Villa Sara [200mt Sea-FreeParking-Garden-Sardinia] Entire home · 5 bedrooms Rated 5.00 - Revenue
- €76,073
- Occupancy
- 63.1%
- Daily rate
- €402
Airbnb market data · 202612 months to October 2026
The average Airbnb in Santa Margherita di Pula brought in €20,444 over the 12 months through October 2026, about 41% more than the Sardinia average of €14,551.
The short answer
Both rates and bookings run ahead of the Sardinia average. Listings averaged €362 a night and were booked on 44% of available nights, against €190 and 40% for the Sardinia average.
Timing matters: in July, the best month, the average listing earned about 9.5 times as much as in January, the slowest. With only 47 active listings, a few bookings can reorder the months.
With 47 active listings, Santa Margherita di Pula is the 69th-largest of 120 Sardinia markets AirROI tracks.
Browse the live Santa Margherita di Pula Airbnb market See Every Santa Margherita di Pula ListingRevenue
Gross bookings per Santa Margherita di Pula listing averaged €20,444 over the 12 months to October 2026 (Sardinia average: €14,551), before cleaning, platform and management costs and taxes.
The average Santa Margherita di Pula listing brought in €5,900 in July, its best month, and €624 in January, its slowest. The three strongest months bring in 50% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.9 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 9.5 times what January did
Average revenue per active listing, by month, October 2025 to September 2026
The dashed line is the average of the months shown, €2,940.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue. Nightly rates peaked in February 2026 and bookings in August 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €2,377 | 37.9% | €227 | €77 | 40 days | 5.9 nights |
| Nov 2025 | €5,849 | 20.5% | €333 | €195 | 11 days | 6.8 nights |
| Dec 2025 | €1,203 | 21.0% | €439 | €39 | 5 days | 3.1 nights |
| Jan 2026 | €624 | 11.6% | €505 | €20 | 1 day | 1 night |
| Feb 2026 | €1,841 | 12.1% | €518 | €66 | 1 day | 2.4 nights |
| Mar 2026 | €1,066 | 12.1% | €440 | €34 | 13 days | 3.5 nights |
| Apr 2026 | €1,097 | 17.8% | €352 | €37 | 35 days | 6.3 nights |
| May 2026 | €2,000 | 26.6% | €297 | €65 | 40 days | 6.3 nights |
| Jun 2026 | €4,281 | 49.9% | €288 | €143 | 34 days | 5.6 nights |
| Jul 2026 | €5,897 | 63.3% | €287 | €190 | 74 days | 9.2 nights |
| Aug 2026 | €5,754 | 65.7% | €294 | €186 | 98 days | 9 nights |
| Sep 2026 | €3,278 | 51.9% | €238 | €109 | 48 days | 5.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Santa Margherita di Pula market, enter its address and size in the Airbnb profit calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Santa Margherita di Pula Airbnb took in €20,444 in the 12 months to October 2026, and run by its owner at everyday costs, about €1,150 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,890 a month.
Cleaning it yourself keeps the €1,560 a year guests pay in cleaning fees, for about €1,280 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €990 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €18,884 | €30,750 |
| Cleaning fees guests pay8% of Santa Margherita di Pula bookings | €1,560 | €2,530 |
| Gross bookings | €20,444 | €33,280 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 83% of Santa Margherita di Pula listings on Simplified Pricing, 3% for the rest | −€2,730 | −€4,450 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,560 | −€2,530 |
| Utilities and internetAbout 5% of bookings | −€1,020 | −€1,660 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€410 | −€670 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€610 | −€1,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€200 | −€200 |
| Permit and registrationWhere one is required | −€100 | −€100 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€6,630 | −€10,610 |
| Left for housing costs, then profit | €13,814about €1,150 a month | €22,670about €1,890 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Santa Margherita di Pula's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Santa Margherita di Pula home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,770 a month, against €1,700 for the average one.
Occupancy
Santa Margherita di Pula listings were booked on 44% of the nights they were open over the past year, 4 percentage points above the Sardinia average (40%) and 5 points above the Italy average (39%). Occupancy swings from 12% in January to 66% in August.
The busiest tenth of listings are booked about 3.6 times as often as the bottom quarter.
August was the busiest month in Santa Margherita di Pula, January the quietest
Share of open nights booked, by month, October 2025 to September 2026
The 12-month rate of 44% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Santa Margherita di Pula, known as ADR (average daily rate), was €362 over the past year, about 91% above the Sardinia average of €190 and about twice the Italy average of €185. Rates swing with the seasons, from about €225 in October to about €520 in February.
Prices span a wide range: the top 10% charge about 5.4 times the rate of the bottom quarter.
February rates ran 129% above October's
Average nightly rate (ADR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, €351.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Santa Margherita di Pula it averaged €127 over the past year, from about €20 in January to about €195 in November.
Per open night, by tier:
November RevPAR was about 9.7 times January's
Revenue per open night (RevPAR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, €97. The 12-month RevPAR of €127 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 47 active listings, the monthly pattern in Santa Margherita di Pula is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in January.
Guests book Santa Margherita di Pula stays 64 days ahead on average (about two months), so guests here plan well ahead. August stays are booked furthest out, about 98 days ahead, and February stays closest to arrival, about 1 days. A typical August booking is made in early May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2025 to September 2026
The 12-month figure of 64 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
All 47 active listings in Santa Margherita di Pula display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Santa Margherita di Pula.
Neighborhoods
AirROI's area guide picks six Santa Margherita di Pula neighborhoods that draw short-term rental guests, led by Pinus Village, Cala Verde and Perla Marina. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Pinus Village | Situated at the southern end of the locality, this coastal residential village sits immediately above Cala Verde and Cala Bernardini, drawing summer holidaymakers and hikers using the coastal trail toward Chia. Guests are predominantly families and outdoor sports enthusiasts booking multi-day stays within steps of the sand. | Spiaggia di Pinus Village, Sentiero Archeologico Pinus Village - Chia, Cala Bernardini, Strada Statale 195 Sulcitana |
| Cala Verde | This residential settlement is built around its private leisure harbour, attracting boaters, watersports participants, and families. Properties sit along quiet pine-lined interior drives within walking distance of the shoreline moorings and beach kiosks. | Porto Turistico di Cala Verde, Spiaggia di Cala Verde, Centro Diving Cala Verde, Pineta di Santa Margherita |
| Perla Marina | Comprising gated private avenues that run straight to the water, this enclave caters to multi-generational families and extended-stay beach visitors. Guests book detached villas to secure uncrowded access to the coast without needing to cross the main road. | Spiaggia Perla Marina, Viale delle Perle, Spiaggia Riva dei Pini, Forte Arena |
| Pineta Is Morus | This wooded private condominium area appeals to upscale leisure travelers and corporate retreat attendees seeking seclusion under dense maritime pines. Accommodations are primarily detached homes situated near tennis courts, resort dining, and quiet coves. | Spiaggia di Is Morus, Tennis Club Is Morus, Spiaggia Cala d'Ostia, Torre di Cala d'Ostia |
| Stella Marina | Positioned between the SS195 route and the central beach strip, this zone draws sunseekers and event attendees heading to performances at nearby resort venues. Visitors rely on nearby seasonal markets and direct boardwalks heading to the sea. | Spiaggia Stella Marina, Spiaggia di Santa Margherita, Forte Village Sports Academy, Viale Stella Marina |
| Cala d'Ostia | Marking the northern shoreline sector of the territory, this area is frequented by kitesurfers, windsurfers, and cultural sightseers due to exposed coastal breezes and proximity to historic ruins. Stays revolve around independent coastal villas and campsite chalets. | Torre di Cala d'Ostia, Spiaggia di Cala d'Ostia, Foce del Rio Montis Nieddu, Pula Adventure Park |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Santa Margherita di Pula is an entire home: all 47 listings rent the whole place. Houses account for 77% of the stock; apartments and condos come next at 23%.
Every listing rents the whole place
Santa Margherita di Pula Airbnb listings by room type
Houses dominate the property mix
Santa Margherita di Pula Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 76.6% | 36 |
| Apartment/Condo | 23.4% | 11 |
Two-bedroom homes are the most common size in Santa Margherita di Pula (40% of entire homes), and 38% have three or more bedrooms.
Santa Margherita di Pula entire homes by number of bedrooms
Entire homes with each number of bedrooms
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 1 bedroom | 21.3% | 10 |
| 2 bedrooms | 40.4% | 19 |
| 3 bedrooms | 25.5% | 12 |
| 4 bedrooms | 2.1% | 1 |
| 5+ bedrooms | 10.6% | 5 |
A typical one-bedroom home in Santa Margherita di Pula earned €4,310 over the past year, against €25,200 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 10 | €4,310 | €6,820 | €156 | 36% |
| 2 bedrooms | 19 | €17,500 | €18,500 | €304 | 47% |
| 3 bedrooms | 12 | €25,200 | €22,800 | €519 | 49% |
The most common capacity in Santa Margherita di Pula is four guests (51% of listings), and 34% of listings sleep six or more.
Santa Margherita di Pula listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 4.3% | 2 |
| 3 guests | 2.1% | 1 |
| 4 guests | 51.1% | 24 |
| 5 guests | 8.5% | 4 |
| 6 guests | 21.3% | 10 |
| 7 guests | 2.1% | 1 |
| 8+ guests | 10.6% | 5 |
Santa Margherita di Pula hosts set up an average of 3.4 beds per listing. 64% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is common in Santa Margherita di Pula: 72% of listings offer it, and 96% have an outdoor dining area.
Share of Santa Margherita di Pula listings with each common amenity
Guests
Santa Margherita di Pula runs on foreign visitors: eight in ten guests who left reviews live outside Italy. Germany leads with 23% of reviewers, ahead of France at 20%. Guests speak a mix of languages: English leads at 40%, followed by Italian and French.
80% of Santa Margherita di Pula guests come from abroad
Where guests who left reviews live
Where Santa Margherita di Pula guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Amsterdam | 3.4% |
| Paris | 3.4% |
| Turin | 3.4% |
| Munich | 2.3% |
| Zurich | 2.3% |
Where Santa Margherita di Pula guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 22.8% |
| Italy | 19.6% |
| France | 19.6% |
| Switzerland | 6.5% |
| Netherlands | 4.3% |
Languages spoken by Santa Margherita di Pula guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 40.2% |
| Italian | 16.2% |
| French | 16.2% |
| German | 14.5% |
| Spanish | 5.1% |
Santa Margherita di Pula Airbnbs average 4.82 stars, and 17% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.60, against 4.93 for host communication. Review histories are short, about 6 per listing, so a few stays can move a listing's score.
Communication scores highest in Santa Margherita di Pula; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.77 |
| Cleanliness | 4.81 |
| Communication | 4.93 |
| Location | 4.79 |
| Check-in | 4.81 |
| Value | 4.60 |
Booking patterns
All Santa Margherita di Pula listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year Santa Margherita di Pula listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 61.7% | 29 |
| 181-270 days | 38.3% | 18 |
Days a year Santa Margherita di Pula listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 42.6% | 20 |
| 31-90 days | 29.8% | 14 |
| 1-30 days | 27.7% | 13 |
The average Santa Margherita di Pula booking lasts 6.9 nights, longest in July and shortest in January. Listings took about 11 bookings each over the year. About seven in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Santa Margherita di Pula
Average nights per booking, by month of stay
Only 9% of listings in Santa Margherita di Pula accept stays of one or two nights; the most common minimum is four to six nights.
Minimum stay set by Santa Margherita di Pula listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Santa Margherita di Pula, used by 45% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about half of listings use Firm or stricter terms, against 30% on Flexible or Moderate.
Cancellation policies of Santa Margherita di Pula listings, from most to least flexible
Share of listings by the policy they use
More than nine in ten Santa Margherita di Pula listings charge a cleaning fee. The typical fee is €119, and some higher fees lift the average to €178. Spread over the average stay of 6.9 nights, that adds roughly €17 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.
Top earners
The top-grossing Airbnb in Santa Margherita di Pula, a five-bedroom home, took in €76,100 over the past year, about 3.7 times the city's average of €20,400. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.
Villa Sara [200mt Sea-FreeParking-Garden-Sardinia] Entire home · 5 bedrooms Rated 5.00
Villa Venere by the sea Entire home · 5 bedrooms Rated 4.90
Dimora Mediterranea | Sea front villa among pines Entire home · 5 bedrooms
[LUXURY VILLA S.Margherita di Pula] 3 min from the Sea Entire home · 4 bedrooms
FilMa Seagarden Villa Entire home · 3 bedrooms Rated 5.00
Casa il Nido, 250 meters to the beach Entire home · 3 bedrooms Rated 5.00 Only 6% of Santa Margherita di Pula listings are classed as professionally managed, though 47% of listings have a co-host. Superhosts run four in ten listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 83% of listings.
Nearby markets
Santa Margherita di Pula out-earns every one of the eight nearby markets in the table, all within 36 km; the best of them, Sarrocu/Sarroch, averaged about 7% less per listing.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Domus De Maria 5 km | 251 | €16,839 | €245 | 41% |
| Pula 5 km | 534 | €16,862 | €215 | 40% |
| Santu Perdu/Villa San Pietro 13 km | 37 | €10,148 | €154 | 37% |
| Teulada 14 km | 149 | €11,047 | €128 | 44% |
| Sarrocu/Sarroch 14 km | 89 | €18,931 | €265 | 38% |
| Cabuderra/Capoterra 25 km | 119 | €10,220 | €153 | 41% |
| Arresi/Sant'Anna Arresi 28 km | 148 | €12,074 | €178 | 39% |
| Cagliari 36 km | 1,813 | €13,537 | €135 | 41% |
See all 120 Sardinia Airbnb markets
Markets elsewhere in Italy with a similar nightly rate and occupancy to Santa Margherita di Pula:
FAQ
An active Santa Margherita di Pula Airbnb grossed €20,444 on average in the 12 months to October 2026, according to AirROI's tracking of 47 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €3,130 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Santa Margherita di Pula listings earn between €1,060 and €3,130 in a typical month, and the top tenth €8,340 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Santa Margherita di Pula were booked on 44% of available nights over the past year. That compares with 40% for the Sardinia average. August was the busiest month.
The average booked night in Santa Margherita di Pula cost €362 before fees. Half of listings charge between €150 and €285; a few high-priced homes pull the average above that range.
All active Santa Margherita di Pula listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Santa Margherita di Pula Airbnb grossed €20,444 in the 12 months to October 2026, 41% above the Sardinia average of €14,551. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €13,814 a year (about €1,150 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,890 a month. Check a specific home in the Airbnb estimator.
July paid best over the past year, at €5,900 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
Each night a Santa Margherita di Pula listing was open to book earned €127 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €206 or more.
Santa Margherita di Pula stays were booked 64 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Santa Margherita di Pula Airbnb stay lasted 6.9 nights over the past year. A listing took 11 reservations over the year on average.
Guests rate Santa Margherita di Pula Airbnbs 4.82 out of 5 on average. Guests score communication highest and value lowest.
Pinus Village, Cala Verde and Perla Marina draw the most short-term rental interest in Santa Margherita di Pula. The neighborhood guide explains what brings guests to each.
AirROI counted 47 active Airbnb listings in Santa Margherita di Pula as of October 2026. The closest tracked market is Domus De Maria, 5 km away.
In Santa Margherita di Pula, more than nine in ten listings add a cleaning fee. The median fee is €119, and some higher fees lift the average to €178.
All of Italy had 57.7 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 493 Airbnb stays in Santa Margherita di Pula, Italy in the 12 months to October 2026, which counts bookings and not tourists. See Sardinia tourism statistics.
Method
Figures on this page cover 47 active Airbnb listings in Santa Margherita di Pula from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.