Tourism statisticsState2026

Region of Crete Tourism Statistics: 6.4M Visitors in 2025

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
1,347,608
Typical Airbnb stay
6.1 nights
Busiest Airbnb month
August
From abroad, among guests who left a review
96%

Key facts

Region of Crete Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • Bank of Greece puts the Region of Crete at 6,350,600 international visitors in 2025.

Airbnb stays

  • AirROI puts Airbnb stays in the Region of Crete at 222,091 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in the Region of Crete added up to 1,347,608 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in the Region of Crete lasted 6.1 nights in the 12 months to October 2026, booked about 77 days ahead.

Busiest months

  • AirROI ranks August the busiest Airbnb month in the Region of Crete in the 12 months to October 2026, followed by July and September, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in the Region of Crete ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in the Region of Crete in August were booked furthest ahead, about 101 days, against 38 days for January, in the 12 months to October 2026.

Guests

  • AirROI estimates 96% of Region of Crete Airbnb guests who left a review as of October 2026 came from abroad, led by France at 20% and Germany at 17%.
  • Among Region of Crete Airbnb guests who left a review as of October 2026, Paris was the top origin city at 3%, ahead of London at 3%, AirROI estimates.

By place

  • AirROI estimates Chania had the most Airbnb stays of the 27 towns it lists in the Region of Crete in the 12 months to October 2026, at 46,015, ahead of Heraklion and Rethymnon.

Official numbers

How Many Tourists Visit the Region of Crete?

Bank of Greece counted 6,350,600 international visitors in 2025.

Official tourism figures for Region of Crete: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
6,350,600International visitorsInbound visits by non-resident travellers2025Bank of Greece

Airbnb stays

Airbnb Stays in the Region of Crete

The Region of Crete had 15,592 Airbnb homes in the 12 months to October 2026. They took an estimated 222,091 stays and 1,347,608 nights. A typical stay lasted 6.1 nights and was booked about 77 days ahead. AirROI's figures cover the 123 towns it tracks in the Region of Crete; places it does not track are not counted, so every total is a floor.

Airbnb homes
15,592
Airbnb stays, estimate
222,091
Airbnb nights, estimate
1,347,608
Typical stay
6.1 nights
Booked ahead
77 days

Busiest months

When Is the Busiest Time in the Region of Crete?

On Airbnb, August was the busiest month in the Region of Crete in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: August, July, September, June, May, October, April, November, March, December, February, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in the Region of Crete by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
August13.7%101 days
July12.7%88 days
September11.9%85 days
June10.4%78 days
May9.2%80 days
October9.0%84 days
April7.7%62 days
November6.1%54 days
March5.3%57 days
December4.8%43 days
February4.6%44 days
January4.6%38 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Region of Crete Airbnb Guests Come From?

Among Region of Crete Airbnb guests who left a review as of October 2026, nearly all came from abroad (96%), led by France at 20% and Germany at 17%, AirROI estimates. Among the same guests, Paris was the top origin city at 3%, ahead of London at 3%. The figures rest on 590,521 reviews, written over many years.

96% from abroad

Among guests who left a review, as of October 2026

  • From abroad 96%
  • From within Greece 4%

Top countries abroad

Among guests who left a review

  • France 20%
  • Germany 17%
  • United Kingdom 12%
  • United States 12%
  • Canada 3.9%
  • Italy 1.6%

Top origin cities

Among guests who left a review

  • Paris 3%
  • London 3%
  • Berlin 2.5%

By town

Most Booked Towns in the Region of Crete

Chania, Heraklion and Rethymnon took 36% of Airbnb stays in the Region of Crete in the 12 months to October 2026. August is the busiest Airbnb month in 22 of the 27 towns, led by Chania, and July in 3, led by Chersonisos. Among guests who left a review, the share from abroad across the 25 most booked towns runs from 90% in Heraklion to over 99% in Αlmyrida.

Most Booked Towns in the Region of Crete: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
Chania46,015
Heraklion20,107
Rethymnon14,670
Agios Nikolaos9,965
Gazi8,918
Tybakio6,854
Chersonisos5,526
Gouves5,126
Kissamos5,001
Daratsos4,168
Agía Marína4,085
Ierapetra3,818
Sitia3,504
Malia2,509
Paleochora2,494

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 27 of the Region of Crete's 123 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in the Region of Crete

How many tourists visit the Region of Crete?

The Region of Crete had 6,350,600 international visitors in 2025, according to Bank of Greece. Domestic trips are not in that count. AirROI estimates 222,091 Airbnb stays in the Region of Crete in the 12 months to October 2026, which is a separate count of bookings.

When is high season in the Region of Crete?

The busiest Airbnb month in the Region of Crete in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.

What is the quietest month in the Region of Crete?

January was the quietest Airbnb month in the Region of Crete in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 38 days ahead, against 101 days for August.

How long is a typical Airbnb stay in the Region of Crete?

A typical Airbnb stay in the Region of Crete lasted 6.1 nights in the 12 months to October 2026, booked about 77 days ahead. By month, stays ran from 5.0 nights in December to 7.2 nights in January.

Where do Airbnb guests in the Region of Crete come from?

Of Region of Crete Airbnb guests who left a review as of October 2026, 96% came from abroad, AirROI estimates. The largest groups were France at 20% and Germany at 17%. Among the same guests, the top origin city was Paris at 3%, ahead of London at 3%.

What is the most booked town in the Region of Crete on Airbnb?

Chania was the most booked town in the Region of Crete on Airbnb, with an estimated 46,015 stays in the 12 months to October 2026, ahead of Heraklion and Rethymnon.

Are Airbnb stays the same as tourists?

No. Bank of Greece counts international visitors (6,350,600 in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 222,091 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 123 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 590,521 reviews and describes guests who left a review, not everyone who stayed. Read the method page.