Awaji Island, Hyogo Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Awaji Island, Hyogo? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $23,086 per year — at a $317 nightly rate, 33.9% occupancy, and a $116 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 41 active listings, Awaji Island is a micro-market where selective demand that rewards strong listing quality and pricing strategy.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Awaji Island?
In Awaji Island, the headline Airbnb metrics are $23,086 in average annual revenue,33.9% occupancy, $317 ADR, and $116 in RevPAR, and guests book about 26 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Awaji Island?
Understanding the monthly revenue variations for Airbnb listings in Awaji Island is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Awaji Island is typically March, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Awaji Island across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,287+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,624 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,010 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,344, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Awaji Island
What Is the Monthly Airbnb Occupancy Rate in Awaji Island?
Maximize your bookings by understanding the Awaji Island STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Awaji Island:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Awaji Island
What Is the Average Airbnb Nightly Rate in Awaji Island?
Effective short term rental pricing strategy in Awaji Island involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Awaji Island typically peaks in April and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $528+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $392 or more.
- Typical properties (Median) charge around $268 per night.
- Entry-level properties (Bottom 25%) earn around $199 per night.
Average Daily Rate (ADR) Trend by Month in Awaji Island
What Is the RevPAR for Airbnb in Awaji Island?
RevPAR in Awaji Island is currently $116. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $62 RevPAR.
- Typical properties (Median) generate $92 RevPAR.
- Strong performers (Top 25%) earn $132 RevPAR.
- Best-in-class (Top 10%) achieve $256 RevPAR.
Average Monthly RevPAR Trend in Awaji Island
RevPAR Insights for Awaji Island
- The average RevPAR in Awaji Island is $116. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($256) and bottom 25% ($62) is $194, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Mar and bottoms out in Sep, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Awaji Island benchmarks. If your RevPAR falls below the median of $92, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $132+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Awaji Island?
Awaji Island's peak Airbnb season falls in March, May, December, while the softest stretch is September, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (March, May, December)
- Revenue averages $4,812 per month
- Occupancy rates average 42.4%
- Daily rates average $357
Shoulder Season
- Revenue averages $2,552 per month
- Occupancy maintains around 29.1%
- Daily rates hold near $323
Low Season (September, October, November)
- Revenue drops to average $1,161 per month
- Occupancy decreases to average 20.9%
- Daily rates adjust to average $292
Seasonality Insights for Awaji Island
- Airbnb seasonality in Awaji Island is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Awaji Island's highest earning potential, with monthly revenues climbing to $5,671, occupancy reaching 46.5%, and ADRs peaking at $400.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $839, occupancy could drop to 16.7%, and ADRs may adjust to $272.
- Lower occupancy paired with meaningful seasonality means hosts in Awaji Island need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Awaji Island, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Awaji Island, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Awaji Island?
Yes, Awaji Island, Hyogo, Japan enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Awaji Island to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in Awaji Island?
With a compact short-term rental market, Awaji Island gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sumoto | Sumoto is known for its hot springs and scenic coastline, making it an attractive destination for tourists looking to relax and enjoy nature. | Sumoto Onsen, Sumoto Castle, Matsukaze Park, Suma Beach, Kawai Shrine, Awaji Yumebutai |
| Awaji City | Awaji City is the capital of Awaji Island and offers a mix of cultural attractions, parks, and local cuisine, appealing to both family and adventure travelers. | Awaji Farm Park England Hill, Awaji World Park Oasis, The Uzushio Strait, Akashi Kaikyo National Park, Awaji Island Naruto Park, Local seafood markets |
| Minamiawaji | Minamiawaji boasts beautiful coastlines and is ideal for beachgoers and outdoor enthusiasts looking to enjoy Awaji Island's natural beauty. | Ujigami Shrine, Soma Beach, Minamiawaji Onsen, Naruto Whirlpools, Parks and hiking trails, Local seafood restaurants |
| Naruto | Naruto is famous for its whirlpools and offers a unique experience for visitors interested in natural phenomena and marine activities. | Naruto Whirlpools, Naruto Park, Onaruto Bridge, Uzumasa Temple, Kinoene Shrine, Local arts and crafts |
| Ikawadani | Ikawadani is known for its natural hot springs and tranquil environment, attracting visitors seeking relaxation and wellness retreats. | Ikawadani Onsen, Awaji Island Spa, Shioya Beach, Nature trails and parks, Relaxation spots, Local culinary experiences |
| Awaji Island | The entire island offers a rich tapestry of experiences including cultural activities, nature trails, and waterfronts that attract a diverse range of tourists. | Awaji Island Wonder Crater, Awajishima, Local festivals, Cultural museums, Scenic viewpoints, Kitesurfing activities |
| Tsuna | Tsuna features extensive rice fields and rural landscapes, ideal for travelers looking for an off-the-beaten-path experience enriched with local culture. | Tsuna Rice Fields, Cultural heritage sites, Local markets, Hiking trails, Traditional Japanese houses, Festivals |
| Shimadai | Shimadai is a quiet area perfect for visitors looking for peace and scenic beauty, with numerous outdoor activities available nearby. | Shimadai Park, Nature trails, Local arts communities, Traditional Japanese gardens, Farming activities, Sleepy town charm |
Because Awaji Island has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Awaji Island?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Awaji Island
- The Awaji Island Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.6% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Awaji Island, House properties are the most common (92.7%), reflecting the local real estate landscape.
- Houses represent a significant 92.7% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, outdoor/unique, others (combined 7.2%) offer potential for unique stay experiences.
Awaji Island Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Awaji Island
- The dominant room capacity in Awaji Island is 2 bedrooms listings, making up 39% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 65.8% of the active Airbnb listings in Awaji Island, indicating a high concentration in these sizes.
- A significant 34.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Awaji Island.
Awaji Island Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Awaji Island
- The most common guest capacity trend in Awaji Island vacation rentals is listings accommodating 8+ guests (39%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 5 guests dominate the Awaji Island STR market, accounting for 61.0% of listings.
- 61.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Awaji Island.
- On average, properties in Awaji Island are equipped to host 6.1 guests.
How Do Listings in Awaji Island Compare on Quality?
Listing quality in Awaji Island can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Awaji Island
- At 47 photos per listing on average, Awaji Island hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 48.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Awaji Island averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Awaji Island?
Amenity Prevalence
Amenity Insights for Awaji Island
- Essential amenities in Awaji Island that guests expect include: Air conditioning, TV, Smoke alarm, Body soap, Wifi, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Shampoo, Free parking on premises, Bathtub are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Awaji Island: Air conditioning, TV, Smoke alarm, Body soap, Wifi, Hair dryer.
- Prioritize adding missing essentials: Air conditioning, TV, Body soap, Wifi, Hair dryer.
- Consider adding popular differentiators like Shampoo or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Awaji Island to stay competitive.
Which Airbnb Amenities Boost Revenue in Awaji Island?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Awaji Island, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Sauna | 19.5% | $41,910 | $18,523 | 126.3% |
Hot tub | 12.2% | $42,873 | $20,338 | 110.8% |
Conditioner | 87.8% | $24,512 | $12,817 | 91.3% |
Outdoor furniture | 39.0% | $32,399 | $17,126 | 89.2% |
Sun loungers | 19.5% | $36,203 | $19,906 | 81.9% |
Patio or balcony | 36.6% | $32,097 | $17,888 | 79.4% |
Drying rack for clothing | 12.2% | $36,872 | $21,171 | 74.2% |
Bidet | 82.9% | $24,715 | $15,175 | 62.9% |
Dryer | 46.3% | $28,039 | $18,808 | 49.1% |
Rice maker | 70.7% | $25,349 | $17,617 | 43.9% |
Revenue Impact Insights for Awaji Island
- Sauna tops the revenue impact list with a 126.3% uplift — listings with this amenity earn $41,910 vs. $18,523 without it.
- Conditioner, Bidet — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Awaji Island STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Awaji Island. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAwaji Island Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Awaji Island
- The typical guest profile for Airbnb in Awaji Island consists of primarily domestic travelers (68%), often arriving from nearby Osaka, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 67.9% of guests.
- Key international markets include Japan (67.9%) and Hong Kong (11.6%).
- Top languages spoken are Japanese (45.5%) followed by English (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Osaka and Kobe.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Awaji Island?
Listings in Awaji Island average 4.77 out of 5 overall, with about 20.2 reviews per active listing and 14.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Awaji Island
- An average rating of 4.77 places Awaji Island in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Cleanliness (4.79), while Value (4.55) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 14.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 14.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Awaji Island Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Awaji Island
- The most common availability pattern in Awaji Island falls within the 271-366 days range, representing 85.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Awaji Island (75.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Awaji Island?
Average Booking Lead Time by Month
Booking Lead Time Insights for Awaji Island
- The overall average booking lead time for vacation rentals in Awaji Island is 26 days.
- Guests book furthest in advance for stays during May (average 38 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (30 days avg.) sees the longest lead times, while Summer (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Awaji Island.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 38 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Awaji Island averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Awaji Island?
Guests in Awaji Island stay about 1.4 nights on average, generating roughly 528 reservations and 12.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Awaji Island
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Awaji Island
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- 12.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (1.9 nights) and shorten in Jul (1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Awaji Island Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
97.6% of total
2 Nights
1 listings
2.4% of total
Key Insights
- The most prevalent minimum stay requirement in Awaji Island is 1 Night, adopted by 97.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Awaji Island Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 97.6% of Awaji Island hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Awaji Island.
Awaji Island Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
7.3% of total
Flexible
4 listings
9.8% of total
Moderate
20 listings
48.8% of total
Firm
14 listings
34.1% of total
Cancellation Policy Insights for Awaji Island
- The prevailing Airbnb cancellation policy trend in Awaji Island is Moderate, used by 48.8% of listings.
- There's a relatively balanced mix between guest-friendly (58.6%) and stricter (34.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 48.8% market standard in Awaji Island.
- Regularly review your cancellation policy against competitors and market demand shifts in Awaji Island.
How Much Are Airbnb Cleaning Fees in Awaji Island?
Cleaning fees in Awaji Island are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Awaji Island
- Only 39.0% of listings charge a cleaning fee, suggesting that most hosts in Awaji Island bundle cleaning costs into the nightly rate.
- The average cleaning fee of $46 is close to the median ($36), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Awaji Island median of $36. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Awaji Island Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Awaji Islandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Overlooking the sea of Awaji Island! Sauna and jacuzzi available. Ocean Front Villa
Entire Place • 3 bedrooms
