Penthouse Holborn Covent Garden Stunning ParkViews Entire home · 3 bedrooms Rated 4.81 - Revenue
- £163,386
- Occupancy
- 75.4%
- Daily rate
- £586
Prices in
Airbnb market data · 202612 months to September 2026
City of London, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in City of London brought in £32,408 over the 12 months through September 2026, about 67% more than the England average of £19,455.
The short answer
City of London Airbnb Market at a Glance
Both rates and bookings run ahead of the England average. Listings averaged £248 a night and were booked on 45% of available nights, against £180 and 40% for the England average.
Timing matters: in July, usually the best month, the average listing earns about twice as much as in January, usually the slowest.
With 188 active listings, City of London is the 193rd-largest of 1,108 England markets AirROI tracks. From a year earlier, average revenue rose 20% while the number of active listings shrank 26%.
Browse the live City of London Airbnb market See Every City of London ListingRevenue
How Much Do Airbnb Hosts Make in City of London?
Gross bookings per City of London listing averaged £32,408 over the 12 months to September 2026 (England average: £19,455), before cleaning, platform and management costs and taxes.
In a typical year, the average City of London listing brings in £4,780 in July, its best month, and £2,400 in January, its slowest. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn £7,570+ a month, about 2.5 times the typical property.
- Strong performers (top 25%) earn £5,170 or more, roughly £2,200 a month above the median.
- Typical properties (median) earn about £3,000 a month.
- Entry-level properties (bottom 25%) earn £1,480 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about twice what January does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average £4,780 £2,180
The dashed line is the average of the months shown, £3,660. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
City of London Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue. Nightly rates peaked in June 2026 and bookings in October 2025, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | £3,637 | 50.9% | £242 | £121 | 72 days | 4.2 nights |
| Oct 2025 | £4,072 | 52.2% | £238 | £131 | 57 days | 4.6 nights |
| Nov 2025 | £3,689 | 51.5% | £232 | £123 | 51 days | 4.4 nights |
| Dec 2025 | £3,855 | 49.0% | £240 | £124 | 83 days | 4.1 nights |
| Jan 2026 | £2,179 | 36.4% | £220 | £70 | 42 days | 4.7 nights |
| Feb 2026 | £2,614 | 46.5% | £219 | £93 | 35 days | 4.9 nights |
| Mar 2026 | £3,296 | 48.3% | £228 | £106 | 43 days | 5.4 nights |
| Apr 2026 | £3,505 | 46.9% | £238 | £117 | 66 days | 4.3 nights |
| May 2026 | £4,133 | 49.3% | £260 | £133 | 60 days | 4.2 nights |
| Jun 2026 | £4,585 | 48.5% | £282 | £153 | 62 days | 5.2 nights |
| Jul 2026 | £4,782 | 49.3% | £281 | £154 | 64 days | 5.5 nights |
| Aug 2026 | £3,854 | 47.1% | £262 | £124 | 61 days | 4.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one City of London address, run it through the Airbnb calculator.
Profit
Is an Airbnb in City of London Profitable?
Yes, when it's run well. The average City of London Airbnb took in £32,408 in the 12 months to September 2026, and run by its owner at everyday costs, about £1,850 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £3,220 a month.
Cleaning it yourself keeps the £1,840 a year guests pay in cleaning fees, for about £2,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,600 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
City of London Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £30,568 | £52,640 |
| Cleaning fees guests pay6% of City of London bookings | £1,840 | £3,180 |
| Gross bookings | £32,408 | £55,820 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 90% of City of London listings on Simplified Pricing, 3% for the rest | −£4,640 | −£7,980 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£1,840 | −£3,180 |
| Utilities and internetAbout 5% of bookings | −£1,620 | −£2,790 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£650 | −£1,120 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£970 | −£1,670 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£320 | −£320 |
| Permit and registrationWhere one is required | −£160 | −£160 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −£10,200 | −£17,220 |
| Left for housing costs, then profit | £22,208about £1,850 a month | £38,600about £3,220 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own City of London Airbnb Profit
The estimate starts from City of London's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one City of London home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How City of London's Top Earners Get There
- More nights booked. The busiest quarter of City of London listings are booked on 76% or more of their nights, against 45% for the median listing. Ten more booked nights a year at the median rate of £220 adds about £2,190 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £285 a night or more, against a median of £220. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £3,060 a year.
- Open for the busy months. In a typical year, July brings the average listing about £4,780, against £2,400 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. City of London listings average 4.64 stars, and 15% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £4,650 a month, against £2,700 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in City of London?
City of London listings were booked on 45% of the nights they were open over the past year, 5 percentage points above the England average (40%) and 4 points above the U.K. average (41%). In a typical year, occupancy climbs to 53% in October and falls to 40% in January.
The busiest tenth of listings are booked about 4.2 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 88%+ of open nights, 43 points above the median.
- Strong performers (top 25%) fill 76% or more, roughly five nights a week.
- Typical properties (median) fill about 45% of open nights.
- Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.
October is usually the busiest month in City of London, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 49% 56% 36%
The 12-month rate of 45% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in City of London?
The average nightly rate in City of London, known as ADR (average daily rate), was £248 over the past year, about 38% above the England average of £180 and about 34% above the U.K. average of £185. In a typical year, rates peak in June and July at about £270 and bottom out in January and February at about £215.
The top 10% charge about 2.3 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge £385+ a night, about 1.8 times the median.
- Strong performers (top 25%) charge £285 or more, about £65 above the median.
- Typical properties (median) charge about £220 a night.
- Entry-level properties (bottom 25%) charge £170 or less, about three-quarters of the median.
June rates run 25% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average £282 £213
The dashed line is the average of the months shown, £239.
What Is the RevPAR for Airbnb in City of London?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In City of London it averaged £111 over the past year, from about £77 in a typical January to about £154 in a typical July.
Per open night, by tier:
- Best-in-class properties (top 10%) earn £219+ per open night, about 2.5 times the median.
- Strong performers (top 25%) earn £145 or more, about £55 a night above the median.
- Typical properties (median) earn about £88 per open night.
- Entry-level properties (bottom 25%) earn £56 or less, about two-thirds of the median.
July RevPAR is about twice January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average £154 £70
The dashed line is the average of the months shown, £120. The 12-month RevPAR of £111 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in City of London
City of London has one high season, June and July, which makes it a moderately seasonal market. Business is slowest from January to March. A listing earns about 48% more a month in June through August than in December through February.
Average revenue by month in City of London
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average £4,780 £2,400
The dashed line is the average of the 12 calendar months, £3,660.
Revenue by month in City of London in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | £2,400 |
| February | Low season | £2,630 |
| March | Low season | £3,250 |
| April | Shoulder season | £3,500 |
| May | Shoulder season | £3,900 |
| June | High season | £4,510 |
| July | High season | £4,780 |
| August | Shoulder season | £3,920 |
| September | Shoulder season | £3,630 |
| October | Shoulder season | £3,950 |
| November | Shoulder season | £3,580 |
| December | Shoulder season | £3,900 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–July | £4,640 | 52% | £269 |
| Shoulder seasonApril–May, August–December | £3,770 | 50% | £239 |
| Low seasonJanuary–March | £2,760 | 45% | £219 |
How Far in Advance Do Guests Book Airbnb in City of London?
Guests book City of London stays 58 days ahead on average (about eight weeks). July stays are booked furthest out, about 69 days ahead, and February stays closest to arrival, about 32 days. A typical July booking is made in early May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 54 days 83 days 28 days
The 12-month figure of 58 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in City of London
None of the 188 active listings in City of London display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in City of London.
Neighborhoods
Best Neighborhoods for Airbnb in City of London
AirROI's area guide picks eight City of London neighborhoods that draw short-term rental guests, led by Shoreditch, Covent Garden and Southbank. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Shoreditch | A trendy and creative hub known for its vibrant street art, eclectic dining options, and nightlife. Popular with young travelers and tech industry professionals. | Brick Lane, Shoreditch Park, Columbia Road Flower Market, Boxpark Shoreditch, Old Spitalfields Market |
| Covent Garden | A bustling area famous for its shops, restaurants, and street performances. It's ideal for tourists wanting to explore cultural attractions and nightlife. | Covent Garden Market, Royal Opera House, Theatreland, London Transport Museum, St. Paul's Church |
| Southbank | A cultural hotspot along the River Thames, known for its artistic offerings and scenic views. Attracts tourists looking for a mix of arts, dining, and entertainment. | Tate Modern, The Globe Theatre, London Eye, Southbank Centre, Borough Market |
| Notting Hill | Famous for its colorful houses, quaint streets, and the Portobello Road Market. A charming area that appeals to both tourists and locals. | Portobello Road Market, Notting Hill Carnival, Holland Park, Kensington Gardens, Farmers' Market |
| Westminster | Home to iconic landmarks and government buildings. Popular with tourists who want to be near historical sites and attractions. | Big Ben, Houses of Parliament, Westminster Abbey, Buckingham Palace, St. James's Park |
| Camden Town | Known for its alternative culture, vibrant markets, and live music scene. Attracts a diverse crowd including tourists, students, and artists. | Camden Market, Regent's Canal, Primrose Hill, Camden Lock, The Roundhouse |
| Hampstead | A picturesque area known for its parks and wealthy residents. Great for travelers looking for a more relaxed and quintessentially British experience. | Hampstead Heath, Parliament Hill, Kenwood House, Hampstead Village, Freud Museum |
| King's Cross | An area undergoing regeneration, known for its transport links and cultural venues. Increasingly popular with visitors and business travelers. | St. Pancras International, King's Cross Station, Granary Square, The British Library, Coal Drops Yard |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
City of London Airbnb Listings by Type and Size
Entire homes make up 89% of listings in City of London, ahead of private rooms at 10%. Apartments and condos account for 96% of the stock; hotels, guesthouses and B&Bs come next at 4%.
Listings by room type
City of London Airbnb listings by room type
- Entire home 89%
- Private room 10%
- Hotel room 2%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 88.8% | 167 |
| Private room | 9.6% | 18 |
| Hotel room | 1.6% | 3 |
Apartments dominate the property mix
City of London Airbnb listings by property type
- Apartment/Condo 96%
- Hotel/Boutique 4%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 96.3% | 181 |
| Hotel/Boutique | 3.7% | 7 |
How Many Bedrooms Do Airbnb Listings in City of London Have?
City of London's homes run small: studios and one-bedrooms make up 67% of entire homes, and only 2% of homes have three or more bedrooms. Shares are of the 164 entire homes that give a bedroom count; rented rooms are left out.
City of London entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
16%
51%
30%
2%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 15.9% | 26 |
| 1 bedroom | 51.2% | 84 |
| 2 bedrooms | 30.5% | 50 |
| 3 bedrooms | 2.4% | 4 |
What Each Home Size Earns in City of London
A typical studio in City of London earned £15,500 over the past year, against £39,700 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 26 | £15,500 | £19,000 | £212 | 37% |
| 1 bedroom | 84 | £22,300 | £27,900 | £220 | 46% |
| 2 bedrooms | 50 | £39,700 | £50,100 | £344 | 48% |
How Many Guests Do Airbnbs in City of London Sleep?
Most City of London listings are sized for couples and small families: 84% sleep four guests or fewer, and just 2% take eight or more. Shares are of the 178 listings with a guest capacity on file (95% of the market).
City of London listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
1%
37%
18%
28%
3%
8%
3%
2%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 1.1% | 2 |
| 2 guests | 36.5% | 65 |
| 3 guests | 18.0% | 32 |
| 4 guests | 28.1% | 50 |
| 5 guests | 3.4% | 6 |
| 6 guests | 7.9% | 14 |
| 7 guests | 2.8% | 5 |
| 8+ guests | 2.2% | 4 |
How City of London Airbnb Listings Are Set Up
City of London hosts set up an average of 1.7 beds per listing, close to one bed per bedroom. Only 41% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 12
- Beds per listing
- 1.7
- Show exact location
- 41%
What Amenities Do Airbnb Listings in City of London Offer?
Dedicated workspaces are common in City of London: 65% of listings have one.
Share of City of London listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in City of London
Listings in City of London with exercise equipment earned about 50% more a year, on average, than those without: £46,400 against £31,500. The gap is smaller for a single-level layout (about 35% more) and a smart lock (about 30% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for City of London listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Exercise equipment | 6% | £46,400 | £31,500 | +48% |
| Single level home | 17% | £41,100 | £30,600 | +34% |
| Smart lock | 15% | £40,200 | £31,000 | +29% |
| Dedicated workspace | 65% | £34,700 | £28,100 | +24% |
| Paid parking off premises | 26% | £34,000 | £31,800 | +7% |
| Patio or balcony | 21% | £34,200 | £31,900 | +7% |
| Sound system | 8% | £33,600 | £32,300 | +4% |
Guests
Who Books Airbnbs in City of London?
City of London runs on foreign visitors: 77% of guests who left reviews live outside the United Kingdom. The United States leads with 29% of reviewers, ahead of France at 7%. Guests speak a mix of languages: English leads at 49%, followed by French and Spanish.
77% of City of London guests come from abroad
Where guests who left reviews live
- International 77%
- Domestic 23%
Where City of London guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| London | 2.8% |
| New York | 2.3% |
| Paris | 1.9% |
| Los Angeles | 1.0% |
Where City of London guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 28.8% |
| United Kingdom | 22.5% |
| France | 7.3% |
| Germany | 5.4% |
| Australia | 4.9% |
Languages spoken by City of London guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 48.8% |
| French | 11.8% |
| Spanish | 10.6% |
| German | 8.0% |
| Italian | 4.3% |
What Are Airbnb Guest Ratings in City of London?
City of London Airbnbs average 4.64 stars, and 15% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.53, against 4.83 for location. Listings here carry long review histories, about 90 reviews each on average.
Location scores highest in City of London; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.69 |
| Cleanliness | 4.69 |
| Communication | 4.77 |
| Location | 4.83 |
| Check-in | 4.73 |
| Value | 4.53 |
Booking patterns
How Guests Book in City of London: Stays, Rules and Fees
About seven in ten City of London listings are open to guests more than 180 days a year, but only 30% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 28% of listings; blocked nights include any the host closes off.
Days a year City of London listings are open to guests
Share of listings by days a year
- 271-366 days 44%
- 181-270 days 26%
- 91-180 days 17%
- 31-90 days 12%
- 1-30 days 1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 44.1% | 83 |
| 181-270 days | 26.1% | 49 |
| 91-180 days | 17.0% | 32 |
| 31-90 days | 11.7% | 22 |
| 1-30 days | 1.1% | 2 |
Days a year City of London listings are booked or blocked
Share of listings by days a year
- 271-366 days 13%
- 181-270 days 16%
- 91-180 days 28%
- 31-90 days 26%
- 1-30 days 17%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 13.3% | 25 |
| 181-270 days | 16.5% | 31 |
| 91-180 days | 27.7% | 52 |
| 31-90 days | 25.5% | 48 |
| 1-30 days | 17.0% | 32 |
What Is the Average Length of Stay for Airbnb in City of London?
Bookings in City of London average 3.7 to 5.4 nights depending on the month, longest in July and shortest in December. Listings took about 26 bookings each over the year, some 4,880 in all. About three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in City of London
Average nights per booking, by month of stay
Average 4.5 nights 5.4 nights 3.7 nights
Two-year average by calendar month.
City of London Airbnb Minimum Stay Requirements
43% of listings in City of London accept stays of one or two nights; the most common minimum is one night. A smaller group, 7%, takes only stays of 30 nights or more.
Minimum stay set by City of London listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in City of London?
Moderate is the most common cancellation policy in City of London, used by 38% of listings; it refunds guests in full if they cancel at least five days before check-in. More than four in ten listings offer Flexible or Moderate terms and 53% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of City of London listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in City of London?
About seven in ten City of London listings charge a cleaning fee. The typical fee is £68, but a minority of much higher fees lifts the average to £160, so the median is the better guide. Spread over the average stay of about five nights, that adds roughly £15 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
- Median cleaning fee
- £68
- Average cleaning fee
- £160
- Listings charging a fee
- 69.1%
- Share of gross revenue
- 5.7%
Top earners
Top-Earning Airbnbs and Hosts in City of London
The top-grossing Airbnb in City of London, a three-bedroom home, took in £163,000 over the past year, about five times the city's average of £32,400. Four of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Penthouse Holborn Covent Garden Stunning ParkViews Entire home · 3 bedrooms Rated 4.81 
Stunning 2-bed flat in the Heart of London! Entire home · 2 bedrooms Rated 4.96 - Revenue
- £130,634
- Occupancy
- 83.7%
- Daily rate
- £400
Charming 3 Bed / 3 Bath in Covent Garden, Soho Entire home · 3 bedrooms Rated 4.77 - Revenue
- £120,192
- Occupancy
- 50.6%
- Daily rate
- £617
Spacious 2 Bedroom Apart w/ Balcony in St Paul's Entire home · 2 bedrooms Rated 4.63 - Revenue
- £116,676
- Occupancy
- 81.2%
- Daily rate
- £376
2BR Penthouse with Terrace in the Heart of Holborn Entire home · 2 bedrooms Rated 4.44 - Revenue
- £116,331
- Occupancy
- 82.9%
- Daily rate
- £373
Zone-1, Huge 2-bed in St Pauls, Interior Designer Entire home · 2 bedrooms Rated 4.77 - Revenue
- £109,234
- Occupancy
- 87.6%
- Daily rate
- £318
Who Are the Top Airbnb Hosts in City of London?
Neighbour Residences is the top-grossing host in City of London, with £340,000 in bookings across 4 listings over the past year. Together, the ten top-grossing hosts run 20% of the market's 188 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Neighbour Residences | 4 | £340,016 | £85,004 | 4.76/5 | |
| City Living | 5 | £230,501 | £46,100 | 4.67/5 | |
| Bob W London St Paul's | 4 | £227,889 | £56,972 | 4.65/5 | |
| 4 | Kula | 9 | £209,929 | £23,325 | 4.50/5 |
| 5 | Hugo | 2 | £198,722 | £99,361 | 4.95/5 |
| 6 | Saadia | 2 | £191,592 | £95,796 | 4.34/5 |
| 7 | Ger | 3 | £181,530 | £60,510 | 4.88/5 |
| 8 | Hannah | 5 | £165,950 | £33,190 | 4.47/5 |
| 9 | Maya | 3 | £165,653 | £55,218 | 4.85/5 |
| 10 | London City Stays | 1 | £163,386 | £163,386 | 4.81/5 |
Who Are the Airbnb Hosts in City of London?
Professional management companies run 15% of City of London listings and owners run the rest, though 26% of listings have a co-host. Superhosts run 35% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 90% of listings.
- Superhosts
- 35.1%
- Professional management
- 14.9%
- Cohosted listings
- 25.5%
- Instant Book enabled
- 50.5%
- Simplified Pricing
- 90.4%
Nearby markets
City of London vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 25 km, City of Westminster (3 km away) earned the most per listing, about 59% more than City of London. Epsom and Ewell was the busiest, booked on 49% of nights against 45% in City of London.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| City of Westminster 3 km | 1,178 | £51,628 | £393 | 48% |
| London 3 km | 29,056 | £21,569 | £193 | 42% |
| Wembley Park 14 km | 35 | £22,094 | £188 | 37% |
| Hertsmere 21 km | 84 | £20,969 | £160 | 40% |
| Epsom and Ewell 23 km | 45 | £21,876 | £140 | 49% |
| Epping Forest 24 km | 88 | £27,356 | £201 | 46% |
| Broxbourne 24 km | 44 | £18,158 | £159 | 37% |
| Dartford 25 km | 106 | £7,838 | £128 | 30% |
Other Airbnb Markets in England
- North Norfolk Airbnb data 2,137 listings
- East Suffolk Airbnb data 2,039 listings
- North Devon Airbnb data 1,933 listings
- South Hams Airbnb data 1,793 listings
- Cotswold District Airbnb data 1,721 listings
- Liverpool Airbnb data 1,640 listings
- Bristol Airbnb data 1,622 listings
- West Midlands Airbnb data 1,576 listings
See all 1,108 England Airbnb markets
Markets Similar to City of London
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to City of London:
- Highland Council Airbnb data UK · £227/night · 46.7%
- Tenby Airbnb data UK · £219/night · 41.3%
FAQ
City of London Airbnb FAQ
How much do Airbnb hosts make in City of London?
An active City of London Airbnb grossed £32,408 on average in the 12 months to September 2026, according to AirROI's tracking of 188 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £5,170 or more in a typical month.
How much can I make on Airbnb in City of London?
It depends most on the home's size, location and how it's run. The middle half of City of London listings earn between £1,480 and £5,170 in a typical month, and the top tenth £7,570 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in City of London?
Listings in City of London were booked on 45% of available nights over the past year. That compares with 40% for the England average. October is usually the busiest month.
How much does an Airbnb cost per night in City of London?
The average booked night in City of London cost £248 before fees. Half of listings charge between £170 and £285, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in City of London?
None of the active City of London listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in City of London?
Yes, when it's run well. The average City of London Airbnb grossed £32,408 in the 12 months to September 2026, 67% above the England average of £19,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £22,208 a year (about £1,850 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £3,220 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in City of London?
July usually pays best, averaging £4,780 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in City of London?
Each night a City of London listing was open to book earned £111 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £219 or more.
How far in advance do guests book Airbnbs in City of London?
City of London stays were booked 58 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in City of London?
The average City of London Airbnb stay lasts about five nights. A listing took 26 reservations over the year on average.
How are Airbnbs in City of London rated?
Guests rate City of London Airbnbs 4.64 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in City of London?
Shoreditch, Covent Garden and Southbank draw the most short-term rental interest in City of London. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in City of London?
AirROI counted 188 active Airbnb listings in City of London as of September 2026. The closest tracked market is City of Westminster, 3 km away.
How much are Airbnb cleaning fees in City of London?
In City of London, about seven in ten listings add a cleaning fee. The median fee is £68, but a minority of much higher fees lifts the average to £160, so the median is the better guide.
Method
About This Data
Figures on this page cover 188 active Airbnb listings in City of London from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.