Matsloot, Drenthe Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Matsloot, Drenthe? Based on AirROI's 2026 dataset (March 2025 – February 2026), the short answer is $16,540 per year — at a $146 nightly rate, 41.1% occupancy, and a N/A RevPAR.
With just 18 active listings, Matsloot is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 200.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Matsloot?
In Matsloot, the headline Airbnb metrics are $16,540 in average annual revenue,41.1% occupancy, $146 ADR, and $0 in RevPAR, and guests book about 47 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Matsloot?
Understanding the monthly revenue variations for Airbnb listings in Matsloot is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matsloot is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matsloot across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,309+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,309 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,439 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $911, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matsloot
What Is the Monthly Airbnb Occupancy Rate in Matsloot?
Maximize your bookings by understanding the Matsloot STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matsloot:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matsloot
What Is the Average Airbnb Nightly Rate in Matsloot?
Effective short term rental pricing strategy in Matsloot involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matsloot typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $187+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $172 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Matsloot
What Is the RevPAR for Airbnb in Matsloot?
RevPAR in Matsloot is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Matsloot
RevPAR Insights for Matsloot
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Matsloot benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Matsloot?
Matsloot's peak Airbnb season falls in August, July, April, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, April)
- Revenue averages $2,293 per month
- Occupancy rates average 51.3%
- Daily rates average $137
Shoulder Season
- Revenue averages $1,758 per month
- Occupancy maintains around 36.4%
- Daily rates hold near $140
Low Season (January, February, December)
- Revenue drops to average $1,143 per month
- Occupancy decreases to average 26.3%
- Daily rates adjust to average $144
Seasonality Insights for Matsloot
- Airbnb seasonality in Matsloot is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Matsloot's highest earning potential, with monthly revenues climbing to $2,506, occupancy reaching 52.6%, and ADRs peaking at $146.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,137, occupancy could drop to 25.2%, and ADRs may adjust to $130.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matsloot.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Matsloot, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Matsloot?
Low regulation and minimal registration activity in Matsloot, Drenthe, Netherlands point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Matsloot to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Matsloot?
With a compact short-term rental market, Matsloot gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Matsloot Village | Charming village atmosphere offering a glimpse into rural Dutch life. Ideal for guests looking for a peaceful escape with beautiful nature around. | Matslootse Diep, Meandering walking trails, Nearby cycling routes, Local farmers' markets, Historic landmarks |
| Dwingelderveld National Park | A stunning national park showcasing the natural beauty of Drenthe, perfect for nature lovers and outdoor enthusiasts. Great for guests looking to explore nature. | Nature reserves, Secluded walking paths, Wildlife viewing, Picnic areas, Cycling opportunities |
| Assen | The capital of Drenthe, featuring a blend of history and modern culture. Great for visitors wanting to explore museums and local cuisine. | Drents Museum, Assen railway museum, Historic city center, Shopping areas, Local restaurants |
| Gasselternijveen | A quiet village with unique natural features and friendly local community, appealing to families and seekers of tranquility. | Beautiful parks, Community events, Outdoor activities, Scenic views, Farms and local produce |
| Zuidlaren | Known as 'the pearl of Drenthe', Zuidlaren offers a picturesque village feel with plenty of recreational activities. | Zuidlaardermeer, Historic village center, Local cafes and shops, Cycling paths, Nature trails |
| Kamp Westerbork | A historically significant site and memorial, attracting visitors interested in history and human rights, with educational aspects. | Westerbork Memorial Center, Historical exhibits, Guided tours, Documentary screenings, Educational activities |
| Noord-Sleen | An ideal spot for guests who enjoy quiet retreats and nature walks, set in a scenic landscape with small lakes. | Drenthe hiking paths, Lakes, Birdwatching spots, Small local eateries, Countryside views |
| Rondje Drenthe | A popular cycling route that showcases the beautiful landscapes of Drenthe, appealing to cycling enthusiasts and adventurers. | Cycling paths, Scenic spots along the route, Local landmarks, Numerous resting spots, Interaction with nature |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Matsloot offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Matsloot?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matsloot
- The Matsloot Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Matsloot, House properties are the most common (88.9%), reflecting the local real estate landscape.
- Houses represent a significant 88.9% portion, catering likely to families or larger groups.
Matsloot Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matsloot
- The dominant room capacity in Matsloot is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.3% of the active Airbnb listings in Matsloot, indicating a high concentration in these sizes.
Matsloot Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matsloot
- The most common guest capacity trend in Matsloot vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Matsloot STR market, accounting for 61.1% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matsloot.
- On average, properties in Matsloot are equipped to host 3.8 guests.
What Amenities Do Airbnb Guests Expect in Matsloot?
Amenity Prevalence
Amenity Insights for Matsloot
- Essential amenities in Matsloot that guests expect include: Hot water, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Refrigerator, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Matsloot: Hot water, Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like Cooking basics or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Matsloot to stay competitive.
Dive Deeper: Advanced Matsloot STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matsloot. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatsloot Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Matsloot
- The typical guest profile for Airbnb in Matsloot consists of predominantly international visitors (68%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 32.5% of guests.
- Key international markets include Germany (41.3%) and Netherlands (32.5%).
- Top languages spoken are English (37.2%) followed by German (23.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Matsloot Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matsloot
- The most common availability pattern in Matsloot falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Matsloot (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Matsloot?
Average Booking Lead Time by Month
Booking Lead Time Insights for Matsloot
- The overall average booking lead time for vacation rentals in Matsloot is 47 days.
- Guests book furthest in advance for stays during June (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Matsloot.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Matsloot averages to identify opportunities for dynamic pricing adjustments.
Matsloot Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
16.7% of total
2 Nights
7 listings
38.9% of total
3 Nights
1 listings
5.6% of total
30+ Nights
7 listings
38.9% of total
Key Insights
- The most prevalent minimum stay requirement in Matsloot is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (38.9%) caters to monthly stays (30+ nights) in Matsloot, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.9% of Matsloot hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- A 2-night minimum appears standard (38.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 38.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matsloot.
Matsloot Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
4 listings
22.2% of total
Moderate
8 listings
44.4% of total
Firm
6 listings
33.3% of total
Cancellation Policy Insights for Matsloot
- The prevailing Airbnb cancellation policy trend in Matsloot is Moderate, used by 44.4% of listings.
- There's a relatively balanced mix between guest-friendly (66.6%) and stricter (33.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44.4% market standard in Matsloot.
- Regularly review your cancellation policy against competitors and market demand shifts in Matsloot.
What Do the Top Airbnb Listings in Matsloot Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matslootbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Unique! Enjoy View, Water, Nature and Peace
Entire Place • 1 bedroom
BelleVue - Luxury Cottage - Groningen - Leekstermeer
Entire Place • 3 bedrooms
Luxury Bungalow Leekstermeer Groningen with 4 bicycles
Entire Place • 2 bedrooms
Tiny home 76 Matsloot on the Leekstermeer
Entire Place • 1 bedroom
Vacation chalet de Dobber
Entire Place • 2 bedrooms
Cozy Family House by the Water (2-6p.)
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Matsloot?
Learn from the best! This table showcases top-performing Airbnb hosts in Matsloot based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nico | 1 | $39,624 | 31 | 4.74/5.0 |
| Martine | 1 | $31,874 | 50 | 4.66/5.0 |
| Rob | 2 | $31,248 | 54 | 4.67/5.0 |
| Jack | 2 | $27,295 | 46 | 4.77/5.0 |
| Marieke | 2 | $25,622 | 25 | 4.68/5.0 |
| Bert | 1 | $22,994 | 32 | 4.91/5.0 |
| Rianne | 1 | $21,655 | 33 | 4.97/5.0 |
| Stefan | 1 | $20,527 | 30 | 4.17/5.0 |
| Meike | 1 | $17,550 | 32 | 4.84/5.0 |
| Eva | 2 | $15,832 | 91 | 4.48/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matsloot.
How Does Matsloot's Airbnb Market Compare to Nearby Cities?
How does the Matsloot Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Terwolde, Matsloot has 16 percentage points lower occupancy and about $79 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Losser | 10 | $7,652 | $1046.80 | 27% |
| Kortenhoef | 14 | $3,699 | $259.57 | 55% |
| Zeewolde | 156 | $3,562 | $359.24 | 37% |
| Delfstrahuizen | 10 | $3,432 | $402.90 | 36% |
| Rijs | 26 | $3,392 | $413.41 | 42% |
| Terwolde | 10 | $3,061 | $224.94 | 57% |
| Muiden | 32 | $3,054 | $306.84 | 50% |
| Vierhouten | 15 | $2,968 | $210.42 | 51% |
| Schiermonnikoog | 21 | $2,961 | $191.63 | 57% |
| Lievelde | 23 | $2,943 | $285.65 | 40% |
Frequently Asked Questions About Airbnb in Matsloot
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Matsloot.
How much do Airbnb hosts make in Matsloot?
Matsloot hosts earn about $16,540 per year on average, with an average nightly rate of $146 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Matsloot, Drenthe, not the ceiling for the best operators. Source: AirROI 2026 data, Matsloot market, March 2025 to February 2026.
What is the average Airbnb occupancy rate in Matsloot?
The average Airbnb occupancy rate in Matsloot is 41.1%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Matsloot?
Listings in Matsloot average $146 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Matsloot?
Matsloot currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Matsloot?
AirROI currently classifies the short-term rental regulation level in Matsloot as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Matsloot?
RevPAR in Matsloot is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Matsloot?
At 41.1% occupancy, Matsloot can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $16,540, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Matsloot?
The average booking lead time in Matsloot is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Matsloot?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Matsloot include Matsloot Village, Dwingelderveld National Park, Assen. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Matsloot?
entire_home listings make up 100.0% of the active supply in Matsloot. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Matsloot compare to nearby Airbnb markets?
Among neighboring markets, Losser posts $91,819 in average annual revenue with 26.7% occupancy, compared to Matsloot's $16,540 and 41.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Matsloot?
August is the highest-revenue month in Matsloot, while January is the softest. The revenue spread between them indicates moderate seasonality with a clear peak period, giving hosts opportunities to maximize rates during high demand without facing dramatic off-season drops.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-02-28. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.