Monsummano Terme, Tuscany Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Monsummano Terme, Tuscany? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $16,439 per year — at a $304 nightly rate, 30.2% occupancy, and a $76 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 59 active listings, Monsummano Terme is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 63.9% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is high and 97% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Monsummano Terme?
In Monsummano Terme, the headline Airbnb metrics are $16,439 in average annual revenue,30.2% occupancy, $304 ADR, and $76 in RevPAR, and guests book about 66 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Monsummano Terme?
Understanding the monthly revenue variations for Airbnb listings in Monsummano Terme is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monsummano Terme is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monsummano Terme across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,410+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,424 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,222 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $491, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Monsummano Terme
What Is the Monthly Airbnb Occupancy Rate in Monsummano Terme?
Maximize your bookings by understanding the Monsummano Terme STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monsummano Terme:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Monsummano Terme
What Is the Average Airbnb Nightly Rate in Monsummano Terme?
Effective short term rental pricing strategy in Monsummano Terme involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monsummano Terme typically peaks in June and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $595+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $269 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Monsummano Terme
What Is the RevPAR for Airbnb in Monsummano Terme?
RevPAR in Monsummano Terme is currently $76. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $22 RevPAR.
- Typical properties (Median) generate $44 RevPAR.
- Strong performers (Top 25%) earn $92 RevPAR.
- Best-in-class (Top 10%) achieve $221 RevPAR.
Average Monthly RevPAR Trend in Monsummano Terme
RevPAR Insights for Monsummano Terme
- The average RevPAR in Monsummano Terme is $76. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($221) and bottom 25% ($22) is $199, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Monsummano Terme benchmarks. If your RevPAR falls below the median of $44, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $92+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Monsummano Terme?
Monsummano Terme's peak Airbnb season falls in July, August, September, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, September)
- Revenue averages $3,411 per month
- Occupancy rates average 47.6%
- Daily rates average $288
Shoulder Season
- Revenue averages $1,862 per month
- Occupancy maintains around 28.9%
- Daily rates hold near $290
Low Season (January, February, December)
- Revenue drops to average $1,013 per month
- Occupancy decreases to average 21.1%
- Daily rates adjust to average $289
Seasonality Insights for Monsummano Terme
- Airbnb seasonality in Monsummano Terme is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Monsummano Terme's highest earning potential, with monthly revenues climbing to $3,516, occupancy reaching 52.0%, and ADRs peaking at $308.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $743, occupancy could drop to 15.7%, and ADRs may adjust to $275.
- Lower occupancy paired with meaningful seasonality means hosts in Monsummano Terme need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Monsummano Terme, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Monsummano Terme, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Monsummano Terme?
Yes, Monsummano Terme, Tuscany, Italy enforces high STR regulations and 97% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Monsummano Terme to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 97% licensed listings)
What Are the Best Neighborhoods for Airbnb in Monsummano Terme?
Monsummano Terme is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro di Monsummano Terme | The central area of Monsummano Terme, filled with shops, restaurants, and easy access to thermal spas, making it attractive for tourists seeking relaxation and leisure. | Terme di Monsummano, Museo della Città, Local boutiques, Ristoranti tipici, Parco delle Terme |
| Montecatini Terme | Adjacent to Monsummano, Montecatini is famous for its thermal baths and wellness resorts, drawing visitors interested in health and wellness. | Terme di Montecatini, Parco delle Terme di Montecatini, Piazza Giacomo Puccini, Funicolare di Montecatini, Villa Garzoni |
| Pieve a Celle | A charming countryside area close to Monsummano, offering a peaceful retreat with beautiful views, attracting nature lovers and those seeking tranquility. | Nature hiking trails, Scenic vineyards, Local farmhouses, Cultural festivals, Artisanal food markets |
| Gavinana | A quaint village near Monsummano, known for its beautiful landscapes and rich history, appealing to tourists looking for authentic Tuscan experience. | Historic churches, Scenic viewpoints, Local wineries, Tuscan cooking classes, Traditional festivals |
| Monsummano Alto | Located higher up, this area offers stunning views and is known for its historical buildings and local gastronomy, attracting those who appreciate culture and nature. | Castello di Monsummano, Hiking trails, Local restaurants, Artisan shops, Cultural heritage sites |
| Lengelai | A scenic spot near nature reserves, perfect for outdoor activities and attracting those interested in eco-tourism and adventure sports. | Nature reserves, Wildlife watching, Outdoor sports facilities, Picnic areas, Eco-friendly accommodations |
| Buonamico | A rural area known for its serene environment and proximity to wine regions, appealing to wine lovers and tourists seeking relaxation. | Vineyards, Wine tasting tours, Rustic B&Bs, Countryside experiences, Culinary workshops |
| Cappuccini | A neighborhood with historical significance and beautiful architecture, ideal for tourists interested in history and culture. | Historical landmarks, Local museums, Art galleries, Cultural events, Walking tours |
Because Monsummano Terme has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Monsummano Terme?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Monsummano Terme
- The Monsummano Terme Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.7% of the 59 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Monsummano Terme, House properties are the most common (49.2%), reflecting the local real estate landscape.
- Houses represent a significant 49.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.7%) offer potential for unique stay experiences.
Monsummano Terme Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Monsummano Terme
- The dominant room capacity in Monsummano Terme is 2 bedrooms listings, making up 32.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 62.7% of the active Airbnb listings in Monsummano Terme, indicating a high concentration in these sizes.
- A significant 32.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monsummano Terme.
Monsummano Terme Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Monsummano Terme
- The most common guest capacity trend in Monsummano Terme vacation rentals is listings accommodating 8+ guests (25.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Monsummano Terme STR market, accounting for 50.8% of listings.
- 40.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monsummano Terme.
- On average, properties in Monsummano Terme are equipped to host 4.9 guests.
How Do Listings in Monsummano Terme Compare on Quality?
Listing quality in Monsummano Terme can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Monsummano Terme
- At 36.7 photos per listing on average, Monsummano Terme hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 28.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Monsummano Terme averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Monsummano Terme?
Amenity Prevalence
Amenity Insights for Monsummano Terme
- Essential amenities in Monsummano Terme that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Refrigerator, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Monsummano Terme: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Hair dryer or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Monsummano Terme to stay competitive.
Which Airbnb Amenities Boost Revenue in Monsummano Terme?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Monsummano Terme, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 66.1% | $21,916 | $5,758 | 280.6% |
Washer | 55.9% | $22,387 | $8,889 | 151.9% |
Fireplace guardsHigh opportunity | 8.5% | $36,076 | $14,620 | 146.8% |
Pool | 44.1% | $24,600 | $10,008 | 145.8% |
Board gamesHigh opportunity | 8.5% | $35,129 | $14,708 | 138.8% |
Dishes and silverware | 89.8% | $17,470 | $7,329 | 138.4% |
Oven | 72.9% | $19,504 | $8,201 | 137.8% |
Crib | 42.4% | $24,596 | $10,441 | 135.6% |
TV | 84.7% | $18,000 | $7,765 | 131.8% |
Bed linens | 89.8% | $17,399 | $7,956 | 118.7% |
Revenue Impact Insights for Monsummano Terme
- Pets allowed tops the revenue impact list with a 280.6% uplift — listings with this amenity earn $21,916 vs. $5,758 without it.
- High-opportunity amenities — Fireplace guards, Board games — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Dishes and silverware, TV, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Fireplace guards — it has the best combination of high revenue impact and low market saturation in Monsummano Terme.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Monsummano Terme STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monsummano Terme. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMonsummano Terme Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Monsummano Terme
- The typical guest profile for Airbnb in Monsummano Terme consists of predominantly international visitors (80%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 20.3% of guests.
- Key international markets include Italy (20.3%) and Germany (16.6%).
- Top languages spoken are English (39.3%) followed by German (13.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Monsummano Terme?
Listings in Monsummano Terme average 4.8 out of 5 overall, with about 28.8 reviews per active listing and 25.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Monsummano Terme
- An average rating of 4.8 places Monsummano Terme in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.89), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Monsummano Terme Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Monsummano Terme
- The most common availability pattern in Monsummano Terme falls within the 271-366 days range, representing 67.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Monsummano Terme (32.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Monsummano Terme?
Average Booking Lead Time by Month
Booking Lead Time Insights for Monsummano Terme
- The overall average booking lead time for vacation rentals in Monsummano Terme is 66 days.
- Guests book furthest in advance for stays during August (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Monsummano Terme.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Monsummano Terme averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Monsummano Terme?
Guests in Monsummano Terme stay about 5.2 nights on average, generating roughly 749 reservations and 12.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Monsummano Terme
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Monsummano Terme
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 12.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (7.8 nights) and shorten in Jan (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Monsummano Terme Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
25.4% of total
2 Nights
8 listings
13.6% of total
3 Nights
1 listings
1.7% of total
4-6 Nights
9 listings
15.3% of total
7-29 Nights
4 listings
6.8% of total
30+ Nights
22 listings
37.3% of total
Key Insights
- The most prevalent minimum stay requirement in Monsummano Terme is 30+ Nights, adopted by 37.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.3%) caters to monthly stays (30+ nights) in Monsummano Terme, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.3% of Monsummano Terme hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monsummano Terme.
Monsummano Terme Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
2 listings
3.4% of total
Flexible
23 listings
39% of total
Moderate
21 listings
35.6% of total
Firm
13 listings
22% of total
Cancellation Policy Insights for Monsummano Terme
- The prevailing Airbnb cancellation policy trend in Monsummano Terme is Flexible, used by 39% of listings.
- The market strongly favors guest-friendly terms, with 74.6% of listings offering Flexible or Moderate policies. This suggests guests in Monsummano Terme may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 39% market standard in Monsummano Terme.
- Regularly review your cancellation policy against competitors and market demand shifts in Monsummano Terme.
How Much Are Airbnb Cleaning Fees in Monsummano Terme?
Cleaning fees in Monsummano Terme are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Monsummano Terme
- About 69.5% of Monsummano Terme listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($238) and median ($47) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Monsummano Terme median of $47. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Monsummano Terme Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Monsummano Termebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Le Maggioline Your Tuscany country house
Entire Place • 4 bedrooms
Relax in villa with swimming pool and spa
Entire Place • 5 bedrooms
Tuscany villa with pool
Entire Place • 7 bedrooms
Florence & Tuscany. Pool, Jacuzzi, Parking & Relax
Entire Place • 5 bedrooms
Agrumi by Interhome
Entire Place • 4 bedrooms
Villa Le Terme
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Monsummano Terme?
Learn from the best! This table showcases top-performing Airbnb hosts in Monsummano Terme based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Olga | 1 | $87,449 | 134 | 4.99/5.0 |
| Birgit - Interhome | 3 | $73,534 | 35 | 4.08/5.0 |
| Costanza | 4 | $72,453 | 41 | 4.84/5.0 |
| Joanne Elizabeth | 2 | $65,349 | 4 | Not Rated |
| Angelo | 1 | $64,089 | 12 | 4.75/5.0 |
| Antonello | 1 | $49,087 | 58 | 4.84/5.0 |
| Holidu | 1 | $46,825 | 5 | 4.80/5.0 |
| Grazia | 3 | $39,874 | 40 | 4.93/5.0 |
| BRP Management And Services SR | 3 | $38,656 | 49 | 4.71/5.0 |
| Eva | 2 | $38,069 | 109 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monsummano Terme.
Who Are the Airbnb Hosts in Monsummano Terme?
Monsummano Terme has a relatively balanced host base.
Host Profile Insights for Monsummano Terme
- A 42.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 10.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 55.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Monsummano Terme averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Monsummano Terme
These are the highest-grossing professional property management operations in Monsummano Terme, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Birgit - Interhome | 3 | $73,534 | $268 | 38.1% | 4.08/5 |
| Joanne Elizabeth | 2 | $65,349 | $907 | 20.0% | N/A |
| Holidu | 1 | $46,825 | $3,234 | 5.7% | 4.80/5 |
| Holidu | 3 | $12,308 | $350 | 11.0% | 4.72/5 |
Management Company Insights for Monsummano Terme
- The leading management company, Birgit - Interhome, operates 3 listings with $73,534 in gross revenue — a useful benchmark for what scale looks like in Monsummano Terme.
- Top managers average 2 properties each, suggesting professional management in Monsummano Terme still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.53/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 10.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Monsummano Terme's Airbnb Market Compare to Nearby Cities?
How does the Monsummano Terme Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Monterosso al Mare, Monsummano Terme has 23 percentage points lower occupancy and about $33 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tignano | 12 | $4,196 | $393.06 | 48% |
| Castelfranco di Sotto | 46 | $3,756 | $391.06 | 38% |
| Portofino | 75 | $3,574 | $504.85 | 38% |
| Marciano della Chiana | 17 | $3,565 | $533.92 | 34% |
| Buonconvento | 60 | $3,338 | $457.29 | 44% |
| Monterosso al Mare | 352 | $2,887 | $271.10 | 53% |
| Monte San Savino | 86 | $2,839 | $390.03 | 39% |
| Radda in Chianti | 92 | $2,776 | $365.48 | 38% |
| Impruneta | 141 | $2,752 | $281.94 | 40% |
| Lastra a Signa | 95 | $2,738 | $309.86 | 42% |
Frequently Asked Questions About Airbnb in Monsummano Terme
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Monsummano Terme.
How much do Airbnb hosts make in Monsummano Terme?
Monsummano Terme hosts earn about $16,439 per year on average, with an average nightly rate of $304 and RevPAR of $76. Those figures describe the typical revenue environment for active listings in Monsummano Terme, Tuscany, not the ceiling for the best operators. Source: AirROI 2026 data, Monsummano Terme market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Monsummano Terme?
The average Airbnb occupancy rate in Monsummano Terme is 30.2%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Monsummano Terme?
Listings in Monsummano Terme average $304 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Monsummano Terme?
Monsummano Terme currently has about 59 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Monsummano Terme?
AirROI currently classifies the short-term rental regulation level in Monsummano Terme as High. The dataset also shows about 96.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Monsummano Terme?
RevPAR in Monsummano Terme is about $76. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Monsummano Terme?
Occupancy of 30.2% means Monsummano Terme is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $16,439, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Monsummano Terme?
The average booking lead time in Monsummano Terme is about 66 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Monsummano Terme?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Monsummano Terme include Centro di Monsummano Terme, Montecatini Terme, Pieve a Celle. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Monsummano Terme?
entire_home listings make up 84.7% of the active supply in Monsummano Terme. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Monsummano Terme compare to nearby Airbnb markets?
Among neighboring markets, Tignano posts $50,355 in average annual revenue with 48.3% occupancy, compared to Monsummano Terme's $16,439 and 30.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Monsummano Terme?
The average Airbnb stay length in Monsummano Terme is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Monsummano Terme?
Airbnb listings in Monsummano Terme average 4.8 out of 5 overall. About 25.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Monsummano Terme?
Pets allowed and Washer are among the strongest revenue-linked amenities in Monsummano Terme. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Monsummano Terme?
Yes. About 69.5% of active Airbnb listings in Monsummano Terme charge a cleaning fee, and the average fee is $238. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Monsummano Terme?
A 42.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.