Airbnb market data · 202512 months to February 2025
Dilton Marsh, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Dilton Marsh brought in £16,886 over the 12 months through February 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Dilton Marsh run through February 2025.
The short answer
Dilton Marsh Airbnb Market at a Glance
Listings averaged £120 a night and were booked on 45% of available nights.
October, the best month, brought in about 85% more per listing than January, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Dilton Marsh is the 978th-largest of 1,128 England markets AirROI tracks.
Browse the live Dilton Marsh Airbnb market See Every Dilton Marsh ListingRevenue
How Much Do Airbnb Hosts Make in Dilton Marsh?
Gross bookings per Dilton Marsh listing averaged £16,886 over the 12 months to February 2025 (England average: £20,990), before cleaning, platform and management costs and taxes.
The average Dilton Marsh listing brought in £2,680 in October, its best month, and £1,450 in January, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Dilton Marsh's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £3,900+ a month, about 2.2 times the typical property.
- Strong performers (top 25%) earn £2,900 or more, roughly £1,100 a month above the median.
- Typical properties (median) earn about £1,800 a month.
- Entry-level properties (bottom 25%) earn £1,160 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 1.9 times what January did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £2,170. Dashed: February left out, as the latest month's data looks incomplete.
Dilton Marsh Airbnb Data by Month
Latest 12 months in the February 2025 data.
October led on revenue. Nightly rates peaked in January and bookings in September, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Mar 2024 | £1,863 | 46.3% | £97 | 42 days |
| Apr 2024 | £1,761 | 38.3% | £114 | 42 days |
| May 2024 | £2,321 | 54.6% | £111 | 59 days |
| Jun 2024 | £2,348 | 50.7% | £107 | 43 days |
| Jul 2024 | £2,043 | 52.0% | £118 | 66 days |
| Aug 2024 | £2,330 | 50.3% | £123 | 58 days |
| Sep 2024 | £2,120 | 57.3% | £108 | 45 days |
| Oct 2024 | £2,684 | 57.3% | £126 | 44 days |
| Nov 2024 | £2,385 | 51.3% | £124 | 54 days |
| Dec 2024 | £2,522 | 52.7% | £128 | 63 days |
| Jan 2025 | £1,447 | 33.6% | £129 | 42 days |
| Feb 2025* | £823 | 19.8% | £127 | 30 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Feb 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Dilton Marsh home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Dilton Marsh Profitable?
Yes, when it's run well. The average Dilton Marsh Airbnb took in £16,886 in the 12 months to February 2025, and run by its owner at everyday costs, about £1,030 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £1,670 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Dilton Marsh Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | £16,886 | £27,240 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −£2,620 | −£4,220 |
| Utilities and internetAbout 5% of bookings | −£840 | −£1,360 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£340 | −£540 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£510 | −£820 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£170 | −£170 |
| Permit and registrationWhere one is required | −£80 | −£80 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings | −£4,560 | −£7,190 |
| Left for housing costs, then profit | £12,326about £1,030 a month | £20,050about £1,670 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Dilton Marsh Airbnb Profit
The estimate starts from Dilton Marsh's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Dilton Marsh home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Dilton Marsh's Top Earners Get There
- More nights booked. The busiest quarter of Dilton Marsh listings are booked on 66% or more of their nights, against 41% for the median listing. Ten more booked nights a year at the median rate of £100 adds about £1,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £180 a night or more, against a median of £100. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £1,690 a year.
- Open for the busy months. October brought the average listing about £2,680, against £1,450 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,270 a month, against £1,410 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Dilton Marsh?
Dilton Marsh listings were booked on 45% of the nights they were open over the past year, 4 percentage points above the England average (41%) and 4 points above the U.K. average (41%). Occupancy climbs to 57% in September and falls to 34% in January.
Across Dilton Marsh's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 81%+ of open nights, 40 points above the median.
- Strong performers (top 25%) fill 66% or more, roughly five nights a week.
- Typical properties (median) fill about 41% of open nights.
- Entry-level properties (bottom 25%) fill 26% or less, under two nights a week.
September was the busiest month in Dilton Marsh, January the quietest
Share of open nights booked, by month
Dashed: February data incomplete. The 12-month rate of 45% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Dilton Marsh?
The average nightly rate in Dilton Marsh, known as ADR (average daily rate), was £120 over the past year, about 38% below the England and U.K. averages (both about £195). Rates peak in January and December at about £130 and bottom out in March at about £97.
Across Dilton Marsh's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £190+ a night, about twice the median.
- Strong performers (top 25%) charge £180 or more, about £80 above the median.
- Typical properties (median) charge about £100 a night.
- Entry-level properties (bottom 25%) charge £69 or less, about two-thirds of the median.
January rates ran 32% above March's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £117. Dashed: February data incomplete.
Seasonality
Best and Worst Months for Airbnb in Dilton Marsh
With only 19 active listings, the monthly pattern in Dilton Marsh is noisy, since a few long or pricey stays can lift a month; revenue peaked in October and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Dilton Marsh?
Guests book Dilton Marsh stays 42 days ahead on average (about six weeks). July stays are booked furthest out, about 66 days ahead, and March stays closest to arrival, about 42 days. A typical July booking is made in early May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: February data incomplete. The 12-month figure of 42 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Dilton Marsh
None of the 19 active listings in Dilton Marsh display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Dilton Marsh.
Neighborhoods
Best Neighborhoods for Airbnb in Dilton Marsh
AirROI's area guide picks Dilton Marsh Village, Longbridge Deverill and Warminster as the parts of Dilton Marsh that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Dilton Marsh Village | A quaint village atmosphere with a friendly community and close proximity to nearby attractions. Ideal for guests looking for a peaceful retreat in the English countryside. | Dilton Marsh Railway Station, Local shops and pubs, Nearby walking trails, Historic buildings |
| Longbridge Deverill | A picturesque village nearby, Longbridge Deverill is perfect for those looking to explore the rural charm of Wiltshire. It appeals to nature lovers and those looking to relax. | Deverill Valley, Local nature trails, Historic churches |
| Warminster | A market town known for its proximity to Longleat House and Safari Park, which attracts families and adventure seekers throughout the year. | Longleat House, Warminster Lake Pleasure Gardens, Local shops and cafes |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Dilton Marsh vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 23 km, Box (18 km away, 34 listings) earned the most per listing, about 2.3 times as much as Dilton Marsh. Bradford-on-Avon was the busiest, booked on 53% of nights against 45% in Dilton Marsh.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Frome 8 km | 144 | £22,863 | £159 | 49% |
| Bradford-on-Avon 10 km | 71 | £25,009 | £150 | 53% |
| Wiltshire 15 km | 200 | £19,813 | £182 | 45% |
| Bath 17 km | 960 | £34,765 | £218 | 50% |
| Bath and North East Somerset 17 km | 289 | £28,518 | £204 | 50% |
| Box 18 km | 34 | £38,779 | £244 | 46% |
| Saltford 23 km | 30 | £31,063 | £281 | 41% |
| Bruton 23 km | 36 | £25,589 | £229 | 35% |
Other Airbnb Markets in England
- London Airbnb data 28,045 listings
- North Norfolk Airbnb data 2,096 listings
- East Suffolk Airbnb data 2,020 listings
- North Devon Airbnb data 1,883 listings
- South Hams Airbnb data 1,755 listings
- Cotswold District Airbnb data 1,701 listings
- West Midlands Airbnb data 1,687 listings
- Bristol Airbnb data 1,603 listings
See all 1,128 England Airbnb markets
Markets Similar to Dilton Marsh
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Dilton Marsh:
- Bangor Airbnb data UK · £140/night · 40.9%
FAQ
Dilton Marsh Airbnb FAQ
How much do Airbnb hosts make in Dilton Marsh?
An active Dilton Marsh Airbnb grossed £16,886 on average in the 12 months to February 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £2,900 or more in a typical month.
How much can I make on Airbnb in Dilton Marsh?
It depends most on the home's size, location and how it's run. The middle half of Dilton Marsh listings earn between £1,160 and £2,900 in a typical month, and the top tenth £3,900 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Dilton Marsh?
Listings in Dilton Marsh were booked on 45% of available nights over the past year. That compares with 41% for the England average. September was the busiest month.
How much does an Airbnb cost per night in Dilton Marsh?
The average booked night in Dilton Marsh cost £120 before fees. Half of listings charge between £69 and £180, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Dilton Marsh?
None of the active Dilton Marsh listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Dilton Marsh?
Yes, when it's run well. The average Dilton Marsh Airbnb grossed £16,886 in the 12 months to February 2025, 20% below the England average of £20,990, though with only 19 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £12,326 a year (about £1,030 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £1,670 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Dilton Marsh?
October paid best over the past year, at £2,680 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Dilton Marsh?
Dilton Marsh stays were booked 42 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Dilton Marsh?
Dilton Marsh Village, Longbridge Deverill and Warminster draw the most short-term rental interest in Dilton Marsh. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Dilton Marsh?
AirROI counted 19 active Airbnb listings in Dilton Marsh as of February 2025. The closest tracked market is Frome, 8 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Dilton Marsh from March 2024 to February 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.