Airbnb market data · 202612 months to April 2026
Sticker, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Sticker brought in £16,918 over the 12 months through April 2026, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Sticker run through April 2026.
The short answer
Sticker Airbnb Market at a Glance
Listings averaged £160 a night and were booked on 41% of available nights.
Timing matters: in August, the best month, the average listing earned about 3.4 times as much as in January, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Sticker is the 1003rd-largest of 1,128 England markets AirROI tracks.
Browse the live Sticker Airbnb market See Every Sticker ListingRevenue
How Much Do Airbnb Hosts Make in Sticker?
Gross bookings per Sticker listing averaged £16,918 over the 12 months to April 2026 (England average: £20,990), before cleaning, platform and management costs and taxes.
The average Sticker listing brought in £4,410 in August, its best month, and £1,310 in January, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
Across Sticker's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £8,970+ a month, about 8.1 times the typical property.
- Strong performers (top 25%) earn £2,250 or more, roughly £1,100 a month above the median.
- Typical properties (median) earn about £1,110 a month.
- Entry-level properties (bottom 25%) earn £574 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 3.4 times what January did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £2,500.
Sticker Airbnb Data by Month
Latest 12 months in the April 2026 data.
August led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | £2,227 | 45.2% | £141 | £72 | 97 days | 6.7 nights |
| Jun 2025 | £2,784 | 47.7% | £150 | £93 | 93 days | 6.2 nights |
| Jul 2025 | £3,252 | 49.3% | £171 | £105 | 66 days | 5.3 nights |
| Aug 2025 | £4,409 | 54.0% | £173 | £142 | 96 days | 5.6 nights |
| Sep 2025 | £3,074 | 46.1% | £145 | £102 | 105 days | 4.7 nights |
| Oct 2025 | £1,932 | 33.1% | £134 | £62 | 82 days | 4.5 nights |
| Nov 2025 | £2,320 | 48.7% | £127 | £77 | 46 days | 6.2 nights |
| Dec 2025 | £2,647 | 39.3% | £145 | £85 | 42 days | 4.3 nights |
| Jan 2026 | £1,309 | 20.2% | £145 | £42 | 8 days | 4.3 nights |
| Feb 2026 | £2,029 | 35.7% | £151 | £72 | 15 days | 4.6 nights |
| Mar 2026 | £2,049 | 29.0% | £154 | £66 | 27 days | 4.6 nights |
| Apr 2026 | £1,927 | 32.2% | £158 | £64 | 35 days | 2.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Sticker address, run it through the Airbnb calculator.
Profit
Is an Airbnb in Sticker Profitable?
Yes, when it's run well. The average Sticker Airbnb took in £16,918 in the 12 months to April 2026, and run by its owner at everyday costs, about £1,020 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,090 a month.
Cleaning it yourself keeps the £770 a year guests pay in cleaning fees, for about £1,080 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £890 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Sticker Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £16,148 | £32,760 |
| Cleaning fees guests pay5% of Sticker bookings | £770 | £1,570 |
| Gross bookings | £16,918 | £34,330 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 68% of Sticker listings on Simplified Pricing, 3% for the rest | −£1,950 | −£3,970 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£770 | −£1,570 |
| Utilities and internetAbout 5% of bookings | −£850 | −£1,720 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£340 | −£690 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£510 | −£1,030 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£170 | −£170 |
| Permit and registrationWhere one is required | −£80 | −£80 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −£4,670 | −£9,230 |
| Left for housing costs, then profit | £12,248about £1,020 a month | £25,100about £2,090 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Sticker Airbnb Profit
The estimate starts from Sticker's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Sticker home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Sticker's Top Earners Get There
- More nights booked. The busiest quarter of Sticker listings are booked on 54% or more of their nights, against 31% for the median listing. Ten more booked nights a year at the median rate of £96 adds about £961 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £175 a night or more, against a median of £96. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £1,610 a year.
- Open for the busy months. August brought the average listing about £4,410, against £1,310 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Sticker listings average 4.83 stars, and 42% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,860 a month, against £1,410 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Sticker?
Sticker listings were booked on 41% of the nights they were open over the past year, in line with the England average and in line with the U.K. average. Occupancy swings from 20% in January to 54% in August.
Across Sticker's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 90%+ of open nights, 59 points above the median.
- Strong performers (top 25%) fill 54% or more, roughly four nights a week.
- Typical properties (median) fill about 31% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
August was the busiest month in Sticker, January the quietest
Share of open nights booked, by month
Nightly rates
How Much Does an Airbnb Cost per Night in Sticker?
The average nightly rate in Sticker, known as ADR (average daily rate), was £160 over the past year, about 18% below the England and U.K. averages (both about £195). Rates peak in July and August at about £175 and bottom out in November at about £125.
Across Sticker's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £350+ a night, about 3.6 times the median.
- Strong performers (top 25%) charge £175 or more, about £80 above the median.
- Typical properties (median) charge about £96 a night.
- Entry-level properties (bottom 25%) charge £81 or less, about 16% below the median.
August rates ran 36% above November's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £150. The 12-month ADR of £160 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Sticker?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Sticker it averaged £80 over the past year, from about £42 in January to about £142 in August.
Across Sticker's 19 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn £218+ per open night, about 6 times the median.
- Strong performers (top 25%) earn £121 or more, about £85 a night above the median.
- Typical properties (median) earn about £36 per open night.
- Entry-level properties (bottom 25%) earn £20 or less, about 56% of the median.
August RevPAR was about 3.4 times January's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, £82.
Seasonality
Best and Worst Months for Airbnb in Sticker
With only 19 active listings, the monthly pattern in Sticker is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Sticker?
Guests book Sticker stays 75 days ahead on average (about two and a half months), so guests here plan well ahead. September stays are booked furthest out, about 105 days ahead, and January stays closest to arrival, about 8 days. A typical September booking is made in early June.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 75 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Sticker
None of the 19 active listings in Sticker display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Sticker.
Neighborhoods
Best Neighborhoods for Airbnb in Sticker
AirROI's area guide picks Sticker Village as the parts of Sticker that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Sticker Village | A picturesque English village known for its charming countryside views and traditional architecture. Ideal for tourists seeking a peaceful retreat with access to nature and local culture. | Sticker Church, local farms, countryside walks, St. Austell Brewery, Goss Moor National Nature Reserve |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Sticker vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 8 km, St Ives (5 km away) earned the most per listing, about 70% more than Sticker.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Polgooth 2 km | 36 | £9,111 | £148 | 38% |
| London Apprentice 2 km | 40 | £11,277 | £277 | 28% |
| St. Austell 5 km | 66 | £13,415 | £140 | 37% |
| St Ives 5 km | 127 | £28,678 | £271 | 45% |
| Mevagissey 6 km | 151 | £22,969 | £214 | 43% |
| Charlestown 6 km | 86 | £27,377 | £245 | 43% |
| Carlyon Bay 8 km | 43 | £24,445 | £202 | 42% |
| Gorran Haven 8 km | 39 | £19,233 | £187 | 41% |
Other Airbnb Markets in England
- London Airbnb data 28,045 listings
- North Norfolk Airbnb data 2,096 listings
- East Suffolk Airbnb data 2,020 listings
- North Devon Airbnb data 1,883 listings
- South Hams Airbnb data 1,755 listings
- Cotswold District Airbnb data 1,701 listings
- West Midlands Airbnb data 1,687 listings
- Bristol Airbnb data 1,603 listings
See all 1,128 England Airbnb markets
Markets Similar to Sticker
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Sticker:
- Aberystwyth Airbnb data UK · £154/night · 40.8%
- Dundee Airbnb data UK · £152/night · 41.4%
- Perth Airbnb data UK · £153/night · 42.2%
- Newry Airbnb data UK · £172/night · 40.2%
- St Davids Airbnb data UK · £164/night · 44.0%
- Bangor Airbnb data UK · £140/night · 40.9%
FAQ
Sticker Airbnb FAQ
How much do Airbnb hosts make in Sticker?
An active Sticker Airbnb grossed £16,918 on average in the 12 months to April 2026, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £2,250 or more in a typical month.
How much can I make on Airbnb in Sticker?
It depends most on the home's size, location and how it's run. The middle half of Sticker listings earn between £574 and £2,250 in a typical month, and the top tenth £8,970 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Sticker?
Listings in Sticker were booked on 41% of available nights over the past year. That compares with 41% for the England average. August was the busiest month.
How much does an Airbnb cost per night in Sticker?
The average booked night in Sticker cost £160 before fees. Half of listings charge between £81 and £175, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Sticker?
None of the active Sticker listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Sticker?
Yes, when it's run well. The average Sticker Airbnb grossed £16,918 in the 12 months to April 2026, 19% below the England average of £20,990, though with only 19 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £12,248 a year (about £1,020 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,090 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Sticker?
August paid best over the past year, at £4,410 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Sticker?
Each night a Sticker listing was open to book earned £80 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £218 or more.
How far in advance do guests book Airbnbs in Sticker?
Sticker stays were booked 75 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Sticker?
The average Sticker Airbnb stay lasted 5.9 nights over the past year. A listing took 16 reservations over the year on average.
How are Airbnbs in Sticker rated?
Guests rate Sticker Airbnbs 4.83 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Sticker?
Sticker Village draw the most short-term rental interest in Sticker. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Sticker?
AirROI counted 19 active Airbnb listings in Sticker as of April 2026. The closest tracked market is Polgooth, 2 km away.
How much are Airbnb cleaning fees in Sticker?
In Sticker, nearly six in ten listings add a cleaning fee. The median fee is £19, and some higher fees lift the average to £36.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Sticker from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.