Homely Cottage with Sun Terrace, Short Walk to Bea Porthleven, United Kingdom · 2 bedrooms Rated 4.91 (220 reviews)Airbnb management company12 months to October 2026
William: Airbnb Management Company
William is a short-let management company running 188 active Airbnb listings in 66 England markets, in AirROI's data for the 12 months to October 2026. William is larger than 98% of the 1,397 UK management companies with 10 or more listings.
- Where
- England
- Homes
- Houses, typically 2 bedrooms
- Hosting
- Own Airbnb account
Markets
Where Does William Operate?
William runs listings in 66 England markets. In Newquay it is the 3rd largest of 5 companies with 10 or more listings.
No single market holds more than 11% of William's listings
Active Airbnb listings in its largest markets, 12 months to October 2026
And 58 more markets.
Every market it works in
Active Airbnb homes run as host or co-host in each market, 12 months to October 2026. Market data links go to the market's own report, apart from any ranking.
| # | Market | Homes |
|---|---|---|
| Newquay England · ranked 3rd on the Newquay page | 21 | |
| Devon England · ranked 5th on the Devon page | 12 | |
| Cornwall England · ranked 12th on the Cornwall page | 8 | |
| 4 | North Devon England | 8 |
| 5 | Somerset England · ranked 3rd on the Somerset page | 7 |
| 6 | Gorran Haven England | 6 |
| 7 | Torridge District England · ranked 5th on the Torridge District page | 6 |
| 8 | Bristol England | 5 |
| 9 | Falmouth England | 5 |
| 10 | Plymouth England | 5 |
| 11 | East Devon England | 4 |
| 12 | Gloucestershire England | 4 |
| 13 | Paignton England | 4 |
| 14 | Mevagissey England | 3 |
| 15 | Penryn England | 3 |
| 16 | Perranzabuloe England | 3 |
| 17 | Porthleven England | 3 |
| 18 | South Hams England | 3 |
| 19 | St. Agnes England | 3 |
| 20 | Stroud England | 3 |
| 21 | Torquay England | 3 |
| 22 | Bath and North East Somerset England | 2 |
| 23 | Bude England | 2 |
| 24 | Cheltenham England | 2 |
| 25 | Cotswold District England | 2 |
| 26 | Dorset England | 2 |
| 27 | Dunster England | 2 |
| 28 | Exeter England | 2 |
| 29 | Goonbell England | 2 |
| 30 | Looe England | 2 |
| 31 | Minehead England | 2 |
| 32 | Nether Stowey England | 2 |
| 33 | Penzance England | 2 |
| 34 | Pilton England | 2 |
| 35 | Polruan England | 2 |
| 36 | Porlock England | 2 |
| 37 | Portreath England | 2 |
| 38 | Rock England | 2 |
| 39 | St Ives England | 2 |
| 40 | Taunton England | 2 |
| 41 | Teignbridge England | 2 |
| 42 | Tintagel England | 2 |
| 43 | Wells England | 2 |
| 44 | Bath England | 1 |
| 45 | Brixham England | 1 |
| 46 | Camborne England | 1 |
| 47 | Carlyon Bay England | 1 |
| 48 | Child Okeford England | 1 |
| 49 | Clevedon England | 1 |
| 50 | Fowey England | 1 |
| 51 | Marshfield England | 1 |
| 52 | Mid Devon England | 1 |
| 53 | North Petherton England | 1 |
| 54 | North Somerset England | 1 |
| 55 | Padstow England | 1 |
| 56 | Port Isaac England | 1 |
| 57 | Porthtowan England | 1 |
| 58 | Poundstock England | 1 |
| 59 | Prestbury England | 1 |
| 60 | Redland England | 1 |
| 61 | Rosudgeon England | 1 |
| 62 | Sennen England | 1 |
| 63 | St. Columb Major England | 1 |
| 64 | St. Ives England | 1 |
| 65 | St. Mawgan England | 1 |
| 66 | Truro England | 1 |
| 67 | Tywardreath England | 1 |
| 68 | Wychavon England | 1 |
A rank is noted under the market's name where it has its own ranking page.
Guest ratings
How Do Guests Rate William?
William's homes hold a median guest rating of 4.82 across 16,297 reviews, and 60% of its rated listings score 4.8 or higher, against 33% for UK managers with 100–249 listings.
60% of William's rated listings score 4.8 or higher, against 33% for UK managers its size
Rated listings scoring 4.8+, 12 months to October 2026
Airbnb guest ratings, not owner reviews: the median of the overall ratings of the company's rated listings, and the share of them at 4.8 or higher, in the 12 months to October 2026. Managers its size are those with 100–249 listings in the United Kingdom.
Homes
What Kind of Homes Does William Run?
William lists mostly houses: 68% of its homes, against 56% of the listings in its markets. Its typical home has 2 bedrooms.
2 bedrooms is William's most common size, at 37% of its homes
Share of active listings by bedrooms, 12 months to October 2026
- William's listings
- Across its markets
Houses: 68% of William's homes, against 56% in its markets
Share of active listings by property type, 12 months to October 2026
William
- House 68%
- Apartment & Condo 28%
- Outdoor & Mobile 3%
- Unique Stays <1%
Its markets
- House 56%
- Apartment & Condo 26%
- Boutique & Hotels 5%
- Outdoor & Mobile 6%
- Unique Stays 3%
- Others 4%
Some of its best-reviewed homes
- Homely Cottage with Sun Terrace, Short Walk to Bea Porthleven, United Kingdom · 2 bedrooms Rated 4.91 (220 reviews)
Castle by the Beach with Sea Views, Portreath Portreath, United Kingdom · 1 bedroom Rated 4.90 (193 reviews)
Apartment, Sea Views, 5 mins Walk to Fistral Newquay, United Kingdom · 2 bedrooms Rated 4.90 (162 reviews)
Airy House & Garden, 5 min Drive to Saunton Sands North Devon, United Kingdom · 2 bedrooms Rated 4.93 (128 reviews)
Stylish Apartment with Private Parking, Torquay Torquay, United Kingdom · 2 bedrooms Rated 4.91 (128 reviews)
Stylish Home with Parking, Minutes from Beach Bude, United Kingdom · 4 bedrooms Rated 4.97 (111 reviews)
Rated 4.8 or higher by guests over 20 or more reviews.
Size
How Big Is William?
William is the 6th largest of 36 companies with 10 or more Airbnb listings in Cornwall, by active listings. It places in 5 of AirROI's rankings.
| Rank | Ranking | Listings |
|---|---|---|
| 20 | 20th largest in the United Kingdom | 188 |
| 17 | 17th largest in England | 188 |
| 6 | 6th largest in Cornwall | 74 |
| 8 | 8th largest in Devon | 51 |
| 14 | 14th largest in South Devon | 18 |
| 17 | 17th largest in North Cornwall | 8 |
| 18 | 18th largest in the Cotswolds | 12 |
| 12 | 12th largest in Cornwall | 8 |
Companies of Similar Size in England
- Finest Retreats #13 · 237 listings
- Monica #14 · 208 listings
- StayCotswold #15 · 202 listings
- City Relay #16 · 196 listings
- Cottages #19 · 176 listings
- Stan #20 · 174 listings
- See the full ranking in England
Checks
Is William Legit?
In AirROI's data, William is an active Airbnb business: 188 active listings and 16,297 guest reviews, run from one public Airbnb host account. AirROI checks activity on Airbnb's public listings. It doesn't certify companies or judge how they treat owners, so ask for references and read the contract.
- Airbnb account
- William (188 homes). Accounts updated October 2026.
- Listings and reviews
- 188 active listings, 16,297 guest reviews
- Markets
- 66 markets in 66 England markets
- How it hosts
- On its own Airbnb accounts
Questions
Questions About William
What does William charge?
AirROI does not publish or estimate any single company's fee, so ask William for its rate card in writing, and what it covers.
Where does this data come from?
AirROI counts the active Airbnb homes run from William's public host account, as host or co-host, over the 12 months to October 2026, each home once. The counts cover Airbnb only, so its full portfolio may be larger.
About the data
About This Data
Every figure comes from AirROI's data on active Airbnb listings over the 12 months to October 2026: listings open to bookings through the year, run by the company as host or as co-host on the owner's account. The company's Airbnb accounts with 5 or more listings are joined by name, so smaller accounts may be missing and the counts are a floor; homes listed only on other sites are not counted. Nothing is self-reported. Profiles are refreshed every month, next in December 2026. The method page gives how homes are counted, how accounts are credited and joined, and how a region is drawn.
Your Ranking Badge
Show William's ranking on your website. The badge is served by AirROI, updates with every monthly refresh and links to this profile.
