Sellia, Region of Crete Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sellia, Region of Crete? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $30,953 per year — at a $245 nightly rate, 50.6% occupancy, and a $147 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 72 active listings, Sellia is a boutique market where solid booking activity throughout the year. Supply grew 30.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 97% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Sellia?
In Sellia, the headline Airbnb metrics are $30,953 in average annual revenue,50.6% occupancy, $245 ADR, and $147 in RevPAR, and guests book about 99 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sellia?
Understanding the monthly revenue variations for Airbnb listings in Sellia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sellia is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sellia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,699+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,315 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,957 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,170, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sellia
What Is the Monthly Airbnb Occupancy Rate in Sellia?
Maximize your bookings by understanding the Sellia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sellia:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sellia
What Is the Average Airbnb Nightly Rate in Sellia?
Effective short term rental pricing strategy in Sellia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sellia typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $441+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $257 or more.
- Typical properties (Median) charge around $178 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Sellia
What Is the RevPAR for Airbnb in Sellia?
RevPAR in Sellia is currently $147. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $42 RevPAR.
- Typical properties (Median) generate $107 RevPAR.
- Strong performers (Top 25%) earn $199 RevPAR.
- Best-in-class (Top 10%) achieve $315 RevPAR.
Average Monthly RevPAR Trend in Sellia
RevPAR Insights for Sellia
- The average RevPAR in Sellia is $147. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($315) and bottom 25% ($42) is $272, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sellia benchmarks. If your RevPAR falls below the median of $107, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $199+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sellia?
Sellia's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $6,682 per month
- Occupancy rates average 63.7%
- Daily rates average $276
Shoulder Season
- Revenue averages $3,792 per month
- Occupancy maintains around 44.8%
- Daily rates hold near $218
Low Season (January, February, March)
- Revenue drops to average $1,454 per month
- Occupancy decreases to average 35.7%
- Daily rates adjust to average $202
Seasonality Insights for Sellia
- Airbnb seasonality in Sellia is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sellia's highest earning potential, with monthly revenues climbing to $7,420, occupancy reaching 90.3%, and ADRs peaking at $289.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $686, occupancy could drop to 3.6%, and ADRs may adjust to $196.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sellia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Sellia, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sellia, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sellia?
Yes, Sellia, Region of Crete, Greece enforces high STR regulations and 97% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sellia to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 97% licensed listings)
What Are the Best Neighborhoods for Airbnb in Sellia?
Sellia is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sellia Village | A tranquil village located in the foothills of the Psiloritis mountain range, offering a traditional Cretan experience. Perfect for travelers seeking serenity and authentic local culture. | Traditional Cretan architecture, Local tavernas, Heraklion and Rethymnon nearby, Natural hiking trails, Local olive groves |
| Plakias Beach | A beautiful beach area known for its crystal-clear waters and stunning sunsets. Popular among beach-goers and those looking for a relaxed seaside atmosphere. | Plakias Beach, Diving spots, Local cafes and restaurants, Kourtaliotiko Gorge, Preveli Beach |
| Margarites | Famous for its pottery and rich history, this village offers visitors a unique glimpse into Cretan craftsmanship. Great for tourists interested in arts and culture. | Pottery workshops, Archaeological sites, Local honey production, Scenic views, Traditional festivals |
| Agios Georgios | Known for its stunning beach and natural beauty, it is an attractive spot for families and adventure seekers looking to explore the Cretan coastline. | Agios Georgios Beach, Water sports activities, Hiking routes, Local fish tavernas, Amazing coastal views |
| Spili | A picturesque village known for its fountains and rich greenery. Ideal for visitors looking for a different side of Crete that combines nature and local life. | Fountains of Spili, Local markets, Hiking trails, Cretan cuisine, Beautiful mountain views |
| Rethymnon Old Town | A popular historical area with Venetian architecture and vibrant nightlife. Perfect for those looking for entertainment and cultural experiences. | Rethymnon Fortress, Venetian harbor, Traditional tavernas, Old Town shops, Cultural events |
| Kourtaliotiko Gorge | A stunning gorge that attracts nature lovers and hikers. An ideal spot for those wanting to explore Crete's natural beauty and outdoor activities. | Hiking opportunities, Natural rivers, Rich flora and fauna, Beautiful landscapes, Nearby waterfalls |
| Platanes | A small resort area near Rethymnon with a relaxed vibe and easy access to amenities and the beach. Great for families and tourists looking for convenience. | Platanes Beach, Seafront tavernas, Water sports, Shopping options, Proximity to Rethymnon |
Because Sellia has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Sellia?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sellia
- The Sellia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.1% of the 72 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sellia, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
Sellia Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sellia
- The dominant room capacity in Sellia is 2 bedrooms listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 77.7% of the active Airbnb listings in Sellia, indicating a high concentration in these sizes.
Sellia Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sellia
- The most common guest capacity trend in Sellia vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Sellia STR market, accounting for 48.6% of listings.
- 19.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sellia.
- On average, properties in Sellia are equipped to host 4.3 guests.
How Do Listings in Sellia Compare on Quality?
Listing quality in Sellia can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sellia
- At 34.8 photos per listing on average, Sellia hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sellia averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sellia?
Amenity Prevalence
Amenity Insights for Sellia
- Essential amenities in Sellia that guests expect include: Air conditioning, Hangers, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sellia: Air conditioning, Hangers, Wifi.
- Prioritize adding missing essentials: Air conditioning, Hangers, Wifi.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sellia to stay competitive.
Which Airbnb Amenities Boost Revenue in Sellia?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sellia, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pool | 56.9% | $47,957 | $8,463 | 466.6% |
Game consoleHigh opportunity | 6.9% | $103,023 | $25,575 | 302.8% |
Washer | 77.8% | $36,812 | $10,447 | 252.4% |
DryerHigh opportunity | 9.7% | $86,369 | $24,985 | 245.7% |
Children’s dinnerware | 11.1% | $80,188 | $24,799 | 223.4% |
Dishwasher | 56.9% | $44,043 | $13,641 | 222.9% |
Outdoor dining area | 65.3% | $40,126 | $13,708 | 192.7% |
Sound system | 12.5% | $72,349 | $25,039 | 188.9% |
Microwave | 58.3% | $42,531 | $14,744 | 188.5% |
Barbecue utensils | 36.1% | $52,431 | $18,813 | 178.7% |
Revenue Impact Insights for Sellia
- Pool tops the revenue impact list with a 466.6% uplift — listings with this amenity earn $47,957 vs. $8,463 without it.
- High-opportunity amenities — Game console, Dryer — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Game console — it has the best combination of high revenue impact and low market saturation in Sellia.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sellia STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sellia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSellia Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sellia
- The typical guest profile for Airbnb in Sellia consists of predominantly international visitors (97%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.1% of guests.
- Key international markets include Germany (30.4%) and France (15%).
- Top languages spoken are English (40.1%) followed by German (23.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sellia?
Listings in Sellia average 4.87 out of 5 overall, with about 29.9 reviews per active listing and 40.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sellia
- With an overall rating of 4.87, Sellia listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Cleanliness (4.89), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 40.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sellia Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sellia
- The most common availability pattern in Sellia falls within the 181-270 days range, representing 52.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sellia (51.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sellia?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sellia
- The overall average booking lead time for vacation rentals in Sellia is 99 days.
- Guests book furthest in advance for stays during October (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 1 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (99 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (99 days) as a baseline for your pricing and availability strategy in Sellia.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Sellia averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sellia?
Guests in Sellia stay about 7 nights on average, generating roughly 996 reservations and 13.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Sellia
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sellia
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (58 nights) and shorten in Feb (1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sellia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
1.4% of total
2 Nights
4 listings
5.6% of total
3 Nights
8 listings
11.1% of total
4-6 Nights
27 listings
37.5% of total
7-29 Nights
1 listings
1.4% of total
30+ Nights
31 listings
43.1% of total
Key Insights
- The most prevalent minimum stay requirement in Sellia is 30+ Nights, adopted by 43.1% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (7.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (43.1%) caters to monthly stays (30+ nights) in Sellia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.1% of Sellia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 1.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sellia.
Sellia Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
2.8% of total
Flexible
3 listings
4.2% of total
Moderate
8 listings
11.1% of total
Firm
53 listings
73.6% of total
Strict
6 listings
8.3% of total
Cancellation Policy Insights for Sellia
- The prevailing Airbnb cancellation policy trend in Sellia is Firm, used by 73.6% of listings.
- A majority (81.9%) of hosts in Sellia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 73.6% market standard in Sellia.
- Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sellia.
How Much Are Airbnb Cleaning Fees in Sellia?
Cleaning fees in Sellia are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sellia
- Only 23.6% of listings charge a cleaning fee, suggesting that most hosts in Sellia bundle cleaning costs into the nightly rate.
- The average cleaning fee of $61 is close to the median ($52), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sellia median of $52. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sellia Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Selliabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Jamyti Villa, 360° of Serene Splendor: by etouri
Entire Place • 5 bedrooms
Fotinari Villa II -High quality above a cozy beach
Entire Place • 6 bedrooms
Fotinari Villa I-Steps to Beach,dazzling sea view
Entire Place • 3 bedrooms
Kaleidoskopio villa,views, pool,South Crete
Entire Place • 3 bedrooms
Villa Meraki w/SV, infinity pool near Souda Beach
Entire Place • 4 bedrooms
Fotinari X-View Villa, Plakias ,Costline villa
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sellia?
Learn from the best! This table showcases top-performing Airbnb hosts in Sellia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Oreo Travel | 18 | $665,665 | 515 | 4.81/5.0 |
| Kostas Etouri | 5 | $526,411 | 170 | 4.97/5.0 |
| Kreta Eiendom SA | 3 | $168,295 | 47 | 4.88/5.0 |
| Olga | 2 | $158,460 | 50 | 4.96/5.0 |
| Manos | 3 | $148,819 | 32 | 5.00/5.0 |
| Virginie | 1 | $73,989 | 14 | 5.00/5.0 |
| Gianni | 3 | $59,192 | 209 | 4.92/5.0 |
| Στυλιανος | 1 | $54,126 | 17 | 5.00/5.0 |
| Stefan | 1 | $37,952 | 21 | 5.00/5.0 |
| Valia | 1 | $34,986 | 71 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sellia.
Who Are the Airbnb Hosts in Sellia?
Sellia is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Sellia
- With 68.1% Superhosts, Sellia has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 20.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 59.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Sellia averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Sellia
These are the highest-grossing professional property management operations in Sellia, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Oreo Travel | 18 | $665,665 | $240 | 62.4% | 4.81/5 |
| Evangelos | 1 | $16,622 | $199 | 35.0% | 4.93/5 |
Management Company Insights for Sellia
- The leading management company, Oreo Travel, operates 18 listings with $665,665 in gross revenue — a useful benchmark for what scale looks like in Sellia.
- Top managers average 10 properties each, suggesting professional management in Sellia still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Sellia's Airbnb Market Compare to Nearby Cities?
How does the Sellia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Viranepiskopi, Sellia has 20 percentage points lower occupancy and about $94 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Violi Charaki | 21 | $6,719 | $481.47 | 54% |
| Amnatos | 15 | $5,962 | $758.94 | 49% |
| Viranepiskopi | 10 | $5,046 | $339.18 | 71% |
| Skaleta | 57 | $5,019 | $586.67 | 48% |
| Pithari | 22 | $4,848 | $398.22 | 56% |
| Perama | 26 | $4,730 | $394.69 | 54% |
| Xiro Chorio | 18 | $4,488 | $413.26 | 51% |
| Nea Magnisia | 21 | $4,452 | $411.51 | 51% |
| Tsikalaria | 11 | $4,298 | $305.90 | 52% |
| Ia Municipal Unit | 689 | $3,765 | $403.04 | 43% |
Frequently Asked Questions About Airbnb in Sellia
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sellia.
How much do Airbnb hosts make in Sellia?
Sellia hosts earn about $30,953 per year on average, with an average nightly rate of $245 and RevPAR of $147. Those figures describe the typical revenue environment for active listings in Sellia, Region of Crete, not the ceiling for the best operators. Source: AirROI 2026 data, Sellia market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sellia?
The average Airbnb occupancy rate in Sellia is 50.6%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sellia?
Listings in Sellia average $245 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sellia?
Sellia currently has about 72 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sellia?
AirROI currently classifies the short-term rental regulation level in Sellia as High. The dataset also shows about 97.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sellia?
RevPAR in Sellia is about $147. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sellia?
At 50.6% occupancy, Sellia can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $30,953, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sellia?
The average booking lead time in Sellia is about 99 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sellia?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sellia include Sellia Village, Plakias Beach, Margarites. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sellia?
entire_home listings make up 93.1% of the active supply in Sellia. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sellia compare to nearby Airbnb markets?
Among neighboring markets, Violi Charaki posts $80,629 in average annual revenue with 53.7% occupancy, compared to Sellia's $30,953 and 50.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sellia?
The average Airbnb stay length in Sellia is about 7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sellia?
Airbnb listings in Sellia average 4.87 out of 5 overall. About 40.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sellia?
Pool and Game console are among the strongest revenue-linked amenities in Sellia. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sellia?
Yes. About 23.6% of active Airbnb listings in Sellia charge a cleaning fee, and the average fee is $61. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sellia?
A 68.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.