Zihua Family Friendly Home wBeach Access Sleeps 12 Entire home · 6 bedrooms Rated 4.76 - Revenue
- MX$1.9M
- Occupancy
- 72.0%
- Daily rate
- MX$6,831
Airbnb market data · 202612 months to September 2026
The average Airbnb in Playa Blanca brought in MX$400,817 over the 12 months through September 2026, about 81% more than the Guerrero average of MX$221,590.
The short answer
Both rates and bookings run ahead of the Guerrero average. Listings averaged MX$5,757 a night and were booked on 30% of available nights, against MX$3,255 and 27% for the Guerrero average.
Timing matters: in December, usually the best month, the average listing earns about 2.4 times as much as in September, usually the slowest. With only 36 active listings, a few bookings can reorder the months.
With 36 active listings, Playa Blanca is the 16th-largest of 24 Guerrero markets AirROI tracks.
Browse the live Playa Blanca Airbnb market See Every Playa Blanca ListingRevenue
Gross bookings per Playa Blanca listing averaged MX$400,817 over the 12 months to September 2026 (Guerrero average: MX$221,590), before cleaning, platform and management costs and taxes.
In a typical year, the average Playa Blanca listing brings in MX$69,900 in December, its best month, and MX$29,400 in September, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 5.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earns about 2.4 times what September does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$46,300. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
January 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in February 2026, so the best-paying month is not always the busiest or the priciest. Across the past two years, December is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | MX$19,795 | 20.4% | MX$5,457 | MX$660 | 21 days | 2 nights |
| Oct 2025 | MX$28,108 | 27.2% | MX$5,438 | MX$907 | 60 days | 2 nights |
| Nov 2025 | MX$32,375 | 29.3% | MX$5,514 | MX$1,079 | 54 days | 2.9 nights |
| Dec 2025 | MX$65,074 | 39.0% | MX$5,764 | MX$2,099 | 66 days | 5.7 nights |
| Jan 2026 | MX$69,826 | 35.3% | MX$5,560 | MX$2,252 | 41 days | 3.5 nights |
| Feb 2026 | MX$69,541 | 45.7% | MX$5,367 | MX$2,484 | 32 days | 4.8 nights |
| Mar 2026 | MX$51,614 | 25.4% | MX$5,617 | MX$1,665 | 28 days | 3.6 nights |
| Apr 2026 | MX$44,416 | 23.7% | MX$5,949 | MX$1,481 | 27 days | 3.2 nights |
| May 2026 | MX$52,218 | 28.6% | MX$5,525 | MX$1,684 | 20 days | 3.4 nights |
| Jun 2026 | MX$62,648 | 39.0% | MX$5,772 | MX$2,088 | 23 days | 6.7 nights |
| Jul 2026 | MX$48,293 | 30.0% | MX$5,968 | MX$1,558 | 56 days | 4.1 nights |
| Aug 2026 | MX$52,039 | 31.4% | MX$5,964 | MX$1,679 | 35 days | 4.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Playa Blanca address, run it through the free Airbnb calculator.
Profit
Yes, when it's run well. The average Playa Blanca Airbnb took in MX$400,817 in the 12 months to September 2026, and run by its owner at everyday costs, about MX$24,100 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about MX$71,500 a month.
Cleaning it yourself keeps the MX$11,300 a year guests pay in cleaning fees, for about MX$25,100 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about MX$20,900 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$389,517 | MX$1,138,200 |
| Cleaning fees guests pay3% of Playa Blanca bookings | MX$11,300 | MX$33,100 |
| Gross bookings | MX$400,817 | MX$1,171,300 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 83% of Playa Blanca listings on Simplified Pricing, 3% for the rest | −MX$53,800 | −MX$157,100 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$11,300 | −MX$33,100 |
| Utilities and internetAbout 5% of bookings | −MX$20,000 | −MX$58,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$8,000 | −MX$23,400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$12,000 | −MX$35,100 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$4,000 | −MX$4,000 |
| Permit and registrationWhere one is required | −MX$2,000 | −MX$2,000 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −MX$111,100 | −MX$313,300 |
| Left for housing costs, then profit | MX$289,717about MX$24,100 a month | MX$858,000about MX$71,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Playa Blanca's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Playa Blanca home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$97,600 a month, against MX$33,400 for the average one.
Occupancy
Playa Blanca listings were booked on 30% of the nights they were open over the past year, 3 percentage points above the Guerrero average (27%) and 3 points below the Mexico average (33%). In a typical year, occupancy climbs to 43% in December and falls to 20% in September.
The busiest tenth of listings are booked about 5.1 times as often as the bottom quarter.
December is usually the busiest month in Playa Blanca, September the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Playa Blanca, known as ADR (average daily rate), was MX$5,757 over the past year, about 77% above the Guerrero average of MX$3,255 and about 2.2 times the Mexico average of MX$2,565. In a typical year, rates peak in April and June at about MX$5,770 and bottom out in September and October at about MX$4,820.
Prices span a wide range: the top 10% charge about 6.8 times the rate of the bottom quarter.
June rates run 20% above October's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$5,380. The 12-month ADR of MX$5,757 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Playa Blanca it averaged MX$1,730 over the past year, from about MX$979 in a typical September to about MX$2,260 in a typical December.
A small group of listings earns several times more per open night than the rest.
December RevPAR is about 2.3 times September's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$1,520. The 12-month RevPAR of MX$1,730 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 36 active listings, the monthly pattern in Playa Blanca is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in December and bottom out in September.
Average revenue by month in Playa Blanca
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, MX$47,900.
| Month | Revenue per listing |
|---|---|
| January | MX$59,200 |
| February | MX$52,700 |
| March | MX$52,500 |
| April | MX$42,400 |
| May | MX$40,400 |
| June | MX$62,600 |
| July | MX$46,800 |
| August | MX$46,600 |
| September | MX$29,400 |
| October | MX$38,400 |
| November | MX$34,200 |
| December | MX$69,900 |
Guests book Playa Blanca stays 39 days ahead on average (about six weeks). December stays are booked furthest out, about 65 days ahead, and September stays closest to arrival, about 19 days. A typical December booking is made in mid-October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 39 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 36 active listings in Playa Blanca display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Playa Blanca.
Neighborhoods
AirROI's area guide picks eight Playa Blanca neighborhoods that draw short-term rental guests, led by Punta El Cabron, Playa Blanca Main Beach and Laguna de Chautengo. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Punta El Cabron | A secluded beach area with beautiful scenic views and clear waters, perfect for relaxation and water sports. Ideal for tourists looking to escape the crowded beaches. | Beautiful Beaches, Snorkeling, Local Seafood Restaurants, Scenic Views, Relaxing Atmosphere |
| Playa Blanca Main Beach | The main beach in Playa Blanca that offers easy access to amenities and restaurants, making it a prime spot for tourists who want convenience and comfort. | Beachfront Restaurants, Water Sports, Sunbathing, Family-friendly Activities, Beach Bars |
| Laguna de Chautengo | A tranquil lagoon area that attracts those wanting to enjoy water activities such as fishing and kayaking, as well as picturesque views. | Fishing Trips, Kayaking, Nature Spotting, Local Wildlife, Quiet Retreat |
| Centro Playa Blanca | The central area with shopping, cafes, and local culture. Attracts visitors who want to experience local charm and conveniences. | Shopping, Local Markets, Restaurants, Cafes, Cultural Festivals |
| Isla de La Roqueta | A small island nearby known for its natural beauty and rich marine life, perfect for day trips and exploring nature. | Snorkeling, Hiking Trails, Witnessing Local Wildlife, Beach Activities, Island Tours |
| Mirador de Playa Blanca | A viewpoint area that offers stunning views of the ocean and surrounding landscape, popular for photographers and nature lovers. | Panoramic Views, Hiking, Wildlife Watching, Picnic Areas, Sunset Views |
| Puerto Marques | A nearby beach known for its calm waters and luxury resorts, ideal for travelers seeking upscale accommodations and experiences. | Luxury Resorts, Water Sports, Fine Dining, Relaxing Beaches, Nightlife |
| Cruz de El Pescador | A coastal area that offers fishing opportunities and local culture, appealing to those interested in authentic experiences away from typical tourist spots. | Fishing Tours, Local Cuisine, Cultural Experiences, Community Events, Seaside Walks |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 81% of listings in Playa Blanca, alongside 7 private-room listings (19%). Apartments and condos are the most common property type at 50%, ahead of houses (42%).
Mostly entire homes, with a private-room segment
Playa Blanca Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 80.6% | 29 |
| Private room | 19.4% | 7 |
Listings by property type
Playa Blanca Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 50.0% | 18 |
| House | 41.7% | 15 |
| Unique stay | 5.6% | 2 |
| Hotel/Boutique | 2.8% | 1 |
The most common size among Playa Blanca's 29 entire homes with a bedroom count is four bedrooms (7 homes).
Playa Blanca entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 20.7% | 6 |
| 2 bedrooms | 20.7% | 6 |
| 3 bedrooms | 13.8% | 4 |
| 4 bedrooms | 24.1% | 7 |
| 5+ bedrooms | 20.7% | 6 |
Playa Blanca is a group-trip market: 53% of listings sleep eight or more guests, about four times the share of the next most common size, six guests (13%). Shares are of the 30 listings with a guest capacity on file (83% of the market).
Playa Blanca listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 10.0% | 3 |
| 3 guests | 6.7% | 2 |
| 4 guests | 6.7% | 2 |
| 5 guests | 10.0% | 3 |
| 6 guests | 13.3% | 4 |
| 8+ guests | 53.3% | 16 |
Playa Blanca hosts set up an average of 4.6 beds per listing. 61% of listings show their exact location on the listing map; the rest show an approximate area.
Pools are close to standard in Playa Blanca: 86% of listings have one, and 83% offer beach access.
Share of Playa Blanca listings with each common amenity
Guests
Most Playa Blanca guests are domestic, but a sizeable minority come from abroad: 17% of those who left reviews live outside Mexico, led by visitors from the United States and Canada. Spanish is spoken by 62% of guests, and English by 30%.
83% of Playa Blanca guests are domestic
Where guests who left reviews live
Where Playa Blanca guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Morelia | 12.4% |
| Santiago de Querétaro | 11.4% |
| Mexico City | 10.5% |
| Uruapan | 6.7% |
| Guanajuato | 2.9% |
Where Playa Blanca guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Mexico | 83.0% |
| United States | 6.6% |
| Canada | 3.8% |
| Baja California | 0.9% |
| United Kingdom | 0.9% |
Languages spoken by Playa Blanca guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 61.7% |
| English | 29.6% |
| Portuguese | 3.7% |
| French | 3.7% |
| Korean | 1.2% |
Playa Blanca Airbnbs average 4.78 stars, and 25% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.75.
Communication scores highest in Playa Blanca; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.79 |
| Cleanliness | 4.77 |
| Communication | 4.84 |
| Location | 4.83 |
| Check-in | 4.83 |
| Value | 4.75 |
Booking patterns
94% of Playa Blanca listings are open to guests more than 180 days a year, but only 6% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 61% of listings; blocked nights include any the host closes off.
Days a year Playa Blanca listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 80.6% | 29 |
| 181-270 days | 13.9% | 5 |
| 91-180 days | 5.6% | 2 |
Days a year Playa Blanca listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 5.6% | 2 |
| 91-180 days | 19.4% | 7 |
| 31-90 days | 61.1% | 22 |
| 1-30 days | 13.9% | 5 |
The average Playa Blanca booking lasts 4.5 nights, longest in June and shortest in September. Listings took about 15 bookings each over the year. Nearly nine in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Playa Blanca
Average nights per booking, by month of stay
Two-year average by calendar month.
About eight in ten listings in Playa Blanca accept stays of one or two nights.
Minimum stay set by Playa Blanca listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Playa Blanca, used by 33% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean flexible: 56% of listings offer Flexible or Moderate terms, against 36% on Firm or stricter ones.
Cancellation policies of Playa Blanca listings, from most to least flexible
Share of listings by the policy they use
About half of Playa Blanca listings charge a cleaning fee. The typical fee is about MX$963. Spread over the average stay of 4.5 nights, that adds roughly MX$215 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Playa Blanca, a six-bedroom home, took in MX$1,870,000 over the past year, about 4.7 times the city's average of MX$401,000.
Zihua Family Friendly Home wBeach Access Sleeps 12 Entire home · 6 bedrooms Rated 4.76
Anera: The Best Beachfront Apartment in Town Entire home · 3 bedrooms Rated 5.00
Beautiful beachfront house Entire home · 2 bedrooms Rated 4.42
Anera, Private Pool and Garden Steps from the Sea Entire home · 4 bedrooms Rated 4.70
Anera: Seaside Luxury Retreat with Ocean Views Entire home · 4 bedrooms Rated 5.00
Incredible PH with privileged ocean view Entire home · 2 bedrooms Rated 5.00 Professional management companies run a quarter of Playa Blanca listings and owners run the rest, though 42% of listings have a co-host. Superhosts run 44% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 83% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 46 km, Colonia Aeropuerto (3 km away, 81 listings) earned the most per listing, about 20% more than Playa Blanca.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Barra de Potosí 2 km | 43 | MX$206,195 | MX$3,106 | 26% |
| Colonia Aeropuerto 3 km | 81 | MX$482,341 | MX$5,901 | 28% |
| Zihuatanejo 15 km | 929 | MX$230,102 | MX$3,348 | 31% |
| Ixtapa Zihuatanejo 19 km | 539 | MX$174,809 | MX$3,198 | 24% |
| Ixtapa 20 km | 342 | MX$349,636 | MX$4,559 | 32% |
| Troncones 39 km | 201 | MX$365,767 | MX$5,434 | 28% |
| Los Llanos de Temalhuacán 46 km | 68 | MX$150,955 | MX$2,006 | 30% |
| La Saladita 46 km | 40 | MX$311,998 | MX$3,035 | 32% |
See all 24 Guerrero Airbnb markets
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Playa Blanca:
FAQ
An active Playa Blanca Airbnb grossed MX$400,817 on average in the 12 months to September 2026, according to AirROI's tracking of 36 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$70,500 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Playa Blanca listings earn between MX$13,600 and MX$70,500 in a typical month, and the top tenth MX$130,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Playa Blanca were booked on 30% of available nights over the past year. That compares with 27% for the Guerrero average. December is usually the busiest month.
The average booked night in Playa Blanca cost MX$5,757 before fees. Half of listings charge between MX$1,715 and MX$8,500, so bedroom count and location move the price more than the average suggests.
None of the active Playa Blanca listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Playa Blanca Airbnb grossed MX$400,817 in the 12 months to September 2026, 81% above the Guerrero average of MX$221,590. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, MX$289,717 a year (about MX$24,100 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about MX$71,500 a month. Check a specific home in the Airbnb calculator.
December usually pays best, averaging MX$69,900 per active listing over the past two years, and September usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Playa Blanca listing was open to book earned MX$1,730 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$4,340 or more.
Playa Blanca stays were booked 39 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Playa Blanca Airbnb stay lasted 4.5 nights over the past year. A listing took 15 reservations over the year on average.
Guests rate Playa Blanca Airbnbs 4.78 out of 5 on average. Guests score communication highest and value lowest.
Punta El Cabron, Playa Blanca Main Beach and Laguna de Chautengo draw the most short-term rental interest in Playa Blanca. The neighborhood guide explains what brings guests to each.
AirROI counted 36 active Airbnb listings in Playa Blanca as of September 2026. The closest tracked market is Barra de Potosí, 2 km away.
In Playa Blanca, about half of listings add a cleaning fee, and the typical fee is about MX$963.
Method
Figures on this page cover 36 active Airbnb listings in Playa Blanca from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.