Suthep, Chiang Mai Province Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Suthep, Chiang Mai Province? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $7,879 per year — at a $59 nightly rate, 44.8% occupancy, and a $28 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

Suthep's 244 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 62.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

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What Are the Key Airbnb Metrics in Suthep?

In Suthep, the headline Airbnb metrics are $7,879 in average annual revenue,44.8% occupancy, $59 ADR, and $28 in RevPAR, and guests book about 34 days in advance.

Avg. Daily Rate (ADR)(?)

$59

The average rental revenue earned for an occupied room per day in Suthep.

Occupancy Rate(?)

44.8%

Moderate demand with booking opportunities.

Avg. Annual Revenue(?)

$7,879

Average annual income for an Airbnb listing in Suthep. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

$28

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

73.6%

Strong growth (73.6%) vs. last year.

Active Airbnb Listings(?)

244

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

34 days

How far in advance guests typically book in Suthep. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

Low

Fewer regulations, offering more operational flexibility.

Peak Revenue Month(?)

December

The month with the highest average earnings, indicating peak season in Suthep.

Lowest Revenue Month(?)

May

The month with the lowest average earnings, indicating the low season in Suthep.

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How Much Do Airbnb Hosts Earn Monthly in Suthep?

Understanding the monthly revenue variations for Airbnb listings in Suthep is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Suthep is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Suthep across different performance tiers:

Best-in-class properties (Top 10%) achieve $2,339+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $1,048 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $603 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $300, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Suthep

What Is the Monthly Airbnb Occupancy Rate in Suthep?

Maximize your bookings by understanding the Suthep STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Suthep:

Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 50%.
Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Suthep

What Is the Average Airbnb Nightly Rate in Suthep?

Effective short term rental pricing strategy in Suthep involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Suthep typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $117+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $64 or more.
Typical properties (Median) charge around $33 per night.
Entry-level properties (Bottom 25%) earn around $22 per night.

Average Daily Rate (ADR) Trend by Month in Suthep

What Is the RevPAR for Airbnb in Suthep?

RevPAR in Suthep is currently $28. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $10 RevPAR.
Typical properties (Median) generate $19 RevPAR.
Strong performers (Top 25%) earn $29 RevPAR.
Best-in-class (Top 10%) achieve $54 RevPAR.

Average Monthly RevPAR Trend in Suthep

RevPAR Insights for Suthep

The average RevPAR in Suthep is $28. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($54) and bottom 25% ($10) is $44, suggesting a relatively compressed market where operational differences yield moderate returns.
RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Suthep benchmarks. If your RevPAR falls below the median of $19, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $29+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Suthep?

Suthep's peak Airbnb season falls in December, February, January, while the softest stretch is April, May, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (December, February, January)

Revenue averages $1,413 per month
Occupancy rates average 60.5%
Daily rates average $70

Shoulder Season

Revenue averages $959 per month
Occupancy maintains around 48.3%
Daily rates hold near $57

Low Season (April, May, September)

Revenue drops to average $659 per month
Occupancy decreases to average 41.1%
Daily rates adjust to average $53

Seasonality Insights for Suthep

Airbnb seasonality in Suthep is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Suthep's highest earning potential, with monthly revenues climbing to $1,464, occupancy reaching 65.2%, and ADRs peaking at $71.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $640, occupancy could drop to 38.9%, and ADRs may adjust to $52.
Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Suthep.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Suthep, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Suthep?

Low regulation and minimal registration activity in Suthep, Chiang Mai Province, Thailand point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Suthep to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Suthep?

Location within Suthep matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Suthep
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
Nimmanhaemin	Trendy and vibrant area known for its art galleries, cafes, and boutique shops. It's a favorite among young travelers and digital nomads.	Maya Lifestyle Shopping Center, Nimmanhaemin Road's art galleries, Wat Suan Dok, Coffee shops and co-working spaces, The One Nimman shopping complex
Old City	The historical heart of Chiang Mai, rich in culture and heritage. Perfect for tourists seeking an authentic experience near ancient temples and local markets.	Wat Phra Singh, Wat Chedi Luang, Sunday Walking Street, Chiang Mai Gate Market, Three Kings Monument
Riverside	Scenic area along the Ping River with stunning views and peaceful ambiance. Popular for families and couples looking for a romantic stay.	Riverside restaurants, Iron Bridge, Candlelight Dinner Cruises, Mae Ping River Market, Night Bazaar
Chang Phueak	Up-and-coming neighborhood, offering a mix of local life and modern amenities. Attracts adventurous travelers looking to explore beyond the tourist spots.	Mayo Clinic, Champak thrift shop, Local night markets, Wat Lok Molee, Buddha statue at Wat Phra That Doi Kham
Hang Dong	Quiet suburban area known for its nature and local lifestyle. Great for families and those wanting a retreat from city life with nearby outdoor activities.	Grand Canyon Water Park, Wat Phra That Doi Kham, Local craft villages, Nature trails and waterfalls, Anisara Spa
Doi Suthep	Famous for Doi Suthep Temple and stunning views of the city. Ideal for guests wanting a serene location and hiking opportunities.	Wat Phra That Doi Suthep, Doi Suthep National Park, Hiking trails, Local markets, Viewpoints overlooking Chiang Mai
Santitham	A lively neighborhood full of local eateries and markets. Offers an authentic Chiang Mai experience with a local touch.	Local food markets, Street food vendors, Wat Santitham, Coffee shops, Chiang Mai Old Town access
Pa Tan	A tranquil, less touristy area that provides a glimpse into local life. Attractive to travelers looking for unique experiences off the beaten path.	Local temples, Chiang Mai Zoo, Fresh markets, Cultural exchanges, Biking routes

With 8 distinct neighborhoods showing meaningful short-term rental activity, Suthep offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Suthep?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Suthep

The Suthep Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.8% of the 244 active rentals. This indicates strong guest preference for privacy and space.
However, a notable 33.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
Looking at the property type distribution in Suthep, Apartment/Condo properties are the most common (52.5%), reflecting the local real estate landscape.
Houses represent a significant 33.6% portion, catering likely to families or larger groups.
The presence of 12.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Smaller segments like outdoor/unique (combined 1.6%) offer potential for unique stay experiences.

Suthep Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Suthep

The dominant room capacity in Suthep is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Together, 1 bedroom and 2 bedrooms properties represent 62.7% of the active Airbnb listings in Suthep, indicating a high concentration in these sizes.

Suthep Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Suthep

The most common guest capacity trend in Suthep vacation rentals is listings accommodating 2 guests (48%). This suggests the primary traveler segment is likely couples or solo travelers.
Properties designed for 2 guests and 4 guests dominate the Suthep STR market, accounting for 57.0% of listings.
A significant 48.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Suthep.
14.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Suthep.
On average, properties in Suthep are equipped to host 2.7 guests.

How Do Listings in Suthep Compare on Quality?

Listing quality in Suthep can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

33.6

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

2.4

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

29.5%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Suthep

At 33.6 photos per listing on average, Suthep hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
29.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
Use these quality indicators as a self-audit checklist. Listings that exceed the Suthep averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Suthep?

Amenity Prevalence

Amenity Insights for Suthep

Essential amenities in Suthep that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
Popular amenities like Hair dryer, Hangers, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Suthep: Wifi, Air conditioning.
Prioritize adding missing essentials: Wifi, Air conditioning.
Consider adding popular differentiators like Hair dryer or Hangers to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Suthep to stay competitive.

Which Airbnb Amenities Boost Revenue in Suthep?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Suthep, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
BBQ grillHigh opportunity	4.9%	$34,725	$6,490	435.0%
Barbecue utensilsHigh opportunity	3.3%	$32,286	$7,051	357.9%
Trash compactorHigh opportunity	4.5%	$29,852	$6,841	336.3%
Hair dryer	91.4%	$8,429	$2,036	314.0%
Shampoo	77.9%	$9,405	$2,509	274.9%
Microwave	67.6%	$10,236	$2,955	246.3%
Crib	11.9%	$21,013	$6,107	244.1%
Cooking basics	59.4%	$11,009	$3,294	234.2%
Hot water	78.7%	$9,252	$2,808	229.5%
Rice maker	25.0%	$16,116	$5,133	214.0%

Revenue Impact Insights for Suthep

BBQ grill tops the revenue impact list with a 435.0% uplift — listings with this amenity earn $34,725 vs. $6,490 without it.
High-opportunity amenities — BBQ grill, Barbecue utensils, Trash compactor — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Hair dryer — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

Prioritize adding BBQ grill — it has the best combination of high revenue impact and low market saturation in Suthep.
Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Suthep STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Suthep. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Suthep Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Suthep

The typical guest profile for Airbnb in Suthep consists of predominantly international visitors (94%), with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
Domestic travelers account for 6.2% of guests.
Key international markets include United States (19.2%) and China (10.8%).
Top languages spoken are English (45.7%) followed by Chinese (10.5%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from China.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Suthep?

Listings in Suthep average 4.8 out of 5 overall, with about 44.9 reviews per active listing and 29.5% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Suthep

An average rating of 4.8 places Suthep in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
The strongest subcategory is Communication (4.88), while Location (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
29.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
With only 29.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Suthep Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Suthep

The most common availability pattern in Suthep falls within the 271-366 days range, representing 43% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 69.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 91-180 days range is most frequent in Suthep (25.8%), reflecting common guest stay durations or potential owner blocking patterns.
A notable 33.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Suthep?

Average Booking Lead Time by Month

Booking Lead Time Insights for Suthep

The overall average booking lead time for vacation rentals in Suthep is 34 days.
Guests book furthest in advance for stays during November (average 55 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in June (average 21 days), indicating more last-minute travel plans during this time.
Seasonally, Winter (47 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Suthep.
For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
Target marketing efforts for the Winter season well in advance (at least 47 days) to capture early planners.
Monitor your own booking lead times against these Suthep averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Suthep?

Guests in Suthep stay about 9 nights on average, generating roughly 4,308 reservations and 17.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Suthep

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Suthep

Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
17.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
Stay lengths peak in Sep (10.1 nights) and shorten in Feb (7.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Suthep Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.9%)

1 Night

90 listings

36.9% of total

2 Nights (16.4%)

2 Nights

40 listings

16.4% of total

3 Nights (2.9%)

3 Nights

7 listings

2.9% of total

4-6 Nights (4.5%)

4-6 Nights

11 listings

4.5% of total

7-29 Nights (14.3%)

7-29 Nights

35 listings

14.3% of total

30+ Nights (25%)

30+ Nights

61 listings

25% of total

Key Insights

The most prevalent minimum stay requirement in Suthep is 1 Night, adopted by 36.9% of listings. This highlights the market's preference for shorter, flexible bookings.
A significant segment (25%) caters to monthly stays (30+ nights) in Suthep, pointing to opportunities in the extended-stay market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 36.9% of Suthep hosts use this setting.
Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Suthep.

Suthep Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days

2 listings

0.8% of total

Limited

12 listings

4.9% of total

Super Strict 30 Days

1 listings

0.4% of total

Flexible (28.7%)

Flexible

70 listings

28.7% of total

Moderate (19.7%)

Moderate

48 listings

19.7% of total

Firm (37.3%)

Firm

91 listings

37.3% of total

Strict (8.2%)

Strict

20 listings

8.2% of total

Cancellation Policy Insights for Suthep

The prevailing Airbnb cancellation policy trend in Suthep is Firm, used by 37.3% of listings.
There's a relatively balanced mix between guest-friendly (48.4%) and stricter (45.5%) policies, offering choices for different guest needs.
Strict cancellation policies are quite rare (8.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

Consider adopting a Firm policy to align with the 37.3% market standard in Suthep.
Using a Strict policy might deter some guests, as only 8.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
Regularly review your cancellation policy against competitors and market demand shifts in Suthep.

How Much Are Airbnb Cleaning Fees in Suthep?

Cleaning fees in Suthep are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

$44

Median Cleaning Fee

$15

Listings Charging a Fee

66.4%

Fee as Revenue Share

5.2%

Cleaning Fee Insights for Suthep

About 66.4% of Suthep listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
The gap between the average ($44) and median ($15) cleaning fee indicates some high-end properties are pulling the average up considerably.
Cleaning fees represent 5.2% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Suthep median of $15. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$305.21

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Suthep?

Learn from the best! This table showcases top-performing Airbnb hosts in Suthep based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Suthep by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Suratda	4	$145,168	1026	4.92/5.0
Wirada	2	$120,688	69	4.91/5.0
Host Team	6	$113,419	129	4.72/5.0
Knot	6	$106,070	235	4.83/5.0
Kengkad	1	$78,085	123	4.97/5.0
Ploysi	1	$61,592	15	5.00/5.0
Mi	1	$58,319	34	4.97/5.0
Tina	3	$44,772	119	4.99/5.0
Noey	1	$44,133	14	5.00/5.0
Reiz	5	$43,721	213	4.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Suthep.

Who Are the Airbnb Hosts in Suthep?

Suthep is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts

55.7%

Professional Management

0.0%

Cohosted Listings

36.9%

Instant Book Enabled

7.0%

Simplified Pricing

68.9%

Host Profile Insights for Suthep

With 55.7% Superhosts, Suthep has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
7.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
68.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
With 36.9% cohosted listings, there may be a growing local market for property management services.
Benchmark your host metrics against these Suthep averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Suthep's Airbnb Market Compare to Nearby Cities?

How does the Suthep Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Si Phum, Suthep has 5 percentage points lower occupancy and about $53 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Suthep — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
San Phranet	11	$2,158	$256.00	41%
Tambon Si Phum	29	$1,504	$88.08	49%
Ban Muang Kung	10	$1,177	$177.88	29%
Si Phum	23	$1,129	$112.50	50%
Ban Pong	12	$1,005	$194.71	29%
Ban Rong Ruea Kham	15	$995	$113.48	38%
Ban Tom	11	$989	$147.59	33%
Don Keow Village	22	$970	$132.17	32%
Amphoe Mueang Chiang Mai	44	$962	$83.12	48%
Nong Hoi	189	$877	$77.40	45%

Frequently Asked Questions About Airbnb in Suthep

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Suthep.

How much do Airbnb hosts make in Suthep?

Suthep hosts earn about $7,879 per year on average, with an average nightly rate of $59 and RevPAR of $28. Those figures describe the typical revenue environment for active listings in Suthep, Chiang Mai Province, not the ceiling for the best operators. Source: AirROI 2026 data, Suthep market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Suthep?

The average Airbnb occupancy rate in Suthep is 44.8%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Suthep?

Listings in Suthep average $59 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Suthep?

Suthep currently has about 244 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Suthep?

AirROI currently classifies the short-term rental regulation level in Suthep as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Suthep?

RevPAR in Suthep is about $28. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Suthep?

At 44.8% occupancy, Suthep can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $7,879, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Suthep?

The average booking lead time in Suthep is about 34 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Suthep?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Suthep include Nimmanhaemin, Old City, Riverside. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Suthep?

entire_home listings make up 66.8% of the active supply in Suthep. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Suthep compare to nearby Airbnb markets?

Among neighboring markets, San Phranet posts $25,891 in average annual revenue with 41.1% occupancy, compared to Suthep's $7,879 and 44.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Suthep?

The average Airbnb stay length in Suthep is about 9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Suthep?

Airbnb listings in Suthep average 4.8 out of 5 overall. About 29.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Suthep?

BBQ grill and Barbecue utensils are among the strongest revenue-linked amenities in Suthep. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Suthep?

Yes. About 66.4% of active Airbnb listings in Suthep charge a cleaning fee, and the average fee is $44. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Suthep?

A 55.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.