Month
Booking Lead Time Insights for Najac
- The overall average booking lead time for vacation rentals in Najac is 55 days.
- Guests book furthest in advance for stays during August (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Najac.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Najac averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Najac?
Guests in Najac stay about 5.9 nights on average, generating roughly 432 reservations and 13.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Najac
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Najac
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (9.5 nights) and shorten in Nov (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Najac Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3.2% of total
2 Nights
7 listings
22.6% of total
3 Nights
2 listings
6.5% of total
4-6 Nights
7 listings
22.6% of total
7-29 Nights
1 listings
3.2% of total
30+ Nights
13 listings
41.9% of total
Key Insights
- The most prevalent minimum stay requirement in Najac is 30+ Nights, adopted by 41.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (41.9%) caters to monthly stays (30+ nights) in Najac, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 41.9% of Najac hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 41.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Najac.
Najac Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
3.2% of total
Flexible
11 listings
35.5% of total
Moderate
3 listings
9.7% of total
Firm
14 listings
45.2% of total
Strict
2 listings
6.5% of total
Cancellation Policy Insights for Najac
- The prevailing Airbnb cancellation policy trend in Najac is Firm, used by 45.2% of listings.
- A majority (51.7%) of hosts in Najac utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (6.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 45.2% market standard in Najac.
- Using a Strict policy might deter some guests, as only 6.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Najac.
How Much Are Airbnb Cleaning Fees in Najac?
Cleaning fees in Najac are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Najac
- About 61.3% of Najac listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $57 is close to the median ($58), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Najac median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Najac Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Najacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gîte de Cournayres. Stunning views of Najac.
Entire Place • 6 bedrooms

Le Rivet, Najac
Entire Place • 5 bedrooms

Maison Laroussinie: cottage for 2 to 8 people
Entire Place • 3 bedrooms

Fully equipped cosy house (for 2 to 8)
Entire Place • 4 bedrooms

95m² holiday cottage 7 minutes driving from Najac!
Entire Place • 1 bedroom

Le Quatorze, in the heart of Najac
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Najac?
Learn from the best! This table showcases top-performing Airbnb hosts in Najac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emilie | 2 | $33,699 | 106 | 4.83/5.0 |
| Mazières | 1 | $30,925 | 54 | 4.70/5.0 |
| Celia | 1 | $23,942 | 40 | 4.73/5.0 |
| Sébastien | 2 | $21,442 | 38 | 4.87/5.0 |
| Alexandra | 1 | $19,363 | 48 | 5.00/5.0 |
| Marissa | 1 | $18,716 | 10 | 4.90/5.0 |
| Jamie | 2 | $17,967 | 102 | 4.94/5.0 |
| Laurence | 2 | $16,670 | 47 | 4.68/5.0 |
| Ugo | 1 | $14,262 | 39 | 4.97/5.0 |
| Yvan | 1 | $14,102 | 34 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Najac.
Who Are the Airbnb Hosts in Najac?
Najac has a relatively balanced host base.
Host Profile Insights for Najac
- A 32.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 3.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 54.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Najac averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Najac's Airbnb Market Compare to Nearby Cities?
How does the Najac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Saint-Pierre-Roche, Najac has 8 percentage points lower occupancy and about $91 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bourrou | 10 | $2,920 | $291.95 | 36% |
| Eynesse | 13 | $2,611 | $335.82 | 38% |
| Pont-de-Larn | 17 | $2,475 | $248.43 | 32% |
| Saint-Pierre-Roche | 12 | $2,408 | $189.67 | 47% |
| Damiatte | 11 | $2,399 | $311.50 | 34% |
| Saint-Victor-la-Rivière | 21 | $2,333 | $164.08 | 44% |
| La Dornac | 10 | $2,310 | $288.02 | 33% |
| Astaffort | 14 | $2,272 | $345.46 | 26% |
| La Magdelaine-sur-Tarn | 10 | $2,204 | $270.64 | 25% |
| Montmoreau | 15 | $2,089 | $233.63 | 32% |
Frequently Asked Questions About Airbnb in Najac
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Najac.
How much do Airbnb hosts make in Najac?
Najac hosts earn about $9,258 per year on average, with an average nightly rate of $98 and RevPAR of $42. Those figures describe the typical revenue environment for active listings in Najac, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, Najac market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Najac?
The average Airbnb occupancy rate in Najac is 39.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Najac?
Listings in Najac average $98 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Najac?
Najac currently has about 31 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Najac?
AirROI currently classifies the short-term rental regulation level in Najac as Low. The dataset also shows about 9.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Najac?
RevPAR in Najac is about $42. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Najac?
Occupancy of 39.0% means Najac is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,258, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Najac?
The average booking lead time in Najac is about 55 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Najac?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Najac include Najac Village, Aveyron Valley, Bastide de Villefranche-de-Rouergue. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Najac?
entire_home listings make up 96.8% of the active supply in Najac. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Najac compare to nearby Airbnb markets?
Among neighboring markets, Bourrou posts $35,035 in average annual revenue with 36.4% occupancy, compared to Najac's $9,258 and 39.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Najac?
The average Airbnb stay length in Najac is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Najac?
Airbnb listings in Najac average 4.81 out of 5 overall. About 29.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Najac?
Wifi and Cooking basics are among the strongest revenue-linked amenities in Najac. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Najac?
Yes. About 61.3% of active Airbnb listings in Najac charge a cleaning fee, and the average fee is $57. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Najac?
At 32.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.