Casa Perla del Mar, Oceanfront, La Saladita Beach Entire home · 4 bedrooms Rated 4.97 - Revenue
- MX$3.1M
- Occupancy
- 75.4%
- Daily rate
- MX$11,039
Airbnb market data · 202612 months to September 2026
The average Airbnb in La Saladita brought in MX$312,000 over the 12 months through September 2026, about 41% more than the Guerrero average of MX$221,590.
The short answer
Bookings in La Saladita run ahead of the Guerrero average, at prices about 7% lower. Listings averaged MX$3,035 a night and were booked on 32% of available nights, against MX$3,255 and 27% for the Guerrero average.
Timing matters: in November, the best month, the average listing earned about 3.1 times as much as in September, the slowest. With only 40 active listings, a few bookings can reorder the months.
With 40 active listings, La Saladita is the 15th-largest of 24 Guerrero markets AirROI tracks.
Browse the live La Saladita Airbnb market See Every La Saladita ListingRevenue
Gross bookings per La Saladita listing averaged MX$312,000 over the 12 months to September 2026 (Guerrero average: MX$221,590), before cleaning, platform and management costs and taxes.
The average La Saladita listing brought in MX$56,900 in November, its best month, and MX$18,100 in September, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least four times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
November earned about 3.1 times what September did
Average revenue per active listing, by month, September 2025 to August 2026
The dashed line is the average of the months shown, MX$40,300.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
November 2025 led on revenue and bookings; nightly rates peaked in December 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | MX$18,117 | 20.8% | MX$2,770 | MX$604 | 13 days | 4.7 nights |
| Oct 2025 | MX$39,921 | 33.5% | MX$3,020 | MX$1,288 | 41 days | 6.3 nights |
| Nov 2025 | MX$56,851 | 45.9% | MX$3,199 | MX$1,895 | 45 days | 5.8 nights |
| Dec 2025 | MX$54,951 | 45.4% | MX$3,366 | MX$1,773 | 46 days | 4.1 nights |
| Jan 2026 | MX$43,632 | 38.2% | MX$3,275 | MX$1,407 | 46 days | 5.1 nights |
| Feb 2026 | MX$46,826 | 42.7% | MX$3,080 | MX$1,672 | 59 days | 5 nights |
| Mar 2026 | MX$45,589 | 35.6% | MX$3,123 | MX$1,471 | 40 days | 4.8 nights |
| Apr 2026 | MX$37,308 | 36.8% | MX$2,948 | MX$1,244 | 28 days | 5.6 nights |
| May 2026 | MX$32,716 | 32.1% | MX$2,903 | MX$1,055 | 59 days | 3.5 nights |
| Jun 2026 | MX$38,209 | 34.4% | MX$2,884 | MX$1,274 | 29 days | 5.8 nights |
| Jul 2026 | MX$40,585 | 39.4% | MX$2,865 | MX$1,309 | 16 days | 8 nights |
| Aug 2026 | MX$29,435 | 28.9% | MX$2,810 | MX$950 | 36 days | 3.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole La Saladita market, enter its address and size in the Airbnb estimator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average La Saladita Airbnb took in MX$312,000 in the 12 months to September 2026, and run by its owner at everyday costs, about MX$18,500 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about MX$41,500 a month.
Cleaning it yourself keeps the MX$10,100 a year guests pay in cleaning fees, for about MX$19,300 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about MX$15,900 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$301,900 | MX$671,300 |
| Cleaning fees guests pay3% of La Saladita bookings | MX$10,100 | MX$22,500 |
| Gross bookings | MX$312,000 | MX$693,800 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 90% of La Saladita listings on Simplified Pricing, 3% for the rest | −MX$44,500 | −MX$98,900 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$10,100 | −MX$22,500 |
| Utilities and internetAbout 5% of bookings | −MX$15,600 | −MX$34,700 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$6,200 | −MX$13,900 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$9,400 | −MX$20,800 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$3,100 | −MX$3,100 |
| Permit and registrationWhere one is required | −MX$1,600 | −MX$1,600 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −MX$90,500 | −MX$195,500 |
| Left for housing costs, then profit | MX$221,500about MX$18,500 a month | MX$498,300about MX$41,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from La Saladita's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one La Saladita home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$57,800 a month, against MX$26,000 for the average one.
Occupancy
La Saladita listings were booked on 32% of the nights they were open over the past year, 5 percentage points above the Guerrero average (27%) and in line with the Mexico average. Occupancy swings from 21% in September to 46% in November.
The busiest tenth of listings are booked about five times as often as the bottom quarter.
November was the busiest month in La Saladita, September the quietest
Share of open nights booked, by month, September 2025 to August 2026
The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in La Saladita, known as ADR (average daily rate), was MX$3,035 over the past year, about 7% below the Guerrero average of MX$3,255 and about 18% above the Mexico average of MX$2,565. Rates peak in December at about MX$3,365 and bottom out in August and September at about MX$2,770.
Prices span a wide range: the top 10% charge about four times the rate of the bottom quarter.
December rates ran 21% above September's
Average nightly rate (ADR), by month, September 2025 to August 2026
The dashed line is the average of the months shown, MX$3,020.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In La Saladita it averaged MX$1,100 over the past year, from about MX$604 in September to about MX$1,900 in November.
A small group of listings earns several times more per open night than the rest.
November RevPAR was about 3.1 times September's
Revenue per open night (RevPAR), by month, September 2025 to August 2026
The dashed line is the average of the months shown, MX$1,330. The 12-month RevPAR of MX$1,100 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 40 active listings, the monthly pattern in La Saladita is noisy, since a few long or pricey stays can lift a month; revenue peaked in November and bottomed out in September.
Guests book La Saladita stays 38 days ahead on average (about five weeks). February stays are booked furthest out, about 59 days ahead, and September stays closest to arrival, about 13 days. A typical February booking is made in mid-December.
February stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2025 to August 2026
Permits
None of the 40 active listings in La Saladita display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in La Saladita.
Neighborhoods
AirROI's area guide picks six La Saladita neighborhoods that draw short-term rental guests, led by La Saladita Beach, Pueblo de La Saladita and La Puts. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| La Saladita Beach | La Saladita is famous for its calm waves and stunning sunsets, making it a perfect getaway for surfers and beach lovers. The relaxed atmosphere attracts a mix of families and solo travelers looking for leisure. | La Saladita Beach, Surfing at La Saladita, Local artisan markets, Restaurants and bars along the beach, Sunset viewing spots |
| Pueblo de La Saladita | The charming village surrounding La Saladita offers cultural experiences, local dining options, and a chance to experience everyday Mexican life, appealing to tourists seeking authenticity. | Local shops and markets, Traditional Mexican cuisine, Community events, Friendly local atmosphere |
| La Puts | Located near La Saladita, La Puts is known for its pristine beaches and beautiful landscapes. It's a quieter spot ideal for relaxation and nature lovers. | Secluded beaches, Hiking trails, Natural scenery |
| El Faro | El Faro, with its stunning cliffs and ocean views, attracts those who appreciate nature and adventure. This area is ideal for outdoor activities such as hiking and photography. | Cliffside views, Hiking trails, Wildlife watching |
| Morelos Beach | A less crowded option near La Saladita, Morelos Beach is perfect for those looking for solitude and natural beauty, attracting a niche audience of nature lovers. | Quiet beaches, Natural parks, Bird watching |
| Petatlán | Petatlán is a nearby town with historical significance and local artisanal crafts, appealing to those interested in cultural tourism and local handicrafts. | Petatlán Church, Local artisan shops, Cultural heritage sites |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 75% of listings in La Saladita, alongside 10 private-room listings (25%). Houses are the most common property type at 45%, ahead of apartments and condos (38%).
Mostly entire homes, with a private-room segment
La Saladita Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 75.0% | 30 |
| Private room | 25.0% | 10 |
Listings by property type
La Saladita Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 45.0% | 18 |
| Apartment/Condo | 37.5% | 15 |
| Hotel/Boutique | 12.5% | 5 |
| Cabin/Outdoor | 5.0% | 2 |
La Saladita's homes run small: studios and one-bedrooms make up 63% of entire homes, and only 17% of homes have three or more bedrooms. Shares are of the 30 entire homes that give a bedroom count; rented rooms are left out.
La Saladita entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 63.3% | 19 |
| 2 bedrooms | 20.0% | 6 |
| 3 bedrooms | 10.0% | 3 |
| 4 bedrooms | 6.7% | 2 |
Most La Saladita listings are sized for couples and small families: 71% sleep four guests or fewer, and just 9% take eight or more. Shares are of the 35 listings with a guest capacity on file (88% of the market).
La Saladita listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 20.0% | 7 |
| 3 guests | 31.4% | 11 |
| 4 guests | 20.0% | 7 |
| 5 guests | 5.7% | 2 |
| 6 guests | 11.4% | 4 |
| 7 guests | 2.9% | 1 |
| 8+ guests | 8.6% | 3 |
La Saladita hosts set up an average of 2 beds per listing, close to one bed per bedroom. 57% of listings show their exact location on the listing map; the rest show an approximate area.
Pools are close to standard in La Saladita: 90% of listings have one, and 50% offer beach access.
Share of La Saladita listings with each common amenity
Guests
La Saladita runs on foreign visitors: two-thirds of guests who left reviews live outside Mexico. The United States leads with 43% of reviewers, ahead of Canada at 14%. Guests speak a mix of languages: English leads at 47%, followed by Spanish and French.
66% of La Saladita guests come from abroad
Where guests who left reviews live
Where La Saladita guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Mexico City | 12.2% |
| New York | 6.1% |
| Morelia | 4.8% |
| San Diego | 3.4% |
| San Francisco | 3.4% |
Where La Saladita guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 43.1% |
| Mexico | 34.0% |
| Canada | 13.7% |
| Australia | 2.6% |
| Spain | 1.3% |
Languages spoken by La Saladita guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 46.6% |
| Spanish | 31.4% |
| French | 9.3% |
| Italian | 2.5% |
| Hebrew | 1.7% |
La Saladita Airbnbs average 4.90 stars, and 35% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched; check-in and value for money tie for the lowest, at 4.84.
Communication scores highest in La Saladita; check-in and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.87 |
| Communication | 4.90 |
| Location | 4.86 |
| Check-in | 4.84 |
| Value | 4.84 |
Booking patterns
Nearly nine in ten La Saladita listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 53% of listings; blocked nights include any the host closes off.
Days a year La Saladita listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 70.0% | 28 |
| 181-270 days | 17.5% | 7 |
| 91-180 days | 7.5% | 3 |
| 31-90 days | 5.0% | 2 |
Days a year La Saladita listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 7.5% | 3 |
| 181-270 days | 5.0% | 2 |
| 91-180 days | 17.5% | 7 |
| 31-90 days | 52.5% | 21 |
| 1-30 days | 17.5% | 7 |
The average La Saladita booking lasts 4.9 nights, longest in July and shortest in May. Listings took about 16 bookings each over the year. Nearly half of listings that give a check-in time set it at 3 p.m., with check-out usually at noon.
Average length of stay by month in La Saladita
Average nights per booking, by month of stay
About eight in ten listings in La Saladita accept stays of one or two nights.
Minimum stay set by La Saladita listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in La Saladita, used by 33% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean flexible: nearly half of listings offer Flexible or Moderate terms, against 35% on Firm or stricter ones.
Cancellation policies of La Saladita listings, from most to least flexible
Share of listings by the policy they use
45% of La Saladita listings charge a cleaning fee. The typical fee is MX$385, and some higher fees lift the average to MX$648. Spread over the average stay of 4.9 nights, that adds roughly MX$80 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in La Saladita, a four-bedroom home, took in MX$3,070,000 over the past year, about 9.8 times the city's average of MX$312,000. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Casa Perla del Mar, Oceanfront, La Saladita Beach Entire home · 4 bedrooms Rated 4.97
Saladita-Casa Palapa-Beachfront Mexican Villa Entire home · 3 bedrooms Rated 4.90
Villa de Mar, pool, Starlink, A/C, La Saladita rack Entire home · 2 bedrooms Rated 4.81
Villa Surf house 4/6 pp, 2 Rec, AC, Starlink, Pool Entire home · 2 bedrooms Rated 4.90
Surf Point: Villa, AC, Starlink, Pool, La Saladita Entire home · 1 bedroom Rated 4.89
La Saladita · Two Private Villas · Run by Surfers Entire home · 4 bedrooms Rated 5.00 Only 13% of La Saladita listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 53% of listings. 78% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 90% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 48 km, Colonia Aeropuerto (44 km away, 81 listings) earned the most per listing, about 55% more than La Saladita.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Los Llanos de Temalhuacán 0 km | 68 | MX$150,955 | MX$2,006 | 30% |
| Troncones 8 km | 201 | MX$365,767 | MX$5,434 | 28% |
| Ixtapa 26 km | 342 | MX$349,636 | MX$4,559 | 32% |
| Ixtapa Zihuatanejo 27 km | 539 | MX$174,809 | MX$3,198 | 24% |
| Zihuatanejo 31 km | 929 | MX$230,102 | MX$3,348 | 31% |
| Colonia Aeropuerto 44 km | 81 | MX$482,341 | MX$5,901 | 28% |
| Playa Blanca 46 km | 36 | MX$400,812 | MX$5,757 | 30% |
| Barra de Potosí 48 km | 43 | MX$206,195 | MX$3,106 | 26% |
See all 24 Guerrero Airbnb markets
Markets elsewhere in Mexico with a similar nightly rate and occupancy to La Saladita:
FAQ
An active La Saladita Airbnb grossed MX$312,000 on average in the 12 months to September 2026, according to AirROI's tracking of 40 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$46,400 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of La Saladita listings earn between MX$11,600 and MX$46,400 in a typical month, and the top tenth MX$93,500 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in La Saladita were booked on 32% of available nights over the past year. That compares with 27% for the Guerrero average. November was the busiest month.
The average booked night in La Saladita cost MX$3,035 before fees. Half of listings charge between MX$1,455 and MX$4,075, so bedroom count and location move the price more than the average suggests.
None of the active La Saladita listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average La Saladita Airbnb grossed MX$312,000 in the 12 months to September 2026, 41% above the Guerrero average of MX$221,590. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, MX$221,500 a year (about MX$18,500 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about MX$41,500 a month. Check a specific home in the Airbnb calculator.
November paid best over the past year, at MX$56,900 per active listing, and September paid least. The month-by-month table above shows how rates and bookings each move.
Each night a La Saladita listing was open to book earned MX$1,100 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$2,460 or more.
La Saladita stays were booked 38 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average La Saladita Airbnb stay lasted 4.9 nights over the past year. A listing took 16 reservations over the year on average.
Guests rate La Saladita Airbnbs 4.90 out of 5 on average. Guests score communication highest and check-in lowest.
La Saladita Beach, Pueblo de La Saladita and La Puts draw the most short-term rental interest in La Saladita. The neighborhood guide explains what brings guests to each.
AirROI counted 40 active Airbnb listings in La Saladita as of September 2026. The closest tracked market is Troncones, 8 km away.
In La Saladita, 45% of listings add a cleaning fee. The median fee is MX$385, and some higher fees lift the average to MX$648.
Method
Figures on this page cover 40 active Airbnb listings in La Saladita from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.