Airbnb market data · 202612 months to May 2026
Ibarrilla, Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Ibarrilla brought in MX$100,880 over the 12 months through May 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Ibarrilla run through May 2026.
The short answer
Ibarrilla Airbnb Market at a Glance
Listings averaged MX$1,115 a night and were booked on 33% of available nights.
Timing matters: in November, the best month, the average listing earned about twice as much as in June, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Ibarrilla is the 22nd-largest of 23 Guanajuato markets AirROI tracks.
Browse the live Ibarrilla Airbnb market See Every Ibarrilla ListingRevenue
How Much Do Airbnb Hosts Make in Ibarrilla?
Gross bookings per Ibarrilla listing averaged MX$100,880 over the 12 months to May 2026 (Guanajuato average: MX$179,433), before cleaning, platform and management costs and taxes.
The average Ibarrilla listing brought in MX$15,900 in November, its best month, and MX$8,080 in June, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Ibarrilla's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn MX$26,600+ a month, about 3.2 times the typical property.
- Strong performers (top 25%) earn MX$15,800 or more, roughly MX$7,400 a month above the median.
- Typical properties (median) earn about MX$8,390 a month.
- Entry-level properties (bottom 25%) earn MX$4,370 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
November earned about twice what June did
Average revenue per active listing, by month
The dashed line is the average of the months shown, MX$12,700. Dashed: May left out, as the latest month's data looks incomplete.
Ibarrilla Airbnb Data by Month
Latest 12 months in the May 2026 data.
November led on revenue. Nightly rates peaked in April and bookings in July, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | MX$8,075 | 33.8% | MX$912 | MX$269 | 21 days | 8.6 nights |
| Jul 2025 | MX$14,399 | 50.8% | MX$911 | MX$464 | 44 days | 4.5 nights |
| Aug 2025 | MX$14,671 | 31.0% | MX$934 | MX$473 | 18 days | 5.5 nights |
| Sep 2025 | MX$14,759 | 42.2% | MX$962 | MX$492 | 29 days | 4.4 nights |
| Oct 2025 | MX$15,803 | 34.4% | MX$933 | MX$510 | 8 days | 3.6 nights |
| Nov 2025 | MX$15,860 | 37.5% | MX$1,080 | MX$529 | 38 days | 3.3 nights |
| Dec 2025 | MX$11,791 | 36.2% | MX$1,018 | MX$380 | 21 days | 3.3 nights |
| Jan 2026 | MX$12,121 | 33.1% | MX$1,112 | MX$391 | 23 days | 6.9 nights |
| Feb 2026 | MX$12,080 | 47.6% | MX$1,111 | MX$431 | 8 days | 10.5 nights |
| Mar 2026 | MX$11,217 | 33.0% | MX$1,136 | MX$362 | 7 days | 4 nights |
| Apr 2026 | MX$8,437 | 27.9% | MX$1,178 | MX$281 | 6 days | 6.2 nights |
| May 2026* | MX$5,037 | 15.8% | MX$1,192 | MX$162 | 16 days | 5.2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month. *May 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Ibarrilla address, run it through the short-term rental calculator.
Profit
Is an Airbnb in Ibarrilla Profitable?
Yes, when it's run well. The average Ibarrilla Airbnb took in MX$100,880 in the 12 months to May 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$190,200, and run by its owner at everyday costs, about MX$11,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Ibarrilla Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$93,380 | MX$176,000 |
| Cleaning fees guests pay7% of Ibarrilla bookings | MX$7,500 | MX$14,200 |
| Gross bookings | MX$100,880 | MX$190,200 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 75% of Ibarrilla listings on Simplified Pricing, 3% for the rest | −MX$12,500 | −MX$23,500 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$7,500 | −MX$14,200 |
| Utilities and internetAbout 5% of bookings | −MX$5,000 | −MX$9,500 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$2,000 | −MX$3,800 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$3,000 | −MX$5,700 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$1,000 | −MX$1,000 |
| Permit and registrationWhere one is required | −MX$500 | −MX$500 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −MX$31,500 | −MX$58,200 |
| Left for housing costs, then profit | MX$69,380about MX$5,800 a month | MX$132,000about MX$11,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Ibarrilla Airbnb Profit
The estimate starts from Ibarrilla's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ibarrilla home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Ibarrilla's Top Earners Get There
- More nights booked. The busiest quarter of Ibarrilla listings are booked on 49% or more of their nights, against 33% for the median listing. Ten more booked nights a year at the median rate of MX$865 adds about MX$8,640 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$1,150 a night or more, against a median of MX$865. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$9,300 a year.
- Open for the busy months. November brought the average listing about MX$15,900, against MX$8,080 in June, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Ibarrilla listings average 4.83 stars, and 55% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$15,900 a month, against MX$8,400 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Ibarrilla?
Ibarrilla listings were booked on 33% of the nights they were open over the past year, 3 percentage points above the Guanajuato average (30%) and in line with the Mexico average. Occupancy climbs to 51% in July and falls to 28% in April.
Across Ibarrilla's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 66%+ of open nights, 33 points above the median.
- Strong performers (top 25%) fill 49% or more, roughly three nights a week.
- Typical properties (median) fill about 33% of open nights.
- Entry-level properties (bottom 25%) fill 15% or less, under two nights a week.
July was the busiest month in Ibarrilla, April the quietest
Share of open nights booked, by month
Dashed: May data incomplete. The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Ibarrilla?
The average nightly rate in Ibarrilla, known as ADR (average daily rate), was MX$1,115 over the past year, about 50% below the Guanajuato average of MX$2,225 and about 58% below the Mexico average of MX$2,675. Rates peak in April at about MX$1,180 and bottom out in June and July at about MX$910.
Across Ibarrilla's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge MX$1,885+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge MX$1,150 or more, about MX$290 above the median.
- Typical properties (median) charge about MX$865 a night.
- Entry-level properties (bottom 25%) charge MX$570 or less, about two-thirds of the median.
April rates ran 29% above July's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, MX$1,030. Dashed: May data incomplete. The 12-month ADR of MX$1,115 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Ibarrilla?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Ibarrilla it averaged MX$384 over the past year, from about MX$269 in June to about MX$529 in November.
Across Ibarrilla's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn MX$644+ per open night, about 2.5 times the median.
- Strong performers (top 25%) earn MX$437 or more, about MX$180 a night above the median.
- Typical properties (median) earn about MX$255 per open night.
- Entry-level properties (bottom 25%) earn MX$169 or less, about two-thirds of the median.
November RevPAR was about twice June's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, MX$417. Dashed: May data incomplete. The 12-month RevPAR of MX$384 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Ibarrilla
With only 20 active listings, the monthly pattern in Ibarrilla is noisy, since a few long or pricey stays can lift a month; revenue peaked in November and bottomed out in June.
How Far in Advance Do Guests Book Airbnb in Ibarrilla?
Guests book Ibarrilla stays 25 days ahead on average (about four weeks). July stays are booked furthest out, about 44 days ahead, and April stays closest to arrival, about 6 days. A typical July booking is made in early June.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: May data incomplete. The 12-month figure of 25 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Ibarrilla
None of the 20 active listings in Ibarrilla display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Ibarrilla.
Neighborhoods
Best Neighborhoods for Airbnb in Ibarrilla
AirROI's area guide picks eight Ibarrilla neighborhoods that draw short-term rental guests, led by Centro Histórico, Natural Parks and Art and Culture District. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Histórico | The historic center of Ibarrilla, known for its local culture, traditional architecture, and vibrant streets. It attracts visitors interested in experiencing authentic Mexican heritage. | Plaza Principal, Templo de San Miguel Arcángel, local artisan shops, street food vendors, seasonal festivals |
| Natural Parks | Ibarrilla is close to several natural parks that offer beautiful landscapes and outdoor activities. This area attracts nature lovers and adventure seekers. | Sierra de Guanajuato, Cuenca de los Leones, hiking trails, wildlife watching, picnic spots |
| Art and Culture District | This neighborhood is known for its local artists and cultural events. Ideal for visitors looking for an immersive cultural experience and local art flair. | local art galleries, cultural festivals, craft workshops, traditional music events, art exhibitions |
| Wine Region | Nearby vineyards and wine-producing areas attract wine enthusiasts and those interested in the local gastronomy. This brings a unique tourism aspect to Ibarrilla. | local wineries, wine tastings, vineyard tours, food festivals, culinary experiences |
| Rural Retreats | Ibarrilla's surrounding countryside offers a peaceful escape for guests looking to relax away from the city. Ideal for wellness retreats and eco-friendly stays. | organic farms, wellness spas, nature walks, yoga retreats, tranquil landscapes |
| Adventure Sports Zone | This area is known for various adventure sports, attracting thrill-seekers and outdoor enthusiasts who are looking for exciting activities. | rock climbing, mountain biking, zip-lining, ATV tours, rafting opportunities |
| Local Cuisine Hub | A neighborhood known for its diverse food scene. Visitors come to Ibarrilla for its authentic culinary offerings, making it perfect for food-focused travelers. | traditional eateries, culinary tours, food markets, street food fairs, cooking classes |
| Family-Friendly Area | A part of Ibarrilla that offers amenities and activities suitable for families, making it an attractive destination for parents traveling with children. | parks and playgrounds, family-friendly restaurants, educational museums, family activities, community events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Ibarrilla vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 71 km, Guanajuato City (45 km away) earned the most per listing, about 40% more than Ibarrilla.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| León 6 km | 2,002 | MX$92,668 | MX$1,261 | 30% |
| Silao 32 km | 33 | MX$99,848 | MX$1,353 | 33% |
| Lagos de Moreno 34 km | 154 | MX$100,041 | MX$1,493 | 29% |
| Marfil 44 km | 92 | MX$114,228 | MX$1,990 | 26% |
| Guanajuato City 45 km | 1,097 | MX$140,832 | MX$1,592 | 31% |
| Yerbabuena 45 km | 49 | MX$95,645 | MX$1,564 | 29% |
| Irapuato 63 km | 216 | MX$76,204 | MX$997 | 30% |
| San Juan de los Lagos 71 km | 150 | MX$124,071 | MX$1,889 | 24% |
Other Airbnb Markets in Guanajuato
- San Miguel de Allende Airbnb data 2,298 listings
- Celaya Airbnb data 214 listings
- Dolores Hidalgo Airbnb data 115 listings
- Salamanca Airbnb data 51 listings
- Acámbaro Airbnb data 37 listings
- San Luis de la Paz Airbnb data 36 listings
- Cañajo Airbnb data 34 listings
See all 23 Guanajuato Airbnb markets
Markets Similar to Ibarrilla
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Ibarrilla:
- Hermosillo Airbnb data Mexico · MX$1,122/night · 32.7%
- Chihuahua City Airbnb data Mexico · MX$1,085/night · 33.3%
- Colima City Airbnb data Mexico · MX$1,156/night · 33.2%
- Puebla Airbnb data Mexico · MX$1,135/night · 34.2%
- San Luis Potosí Airbnb data Mexico · MX$1,087/night · 34.3%
- Villa de Álvarez Airbnb data Mexico · MX$1,178/night · 33.6%
FAQ
Ibarrilla Airbnb FAQ
How much do Airbnb hosts make in Ibarrilla?
An active Ibarrilla Airbnb grossed MX$100,880 on average in the 12 months to May 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$15,800 or more in a typical month.
How much can I make on Airbnb in Ibarrilla?
It depends most on the home's size, location and how it's run. The middle half of Ibarrilla listings earn between MX$4,370 and MX$15,800 in a typical month, and the top tenth MX$26,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Ibarrilla?
Listings in Ibarrilla were booked on 33% of available nights over the past year. That compares with 30% for the Guanajuato average. July was the busiest month.
How much does an Airbnb cost per night in Ibarrilla?
The average booked night in Ibarrilla cost MX$1,115 before fees. Half of listings charge between MX$570 and MX$1,150, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Ibarrilla?
None of the active Ibarrilla listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Ibarrilla?
Yes, when it's run well. The average Ibarrilla Airbnb grossed MX$100,880 in the 12 months to May 2026, 44% below the Guanajuato average of MX$179,433, though with only 20 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$11,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Ibarrilla?
November paid best over the past year, at MX$15,900 per active listing, and June paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Ibarrilla?
Each night a Ibarrilla listing was open to book earned MX$384 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$644 or more.
How far in advance do guests book Airbnbs in Ibarrilla?
Ibarrilla stays were booked 25 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Ibarrilla?
The average Ibarrilla Airbnb stay lasted 5.1 nights over the past year. A listing took 17 reservations over the year on average.
How are Airbnbs in Ibarrilla rated?
Guests rate Ibarrilla Airbnbs 4.83 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Ibarrilla?
Centro Histórico, Natural Parks and Art and Culture District draw the most short-term rental interest in Ibarrilla. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Ibarrilla?
AirROI counted 20 active Airbnb listings in Ibarrilla as of May 2026. The closest tracked market is León, 6 km away.
How much are Airbnb cleaning fees in Ibarrilla?
In Ibarrilla, about eight in ten listings add a cleaning fee, and the typical fee is about MX$333.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Ibarrilla from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.