Fort Augustus, Scotland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Fort Augustus, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $37,789 per year — at a $413 nightly rate, 37.7% occupancy, and a $142 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 139 active listings, Fort Augustus is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 16.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Fort Augustus?
In Fort Augustus, the headline Airbnb metrics are $37,789 in average annual revenue,37.7% occupancy, $413 ADR, and $142 in RevPAR, and guests book about 85 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Fort Augustus?
Understanding the monthly revenue variations for Airbnb listings in Fort Augustus is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fort Augustus is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fort Augustus across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,494+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,817 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,512 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,073, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Fort Augustus
What Is the Monthly Airbnb Occupancy Rate in Fort Augustus?
Maximize your bookings by understanding the Fort Augustus STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fort Augustus:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Fort Augustus
What Is the Average Airbnb Nightly Rate in Fort Augustus?
Effective short term rental pricing strategy in Fort Augustus involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fort Augustus typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $725+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $489 or more.
- Typical properties (Median) charge around $358 per night.
- Entry-level properties (Bottom 25%) earn around $218 per night.
Average Daily Rate (ADR) Trend by Month in Fort Augustus
What Is the RevPAR for Airbnb in Fort Augustus?
RevPAR in Fort Augustus is currently $142. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $85 RevPAR.
- Typical properties (Median) generate $121 RevPAR.
- Strong performers (Top 25%) earn $193 RevPAR.
- Best-in-class (Top 10%) achieve $255 RevPAR.
Average Monthly RevPAR Trend in Fort Augustus
RevPAR Insights for Fort Augustus
- The average RevPAR in Fort Augustus is $142. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($255) and bottom 25% ($85) is $170, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Fort Augustus benchmarks. If your RevPAR falls below the median of $121, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $193+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Fort Augustus?
Fort Augustus's peak Airbnb season falls in August, July, May, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, May)
- Revenue averages $6,745 per month
- Occupancy rates average 54.5%
- Daily rates average $467
Shoulder Season
- Revenue averages $4,128 per month
- Occupancy maintains around 39.9%
- Daily rates hold near $400
Low Season (January, February, March)
- Revenue drops to average $2,177 per month
- Occupancy decreases to average 22.2%
- Daily rates adjust to average $402
Seasonality Insights for Fort Augustus
- Airbnb seasonality in Fort Augustus is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Fort Augustus's highest earning potential, with monthly revenues climbing to $7,822, occupancy reaching 59.2%, and ADRs peaking at $501.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,767, occupancy could drop to 17.4%, and ADRs may adjust to $373.
- Lower occupancy paired with meaningful seasonality means hosts in Fort Augustus need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Fort Augustus, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Fort Augustus, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Fort Augustus?
Fort Augustus, Scotland, United Kingdom has a high regulation classification, yet only 59% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Fort Augustus to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 59% licensed listings)
What Are the Best Neighborhoods for Airbnb in Fort Augustus?
Fort Augustus is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Caledonian Canal | A stunning waterway that offers scenic walks and boating opportunities. Popular with visitors looking to enjoy outdoor activities and beautiful landscapes. | Caledonian Canal, Fort Augustus Abbey, Fort Augustus Visitor Centre, Boat trips on the canal, Loch Ness viewpoints |
| Loch Ness | World-famous for its legendary monster, Loch Ness attracts tourists year-round for its beauty and mystery. Great for lovers of nature and folklore. | Loch Ness, Ullswater Steamers, The Loch Ness Centre & Exhibition, Urquhart Castle, Nessie Spotting |
| Glen Mor | A tranquil glen offering stunning views and hiking trails. Ideal for nature lovers and those seeking peace away from busy urban areas. | Hiking trails, Scenic nature walks, Wildlife spotting, Stunning views of the Highlands |
| Fort Augustus Village | Charming village setting with local shops and restaurants. Attracts visitors wanting a quaint Highland experience close to key tourist sites. | Fort Augustus Village, Local pubs and restaurants, Shops with local crafts, Highland Games events |
| The Great Glen | A picturesque region combining lochs and valleys, ideal for adventure sports, walking, and cycling. Popular with active holidaymakers. | Great Glen Way, Adventure activities, Cycling routes, Beautiful loch views |
| Highland Wildlife Park | A great spot for families and wildlife enthusiasts, blending conservation and education, and giving visitors an up-close experience with unique animals. | Variety of wildlife, Educational exhibits, Family-friendly activities, Nature trails |
| St. Benedict's Abbey | A historic abbey that draws history buffs and spiritual visitors. The serene environment is perfect for peaceful retreats. | Historical architecture, Gardens, Quiet contemplation areas, Cultural events |
| South Loch Ness Trail | An excellent walkway that offers beautiful scenic views along the south side of Loch Ness. Perfect for hiking and photography enthusiasts. | Stunning loch vistas, Picnic areas, Photography spots, Wildlife watching |
Because Fort Augustus has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Fort Augustus?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Fort Augustus
- The Fort Augustus Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.1% of the 139 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Fort Augustus, Apartment/Condo properties are the most common (56.1%), reflecting the local real estate landscape.
- Houses represent a significant 30.2% portion, catering likely to families or larger groups.
- The presence of 10.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 2.9%) offer potential for unique stay experiences.
Fort Augustus Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Fort Augustus
- The dominant room capacity in Fort Augustus is 2 bedrooms listings, making up 47.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.3% of the active Airbnb listings in Fort Augustus, indicating a high concentration in these sizes.
Fort Augustus Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Fort Augustus
- The most common guest capacity trend in Fort Augustus vacation rentals is listings accommodating 4 guests (41.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Fort Augustus STR market, accounting for 61.1% of listings.
- 23.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fort Augustus.
- On average, properties in Fort Augustus are equipped to host 3.8 guests.
How Do Listings in Fort Augustus Compare on Quality?
Listing quality in Fort Augustus can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Fort Augustus
- At 39.2 photos per listing on average, Fort Augustus hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Fort Augustus averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Fort Augustus?
Amenity Prevalence
Amenity Insights for Fort Augustus
- Essential amenities in Fort Augustus that guests expect include: Free parking on premises, TV, Smoke alarm, Wifi, Heating, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Carbon monoxide alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Fort Augustus: Free parking on premises, TV, Smoke alarm, Wifi, Heating, Hair dryer.
- Prioritize adding missing essentials: Free parking on premises, TV, Smoke alarm, Wifi, Heating, Hair dryer.
- Consider adding popular differentiators like Hangers or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Fort Augustus to stay competitive.
Which Airbnb Amenities Boost Revenue in Fort Augustus?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Fort Augustus, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 84.9% | $41,189 | $18,685 | 120.4% |
Fire pit | 7.9% | $67,327 | $35,251 | 91.0% |
Ping pong table | 6.5% | $68,082 | $35,692 | 90.8% |
Refrigerator | 80.6% | $41,520 | $22,314 | 86.1% |
Dishes and silverware | 73.4% | $43,050 | $23,285 | 84.9% |
Hot water | 77.7% | $41,869 | $23,577 | 77.6% |
Dining table | 33.1% | $53,327 | $30,104 | 77.1% |
Drying rack for clothing | 27.3% | $54,706 | $31,424 | 74.1% |
Washer | 80.6% | $41,100 | $24,056 | 70.8% |
Cooking basics | 76.3% | $41,911 | $24,550 | 70.7% |
Revenue Impact Insights for Fort Augustus
- Kitchen tops the revenue impact list with a 120.4% uplift — listings with this amenity earn $41,189 vs. $18,685 without it.
- Kitchen, Refrigerator, Washer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Fort Augustus STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fort Augustus. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFort Augustus Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Fort Augustus
- The typical guest profile for Airbnb in Fort Augustus consists of predominantly international visitors (68%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 32.2% of guests.
- Key international markets include United States (36.2%) and United Kingdom (32.2%).
- Top languages spoken are English (61.8%) followed by French (10.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Fort Augustus?
Listings in Fort Augustus average 4.85 out of 5 overall, with about 71.1 reviews per active listing and 43.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Fort Augustus
- With an overall rating of 4.85, Fort Augustus listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.94), while Value (4.75) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 43.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Fort Augustus Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Fort Augustus
- The most common availability pattern in Fort Augustus falls within the 271-366 days range, representing 51.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Fort Augustus (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Fort Augustus?
Average Booking Lead Time by Month
Booking Lead Time Insights for Fort Augustus
- The overall average booking lead time for vacation rentals in Fort Augustus is 85 days.
- Guests book furthest in advance for stays during September (average 114 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 43 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (93 days avg.) sees the longest lead times, while Winter (75 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Fort Augustus.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Fort Augustus averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Fort Augustus?
Guests in Fort Augustus stay about 3.8 nights on average, generating roughly 3,557 reservations and 25.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Fort Augustus
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Fort Augustus
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 25.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (5.8 nights) and shorten in Jun (3.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Fort Augustus Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
23% of total
2 Nights
40 listings
28.8% of total
3 Nights
2 listings
1.4% of total
4-6 Nights
3 listings
2.2% of total
30+ Nights
62 listings
44.6% of total
Key Insights
- The most prevalent minimum stay requirement in Fort Augustus is 30+ Nights, adopted by 44.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (44.6%) caters to monthly stays (30+ nights) in Fort Augustus, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 44.6% of Fort Augustus hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 44.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fort Augustus.
Fort Augustus Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
52 listings
37.4% of total
Flexible
20 listings
14.4% of total
Moderate
7 listings
5% of total
Firm
51 listings
36.7% of total
Strict
9 listings
6.5% of total
Cancellation Policy Insights for Fort Augustus
- The prevailing Airbnb cancellation policy trend in Fort Augustus is Super Strict 60 Days, used by 37.4% of listings.
- There's a relatively balanced mix between guest-friendly (19.4%) and stricter (43.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 37.4% market standard in Fort Augustus.
- Using a Strict policy might deter some guests, as only 6.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Fort Augustus.
How Much Are Airbnb Cleaning Fees in Fort Augustus?
Cleaning fees in Fort Augustus are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Fort Augustus
- About 57.6% of Fort Augustus listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($356) and median ($195) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 13.8% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Fort Augustus median of $195. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Fort Augustus Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Fort Augustusbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
3-bedroom Loch Ness apartment in former Abbey!
Entire Place • 3 bedrooms
LOCH NESS - Luxury Highland Retreat in Scotland
Entire Place • 2 bedrooms
Cherry Lodge | Loch Ness Waterfront + Hot Tub
Entire Place • 2 bedrooms
Apartment in old Abbey, with Loch Ness views .
Entire Place • 3 bedrooms
Holly Lodge | Loch Ness Waterfront + Hot Tub
Entire Place • 2 bedrooms
Old School Refectory Loch Ness
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Fort Augustus?
Learn from the best! This table showcases top-performing Airbnb hosts in Fort Augustus based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Highland Club Scotland | 29 | $1,309,207 | 828 | 4.79/5.0 |
| The Highland Club | 14 | $678,641 | 229 | 4.95/5.0 |
| Donny | 5 | $362,919 | 319 | 4.89/5.0 |
| Gary | 16 | $335,610 | 842 | 4.80/5.0 |
| Joanne | 10 | $231,745 | 167 | 4.73/5.0 |
| Lock Chambers | 7 | $199,545 | 1456 | 4.80/5.0 |
| Robin | 2 | $182,918 | 653 | 4.96/5.0 |
| Osh | 4 | $181,340 | 76 | 5.00/5.0 |
| Paul | 1 | $120,998 | 103 | 4.96/5.0 |
| Felicity | 4 | $94,110 | 115 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fort Augustus.
Who Are the Airbnb Hosts in Fort Augustus?
Fort Augustus is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Fort Augustus
- With 72.7% Superhosts, Fort Augustus has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 39.6% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 5.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 17.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Fort Augustus averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Fort Augustus
These are the highest-grossing professional property management operations in Fort Augustus, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| The Highland Club | 14 | $678,641 | $431 | 33.0% | 4.95/5 |
| Donny | 5 | $362,919 | $349 | 48.0% | 4.89/5 |
| Gary | 16 | $335,610 | $355 | 25.3% | 4.80/5 |
| Joanne | 10 | $231,745 | $1,111 | 17.5% | 4.73/5 |
| Osh | 4 | $181,340 | $292 | 52.7% | 5.00/5 |
| Daniel - Interhome | 1 | $74,024 | $375 | 51.0% | 4.92/5 |
| Mark | 1 | $69,970 | $265 | 69.7% | 4.95/5 |
| Katie | 1 | $51,453 | $451 | 35.6% | 4.96/5 |
| Cottages | 2 | $41,771 | $145 | 46.0% | 4.62/5 |
| Francois Xavier | 1 | $12,662 | $489 | 20.4% | 5.00/5 |
Management Company Insights for Fort Augustus
- The leading management company, The Highland Club, operates 14 listings with $678,641 in gross revenue — a useful benchmark for what scale looks like in Fort Augustus.
- Top managers average 6 properties each, suggesting professional management in Fort Augustus still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.88/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Fort Augustus's Airbnb Market Compare to Nearby Cities?
How does the Fort Augustus Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Foyers, Fort Augustus has 24 percentage points lower occupancy and about $51 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ardlui | 10 | $6,749 | $776.13 | 29% |
| Foyers | 16 | $6,672 | $361.93 | 62% |
| Bridge of Cally | 18 | $5,917 | $644.62 | 44% |
| Larbert | 10 | $5,893 | $324.19 | 57% |
| Gartocharn | 15 | $5,724 | $440.90 | 51% |
| Luss | 18 | $5,246 | $392.13 | 48% |
| Camuscross | 13 | $5,132 | $359.46 | 58% |
| Fearnan | 22 | $5,094 | $451.56 | 42% |
| Arrochar | 33 | $4,882 | $355.62 | 52% |
| Insh | 13 | $4,877 | $302.34 | 59% |
Frequently Asked Questions About Airbnb in Fort Augustus
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Fort Augustus.
How much do Airbnb hosts make in Fort Augustus?
Fort Augustus hosts earn about $37,789 per year on average, with an average nightly rate of $413 and RevPAR of $142. Those figures describe the typical revenue environment for active listings in Fort Augustus, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Fort Augustus market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Fort Augustus?
The average Airbnb occupancy rate in Fort Augustus is 37.7%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Fort Augustus?
Listings in Fort Augustus average $413 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Fort Augustus?
Fort Augustus currently has about 139 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Fort Augustus?
AirROI currently classifies the short-term rental regulation level in Fort Augustus as High. The dataset also shows about 59.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Fort Augustus?
RevPAR in Fort Augustus is about $142. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Fort Augustus?
Occupancy of 37.7% means Fort Augustus is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $37,789, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Fort Augustus?
The average booking lead time in Fort Augustus is about 85 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Fort Augustus?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Fort Augustus include Caledonian Canal, Loch Ness, Glen Mor. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Fort Augustus?
entire_home listings make up 87.1% of the active supply in Fort Augustus. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Fort Augustus compare to nearby Airbnb markets?
Among neighboring markets, Ardlui posts $80,987 in average annual revenue with 29.5% occupancy, compared to Fort Augustus's $37,789 and 37.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Fort Augustus?
The average Airbnb stay length in Fort Augustus is about 3.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Fort Augustus?
Airbnb listings in Fort Augustus average 4.85 out of 5 overall. About 43.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Fort Augustus?
Kitchen and Fire pit are among the strongest revenue-linked amenities in Fort Augustus. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Fort Augustus?
Yes. About 57.6% of active Airbnb listings in Fort Augustus charge a cleaning fee, and the average fee is $356. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Fort Augustus?
A 72.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.