Airbnb market data · 202512 months to July 2025
Whitwell, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Whitwell brought in £19,990 over the 12 months through July 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Whitwell run through July 2025.
The short answer
Whitwell Airbnb Market at a Glance
Listings averaged £152 a night and were booked on 49% of available nights.
Timing matters: in August, the best month, the average listing earned about three times as much as in November, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Whitwell is the 1078th-largest of 1,108 England markets AirROI tracks.
Browse the live Whitwell Airbnb market See Every Whitwell ListingRevenue
How Much Do Airbnb Hosts Make in Whitwell?
Gross bookings per Whitwell listing averaged £19,990 over the 12 months to July 2025 (England average: £21,011), before cleaning, platform and management costs and taxes.
The average Whitwell listing brought in £3,250 in August, its best month, and £1,060 in November, its slowest. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
Across Whitwell's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £4,420+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn £2,680 or more, roughly £1,100 a month above the median.
- Typical properties (median) earn about £1,600 a month.
- Entry-level properties (bottom 25%) earn £898 or less, about 56% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about three times what November did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £2,230.
Whitwell Airbnb Data by Month
Latest 12 months in the July 2025 data.
August led on revenue and bookings; nightly rates peaked in July.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Aug 2024 | £3,249 | 72.8% | £142 | 108 days |
| Sep 2024 | £2,246 | 56.7% | £133 | 114 days |
| Oct 2024 | £1,760 | 50.5% | £126 | 41 days |
| Nov 2024 | £1,061 | 35.5% | £124 | 40 days |
| Dec 2024 | £1,760 | 51.3% | £127 | 70 days |
| Jan 2025 | £1,421 | 32.3% | £124 | 28 days |
| Feb 2025 | £1,613 | 44.0% | £121 | 48 days |
| Mar 2025 | £2,577 | 54.3% | £144 | 59 days |
| Apr 2025 | £2,613 | 52.4% | £154 | 56 days |
| May 2025 | £3,206 | 61.3% | £160 | 99 days |
| Jun 2025 | £2,624 | 50.2% | £194 | 141 days |
| Jul 2025 | £2,579 | 61.8% | £233 | 104 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
These are market-wide figures. To see what one particular Whitwell home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Whitwell Profitable?
Yes, when it's run well. The average Whitwell Airbnb took in £19,990 in the 12 months to July 2025, and run by its owner at everyday costs, about £1,220 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,060 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Whitwell Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | £19,990 | £33,550 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −£3,100 | −£5,200 |
| Utilities and internetAbout 5% of bookings | −£1,000 | −£1,680 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£400 | −£670 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£600 | −£1,010 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£200 | −£200 |
| Permit and registrationWhere one is required | −£100 | −£100 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings | −£5,400 | −£8,860 |
| Left for housing costs, then profit | £14,590about £1,220 a month | £24,690about £2,060 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Whitwell Airbnb Profit
The estimate starts from Whitwell's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Whitwell home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Whitwell's Top Earners Get There
- More nights booked. The busiest quarter of Whitwell listings are booked on 80% or more of their nights, against 47% for the median listing. Ten more booked nights a year at the median rate of £97 adds about £972 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £190 a night or more, against a median of £97. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,000 a year.
- Open for the busy months. August brought the average listing about £3,250, against £1,060 in November, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,800 a month, against £1,670 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Whitwell?
Whitwell listings were booked on 49% of the nights they were open over the past year, 8 percentage points above the England average (41%) and 8 points above the U.K. average (41%). Occupancy swings from 32% in January to 73% in August.
Across Whitwell's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 89%+ of open nights, 42 points above the median.
- Strong performers (top 25%) fill 80% or more, roughly six nights a week.
- Typical properties (median) fill about 47% of open nights.
- Entry-level properties (bottom 25%) fill 27% or less, roughly two nights a week.
August was the busiest month in Whitwell, January the quietest
Share of open nights booked, by month
The 12-month rate of 49% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Whitwell?
The average nightly rate in Whitwell, known as ADR (average daily rate), was £152 over the past year, about 22% below the England and U.K. averages (both about £195). Rates swing with the seasons, from about £120 in February to about £235 in July.
Across Whitwell's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £270+ a night, about 2.8 times the median.
- Strong performers (top 25%) charge £190 or more, about £95 above the median.
- Typical properties (median) charge about £97 a night.
- Entry-level properties (bottom 25%) charge £75 or less, about three-quarters of the median.
July rates ran 93% above February's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £148.
Seasonality
Best and Worst Months for Airbnb in Whitwell
With only 18 active listings, the monthly pattern in Whitwell is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in November.
How Far in Advance Do Guests Book Airbnb in Whitwell?
Guests book Whitwell stays 76 days ahead on average (about two and a half months), so guests here plan well ahead. June stays are booked furthest out, about 141 days ahead, and January stays closest to arrival, about 28 days. A typical June booking is made in late January.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Whitwell
None of the 18 active listings in Whitwell display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Whitwell.
Neighborhoods
Best Neighborhoods for Airbnb in Whitwell
AirROI's area guide picks seven Whitwell neighborhoods that draw short-term rental guests, led by Whitwell Village, Peak District National Park and Matlock. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Whitwell Village | Charming English village atmosphere with beautiful countryside views. Ideal for visitors seeking a peaceful getaway while being close to nature and local attractions. | St. Mary's Church, Whitwell and Reepham Railway, Local scenic walks, Whitwell Village Hall |
| Peak District National Park | Located a short drive away, this national park is renowned for its natural beauty, outdoor activities, and wildlife. A hotspot for hikers and nature lovers looking to explore the countryside. | Mam Tor, Chatsworth House, Castleton Caves, Ladybower Reservoir, Numerous hiking trails |
| Matlock | A historic spa town that attracts visitors with its beautiful parks and proximity to attractions. Perfect for families and those seeking recreational activities. | Matlock Bath, Heights of Abraham, Gulliver's Kingdom, Lovers' Walk |
| Ashover | A quaint village boasting rich history and traditional charm, appealing to visitors interested in local heritage and rural life. | St. Katherine's Church, Ashover Rock, Riverside walks, Local pubs and restaurants |
| Bakewell | Famous for its pudding and vibrant market, this popular town attracts visitors looking for local delicacies and cultural experiences. | Bakewell Market, Bakewell Pudding Shop, Monsal Trail, Local shops and cafes |
| Buxton | Known for its Georgian architecture and cultural festivals, Buxton is a popular destination for tourists seeking arts and history combined with natural beauty. | Buxton Opera House, Pavilion Gardens, Buxton Museum, Poole's Cavern |
| Chesterfield | A historic market town featuring the famous crooked spire; a good base for visitors exploring the nearby countryside as well as amenities. | Chesterfield Market, The Crooked Spire, Hardwick Hall, Local shops and eateries |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Whitwell vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 14 km, Seaview (14 km away, 57 listings) earned the most per listing, about 16% more than Whitwell.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Fareham 4 km | 100 | £17,583 | £156 | 47% |
| Gosport 5 km | 70 | £19,515 | £250 | 36% |
| Portsmouth 9 km | 727 | £13,454 | £140 | 37% |
| Cowes 11 km | 201 | £22,152 | £249 | 37% |
| Wootton Bridge 11 km | 55 | £22,431 | £257 | 37% |
| Ryde 12 km | 152 | £21,794 | £200 | 36% |
| Seaview 14 km | 57 | £23,116 | £274 | 33% |
| Eastleigh 14 km | 147 | £16,273 | £172 | 42% |
Other Airbnb Markets in England
- London Airbnb data 28,045 listings
- North Norfolk Airbnb data 2,096 listings
- East Suffolk Airbnb data 2,020 listings
- North Devon Airbnb data 1,883 listings
- South Hams Airbnb data 1,755 listings
- Cotswold District Airbnb data 1,701 listings
- West Midlands Airbnb data 1,687 listings
- Bristol Airbnb data 1,603 listings
See all 1,108 England Airbnb markets
Markets Similar to Whitwell
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Whitwell:
- Kirkwall Airbnb data UK · £147/night · 51.7%
- Llangollen Airbnb data UK · £167/night · 47.9%
- Lerwick Airbnb data UK · £157/night · 52.1%
- Glasgow Airbnb data UK · £174/night · 48.5%
- Belfast Airbnb data UK · £149/night · 43.9%
- Inverness Airbnb data UK · £181/night · 50.3%
FAQ
Whitwell Airbnb FAQ
How much do Airbnb hosts make in Whitwell?
An active Whitwell Airbnb grossed £19,990 on average in the 12 months to July 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £2,680 or more in a typical month.
How much can I make on Airbnb in Whitwell?
It depends most on the home's size, location and how it's run. The middle half of Whitwell listings earn between £898 and £2,680 in a typical month, and the top tenth £4,420 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Whitwell?
Listings in Whitwell were booked on 49% of available nights over the past year. That compares with 41% for the England average. August was the busiest month.
How much does an Airbnb cost per night in Whitwell?
The average booked night in Whitwell cost £152 before fees. Half of listings charge between £75 and £190, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Whitwell?
None of the active Whitwell listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Whitwell?
Yes, when it's run well. The average Whitwell Airbnb grossed £19,990 in the 12 months to July 2025, in line with the England average, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £14,590 a year (about £1,220 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,060 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Whitwell?
August paid best over the past year, at £3,250 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Whitwell?
Whitwell stays were booked 76 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
What are the best neighborhoods for Airbnb in Whitwell?
Whitwell Village, Peak District National Park and Matlock draw the most short-term rental interest in Whitwell. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Whitwell?
AirROI counted 18 active Airbnb listings in Whitwell as of July 2025. The closest tracked market is Fareham, 4 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Whitwell from August 2024 to July 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.