Villefranche-de-Rouergue, Occitania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Villefranche-de-Rouergue, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $8,224 per year — at a $104 nightly rate, 35.8% occupancy, and a $37 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 73 active listings, Villefranche-de-Rouergue is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply expanded 49.0% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Villefranche-de-Rouergue?
In Villefranche-de-Rouergue, the headline Airbnb metrics are $8,224 in average annual revenue,35.8% occupancy, $104 ADR, and $37 in RevPAR, and guests book about 45 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Villefranche-de-Rouergue?
Understanding the monthly revenue variations for Airbnb listings in Villefranche-de-Rouergue is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villefranche-de-Rouergue is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villefranche-de-Rouergue across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,219+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,400 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $807 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $459, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villefranche-de-Rouergue
What Is the Monthly Airbnb Occupancy Rate in Villefranche-de-Rouergue?
Maximize your bookings by understanding the Villefranche-de-Rouergue STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villefranche-de-Rouergue:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villefranche-de-Rouergue
What Is the Average Airbnb Nightly Rate in Villefranche-de-Rouergue?
Effective short term rental pricing strategy in Villefranche-de-Rouergue involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villefranche-de-Rouergue typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $185+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Villefranche-de-Rouergue
What Is the RevPAR for Airbnb in Villefranche-de-Rouergue?
RevPAR in Villefranche-de-Rouergue is currently $37. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $22 RevPAR.
- Typical properties (Median) generate $29 RevPAR.
- Strong performers (Top 25%) earn $39 RevPAR.
- Best-in-class (Top 10%) achieve $76 RevPAR.
Average Monthly RevPAR Trend in Villefranche-de-Rouergue
RevPAR Insights for Villefranche-de-Rouergue
- The average RevPAR in Villefranche-de-Rouergue is $37. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($76) and bottom 25% ($22) is $55, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Villefranche-de-Rouergue benchmarks. If your RevPAR falls below the median of $29, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $39+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Villefranche-de-Rouergue?
Villefranche-de-Rouergue's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $1,633 per month
- Occupancy rates average 48.7%
- Daily rates average $110
Shoulder Season
- Revenue averages $933 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $105
Low Season (January, February, November)
- Revenue drops to average $686 per month
- Occupancy decreases to average 29.2%
- Daily rates adjust to average $105
Seasonality Insights for Villefranche-de-Rouergue
- Airbnb seasonality in Villefranche-de-Rouergue is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Villefranche-de-Rouergue's highest earning potential, with monthly revenues climbing to $1,951, occupancy reaching 54.5%, and ADRs peaking at $111.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $640, occupancy could drop to 29.0%, and ADRs may adjust to $101.
- Lower occupancy paired with meaningful seasonality means hosts in Villefranche-de-Rouergue need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Villefranche-de-Rouergue, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Villefranche-de-Rouergue?
With 11% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Villefranche-de-Rouergue. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Villefranche-de-Rouergue to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 11% licensed listings)
What Are the Best Neighborhoods for Airbnb in Villefranche-de-Rouergue?
Villefranche-de-Rouergue is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town | Charming historical center with medieval architecture and narrow cobblestone streets. Ideal for tourists who enjoy cultural heritage and picturesque scenery. | Église Saint-Jean, Château de Villefranche-de-Rouergue, Place de la République, local artisan shops, historical museums |
| Place de la République | Main public square serving as a social hub for both locals and visitors. It's surrounded by cafes and shops, perfect for tourists wanting to experience local life. | Cafés and restaurants, weekly markets, public events, local boutiques |
| Bourg Centre | Centrally located area close to amenities and public transport. It attracts a mix of families and business travelers due to its accessibility. | local markets, schools, health services, parks, walking trails |
| Rive Gauche | Scenic riverside area that offers beautiful views and recreational activities. Great for tourists interested in nature and outdoor adventures. | Boat rentals, walking paths along the river, picnic areas, nature trails |
| Les Quatre Saisons | Residential neighborhood that is becoming more popular for travelers looking for a quieter, suburban experience while still close to the town's attractions. | parks, local shops, community events |
| La Vallée du Lot | Beautiful valley that offers access to stunning landscapes and outdoor activities like hiking and fishing, attracting nature lovers. | Lot River, hiking trails, scenic viewpoints, wildlife watching |
| Nearby Castelnau-de-Montmiral | Nearby picturesque village well-known for its historical sites and charming ambiance. Attracts tourists looking to explore the surrounding rural areas. | Castelnau-de-Montmiral medieval village, vineyards tours, local festivals |
| Southeast Countryside | Rural area offering tranquility and natural beauty, popular among guests looking for a peaceful retreat away from the city. | farms, vineyards, stunning landscapes, rural tourism activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Villefranche-de-Rouergue offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Villefranche-de-Rouergue?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villefranche-de-Rouergue
- The Villefranche-de-Rouergue Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89% of the 73 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villefranche-de-Rouergue, Apartment/Condo properties are the most common (45.2%), reflecting the local real estate landscape.
- Houses represent a significant 41.1% portion, catering likely to families or larger groups.
- The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 5.5%) offer potential for unique stay experiences.
Villefranche-de-Rouergue Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villefranche-de-Rouergue
- The dominant room capacity in Villefranche-de-Rouergue is 1 bedroom listings, making up 43.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.2% of the active Airbnb listings in Villefranche-de-Rouergue, indicating a high concentration in these sizes.
- A significant 23.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villefranche-de-Rouergue.
Villefranche-de-Rouergue Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villefranche-de-Rouergue
- The most common guest capacity trend in Villefranche-de-Rouergue vacation rentals is listings accommodating 4 guests (31.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Villefranche-de-Rouergue STR market, accounting for 54.8% of listings.
- 23.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villefranche-de-Rouergue.
- On average, properties in Villefranche-de-Rouergue are equipped to host 3.8 guests.
How Do Listings in Villefranche-de-Rouergue Compare on Quality?
Listing quality in Villefranche-de-Rouergue can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Villefranche-de-Rouergue
- At 22.8 photos per listing on average, Villefranche-de-Rouergue hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Villefranche-de-Rouergue averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Villefranche-de-Rouergue?
Amenity Prevalence
Amenity Insights for Villefranche-de-Rouergue
- Essential amenities in Villefranche-de-Rouergue that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villefranche-de-Rouergue: Wifi.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villefranche-de-Rouergue to stay competitive.
Which Airbnb Amenities Boost Revenue in Villefranche-de-Rouergue?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Villefranche-de-Rouergue, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pocket wifi | 11.0% | $16,674 | $7,184 | 132.1% |
Bed linens | 68.5% | $10,013 | $4,334 | 131.0% |
Clothing storage | 67.1% | $10,041 | $4,513 | 122.5% |
ConditionerHigh opportunity | 9.6% | $15,022 | $7,503 | 100.2% |
Refrigerator | 75.3% | $9,211 | $5,207 | 76.9% |
Hot water kettle | 64.4% | $9,718 | $5,523 | 76.0% |
Iron | 71.2% | $9,324 | $5,500 | 69.5% |
Washer | 68.5% | $9,440 | $5,580 | 69.2% |
Books and reading material | 39.7% | $10,859 | $6,487 | 67.4% |
Dishwasher | 50.7% | $10,234 | $6,157 | 66.2% |
Revenue Impact Insights for Villefranche-de-Rouergue
- Pocket wifi tops the revenue impact list with a 132.1% uplift — listings with this amenity earn $16,674 vs. $7,184 without it.
- High-opportunity amenities — Conditioner — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Conditioner — it has the best combination of high revenue impact and low market saturation in Villefranche-de-Rouergue.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Villefranche-de-Rouergue STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villefranche-de-Rouergue. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVillefranche-de-Rouergue Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Villefranche-de-Rouergue
- The typical guest profile for Airbnb in Villefranche-de-Rouergue consists of primarily domestic travelers (89%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.5% of guests.
- Key international markets include France (88.5%) and Spain (2.3%).
- Top languages spoken are French (44.9%) followed by English (29.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Villefranche-de-Rouergue?
Listings in Villefranche-de-Rouergue average 4.82 out of 5 overall, with about 43.2 reviews per active listing and 32.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Villefranche-de-Rouergue
- With an overall rating of 4.82, Villefranche-de-Rouergue listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 32.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Villefranche-de-Rouergue Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villefranche-de-Rouergue
- The most common availability pattern in Villefranche-de-Rouergue falls within the 271-366 days range, representing 60.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Villefranche-de-Rouergue (34.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Villefranche-de-Rouergue?
Average Booking Lead Time by Month
Booking Lead Time Insights for Villefranche-de-Rouergue
- The overall average booking lead time for vacation rentals in Villefranche-de-Rouergue is 45 days.
- Guests book furthest in advance for stays during August (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Villefranche-de-Rouergue.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Villefranche-de-Rouergue averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Villefranche-de-Rouergue?
Guests in Villefranche-de-Rouergue stay about 5.2 nights on average, generating roughly 1,194 reservations and 16.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Villefranche-de-Rouergue
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Villefranche-de-Rouergue
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (6.2 nights) and shorten in Feb (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Villefranche-de-Rouergue Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
30.1% of total
2 Nights
18 listings
24.7% of total
3 Nights
8 listings
11% of total
4-6 Nights
2 listings
2.7% of total
7-29 Nights
1 listings
1.4% of total
30+ Nights
22 listings
30.1% of total
Key Insights
- The most prevalent minimum stay requirement in Villefranche-de-Rouergue is 1 Night, adopted by 30.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (30.1%) caters to monthly stays (30+ nights) in Villefranche-de-Rouergue, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30.1% of Villefranche-de-Rouergue hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 30.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villefranche-de-Rouergue.
Villefranche-de-Rouergue Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
24 listings
33.8% of total
Moderate
22 listings
31% of total
Firm
19 listings
26.8% of total
Strict
6 listings
8.5% of total
Cancellation Policy Insights for Villefranche-de-Rouergue
- The prevailing Airbnb cancellation policy trend in Villefranche-de-Rouergue is Flexible, used by 33.8% of listings.
- There's a relatively balanced mix between guest-friendly (64.8%) and stricter (35.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.8% market standard in Villefranche-de-Rouergue.
- Using a Strict policy might deter some guests, as only 8.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Villefranche-de-Rouergue.
How Much Are Airbnb Cleaning Fees in Villefranche-de-Rouergue?
Cleaning fees in Villefranche-de-Rouergue are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Villefranche-de-Rouergue
- About 47.9% of Villefranche-de-Rouergue listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $47 is close to the median ($35), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Villefranche-de-Rouergue median of $35. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Villefranche-de-Rouergue Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villefranche-de-Rouerguebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Loft of the Hotel Dieu
Entire Place • 2 bedrooms

Babolène loft, Bohemian chic apartment.
Entire Place • 2 bedrooms

Babolene Shabby Suite
Entire Place • 1 bedroom

My house by the water
Entire Place • 1 bedroom

Villefranche: Superb 100 m² apartment with terrace
Entire Place • 2 bedrooms

La Combe aux Oiseaux (charming cottage)
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Villefranche-de-Rouergue?
Learn from the best! This table showcases top-performing Airbnb hosts in Villefranche-de-Rouergue based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jonathan | 3 | $81,609 | 234 | 5.00/5.0 |
| Jérôme | 3 | $45,271 | 48 | 4.75/5.0 |
| Yann | 3 | $31,030 | 97 | 4.87/5.0 |
| Kevin | 2 | $29,563 | 27 | 5.00/5.0 |
| Nadine | 4 | $24,307 | 116 | 4.79/5.0 |
| Béatrice | 1 | $21,244 | 31 | 4.74/5.0 |
| Marie-José | 1 | $21,201 | 64 | 4.98/5.0 |
| Christophe | 1 | $19,586 | 11 | 4.91/5.0 |
| Valérie | 1 | $17,654 | 23 | 4.78/5.0 |
| Serge | 1 | $16,382 | 159 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villefranche-de-Rouergue.
Who Are the Airbnb Hosts in Villefranche-de-Rouergue?
Villefranche-de-Rouergue has a relatively balanced host base.
Host Profile Insights for Villefranche-de-Rouergue
- Only 28.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 5.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 58.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Villefranche-de-Rouergue averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Villefranche-de-Rouergue
These are the highest-grossing professional property management operations in Villefranche-de-Rouergue, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Jonathan | 3 | $81,609 | $128 | 57.4% | 5.00/5 |
| Béatrice | 1 | $21,244 | $105 | 55.0% | 4.74/5 |
Management Company Insights for Villefranche-de-Rouergue
- The leading management company, Jonathan, operates 3 listings with $81,609 in gross revenue — a useful benchmark for what scale looks like in Villefranche-de-Rouergue.
- Top managers average 2 properties each, suggesting professional management in Villefranche-de-Rouergue still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Villefranche-de-Rouergue's Airbnb Market Compare to Nearby Cities?
How does the Villefranche-de-Rouergue Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Saint-Pierre-Roche, Villefranche-de-Rouergue has 11 percentage points lower occupancy and about $85 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Puimisson | 15 | $2,818 | $392.83 | 41% |
| Villeneuvette | 18 | $2,801 | $304.30 | 36% |
| Pont-de-Larn | 17 | $2,475 | $248.43 | 32% |
| Saint-Pierre-Roche | 12 | $2,408 | $189.67 | 47% |
| Damiatte | 11 | $2,399 | $311.50 | 34% |
| Puéchabon | 11 | $2,346 | $285.90 | 30% |
| Saint-Victor-la-Rivière | 21 | $2,333 | $164.08 | 44% |
| La Dornac | 10 | $2,310 | $288.02 | 33% |
| La Magdelaine-sur-Tarn | 10 | $2,204 | $270.64 | 25% |
| La Boissière | 13 | $2,192 | $200.79 | 47% |
Frequently Asked Questions About Airbnb in Villefranche-de-Rouergue
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Villefranche-de-Rouergue.
How much do Airbnb hosts make in Villefranche-de-Rouergue?
Villefranche-de-Rouergue hosts earn about $8,224 per year on average, with an average nightly rate of $104 and RevPAR of $37. Those figures describe the typical revenue environment for active listings in Villefranche-de-Rouergue, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, Villefranche-de-Rouergue market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Villefranche-de-Rouergue?
The average Airbnb occupancy rate in Villefranche-de-Rouergue is 35.8%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Villefranche-de-Rouergue?
Listings in Villefranche-de-Rouergue average $104 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Villefranche-de-Rouergue?
Villefranche-de-Rouergue currently has about 73 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Villefranche-de-Rouergue?
AirROI currently classifies the short-term rental regulation level in Villefranche-de-Rouergue as Moderate. The dataset also shows about 11.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Villefranche-de-Rouergue?
RevPAR in Villefranche-de-Rouergue is about $37. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Villefranche-de-Rouergue?
Occupancy of 35.8% means Villefranche-de-Rouergue is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $8,224, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Villefranche-de-Rouergue?
The average booking lead time in Villefranche-de-Rouergue is about 45 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Villefranche-de-Rouergue?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Villefranche-de-Rouergue include Old Town, Place de la République, Bourg Centre. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Villefranche-de-Rouergue?
entire_home listings make up 89.0% of the active supply in Villefranche-de-Rouergue. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Villefranche-de-Rouergue compare to nearby Airbnb markets?
Among neighboring markets, Puimisson posts $33,812 in average annual revenue with 40.6% occupancy, compared to Villefranche-de-Rouergue's $8,224 and 35.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Villefranche-de-Rouergue?
The average Airbnb stay length in Villefranche-de-Rouergue is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Villefranche-de-Rouergue?
Airbnb listings in Villefranche-de-Rouergue average 4.82 out of 5 overall. About 32.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Villefranche-de-Rouergue?
Pocket wifi and Bed linens are among the strongest revenue-linked amenities in Villefranche-de-Rouergue. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Villefranche-de-Rouergue?
Yes. About 47.9% of active Airbnb listings in Villefranche-de-Rouergue charge a cleaning fee, and the average fee is $47. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Villefranche-de-Rouergue?
At 28.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.