El 63. Guanajuato/parking Entire home · 5 bedrooms Rated 4.68 - Revenue
- MX$540,208
- Occupancy
- 38.0%
- Daily rate
- MX$3,744
Airbnb market data · 202612 months to September 2026
The average Airbnb in Yerbabuena brought in MX$87,533 over the 12 months through September 2026, about 48% less than the Guanajuato average of MX$169,152.
The short answer
Rates and bookings both trail the Guanajuato average. Listings averaged MX$1,463 a night and were booked on 27% of available nights, against MX$2,130 and 30% for the Guanajuato average.
Timing matters: in July, usually the best month, the average listing earns about 2.5 times as much as in February, usually the slowest. With only 49 active listings, a few bookings can reorder the months.
With 49 active listings, Yerbabuena is the tenth-largest of 22 Guanajuato markets AirROI tracks. From a year earlier, average revenue rose 4% while the number of active listings grew 9%.
Browse the live Yerbabuena Airbnb market See Every Yerbabuena ListingRevenue
Gross bookings per Yerbabuena listing averaged MX$87,533 over the 12 months to September 2026 (Guanajuato average: MX$169,152), before cleaning, platform and management costs and taxes.
In a typical year, the average Yerbabuena listing brings in MX$15,300 in July, its best month, and MX$6,040 in February, its slowest. December runs within 4% of July, so either can come out on top in a given year. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.7 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.5 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$11,200. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and bookings; nightly rates peaked in May 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | MX$11,764 | 34.6% | MX$1,409 | MX$392 | 18 days | 5 nights |
| Oct 2025 | MX$14,249 | 41.6% | MX$1,456 | MX$460 | 28 days | 3.5 nights |
| Nov 2025 | MX$12,374 | 26.4% | MX$1,471 | MX$412 | 32 days | 3.4 nights |
| Dec 2025 | MX$13,111 | 32.3% | MX$1,456 | MX$423 | 28 days | 3.7 nights |
| Jan 2026 | MX$8,706 | 26.0% | MX$1,452 | MX$281 | 22 days | 3.2 nights |
| Feb 2026 | MX$5,802 | 19.4% | MX$1,448 | MX$207 | 17 days | 2.6 nights |
| Mar 2026 | MX$10,492 | 24.9% | MX$1,490 | MX$338 | 14 days | 4.3 nights |
| Apr 2026 | MX$12,047 | 27.8% | MX$1,504 | MX$402 | 23 days | 3.7 nights |
| May 2026 | MX$12,378 | 28.2% | MX$1,616 | MX$399 | 18 days | 4.3 nights |
| Jun 2026 | MX$11,117 | 29.8% | MX$1,587 | MX$371 | 11 days | 4.8 nights |
| Jul 2026 | MX$19,772 | 44.1% | MX$1,577 | MX$638 | 22 days | 10.3 nights |
| Aug 2026 | MX$13,004 | 32.9% | MX$1,566 | MX$419 | 19 days | 4.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Yerbabuena address, run it through the short-term rental calculator.
Profit
Yes, when it's run well. The average Yerbabuena Airbnb took in MX$87,533 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$167,760, and run by its owner at everyday costs, about MX$9,660 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$80,153 | MX$153,610 |
| Cleaning fees guests pay8% of Yerbabuena bookings | MX$7,380 | MX$14,150 |
| Gross bookings | MX$87,533 | MX$167,760 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 69% of Yerbabuena listings on Simplified Pricing, 3% for the rest | −MX$10,220 | −MX$19,580 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$7,380 | −MX$14,150 |
| Utilities and internetAbout 5% of bookings | −MX$4,380 | −MX$8,390 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$1,750 | −MX$3,360 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$2,630 | −MX$5,030 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$880 | −MX$880 |
| Permit and registrationWhere one is required | −MX$440 | −MX$440 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −MX$27,680 | −MX$51,830 |
| Left for housing costs, then profit | MX$59,853about MX$4,990 a month | MX$115,930about MX$9,660 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Yerbabuena's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Yerbabuena home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$13,980 a month, against MX$7,290 for the average one.
Occupancy
Yerbabuena listings were booked on 27% of the nights they were open over the past year, 3 percentage points below the Guanajuato average (30%) and 6 points below the Mexico average (33%). In a typical year, occupancy climbs to 42% in July and falls to 23% in February.
The busiest tenth of listings are booked about 4.4 times as often as the bottom quarter.
July is usually the busiest month in Yerbabuena, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 27% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Yerbabuena, known as ADR (average daily rate), was MX$1,463 over the past year, about 31% below the Guanajuato average of MX$2,130 and about 43% below the Mexico average of MX$2,565. In a typical year, rates peak in May and July at about MX$1,485 and bottom out in September at about MX$1,335.
Prices span a wide range: the top 10% charge about five times the rate of the bottom quarter.
May rates run 11% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$1,430.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Yerbabuena it averaged MX$381 over the past year, from about MX$216 in a typical February to about MX$494 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 2.3 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$368.
Seasonality
With only 49 active listings, the monthly pattern in Yerbabuena is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.
Average revenue by month in Yerbabuena
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, MX$11,200.
| Month | Revenue per listing |
|---|---|
| January | MX$9,210 |
| February | MX$6,040 |
| March | MX$9,780 |
| April | MX$12,200 |
| May | MX$11,900 |
| June | MX$9,660 |
| July | MX$15,300 |
| August | MX$12,300 |
| September | MX$9,930 |
| October | MX$12,200 |
| November | MX$11,500 |
| December | MX$14,800 |
Guests book Yerbabuena stays 19 days ahead on average (about three weeks), so many trips are booked close to arrival. October stays are booked furthest out, about 31 days ahead, and June stays closest to arrival, about 12 days. A typical October booking is made in mid-September.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 19 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 49 active listings in Yerbabuena display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Yerbabuena.
Neighborhoods
AirROI's area guide picks seven Yerbabuena neighborhoods that draw short-term rental guests, led by Centro Histórico, Yerbabuena and San Javier. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Histórico | The historic center of Guanajuato with its colonial architecture, vibrant culture, and proximity to major sights. A perfect retreat for those looking to immerse in the history and charm of Guanajuato. | Teatro Juárez, Basilica de Nuestra Señora de Guanajuato, Alhóndiga de Granaditas, Museo de las Momias de Guanajuato, Callejón del Beso, Jardin de la Union |
| Yerbabuena | A residential area known for its peaceful ambiance and scenic views. Ideal for families and visitors looking for a more relaxed atmosphere while being close to the city. | Cerro del Cubilete, Parque de las Aguas, Templo de Yerbabuena, Cruz del Manantial, El Mercado de Yerbabuena |
| San Javier | An upscale neighborhood featuring spacious casas and beautiful parks, attracting families and groups. Close to shopping and dining options. | Parque San Javier, Plaza San Javier, Centro de Salud, Tiendas de Comida Rápida, Cafés Locales |
| Los Ahorcados | A picturesque area known for its breathtaking views of the surrounding hills. Perfect for those seeking a retreat close to nature with hiking opportunities. | Mirador Los Ahorcados, Senderos de Hiking, Vistas Panorámicas, Restaurantes Locales |
| Pueblo Nuevo | An emerging neighborhood that offers a blend of local life and tourist access. An ideal spot for budget travelers looking for affordable stays. | Mercado Pueblo Nuevo, Parque de Pueblo Nuevo, Eventos Culturales, Artisan Markets |
| La Valenciana | Rich in history and home to the Valenciana Mine, this area offers a unique glimpse into Guanajuato's mining past and its beautiful architecture. | Templo de la Valenciana, Museo de la Mina, Callejones Históricos, Vistas a la Ciudad |
| Cerro de La Bufa | Known for its stunning panoramic views of Guanajuato, it's a great area for those who want to enjoy nature and outdoor activities while being close to the city. | Cerro de La Bufa, Senderos para Caminatas, Zona de Acampada, Restaurantes con Vista |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 73% of listings in Yerbabuena, alongside 13 private-room listings (27%). Houses are the most common property type at 61%, about twice the share of apartments and condos (31%).
Mostly entire homes, with a private-room segment
Yerbabuena Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 73.5% | 36 |
| Private room | 26.5% | 13 |
Listings by property type
Yerbabuena Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.2% | 30 |
| Apartment/Condo | 30.6% | 15 |
| Hotel/Boutique | 6.1% | 3 |
| Cabin/Outdoor | 2.0% | 1 |
Two-bedroom homes are the most common size in Yerbabuena (40% of entire homes), and 43% have three or more bedrooms. Shares are of the 35 entire homes that give a bedroom count; rented rooms are left out.
Yerbabuena entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 17.1% | 6 |
| 2 bedrooms | 40.0% | 14 |
| 3 bedrooms | 31.4% | 11 |
| 4 bedrooms | 8.6% | 3 |
| 5+ bedrooms | 2.9% | 1 |
A typical two-bedroom home in Yerbabuena earned MX$50,700 over the past year, against MX$138,000 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 14 | MX$50,700 | MX$54,600 | MX$846 | 26% |
| 3 bedrooms | 11 | MX$138,000 | MX$156,000 | MX$1,282 | 40% |
The most common capacity in Yerbabuena is four guests (38% of listings), and 38% of listings sleep six or more. Shares are of the 42 listings with a guest capacity on file (86% of the market).
Yerbabuena listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 11.9% | 5 |
| 3 guests | 4.8% | 2 |
| 4 guests | 38.1% | 16 |
| 5 guests | 7.1% | 3 |
| 6 guests | 11.9% | 5 |
| 7 guests | 11.9% | 5 |
| 8+ guests | 14.3% | 6 |
Yerbabuena hosts set up an average of 3.1 beds per listing. Only 45% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Yerbabuena: 98% of listings offer it, and 59% offer self check-in.
Share of Yerbabuena listings with each common amenity
Guests
Yerbabuena draws mostly domestic guests: nine in ten of those who left reviews live in Mexico. Mexico City alone accounts for 14% of reviews. Of the 10% from abroad, most come from the United States and Colombia. Spanish is spoken by 61% of guests, and English by 32%.
90% of Yerbabuena guests are domestic
Where guests who left reviews live
Where Yerbabuena guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Mexico City | 14.1% |
| Santiago de Querétaro | 5.8% |
| Leon | 5.8% |
| Guadalajara | 5.2% |
| Guanajuato | 4.7% |
Where Yerbabuena guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Mexico | 90.2% |
| United States | 5.7% |
| Colombia | 1.0% |
| Brazil | 0.5% |
| Chile | 0.5% |
Languages spoken by Yerbabuena guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 60.8% |
| English | 31.5% |
| Portuguese | 2.3% |
| French | 2.3% |
| German | 1.5% |
Yerbabuena Airbnbs average 4.73 stars, and 39% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on location: it scores 4.65, against 4.84 for host communication.
Communication scores highest in Yerbabuena; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.77 |
| Cleanliness | 4.72 |
| Communication | 4.84 |
| Location | 4.65 |
| Check-in | 4.74 |
| Value | 4.69 |
Booking patterns
Nearly all Yerbabuena listings are open to guests more than 180 days a year, but only 4% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 41% of listings; blocked nights include any the host closes off.
Days a year Yerbabuena listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 73.5% | 36 |
| 181-270 days | 22.4% | 11 |
| 91-180 days | 4.1% | 2 |
Days a year Yerbabuena listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 4.1% | 2 |
| 91-180 days | 26.5% | 13 |
| 31-90 days | 40.8% | 20 |
| 1-30 days | 28.6% | 14 |
The average Yerbabuena booking lasts 4.7 nights, longest in July and shortest in November. Listings took about 14 bookings each over the year. Nearly two-thirds of listings that give a check-in time set it at 3 p.m., with check-out usually at noon.
Average length of stay by month in Yerbabuena
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Yerbabuena accept stays of one or two nights.
Minimum stay set by Yerbabuena listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Yerbabuena, used by 37% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about two-thirds of listings offer Flexible or Moderate terms, against 31% on Firm or stricter ones.
Cancellation policies of Yerbabuena listings, from most to least flexible
Share of listings by the policy they use
More than six in ten Yerbabuena listings charge a cleaning fee. The typical fee is MX$263, but a minority of much higher fees lifts the average to MX$738, so the median is the better guide. Spread over the average stay of 4.7 nights, that adds roughly MX$55 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.
Top earners
The top-grossing Airbnb in Yerbabuena, a five-bedroom home, took in MX$540,000 over the past year, about 6.2 times the city's average of MX$87,500.
El 63. Guanajuato/parking Entire home · 5 bedrooms Rated 4.68
A house for business travelers next to Plaza Alaïa Entire home · 3 bedrooms Rated 4.95
Cheerful villa with a pool. For private use. Entire home · 3 bedrooms
Refugio Sereno Entire home · 3 bedrooms Rated 4.97
Tranquility and security. House in a residential area Entire home · 3 bedrooms Rated 4.95
Casita Garabato in Guanajuato Entire home · 3 bedrooms Rated 4.98 Only 2% of Yerbabuena listings are classed as professionally managed. Superhosts run 43% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 69% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 56 km, San Miguel de Allende (56 km away) earned the most per listing, about 3.6 times as much as Yerbabuena. Silao was the busiest, booked on 32% of nights against 27% in Yerbabuena.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Marfil 3 km | 87 | MX$107,029 | MX$1,934 | 27% |
| Guanajuato City 7 km | 1,105 | MX$131,794 | MX$1,504 | 30% |
| Silao 18 km | 30 | MX$93,456 | MX$1,302 | 32% |
| Irapuato 31 km | 211 | MX$70,460 | MX$940 | 30% |
| Dolores Hidalgo 42 km | 117 | MX$54,382 | MX$1,213 | 21% |
| León 43 km | 2,003 | MX$84,121 | MX$1,184 | 30% |
| Salamanca 44 km | 49 | MX$89,830 | MX$1,223 | 30% |
| San Miguel de Allende 56 km | 2,296 | MX$313,714 | MX$3,709 | 31% |
See all 22 Guanajuato Airbnb markets
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Yerbabuena:
FAQ
An active Yerbabuena Airbnb grossed MX$87,533 on average in the 12 months to September 2026, according to AirROI's tracking of 49 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$14,600 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Yerbabuena listings earn between MX$3,910 and MX$14,600 in a typical month, and the top tenth MX$28,500 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Yerbabuena were booked on 27% of available nights over the past year. That compares with 30% for the Guanajuato average. July is usually the busiest month.
The average booked night in Yerbabuena cost MX$1,463 before fees. Half of listings charge between MX$660 and MX$1,250; a few high-priced homes pull the average above that range.
None of the active Yerbabuena listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Yerbabuena Airbnb grossed MX$87,533 in the 12 months to September 2026, 48% below the Guanajuato average of MX$169,152, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$9,660 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
July usually pays best, averaging MX$15,300 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Yerbabuena listing was open to book earned MX$381 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$861 or more.
Yerbabuena stays were booked 19 days (about three weeks) before arrival on average over the past year, so a listing can still fill close to the date.
The average Yerbabuena Airbnb stay lasted 4.7 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Yerbabuena Airbnbs 4.73 out of 5 on average. Guests score communication highest and location lowest.
Centro Histórico, Yerbabuena and San Javier draw the most short-term rental interest in Yerbabuena. The neighborhood guide explains what brings guests to each.
AirROI counted 49 active Airbnb listings in Yerbabuena as of September 2026. The closest tracked market is Marfil, 3 km away.
In Yerbabuena, more than six in ten listings add a cleaning fee. The median fee is MX$263, but a minority of much higher fees lifts the average to MX$738, so the median is the better guide.
Method
Figures on this page cover 49 active Airbnb listings in Yerbabuena from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.