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Airbnb market data · 202612 months to October 2026

Highland Council, UK Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
305
Avg. booking lead time
78 days
Listings showing a permit
38%
Peak revenue month
August
Lowest revenue month
January

The short answer

Highland Council Airbnb Market at a Glance

Highland Council earns on price rather than volume. Listings averaged £238 a night and were booked on 46% of available nights, against £205 and 49% for the Scotland average.

Timing matters: in August, usually the best month, the average listing earns about 2.7 times as much as in January, usually the slowest.

With 305 active listings, Highland Council is the ninth-largest of 330 Scotland markets AirROI tracks. From a year earlier, average revenue rose 29% while the number of active listings grew 49%.

Map of Airbnb listings in Highland Council Browse the live Highland Council Airbnb market See Every Highland Council Listing

Revenue

How Much Do Airbnb Hosts Make in Highland Council?

Gross bookings per Highland Council listing averaged £31,745 over the 12 months to October 2026 (Scotland average: £28,841), before cleaning, platform and management costs and taxes.

In a typical year, the average Highland Council listing brings in £5,160 in August, its best month, and £1,940 in January, its slowest. Both ends are close calls: August leads July by 5%, and January sits just 4% below February, so either pair can swap places in a given year. The three strongest months bring in 37% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 2.7 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn £6,550+ a month, about 2.5 times the typical property.
  • Strong performers (top 25%) earn £4,240 or more, roughly £1,600 a month above the median.
  • Typical properties (median) earn about £2,650 a month.
  • Entry-level properties (bottom 25%) earn £1,550 or less, about 59% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

August earns about 2.7 times what January does

Average revenue per active listing, by month, October 2024 to September 2026

The dashed line is the average of the months shown, £3,220. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Highland Council Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

August 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Highland Council, Oct 2025 to Sep 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Oct 2025£3,00645.6%£221£9756 days3.2 nights
Nov 2025£2,29133.4%£207£7645 days4.6 nights
Dec 2025£2,66732.5%£216£8670 days4.3 nights
Jan 2026£2,04226.8%£212£6649 days4.3 nights
Feb 2026£1,97232.6%£213£7055 days5.5 nights
Mar 2026£2,09932.8%£218£6858 days4.7 nights
Apr 2026£3,28145.5%£231£10983 days3.9 nights
May 2026£4,77060.4%£238£154106 days3.7 nights
Jun 2026£4,48059.7%£245£14984 days3.5 nights
Jul 2026£5,34766.0%£255£17299 days4.3 nights
Aug 2026£5,36969.2%£256£173105 days3.9 nights
Sep 2026£4,58264.6%£239£15390 days3.5 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole Highland Council market, enter its address and size in the Airbnb revenue calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Highland Council Profitable?

Yes, when it's run well. The average Highland Council Airbnb took in £31,745 in the 12 months to October 2026, and run by its owner at everyday costs, about £1,740 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,810 a month.

Cleaning it yourself keeps the £2,540 a year guests pay in cleaning fees, for about £1,950 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,490 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Highland Council Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Highland Council Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookings£29,205£46,810
Cleaning fees guests pay8% of Highland Council bookings£2,540£4,070
Gross bookings£31,745£50,880
Running costs
Airbnb's feeAbout 15%: 15.5% for the 94% of Highland Council listings on Simplified Pricing, 3% for the rest−£4,700−£7,530
Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself−£2,540−£4,070
Utilities and internetAbout 5% of bookings−£1,590−£2,540
Guest suppliesToiletries, coffee, paper goods: about 2%−£630−£1,020
Repairs and upkeepIncluding linens and small replacements: about 3%−£950−£1,530
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−£320−£320
Permit and registrationWhere one is required: see Highland Council's Airbnb rules−£160−£160
Management£0 when you run it; co-hosts charge from about 10% of nightly bookings£0£0
Pricing and messaging toolsOptional; Airbnb's own tools are free£0£0
Lodging taxesAdded to the guest's bill and passed on£0£0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−£10,890−£17,170
Left for housing costs, then profit£20,855about £1,740 a month£33,710about £2,810 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own Highland Council Airbnb Profit

The estimate starts from Highland Council's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Highland Council home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Highland Council's Top Earners Get There

  • More nights booked. The busiest quarter of Highland Council listings are booked on 67% or more of their nights, against 49% for the median listing. Ten more booked nights a year at the median rate of £175 adds about £1,730 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge £255 a night or more, against a median of £175. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,920 a year.
  • Open for the busy months. In a typical year, August brings the average listing about £5,160, against £1,940 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Highland Council listings average 4.83 stars, and 50% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £4,240 a month, against £2,650 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Highland Council?

Highland Council listings were booked on 46% of the nights they were open over the past year, 3 percentage points below the Scotland average (49%) and 5 points above the U.K. average (41%). In a typical year, occupancy swings from 28% in January to 69% in August.

The busiest tenth of listings are booked about 3.1 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 82%+ of open nights, 33 points above the median.
  • Strong performers (top 25%) fill 67% or more, roughly five nights a week.
  • Typical properties (median) fill about 49% of open nights.
  • Entry-level properties (bottom 25%) fill 26% or less, under two nights a week.

August is usually the busiest month in Highland Council, January the quietest

Share of open nights booked, by month, October 2024 to September 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Highland Council?

The average nightly rate in Highland Council, known as ADR (average daily rate), was £238 over the past year, about 16% above the Scotland average of £205 and about 22% above the U.K. average of £195. In a typical year, rates peak in July and August at about £250 and bottom out in November at about £190.

Prices span a wide range: the top 10% charge about 3.6 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge £435+ a night, about 2.5 times the median.
  • Strong performers (top 25%) charge £255 or more, about £80 above the median.
  • Typical properties (median) charge about £175 a night.
  • Entry-level properties (bottom 25%) charge £120 or less, about two-thirds of the median.

August rates run 31% above November's

Average nightly rate (ADR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, £221. The 12-month ADR of £238 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Highland Council?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Highland Council it averaged £110 over the past year, from about £62 in a typical January to about £166 in a typical August.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn £194+ per open night, about 2.2 times the median.
  • Strong performers (top 25%) earn £136 or more, about £50 a night above the median.
  • Typical properties (median) earn about £88 per open night.
  • Entry-level properties (bottom 25%) earn £61 or less, about two-thirds of the median.

August RevPAR is about 2.7 times January's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

The dashed line is the average of the months shown, £106.

Seasonality

Best and Worst Months for Airbnb in Highland Council

Highland Council has one high season, May through September, which makes it a highly seasonal market. Business is slowest from October to March. A listing earns about 2.2 times as much a month in June through August as in December through February.

Average revenue by month in Highland Council

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, £3,220.

Revenue by month in Highland Council in numbers
Average monthly revenue per active listing in Highland Council, by calendar month
MonthSeasonRevenue per listing
JanuaryLow season£1,940
FebruaryLow season£2,010
MarchLow season£2,260
AprilShoulder season£3,090
MayHigh season£3,620
JuneHigh season£4,180
JulyHigh season£4,910
AugustHigh season£5,160
SeptemberHigh season£4,250
OctoberLow season£2,800
NovemberLow season£2,070
DecemberLow season£2,400
Average monthly Airbnb revenue, occupancy and nightly rate in Highland Council by season
SeasonRevenue per monthOccupancyNightly rate
High seasonMay–September£4,42061%£241
Shoulder seasonApril£3,09047%£225
Low seasonOctober–March£2,25035%£204

How Far in Advance Do Guests Book Airbnb in Highland Council?

Guests book Highland Council stays 78 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 90 days ahead, and November stays closest to arrival, about 44 days. A typical August booking is made in mid-May.

August stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

The 12-month figure of 78 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Highland Council

Airbnb is legal in the Highland Council area with a council short-term let licence (£320 to £610), needed before the first booking; operating without one risks a fine of up to £2,500.

38% of the 305 active listings in Highland Council display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

The permit, operating limits and taxes on a stay are set out in the Highland Council Airbnb regulations, each rule linked to its official source and checked October 2026.

Neighborhoods

Best Neighborhoods for Airbnb in Highland Council

AirROI's area guide picks six Highland Council neighborhoods that draw short-term rental guests, led by Ullapool, Nairn and Dornoch. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Highland Council
AreaWho it suitsLandmarks nearby
UllapoolCharming fishing village known for its scenic harbor and access to the Scottish Highlands. It's a favorite among tourists seeking outdoor adventures and stunning landscapes.Loch Broom, Ullapool Sea Tours, The Bone Caves, An Teallach, Ullapool Museum, Summer Isles
NairnCoastal town with beautiful beaches and nearby golf courses. Attracts visitors looking for a relaxing seaside getaway, particularly in summer.Nairn Beach, Nairn Golf Club, Cawdor Castle, The Little Theatre, Lossiemouth Fisheries and Wildlife
DornochHistoric town known for its picturesque streets and stunning beach. Popular with golfers and tourists interested in history and golf tourism.Dornoch Cathedral, Royal Dornoch Golf Club, Dornoch Beach, Historylinks Museum, Dornoch Castle
KingussieGateway to the Cairngorms National Park, attracting outdoor enthusiasts and nature lovers. Ideal for those looking to explore hiking, skiing, and wildlife.Ruthven Barracks, Cairngorms National Park, Kingussie Golf Club, Highland Folk Museum, Wildlife Watching
ThursoMost northerly town on mainland Scotland, known for its surf and picturesque coast. Offers unique experiences and activities attracting various travelers.Thurso East Surf Spot, Old St. Peter's Church, Caithness Horizons Museum, Dunnet Head, Castle of Mey
SkyeFamous for its dramatic landscapes, rugged hills, and charming villages. A haven for tourists and photographers, making it a prime location for unique Airbnb experiences.Fairy Pools, Old Man of Storr, Dunvegan Castle, Portree Harbour, Quiraing

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Highland Council Airbnb Listings by Type and Size

Entire homes make up 89% of listings in Highland Council, but private rooms are a real segment: about one listing in nine (11%) rents out a single room. Houses are the most common property type at 53%, about 2.4 times the share of apartments and condos (23%).

Mostly entire homes, with a private-room segment

Highland Council Airbnb listings by room type

  • Entire home 89%
  • Private room 11%
Room types in numbers
Highland Council Airbnb listings by room type
Room typeShare of listingsListings
Entire home89.2%272
Private room10.8%33

Listings by property type

Highland Council Airbnb listings by property type

  • House 53%
  • Apartment/Condo 23%
  • Cabin/Outdoor 14%
  • Hotel/Boutique 5%
  • Others 3%
  • Unique stay 2%
Property types in numbers
Highland Council Airbnb listings by property type
Property typeShare of listingsListings
House53.4%163
Apartment/Condo22.6%69
Cabin/Outdoor13.8%42
Hotel/Boutique5.2%16
Others2.6%8
Unique stay2.3%7

How Many Bedrooms Do Airbnb Listings in Highland Council Have?

Two-bedroom homes are the most common size in Highland Council (34% of entire homes), and 32% have three or more bedrooms. Shares are of the 266 entire homes that give a bedroom count; rented rooms are left out.

Highland Council entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Highland Council entire homes by number of bedrooms
BedroomsShare of entire homes with a bedroom countEntire homes
Studio3.4%9
1 bedroom30.8%82
2 bedrooms34.2%91
3 bedrooms18.0%48
4 bedrooms8.6%23
5+ bedrooms4.9%13

What Each Home Size Earns in Highland Council

A typical one-bedroom home in Highland Council earned £24,000 over the past year, against £34,200 for a home with five or more bedrooms.

What each home size earns in Highland Council
Home sizeListingsTypical annual revenue (median)Average annual revenueAvg. nightly rateOccupancy
1 bedroom82£24,000£25,400£16849%
2 bedrooms91£25,100£28,400£23943%
3 bedrooms48£34,700£38,500£29345%
4 bedrooms23£52,000£63,900£37049%
5+ bedrooms13£34,200£66,200£65336%

How Many Guests Do Airbnbs in Highland Council Sleep?

Most Highland Council listings are sized for couples and small families: 65% sleep four guests or fewer, and just 13% take eight or more. Shares are of the 275 listings with a guest capacity on file (90% of the market).

Highland Council listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Highland Council listings by guest capacity
Guest capacityShare of listings with a capacity on fileListings
2 guests28.0%77
3 guests2.5%7
4 guests34.9%96
5 guests4.7%13
6 guests16.4%45
7 guests0.7%2
8+ guests12.7%35

How Highland Council Airbnb Listings Are Set Up

Highland Council hosts set up an average of 3.1 beds per listing. Only 45% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
25
Beds per listing
3.1
Show exact location
45%

What Amenities Do Airbnb Listings in Highland Council Offer?

Free on-site parking is close to standard in Highland Council: 92% of listings offer it, and 56% have a backyard. Air conditioning is the exception rather than the rule: only 4% of listings have it.

Share of Highland Council listings with each common amenity

  • Heating 97%
  • Smoke alarm 94%
  • TV 94%
  • Wifi 93%
  • Free parking on premises 92%
  • Kitchen 89%
  • Bed linens 85%
  • Hot water 81%
  • Fire extinguisher 80%
  • Dishes and silverware 72%

Airbnb Amenities Linked to Higher Revenue in Highland Council

Listings in Highland Council with a hot tub earned about 60% more a year, on average, than those without: £48,800 against £30,200. The gap is smaller for a fire pit (about 50% more) and air conditioning (about 45% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Highland Council listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Hot tub +62% on 8% of listings
  • Fire pit +50% on 8% of listings
  • Air conditioning +45% on 4% of listings
  • Sound system +41% on 8% of listings
  • Self check-in +36% on 51% of listings
  • River view +33% on 5% of listings
  • Beach access +28% on 11% of listings
  • Paid parking off premises +26% on 6% of listings
  • Waterfront +25% on 12% of listings
  • Backyard +20% on 56% of listings
Revenue by amenity in numbers
Average annual revenue of Highland Council listings with and without each amenity
AmenityListings with itAvg. revenue withAvg. revenue withoutRevenue gap
Hot tub8%£48,800£30,200+62%
Fire pit8%£45,900£30,600+50%
Air conditioning4%£45,400£31,200+45%
Sound system8%£43,400£30,800+41%
Self check-in51%£36,400£26,800+36%
River view5%£41,400£31,200+33%
Beach access11%£39,400£30,800+28%
Paid parking off premises6%£39,400£31,300+26%
Waterfront12%£38,400£30,900+25%
Backyard56%£34,300£28,500+20%

Guests

Who Books Airbnbs in Highland Council?

Highland Council splits its demand between home and abroad: 64% of guests who left reviews live outside the United Kingdom, led by visitors from the United States and France. Guests speak a mix of languages: English leads at 50%, followed by French and German.

64% of Highland Council guests come from abroad

Where guests who left reviews live

  • International 64%
  • Domestic 36%

Where Highland Council guests come from: top cities

Share of guests who left reviews

  • London 3%
  • Edinburgh 3%
  • Glasgow 2%
Top origin cities in numbers
Where Highland Council guests come from: top cities
Origin cityShare of guests
London3.4%
Edinburgh3.1%
Glasgow1.8%

Where Highland Council guests come from: top countries

Share of guests who left reviews

  • United Kingdom 36%
  • United States 18%
  • France 10%
  • Germany 7%
  • Canada 4%
Top origin countries in numbers
Where Highland Council guests come from: top countries
Origin countryShare of guests
United Kingdom36.2%
United States18.0%
France9.5%
Germany6.9%
Canada4.5%

Languages spoken by Highland Council guests

Share of guests who left reviews

  • English 50%
  • French 12%
  • German 11%
  • Spanish 7%
  • Italian 4%
Top languages in numbers
Languages spoken by Highland Council guests
LanguageShare of guests
English49.6%
French12.3%
German11.0%
Spanish6.7%
Italian4.4%

What Are Airbnb Guest Ratings in Highland Council?

Highland Council Airbnbs average 4.83 stars, and 50% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.71, against 4.88 for check-in.

Check-in scores highest in Highland Council; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.87
  • Cleanliness 4.84
  • Communication 4.84
  • Location 4.86
  • Check-in 4.88
  • Value 4.71
Category scores in numbers
Highland Council guest ratings by category
CategoryAverage rating (out of 5)
Accuracy4.87
Cleanliness4.84
Communication4.84
Location4.86
Check-in4.88
Value4.71

Booking patterns

How Guests Book in Highland Council: Stays, Rules and Fees

About two-thirds of Highland Council listings are open to guests more than 180 days a year, but only 35% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 32% of listings; blocked nights include any the host closes off.

Days a year Highland Council listings are open to guests

Share of listings by days a year

  • 271-366 days 33%
  • 181-270 days 33%
  • 91-180 days 29%
  • 31-90 days 5%
  • 1-30 days <1%
Open days in numbers
Days a year Highland Council listings are open to guests
Days a yearShare of listingsListings
271-366 days33.4%102
181-270 days32.8%100
91-180 days28.9%88
31-90 days4.6%14
1-30 days0.3%1

Days a year Highland Council listings are booked or blocked

Share of listings by days a year

  • 271-366 days 6%
  • 181-270 days 30%
  • 91-180 days 32%
  • 31-90 days 19%
  • 1-30 days 13%
Booked or blocked days in numbers
Days a year Highland Council listings are booked or blocked
Days a yearShare of listingsListings
271-366 days5.6%17
181-270 days29.5%90
91-180 days32.1%98
31-90 days19.3%59
1-30 days13.4%41

What Is the Average Length of Stay for Airbnb in Highland Council?

The average Highland Council booking lasts 4.3 nights, longest in February and shortest in October. Listings took about 33 bookings each over the year, some 9,760 in all. More than six in ten listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Highland Council

Average nights per booking, by month of stay

Two-year average by calendar month.

Highland Council Airbnb Minimum Stay Requirements

About seven in ten listings in Highland Council accept stays of one or two nights.

Minimum stay set by Highland Council listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 34% 103 listings
  • 2 Nights 36% 109 listings
  • 3 Nights 21% 63 listings
  • 4-6 Nights 8% 24 listings
  • 7-29 Nights 2% 5 listings
  • 30+ Nights <1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in Highland Council?

Firm is the most common cancellation policy in Highland Council, used by 36% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: nearly six in ten listings use Firm or stricter terms, against 40% on Flexible or Moderate.

Cancellation policies of Highland Council listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 19% 59 listings
  • Moderate 20% 62 listings
  • Limited 4% 11 listings
  • Firm 36% 110 listings
  • Strict 8% 23 listings
  • Super Strict 30 Days 2% 6 listings
  • Super Strict 60 Days 11% 34 listings

How Much Are Airbnb Cleaning Fees in Highland Council?

46% of Highland Council listings charge a cleaning fee. The typical fee is £60; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 4.3 nights, that adds roughly £14 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.

Median cleaning fee
£60
Listings charging a fee
46.2%
Share of gross revenue
8.0%

Top earners

Top-Earning Airbnbs and Hosts in Highland Council

The top-grossing Airbnb in Highland Council, a nine-bedroom home, took in £218,000 over the past year, about 6.9 times the city's average of £31,700. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.

mySTAYINN Cedar Villa 9 Bedroom House - Inverness mySTAYINN Cedar Villa 9 Bedroom House - Inverness Entire home · 9 bedrooms Rated 4.50
Revenue
£217,935
Occupancy
63.5%
Daily rate
£1,061
Nov-Dec OFFER: Cairngorms Family Escape Nov-Dec OFFER: Cairngorms Family Escape Entire home · 8 bedrooms Rated 5.00
Revenue
£206,774
Occupancy
48.2%
Daily rate
£1,098
9 Bedroom House by the Loch with cinema room 9 Bedroom House by the Loch with cinema room Entire home · 9 bedrooms Rated 5.00
Revenue
£168,679
Occupancy
46.7%
Daily rate
£847
Portree - Stunning Shoreside Home Portree - Stunning Shoreside Home Entire home · 4 bedrooms Rated 5.00
Revenue
£155,937
Occupancy
72.7%
Daily rate
£550
The King’s Berth The King’s Berth Entire home · 3 bedrooms Rated 4.94
Revenue
£154,924
Occupancy
61.3%
Daily rate
£631
4 Bed in Fort William (oc-78875) 4 Bed in Fort William (oc-78875) Entire home · 4 bedrooms Rated 5.00
Revenue
£153,521
Occupancy
43.8%
Daily rate
£764

Who Are the Top Airbnb Hosts in Highland Council?

Daniel - Interhome is the top-grossing host in Highland Council, with £728,000 in bookings across 18 listings over the past year. Together, the ten top-grossing hosts run 24% of the market's 305 listings.

Top Airbnb hosts in Highland Council by revenue
#HostListingsGross revenuePer listingAvg. rating
Daniel - Interhome18£727,953£40,4424.53/5
Mystayinn Limited8£438,100£54,7634.62/5
Cottages19£406,446£21,3924.92/5
4West8£329,586£41,1984.85/5
5Fiona2£224,810£112,4054.96/5
6Georgina Sarah1£206,774£206,7745.00/5
7Holidaycottages.Co.Uk5£199,809£39,9624.72/5
8Mary2£186,146£93,0734.81/5
9Glenmore8£185,650£23,2064.72/5
10Mark1£168,679£168,6795.00/5

Who Are the Airbnb Hosts in Highland Council?

Professional management companies run a quarter of Highland Council listings and owners run the rest. 55% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. 69% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.

Superhosts
55.1%
Professional management
24.9%
Cohosted listings
17.0%
Instant Book enabled
68.5%
Simplified Pricing
94.4%

Largest Airbnb Management Companies in Highland Council

3 management companies run five or more active Airbnb listings in Highland Council, and companies run 25% of its Airbnb homes. Interhome is the largest, with 18 listings and an average guest rating of 4.60; the next largest are Holidaycottages.Co.Uk and Mystayinn. Among the three largest, Holidaycottages.Co.Uk's homes rate highest, at 4.78.

The three largest run 11% of Highland Council's Airbnb homes

Share of Highland Council's Airbnb homes each company runs as host or co-host

  • Interhome 6% · 18
  • Holidaycottages.Co.Uk 3% · 9
  • Mystayinn 3% · 8
  • All other listings 89%

Listings each company runs as host or co-host, 12 months to October 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in Scotland, ranked by homes, guest rating and growth.

Nearby markets

Highland Council vs. Nearby Airbnb Markets

AirROI also tracks listings in this area under another name: Highland (507 active listings) has its own page and is left out of the comparison below.

Highland Council earns about as much per listing as Fort Augustus, the top earner of the eight nearby markets in the table, all within 49 km. Lochcarron was the busiest, booked on 63% of nights against 46% in Highland Council.

Airbnb markets near Highland Council: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Balnain 8 km32£24,511£25942%
Kiltarlity 11 km49£18,015£23036%
Drumnadrochit 13 km54£31,829£25747%
Lewiston 14 km32£24,034£18844%
Beauly 15 km32£15,947£12543%
Inverness 28 km800£28,539£18150%
Fort Augustus 28 km130£32,750£32337%
Lochcarron 49 km32£26,647£16563%

Other Airbnb Markets in Scotland

See all 330 Scotland Airbnb markets

Markets Similar to Highland Council

Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Highland Council:

FAQ

Highland Council Airbnb FAQ

How much do Airbnb hosts make in Highland Council?

An active Highland Council Airbnb grossed £31,745 on average in the 12 months to October 2026, according to AirROI's tracking of 305 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £4,240 or more in a typical month.

How much can I make on Airbnb in Highland Council?

It depends most on the home's size, location and how it's run. The middle half of Highland Council listings earn between £1,550 and £4,240 in a typical month, and the top tenth £6,550 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Highland Council?

Listings in Highland Council were booked on 46% of available nights over the past year. That compares with 49% for the Scotland average. August is usually the busiest month.

How much does an Airbnb cost per night in Highland Council?

The average booked night in Highland Council cost £238 before fees. Half of listings charge between £120 and £255, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Highland Council?

Yes: you can rent out your home on Airbnb in the Highland Council area once The Highland Council has granted you a short-term let licence, which is needed before the first booking whatever the length of the let. The Highland Council Airbnb regulations set out the permit, its cost, the taxes on a stay and the operating limits, each linked to its official source.

Is Airbnb profitable in Highland Council?

Yes, when it's run well. The average Highland Council Airbnb grossed £31,745 in the 12 months to October 2026, 10% above the Scotland average of £28,841. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £20,855 a year (about £1,740 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,810 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Highland Council?

August usually pays best, averaging £5,160 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Highland Council?

Each night a Highland Council listing was open to book earned £110 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £194 or more.

How far in advance do guests book Airbnbs in Highland Council?

Highland Council stays were booked 78 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in Highland Council?

The average Highland Council Airbnb stay lasted 4.3 nights over the past year. A listing took 33 reservations over the year on average.

How are Airbnbs in Highland Council rated?

Guests rate Highland Council Airbnbs 4.83 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Highland Council?

Ullapool, Nairn and Dornoch draw the most short-term rental interest in Highland Council. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Highland Council?

AirROI counted 305 active Airbnb listings in Highland Council as of October 2026. The closest tracked market is Balnain, 8 km away.

How much are Airbnb cleaning fees in Highland Council?

In Highland Council, 46% of listings add a cleaning fee. The median fee is £60; a handful of extreme values pull the simple average far above that, so the median is the better guide.

How many tourists visit Highland Council, UK?

All of Scotland had 15,191,000 overnight visitors in 2024, VisitScotland reports. AirROI estimates 9,755 Airbnb stays in Highland Council, UK in the 12 months to October 2026, which counts bookings and not tourists. See Scotland tourism statistics.

Method

About This Data

Figures on this page cover 305 active Airbnb listings in Highland Council from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.