Airbnb market data · 202512 months to February 2025
Buggiano, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Buggiano brought in €12,751 over the 12 months through February 2025, across just 17 active listings, so a single property can move that figure.
AirROI's latest figures for Buggiano run through February 2025.
The short answer
Buggiano Airbnb Market at a Glance
Listings averaged €215 a night and were booked on 30% of available nights.
Timing matters: in May, the best month, the average listing earned about four times as much as in January, the slowest. With only 17 active listings, a few bookings can reorder the months.
With 17 active listings, Buggiano is the 278th-largest of 281 Tuscany markets AirROI tracks.
Browse the live Buggiano Airbnb market See Every Buggiano ListingRevenue
How Much Do Airbnb Hosts Make in Buggiano?
Gross bookings per Buggiano listing averaged €12,751 over the 12 months to February 2025 (Tuscany average: €19,638), before cleaning, platform and management costs and taxes.
The average Buggiano listing brought in €2,980 in May, its best month, and €734 in January, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
Across Buggiano's 17 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €3,800+ a month, about 3.9 times the typical property.
- Strong performers (top 25%) earn €2,200 or more, roughly €1,200 a month above the median.
- Typical properties (median) earn about €974 a month.
- Entry-level properties (bottom 25%) earn €508 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
May earned about four times what January did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €1,690.
Buggiano Airbnb Data by Month
Latest 12 months in the February 2025 data.
May led on revenue, while nightly rates and bookings both peaked in August.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Mar 2024 | €787 | 21.2% | €249 | 71 days |
| Apr 2024 | €1,332 | 11.1% | €257 | 30 days |
| May 2024 | €2,983 | 41.0% | €259 | 67 days |
| Jun 2024 | €1,927 | 29.5% | €266 | 83 days |
| Jul 2024 | €2,411 | 37.6% | €275 | 79 days |
| Aug 2024 | €2,557 | 42.7% | €280 | 119 days |
| Sep 2024 | €2,822 | 29.2% | €263 | 76 days |
| Oct 2024 | €1,508 | 21.8% | €199 | 117 days |
| Nov 2024 | €1,319 | 15.0% | €190 | 77 days |
| Dec 2024 | €820 | 18.3% | €189 | 45 days |
| Jan 2025 | €734 | 11.3% | €183 | 71 days |
| Feb 2025 | €1,065 | 19.0% | €186 | 40 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
These are market-wide figures. To see what one particular Buggiano home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Buggiano Profitable?
Yes, when it's run well. The average Buggiano Airbnb took in €12,751 in the 12 months to February 2025, and run by its owner at everyday costs, about €780 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,770 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Buggiano Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | €12,751 | €28,790 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −€1,980 | −€4,460 |
| Utilities and internetAbout 5% of bookings | −€640 | −€1,440 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€260 | −€580 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€380 | −€860 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€130 | −€130 |
| Permit and registrationWhere one is required | −€60 | −€60 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 27% of bookings | −€3,450 | −€7,530 |
| Left for housing costs, then profit | €9,301about €780 a month | €21,260about €1,770 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Buggiano Airbnb Profit
The estimate starts from Buggiano's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Buggiano home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Buggiano's Top Earners Get There
- More nights booked. The busiest quarter of Buggiano listings are booked on 33% or more of their nights, against 19% for the median listing. Ten more booked nights a year at the median rate of €130 adds about €1,290 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €260 a night or more, against a median of €130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,280 a year.
- Open for the busy months. May brought the average listing about €2,980, against €734 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,400 a month, against €1,060 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Buggiano?
Buggiano listings were booked on 30% of the nights they were open over the past year, 9 percentage points below the Tuscany average (39%) and 9 points below the Italy average (39%). Occupancy swings from 11% in April to 43% in August.
Across Buggiano's 17 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 54%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 33% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 19% of open nights.
- Entry-level properties (bottom 25%) fill 10% or less, less than one night a week.
August was the busiest month in Buggiano, April the quietest
Share of open nights booked, by month
The 12-month rate of 30% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Buggiano?
The average nightly rate in Buggiano, known as ADR (average daily rate), was €215 over the past year, about the same as the Tuscany average (€210) and about 16% above the Italy average of €185. Rates swing with the seasons, from about €185 in January and February to about €280 in July and August.
Across Buggiano's 17 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €675+ a night, about 5.2 times the median.
- Strong performers (top 25%) charge €260 or more, about €130 above the median.
- Typical properties (median) charge about €130 a night.
- Entry-level properties (bottom 25%) charge €100 or less, about three-quarters of the median.
August rates ran 53% above January's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €233. The 12-month ADR of €215 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Buggiano
With only 17 active listings, the monthly pattern in Buggiano is noisy, since a few long or pricey stays can lift a month; revenue peaked in May and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Buggiano?
Guests book Buggiano stays 75 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 119 days ahead, and April stays closest to arrival, about 30 days. A typical August booking is made in mid-April.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Buggiano
65% of the 17 active listings in Buggiano display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Buggiano.
Neighborhoods
Best Neighborhoods for Airbnb in Buggiano
AirROI's area guide picks Buggiano Centro, Pieve a Nievole and Collodi as the parts of Buggiano that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Buggiano Centro | The historical center of Buggiano, featuring charming narrow streets and traditional Tuscan architecture. Popular among tourists who appreciate culture and history. | Palazzo del Podestà, Chiesa di San Giovanni Evangelista, Castello di Buggiano, Gardens of the Villa Basilica, Local restaurants and shops |
| Pieve a Nievole | A small town close to Buggiano known for its tranquility and local feel. Great for families and those seeking a more laid-back atmosphere. | Church of San Giovanni Battista, Villa Le Maghe, Local vineyards, Small parks and recreation areas |
| Collodi | Famous for the Pinocchio story, this area offers a unique attraction for families and fairy tale enthusiasts. Great for family-friendly stays. | Pinocchio Park, Villa Garzoni Gardens, Collodi Butterfly House, Historic center of Collodi, Local artisanal shops |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Buggiano vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 14 km, Serravalle Pistoiese (12 km away, 78 listings) earned the most per listing, about twice as much as Buggiano. Marliana was the busiest, booked on 38% of nights against 30% in Buggiano.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Pescia 4 km | 138 | €13,925 | €173 | 35% |
| Montecatini Terme 4 km | 117 | €16,580 | €199 | 33% |
| Marliana 6 km | 35 | €19,984 | €216 | 38% |
| Monsummano Terme 7 km | 70 | €14,097 | €243 | 31% |
| Montecarlo 8 km | 40 | €21,272 | €269 | 30% |
| Altopascio 10 km | 61 | €13,844 | €186 | 32% |
| Serravalle Pistoiese 12 km | 78 | €25,521 | €278 | 32% |
| Capannori 14 km | 481 | €23,526 | €316 | 35% |
Other Airbnb Markets in Tuscany
- Florence Airbnb data 10,910 listings
- Lucca Airbnb data 1,726 listings
- Pisa Airbnb data 1,227 listings
- Siena Airbnb data 1,133 listings
- Viareggio Airbnb data 829 listings
- Livorno Airbnb data 666 listings
- Camaiore Airbnb data 657 listings
- Cortona Airbnb data 618 listings
See all 281 Tuscany Airbnb markets
Markets Similar to Buggiano
Markets elsewhere in Italy with a similar nightly rate and occupancy to Buggiano:
- Valdisotto Airbnb data Italy · €216/night · 31.8%
- Pré-Saint-Didier Airbnb data Italy · €207/night · 31.1%
- Castiglione del Lago Airbnb data Italy · €213/night · 32.0%
- Ponte di Legno Airbnb data Italy · €215/night · 32.4%
- Città di Castello Airbnb data Italy · €203/night · 31.2%
- Lignano Sabbiadoro Airbnb data Italy · €233/night · 30.9%
FAQ
Buggiano Airbnb FAQ
How much do Airbnb hosts make in Buggiano?
An active Buggiano Airbnb grossed €12,751 on average in the 12 months to February 2025, according to AirROI's tracking of 17 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,200 or more in a typical month.
How much can I make on Airbnb in Buggiano?
It depends most on the home's size, location and how it's run. The middle half of Buggiano listings earn between €508 and €2,200 in a typical month, and the top tenth €3,800 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Buggiano?
Listings in Buggiano were booked on 30% of available nights over the past year. That compares with 39% for the Tuscany average. August was the busiest month.
How much does an Airbnb cost per night in Buggiano?
The average booked night in Buggiano cost €215 before fees. Half of listings charge between €100 and €260, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Buggiano?
In Buggiano, 65% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Buggiano?
Yes, when it's run well. The average Buggiano Airbnb grossed €12,751 in the 12 months to February 2025, 35% below the Tuscany average of €19,638, though with only 17 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €9,301 a year (about €780 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,770 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Buggiano?
May paid best over the past year, at €2,980 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Buggiano?
Buggiano stays were booked 75 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
What are the best neighborhoods for Airbnb in Buggiano?
Buggiano Centro, Pieve a Nievole and Collodi draw the most short-term rental interest in Buggiano. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Buggiano?
AirROI counted 17 active Airbnb listings in Buggiano as of February 2025. The closest tracked market is Pescia, 4 km away.
Method
About This Data
Figures on this page cover 17 active Airbnb listings in Buggiano from March 2024 to February 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.