Arnewood Manor - Countryside View Entire home · 8 bedrooms Rated 4.91 - Revenue
- £221,636
- Occupancy
- 75.0%
- Daily rate
- £756
Prices in
Airbnb market data · 202612 months to September 2026
New Forest, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in New Forest brought in £27,503 over the 12 months through September 2026, about 41% more than the England average of £19,455.
The short answer
New Forest Airbnb Market at a Glance
Both rates and bookings run ahead of the England average. Listings averaged £213 a night and were booked on 46% of available nights, against £180 and 40% for the England average.
Timing matters: in August, usually the best month, the average listing earns about 2.5 times as much as in February, usually the slowest.
With 1,087 active listings, New Forest is the 25th-largest of 1,108 England markets AirROI tracks. From a year earlier, average revenue rose 14% while the number of active listings shrank 9%.
Browse the live New Forest Airbnb market
See Every New Forest Listing
Revenue
How Much Do Airbnb Hosts Make in New Forest?
Gross bookings per New Forest listing averaged £27,503 over the 12 months to September 2026 (England average: £19,455), before cleaning, platform and management costs and taxes.
In a typical year, the average New Forest listing brings in £4,650 in August, its best month, and £1,860 in February, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.9 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn £5,760+ a month, about 2.5 times the typical property.
- Strong performers (top 25%) earn £3,650 or more, roughly £1,300 a month above the median.
- Typical properties (median) earn about £2,320 a month.
- Entry-level properties (bottom 25%) earn £1,260 or less, about 54% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.5 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average £4,820 £1,850
The dashed line is the average of the months shown, £2,810. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
New Forest Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | £3,009 | 55.4% | £210 | £100 | 73 days | 3.8 nights |
| Oct 2025 | £2,800 | 50.7% | £205 | £90 | 62 days | 3.5 nights |
| Nov 2025 | £2,122 | 38.8% | £197 | £71 | 51 days | 3.9 nights |
| Dec 2025 | £2,511 | 39.9% | £204 | £81 | 82 days | 3.7 nights |
| Jan 2026 | £1,990 | 34.1% | £201 | £64 | 57 days | 5.5 nights |
| Feb 2026 | £1,874 | 38.3% | £201 | £67 | 49 days | 3.7 nights |
| Mar 2026 | £2,262 | 38.8% | £206 | £73 | 49 days | 4 nights |
| Apr 2026 | £2,840 | 48.9% | £214 | £95 | 61 days | 3.9 nights |
| May 2026 | £3,453 | 52.8% | £233 | £111 | 79 days | 3.8 nights |
| Jun 2026 | £3,358 | 52.8% | £241 | £112 | 75 days | 4.1 nights |
| Jul 2026 | £4,236 | 58.8% | £251 | £137 | 91 days | 4.4 nights |
| Aug 2026 | £4,820 | 67.3% | £254 | £155 | 86 days | 3.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical New Forest listing earns about £2,320 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in New Forest Profitable?
Yes, when it's run well. The average New Forest Airbnb took in £27,503 in the 12 months to September 2026, and run by its owner at everyday costs, about £1,510 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,400 a month.
Cleaning it yourself keeps the £2,110 a year guests pay in cleaning fees, for about £1,690 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,300 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
New Forest Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £25,393 | £39,910 |
| Cleaning fees guests pay8% of New Forest bookings | £2,110 | £3,320 |
| Gross bookings | £27,503 | £43,230 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 95% of New Forest listings on Simplified Pricing, 3% for the rest | −£4,090 | −£6,430 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£2,110 | −£3,320 |
| Utilities and internetAbout 5% of bookings | −£1,380 | −£2,160 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£550 | −£860 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£830 | −£1,300 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£280 | −£280 |
| Permit and registrationWhere one is required | −£140 | −£140 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −£9,380 | −£14,490 |
| Left for housing costs, then profit | £18,123about £1,510 a month | £28,740about £2,400 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own New Forest Airbnb Profit
The estimate starts from New Forest's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one New Forest home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How New Forest's Top Earners Get There
- More nights booked. The busiest quarter of New Forest listings are booked on 68% or more of their nights, against 47% for the median listing. Ten more booked nights a year at the median rate of £150 adds about £1,490 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £235 a night or more, against a median of £150. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,540 a year.
- Open for the busy months. In a typical year, August brings the average listing about £4,650, against £1,860 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. New Forest listings average 4.88 stars, and 62% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,600 a month, against £2,290 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in New Forest?
New Forest listings were booked on 46% of the nights they were open over the past year, 6 percentage points above the England average (40%) and 5 points above the U.K. average (41%). In a typical year, occupancy swings from 35% in January to 68% in August.
The busiest tenth of listings are booked about three times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 83%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 68% or more, roughly five nights a week.
- Typical properties (median) fill about 47% of open nights.
- Entry-level properties (bottom 25%) fill 28% or less, roughly two nights a week.
August is usually the busiest month in New Forest, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 48% 68% 34%
The 12-month rate of 46% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in New Forest?
The average nightly rate in New Forest, known as ADR (average daily rate), was £213 over the past year, about 18% above the England average of £180 and about 15% above the U.K. average of £185. In a typical year, rates peak in July and August at about £240 and bottom out in November at about £185.
Prices span a wide range: the top 10% charge about four times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge £430+ a night, about 2.9 times the median.
- Strong performers (top 25%) charge £235 or more, about £85 above the median.
- Typical properties (median) charge about £150 a night.
- Entry-level properties (bottom 25%) charge £105 or less, about three-quarters of the median.
August rates run 28% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average £254 £176
The dashed line is the average of the months shown, £207.
What Is the RevPAR for Airbnb in New Forest?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In New Forest it averaged £94 over the past year, from about £64 in a typical January to about £150 in a typical August.
Per open night, by tier:
- Best-in-class properties (top 10%) earn £175+ per open night, about 2.3 times the median.
- Strong performers (top 25%) earn £117 or more, about £40 a night above the median.
- Typical properties (median) earn about £76 per open night.
- Entry-level properties (bottom 25%) earn £46 or less, about 60% of the median.
August RevPAR is about 2.4 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average £155 £63
The dashed line is the average of the months shown, £92.
Seasonality
Best and Worst Months for Airbnb in New Forest
New Forest has one high season, May through August, which makes it a moderately seasonal market. Business is slowest from November to March. A listing earns about 88% more a month in June through August than in December through February.
Average revenue by month in New Forest
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average £4,650 £1,860
The dashed line is the average of the 12 calendar months, £2,810.
Revenue by month in New Forest in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | £1,970 |
| February | Low season | £1,860 |
| March | Low season | £2,140 |
| April | Shoulder season | £2,790 |
| May | High season | £3,240 |
| June | High season | £3,130 |
| July | High season | £4,040 |
| August | High season | £4,650 |
| September | Shoulder season | £2,830 |
| October | Shoulder season | £2,610 |
| November | Low season | £2,010 |
| December | Low season | £2,450 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–August | £3,760 | 58% | £230 |
| Shoulder seasonApril, September–October | £2,740 | 52% | £198 |
| Low seasonNovember–March | £2,090 | 39% | £193 |
How Far in Advance Do Guests Book Airbnb in New Forest?
Guests book New Forest stays 68 days ahead on average (about two months), so guests here plan well ahead. August stays are booked furthest out, about 85 days ahead, and February stays closest to arrival, about 44 days. A typical August booking is made in late May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 64 days 91 days 40 days
The 12-month figure of 68 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in New Forest
None of the 1,087 active listings in New Forest display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in New Forest.
Neighborhoods
Best Neighborhoods for Airbnb in New Forest
AirROI's area guide picks eight New Forest neighborhoods that draw short-term rental guests, led by Lyndhurst, Brockenhurst and Beaulieu. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lyndhurst | Known as the capital of the New Forest, Lyndhurst is steeped in history and serves as a gateway to the beautiful surrounding national park. It's popular with visitors looking to explore the forest's natural beauty and wildlife. | New Forest Heritage Centre, St. Michael and All Angels Church, Lyndhurst Cemetery, Bolderwood Deer Sanctuary, Village shops and cafes |
| Brockenhurst | Brockenhurst is a charming village at the heart of the New Forest, surrounded by stunning landscapes and wild ponies. It's well-connected by train and offers a quintessentially English experience for visitors. | Brockenhurst Village, The New Forest Centre, Cycle routes, Woodland walks, Pubs and restaurants |
| Beaulieu | An enchanting village famous for the Beaulieu Palace and the National Motor Museum. Tourists flock here for its rich history and riverside scenery. | Beaulieu Abbey, National Motor Museum, Palace House, Beaulieu River, Beaulieu Village shops |
| Ashurst | A quaint village surrounded by pristine nature, Ashurst is a popular starting point for walking and cycling trails in the New Forest, making it attractive to the outdoor enthusiasts. | Ashurst Station, New Forest walks, Cafes, Nearby lakes, Rivers and bike trails |
| Ringwood | A market town on the edge of the New Forest, Ringwood offers a vibrant community feel, with shopping, restaurants and access to both the forest and the coast, ideal for a variety of visitors. | Ringwood Market, River Avon's walks, Bishop's Palace, Local breweries, Shopping streets |
| Lymington | A picturesque coastal town known for its historic architecture and vibrant yacht culture, Lymington attracts both leisure travelers and those looking to sail in the Solent. | Lymington Pier, Marina, Historic markets, Coastal walks, Nearby beaches |
| Fordingbridge | This quaint market town has a rich history and offers access to the southern edge of the New Forest. Its charming riverside setting makes it attractive for tourists and nature lovers. | Fordingbridge Church, The River Avon, Historic market square, Cycle routes, Countryside walks |
| Sway | A village nestled near the coast and forest, Sway offers tranquility and scenic beauty. It's perfect for those seeking relaxation in nature while being close to vibrant communities. | Sway Village, St. Luke's Church, Nearby hiking trails, Riverside areas, Local eateries |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
New Forest Airbnb Listings by Type and Size
Entire homes make up 89% of listings in New Forest, but private rooms are a real segment: about one listing in nine (11%) rents out a single room. Houses are the most common property type at 56%, about 4.8 times the share of cabins and other outdoor stays (12%).
Mostly entire homes, with a private-room segment
New Forest Airbnb listings by room type
- Entire home 89%
- Private room 11%
- Hotel room <1%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 88.5% | 962 |
| Private room | 11.0% | 120 |
| Hotel room | 0.5% | 5 |
Listings by property type
New Forest Airbnb listings by property type
- House 56%
- Cabin/Outdoor 12%
- Hotel/Boutique 10%
- Apartment/Condo 9%
- Others 8%
- Unique stay 5%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 55.8% | 607 |
| Cabin/Outdoor | 11.7% | 127 |
| Hotel/Boutique | 10.1% | 110 |
| Apartment/Condo | 8.9% | 97 |
| Others | 8.2% | 89 |
| Unique stay | 5.2% | 57 |
How Many Bedrooms Do Airbnb Listings in New Forest Have?
One-bedroom homes are the most common size in New Forest (33% of entire homes), and 35% have three or more bedrooms. Shares are of the 928 entire homes that give a bedroom count; rented rooms are left out.
New Forest entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
3%
33%
30%
21%
8%
6%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 2.7% | 25 |
| 1 bedroom | 32.5% | 302 |
| 2 bedrooms | 29.7% | 276 |
| 3 bedrooms | 20.8% | 193 |
| 4 bedrooms | 8.1% | 75 |
| 5+ bedrooms | 6.1% | 57 |
What Each Home Size Earns in New Forest
A typical studio in New Forest earned £18,800 over the past year, against £74,200 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 25 | £18,800 | £18,700 | £108 | 51% |
| 1 bedroom | 302 | £20,000 | £20,700 | £136 | 51% |
| 2 bedrooms | 276 | £27,300 | £26,800 | £174 | 50% |
| 3 bedrooms | 193 | £29,600 | £31,400 | £257 | 44% |
| 4 bedrooms | 75 | £41,500 | £45,300 | £463 | 37% |
| 5+ bedrooms | 57 | £74,200 | £81,100 | £677 | 42% |
How Many Guests Do Airbnbs in New Forest Sleep?
The most common capacity in New Forest is two guests (30% of listings), and 34% of listings sleep six or more. Shares are of the 992 listings with a guest capacity on file (91% of the market).
New Forest listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
30%
3%
26%
6%
18%
2%
14%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 30.3% | 301 |
| 3 guests | 3.3% | 33 |
| 4 guests | 25.7% | 255 |
| 5 guests | 6.5% | 64 |
| 6 guests | 18.1% | 180 |
| 7 guests | 2.4% | 24 |
| 8+ guests | 13.6% | 135 |
How New Forest Airbnb Listings Are Set Up
New Forest hosts set up an average of 2.9 beds per listing. About three in ten listings (31%) show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 11
- Beds per listing
- 2.9
- Show exact location
- 31%
What Amenities Do Airbnb Listings in New Forest Offer?
Free on-site parking is close to standard in New Forest: 89% of listings offer it, and 69% have a backyard.
Share of New Forest listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in New Forest
Listings in New Forest with a piano earned about 3.6 times as much a year, on average, as those without: £95,900 against £26,400. The gap is smaller for a children's playroom (about twice as much) and a hammock (about twice as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for New Forest listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Piano | 2% | £95,900 | £26,400 | +264% |
| Children's playroom | 3% | £54,500 | £26,800 | +103% |
| Hammock | 2% | £53,500 | £27,100 | +98% |
| Game console | 2% | £53,200 | £27,100 | +96% |
| Ping pong table | 5% | £50,100 | £26,400 | +90% |
| Hot tub | 11% | £46,300 | £25,100 | +85% |
| Pool table | 4% | £48,800 | £26,700 | +83% |
| BBQ grill | 36% | £37,700 | £21,800 | +73% |
| Indoor fireplace | 38% | £36,000 | £22,200 | +62% |
| Backyard | 69% | £31,100 | £19,500 | +59% |
Guests
Who Books Airbnbs in New Forest?
New Forest draws mostly domestic guests: 91% of those who left reviews live in the United Kingdom. London alone accounts for 15% of reviews. Of the 9% from abroad, the largest groups come from the United States and Australia. English is spoken by 67% of guests, and French by 10%.
91% of New Forest guests are domestic
Where guests who left reviews live
- Domestic 91%
- International 9%
Where New Forest guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| London | 15.4% |
| Bristol | 1.2% |
| Portsmouth | 1.1% |
| Brighton | 1.0% |
Where New Forest guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United Kingdom | 91.2% |
| United States | 1.7% |
| Australia | 1.2% |
| France | 1.1% |
| Germany | 0.9% |
Languages spoken by New Forest guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 66.9% |
| French | 10.1% |
| Spanish | 5.5% |
| German | 4.6% |
| Italian | 2.1% |
What Are Airbnb Guest Ratings in New Forest?
New Forest Airbnbs average 4.88 stars, and 62% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.77, against 4.93 for host communication and check-in. Listings here carry long review histories, about 122 reviews each on average.
Communication and check-in score highest in New Forest; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.91 |
| Cleanliness | 4.87 |
| Communication | 4.93 |
| Location | 4.90 |
| Check-in | 4.93 |
| Value | 4.77 |
Booking patterns
How Guests Book in New Forest: Stays, Rules and Fees
About two-thirds of New Forest listings are open to guests more than 180 days a year, and 36% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 30% of listings; blocked nights include any the host closes off.
Days a year New Forest listings are open to guests
Share of listings by days a year
- 271-366 days 35%
- 181-270 days 30%
- 91-180 days 26%
- 31-90 days 8%
- 1-30 days <1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 35.1% | 382 |
| 181-270 days | 30.4% | 330 |
| 91-180 days | 26.4% | 287 |
| 31-90 days | 7.9% | 86 |
| 1-30 days | 0.2% | 2 |
Days a year New Forest listings are booked or blocked
Share of listings by days a year
- 271-366 days 8%
- 181-270 days 28%
- 91-180 days 30%
- 31-90 days 21%
- 1-30 days 12%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 8.5% | 92 |
| 181-270 days | 27.8% | 302 |
| 91-180 days | 30.3% | 329 |
| 31-90 days | 21.2% | 230 |
| 1-30 days | 12.3% | 134 |
What Is the Average Length of Stay for Airbnb in New Forest?
The average New Forest booking lasts 4.3 nights, longest in January and shortest in October. Listings took about 34 bookings each over the year, some 36,000 in all. About half of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in New Forest
Average nights per booking, by month of stay
Average 3.9 nights 5.6 nights 3.4 nights
Two-year average by calendar month.
New Forest Airbnb Minimum Stay Requirements
About seven in ten listings in New Forest accept stays of one or two nights.
Minimum stay set by New Forest listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in New Forest?
Firm is the most common cancellation policy in New Forest, used by 34% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: 54% of listings use Firm or stricter terms, against 41% on Flexible or Moderate.
Cancellation policies of New Forest listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in New Forest?
About seven in ten New Forest listings charge a cleaning fee. The typical fee is £48, but a minority of much higher fees lifts the average to £129, so the median is the better guide. Spread over the average stay of 4.3 nights, that adds roughly £11 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.
- Median cleaning fee
- £48
- Average cleaning fee
- £129
- Listings charging a fee
- 69.6%
- Share of gross revenue
- 7.7%
Top earners
Top-Earning Airbnbs and Hosts in New Forest
The top-grossing Airbnb in New Forest, an eight-bedroom home, took in £222,000 over the past year, about 8.1 times the city's average of £27,500. All six listings below have five or more bedrooms, so the top of this market belongs to large homes.
Arnewood Manor - Countryside View Entire home · 8 bedrooms Rated 4.91 
Hedgerows New Forest Estate 2x Hot Tubs Sleeps 22 Entire home · 9 bedrooms Rated 4.80 - Revenue
- £212,105
- Occupancy
- 52.2%
- Daily rate
- £1,332
Uninterrupted panoramic sea views of the Needles Entire home · 6 bedrooms Rated 4.84 - Revenue
- £208,283
- Occupancy
- 54.2%
- Daily rate
- £1,219
The Thatched Cottage, Passford Farm, Lymington . Entire home · 6 bedrooms Rated 4.90 - Revenue
- £171,658
- Occupancy
- 61.8%
- Daily rate
- £744
Country Manor House on the edge of The New Forest Entire home · 5 bedrooms Rated 4.96 - Revenue
- £165,053
- Occupancy
- 74.5%
- Daily rate
- £589
Hedgerows New Forest: Sauna, Gym, Hot-tub, Tennis. Entire home · 6 bedrooms Rated 4.92 - Revenue
- £156,871
- Occupancy
- 44.1%
- Daily rate
- £878
Who Are the Top Airbnb Hosts in New Forest?
Cottages is the top-grossing host in New Forest, with £925,000 in bookings across 34 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 9% of the market's 1,087 listings. Per listing, a smaller operator earns more: Clare grossed £86,900 per listing, about 3.2 times Cottages' £27,200.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Cottages | 34 | £925,142 | £27,210 | 4.78/5 | |
| Christine | 14 | £837,689 | £59,835 | 4.90/5 | |
| Caroline | 9 | £539,970 | £59,997 | 4.68/5 | |
| 4 | Hinton Admiral Escapes | 7 | £472,726 | £67,532 | 4.86/5 |
| 5 | Julia | 10 | £416,710 | £41,671 | 4.84/5 |
| 6 | Fiona | 2 | £368,976 | £184,488 | 4.86/5 |
| 7 | George | 5 | £312,525 | £62,505 | 4.95/5 |
| 8 | Sheena | 5 | £292,220 | £58,444 | 4.93/5 |
| 9 | Martin | 5 | £291,337 | £58,267 | 4.93/5 |
| 10 | Clare | 3 | £260,580 | £86,860 | 4.99/5 |
Who Are the Airbnb Hosts in New Forest?
Only 11% of New Forest listings are classed as professionally managed. 62% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 95% of listings.
- Superhosts
- 61.8%
- Professional management
- 10.9%
- Cohosted listings
- 24.0%
- Instant Book enabled
- 45.4%
- Simplified Pricing
- 94.9%
Largest Airbnb Management Companies in New Forest
6 management companies run five or more active Airbnb listings in New Forest, and companies run 9% of its 1,087 active listings. cottages.com is the largest, with 34 listings and an average guest rating of 4.86; the next largest are Holidaycottages.Co.Uk, HostUplift, Hinton Admiral Escapes and Sykes Holiday Cottages. Among the five largest, HostUplift's homes rate highest, at 4.93.
The five largest run 8% of New Forest's listings
Share of New Forest's 1,087 active Airbnb listings each company runs as host or co-host
- cottages.com 3% · 34
- Holidaycottages.Co.Uk 2% · 20
- HostUplift 1% · 16
- Hinton Admiral Escapes <1% · 7
- Sykes Holiday Cottages <1% · 6
- All other listings 92%
Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in England, with a profile of each.
Nearby markets
New Forest vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 19 km, Wick (18 km away, 97 listings) earned the most per listing, about 16% more than New Forest.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Highcliffe-on-Sea 11 km | 58 | £19,345 | £171 | 45% |
| Christchurch 13 km | 165 | £18,311 | £227 | 37% |
| Freshwater 16 km | 134 | £20,153 | £218 | 40% |
| Totland 17 km | 39 | £27,486 | £211 | 42% |
| Yarmouth 17 km | 48 | £16,172 | £257 | 32% |
| Wick 18 km | 97 | £31,958 | £253 | 44% |
| Ferndown 18 km | 40 | £20,061 | £177 | 40% |
| Southampton 19 km | 744 | £10,550 | £111 | 36% |
Other Airbnb Markets in England
- London Airbnb data 29,056 listings
- North Norfolk Airbnb data 2,137 listings
- East Suffolk Airbnb data 2,039 listings
- North Devon Airbnb data 1,933 listings
- South Hams Airbnb data 1,793 listings
- Cotswold District Airbnb data 1,721 listings
- Liverpool Airbnb data 1,640 listings
- Bristol Airbnb data 1,622 listings
See all 1,108 England Airbnb markets
Markets Similar to New Forest
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to New Forest:
- Highland Council Airbnb data UK · £227/night · 46.7%
- Perth and Kinross Airbnb data UK · £197/night · 43.2%
- Tenby Airbnb data UK · £219/night · 41.3%
- Powys Airbnb data UK · £201/night · 41.8%
- Barmouth Airbnb data UK · £200/night · 41.3%
- Aviemore Airbnb data UK · £209/night · 51.4%
FAQ
New Forest Airbnb FAQ
How much do Airbnb hosts make in New Forest?
An active New Forest Airbnb grossed £27,503 on average in the 12 months to September 2026, according to AirROI's tracking of 1,087 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,650 or more in a typical month.
How much can I make on Airbnb in New Forest?
It depends most on the home's size, location and how it's run. The middle half of New Forest listings earn between £1,260 and £3,650 in a typical month, and the top tenth £5,760 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in New Forest?
Listings in New Forest were booked on 46% of available nights over the past year. That compares with 40% for the England average. August is usually the busiest month.
How much does an Airbnb cost per night in New Forest?
The average booked night in New Forest cost £213 before fees. Half of listings charge between £105 and £235, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in New Forest?
None of the active New Forest listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in New Forest?
Yes, when it's run well. The average New Forest Airbnb grossed £27,503 in the 12 months to September 2026, 41% above the England average of £19,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £18,123 a year (about £1,510 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,400 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in New Forest?
August usually pays best, averaging £4,650 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in New Forest?
Each night a New Forest listing was open to book earned £94 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £175 or more.
How far in advance do guests book Airbnbs in New Forest?
New Forest stays were booked 68 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in New Forest?
The average New Forest Airbnb stay lasted 4.3 nights over the past year. A listing took 34 reservations over the year on average.
How are Airbnbs in New Forest rated?
Guests rate New Forest Airbnbs 4.88 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in New Forest?
Lyndhurst, Brockenhurst and Beaulieu draw the most short-term rental interest in New Forest. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in New Forest?
AirROI counted 1,087 active Airbnb listings in New Forest as of September 2026. The closest tracked market is Highcliffe-on-Sea, 11 km away.
How much are Airbnb cleaning fees in New Forest?
In New Forest, about seven in ten listings add a cleaning fee. The median fee is £48, but a minority of much higher fees lifts the average to £129, so the median is the better guide.
Method
About This Data
Figures on this page cover 1,087 active Airbnb listings in New Forest from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.