Castlerock, Northern Ireland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Castlerock, Northern Ireland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,373 per year — at a $201 nightly rate, 44.5% occupancy, and a $88 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 43 active listings, Castlerock is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 30.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Castlerock?
In Castlerock, the headline Airbnb metrics are $22,373 in average annual revenue,44.5% occupancy, $201 ADR, and $88 in RevPAR, and guests book about 72 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Castlerock?
Understanding the monthly revenue variations for Airbnb listings in Castlerock is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Castlerock is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Castlerock across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,425+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,251 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,127 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,263, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Castlerock
What Is the Monthly Airbnb Occupancy Rate in Castlerock?
Maximize your bookings by understanding the Castlerock STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Castlerock:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Castlerock
What Is the Average Airbnb Nightly Rate in Castlerock?
Effective short term rental pricing strategy in Castlerock involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Castlerock typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $354+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $256 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $147 per night.
Average Daily Rate (ADR) Trend by Month in Castlerock
What Is the RevPAR for Airbnb in Castlerock?
RevPAR in Castlerock is currently $88. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $58 RevPAR.
- Typical properties (Median) generate $77 RevPAR.
- Strong performers (Top 25%) earn $116 RevPAR.
- Best-in-class (Top 10%) achieve $130 RevPAR.
Average Monthly RevPAR Trend in Castlerock
RevPAR Insights for Castlerock
- The average RevPAR in Castlerock is $88. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($130) and bottom 25% ($58) is $72, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Castlerock benchmarks. If your RevPAR falls below the median of $77, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $116+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Castlerock?
Castlerock's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $3,984 per month
- Occupancy rates average 57.9%
- Daily rates average $264
Shoulder Season
- Revenue averages $2,150 per month
- Occupancy maintains around 41.2%
- Daily rates hold near $244
Low Season (January, February, November)
- Revenue drops to average $1,460 per month
- Occupancy decreases to average 28.8%
- Daily rates adjust to average $240
Seasonality Insights for Castlerock
- Airbnb seasonality in Castlerock is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Castlerock's highest earning potential, with monthly revenues climbing to $4,992, occupancy reaching 64.4%, and ADRs peaking at $293.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,363, occupancy could drop to 27.0%, and ADRs may adjust to $233.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Castlerock.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Castlerock, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Castlerock?
Low regulation and minimal registration activity in Castlerock, Northern Ireland, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Castlerock to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Castlerock?
With a compact short-term rental market, Castlerock gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Castlerock Beach | A stunning stretch of sandy beach perfect for sunbathing and watersports. Offers a relaxing atmosphere, making it a favorite among families and beachgoers. | Castlerock Beach, Downhill Demesne, Mussenden Temple, Foyle estuary, Castlerock Golf Club |
| Giant's Causeway | Located nearby, this UNESCO World Heritage Site attracts numerous tourists intrigued by its unique geological formations and stunning coastal scenery. | Giant's Causeway, Visitor Centre, Bushmills, Causeway Coast, Antrim Coast |
| The Old Inn | A historic inn offering cozy accommodations with a traditional Northern Irish charm. A popular spot for tourists seeking a unique local experience. | The Old Inn, Local pubs, Historical sites, Guided tours of the area |
| Portstewart | A charming seaside resort with beautiful sandy beaches and scenic cliffs. Popular with tourists looking for seaside relaxation and exploration. | Portstewart Strand, The Promenade, Restaurants and cafes, Water sports |
| Dunluce Castle | A picturesque castle ruin set on the edge of the sea, it attracts history buffs and those looking for dramatic landscapes to explore. | Dunluce Castle, Scenic cliff walks, Local folklore tours |
| Binevenagh Mountain | Offers breathtaking views of the surrounding countryside and coastline. Great for hiking enthusiasts and nature lovers. | Hiking trails, Binevenagh Forest, Wildlife spotting |
| Coleraine | A bustling market town close to Castlerock, providing access to amenities and local culture. Appeals to visitors looking for a blend of urban and rural experiences. | Coleraine town centre, River Bann, Local markets, Historical sites |
| Portrush | A resort town known for its beaches and golf courses, attracting visitors year-round, particularly during the summer months. | Portrush Beach, Royal Portrush Golf Club, Caves and cliffs, Local entertainment |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Castlerock offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Castlerock?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Castlerock
- The Castlerock Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Castlerock, House properties are the most common (62.8%), reflecting the local real estate landscape.
- Houses represent a significant 62.8% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 2.3%) offer potential for unique stay experiences.
Castlerock Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Castlerock
- The dominant room capacity in Castlerock is 3 bedrooms listings, making up 44.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 65.1% of the active Airbnb listings in Castlerock, indicating a high concentration in these sizes.
- A significant 55.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Castlerock.
Castlerock Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Castlerock
- The most common guest capacity trend in Castlerock vacation rentals is listings accommodating 6 guests (30.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Castlerock STR market, accounting for 53.5% of listings.
- 53.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Castlerock.
- On average, properties in Castlerock are equipped to host 5.1 guests.
How Do Listings in Castlerock Compare on Quality?
Listing quality in Castlerock can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Castlerock
- At 26 photos per listing on average, Castlerock hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Castlerock averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Castlerock?
Amenity Prevalence
Amenity Insights for Castlerock
- Essential amenities in Castlerock that guests expect include: Kitchen, Smoke alarm, Heating, Free parking on premises, Hot water, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Dishes and silverware, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Castlerock: Kitchen, Smoke alarm, Heating, Free parking on premises, Hot water, TV.
- Prioritize adding missing essentials: Heating, Free parking on premises, Hot water, TV.
- Consider adding popular differentiators like Wifi or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Castlerock to stay competitive.
Which Airbnb Amenities Boost Revenue in Castlerock?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Castlerock, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 30.2% | $30,237 | $18,965 | 59.4% |
Beach access | 53.5% | $24,400 | $20,042 | 21.7% |
Essentials | 79.1% | $23,023 | $19,917 | 15.6% |
Freezer | 62.8% | $23,549 | $20,387 | 15.5% |
Dryer | 48.8% | $23,880 | $20,934 | 14.1% |
Dedicated workspace | 25.6% | $24,479 | $21,648 | 13.1% |
Barbecue utensils | 20.9% | $24,493 | $21,811 | 12.3% |
Fire pit | 11.6% | $24,758 | $22,059 | 12.2% |
Board games | 30.2% | $24,038 | $21,651 | 11.0% |
Patio or balcony | 53.5% | $23,187 | $21,435 | 8.2% |
Revenue Impact Insights for Castlerock
- Pets allowed tops the revenue impact list with a 59.4% uplift — listings with this amenity earn $30,237 vs. $18,965 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Castlerock STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Castlerock. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCastlerock Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Castlerock
- The typical guest profile for Airbnb in Castlerock consists of primarily domestic travelers (66%), often arriving from nearby Belfast, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 66.3% of guests.
- Key international markets include United Kingdom (66.3%) and United States (14%).
- Top languages spoken are English (76.4%) followed by French (7.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Belfast and Northern Ireland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Castlerock?
Listings in Castlerock average 4.93 out of 5 overall, with about 76.9 reviews per active listing and 48.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Castlerock
- With an overall rating of 4.93, Castlerock listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.98), while Value (4.88) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 48.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Castlerock Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Castlerock
- The most common availability pattern in Castlerock falls within the 271-366 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Castlerock (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Castlerock?
Average Booking Lead Time by Month
Booking Lead Time Insights for Castlerock
- The overall average booking lead time for vacation rentals in Castlerock is 72 days.
- Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (101 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Castlerock.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 101 days) to capture early planners.
- Monitor your own booking lead times against these Castlerock averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Castlerock?
Guests in Castlerock stay about 5.9 nights on average, generating roughly 1,093 reservations and 25.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Castlerock
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Castlerock
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 25.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (6.5 nights) and shorten in Jan (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Castlerock Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
9.3% of total
2 Nights
6 listings
14% of total
3 Nights
6 listings
14% of total
4-6 Nights
5 listings
11.6% of total
7-29 Nights
1 listings
2.3% of total
30+ Nights
21 listings
48.8% of total
Key Insights
- The most prevalent minimum stay requirement in Castlerock is 30+ Nights, adopted by 48.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (48.8%) caters to monthly stays (30+ nights) in Castlerock, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 48.8% of Castlerock hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 48.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Castlerock.
Castlerock Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
2.3% of total
Flexible
3 listings
7% of total
Moderate
18 listings
41.9% of total
Firm
16 listings
37.2% of total
Strict
5 listings
11.6% of total
Cancellation Policy Insights for Castlerock
- The prevailing Airbnb cancellation policy trend in Castlerock is Moderate, used by 41.9% of listings.
- There's a relatively balanced mix between guest-friendly (48.9%) and stricter (48.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.9% market standard in Castlerock.
- Using a Strict policy might deter some guests, as only 11.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Castlerock.
How Much Are Airbnb Cleaning Fees in Castlerock?
Cleaning fees in Castlerock are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Castlerock
- About 53.5% of Castlerock listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($104) and median ($54) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Castlerock median of $54. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Castlerock Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Castlerockbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Holiday home with sea and golf views NITB Approved
Entire Place • 3 bedrooms
Castlerock cottage,
Entire Place • 3 bedrooms
Family Holiday Home Near the Beach
Entire Place • 3 bedrooms
Holiday Home (with Wifi) near beautiful beach
Entire Place • 5 bedrooms
Beautiful coastal apt with spectacular views.
Entire Place • 2 bedrooms
Pipit's Hide - Boutique Forest Lodge With Sauna
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Castlerock?
Learn from the best! This table showcases top-performing Airbnb hosts in Castlerock based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joanna | 1 | $84,517 | 85 | 5.00/5.0 |
| Diane | 1 | $45,170 | 47 | 4.91/5.0 |
| Ciaran | 2 | $45,115 | 82 | 5.00/5.0 |
| Hannah | 1 | $43,352 | 191 | 4.97/5.0 |
| Stephen | 1 | $43,224 | 236 | 4.93/5.0 |
| Briege | 1 | $39,384 | 574 | 4.91/5.0 |
| Justin & Shauna | 1 | $38,723 | 1 | Not Rated |
| Emma | 2 | $36,205 | 38 | 4.85/5.0 |
| Anita | 1 | $35,592 | 46 | 5.00/5.0 |
| Ashley | 1 | $33,249 | 101 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Castlerock.
Who Are the Airbnb Hosts in Castlerock?
Castlerock is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Castlerock
- With 51.2% Superhosts, Castlerock has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 2.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 72.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Castlerock averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Castlerock
These are the highest-grossing professional property management operations in Castlerock, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Sykes Holiday Cottages | 1 | $3,921 | $718 | 13.0% | N/A |
Management Company Insights for Castlerock
- The leading management company, Sykes Holiday Cottages, operates 1 listings with $3,921 in gross revenue — a useful benchmark for what scale looks like in Castlerock.
- Top managers average 1 properties each, suggesting professional management in Castlerock still operates at a relatively boutique scale.
Recommendations
- With only 2.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Castlerock's Airbnb Market Compare to Nearby Cities?
How does the Castlerock Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Glen Nevis, Castlerock has 15 percentage points lower occupancy and about $57 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Glen Nevis | 16 | $4,585 | $258.48 | 59% |
| Glenachulish | 32 | $4,372 | $479.26 | 40% |
| Irvinestown | 10 | $4,268 | $359.85 | 40% |
| Bruichladdich | 17 | $4,095 | $326.41 | 51% |
| Kilchattan Bay | 10 | $3,950 | $345.63 | 50% |
| Inveraray | 19 | $3,763 | $313.26 | 47% |
| Duror | 18 | $3,728 | $242.14 | 59% |
| Kilcoo | 10 | $3,576 | $222.69 | 55% |
| Ballachulish | 36 | $3,527 | $243.32 | 57% |
| Tayvallich | 10 | $3,521 | $270.80 | 44% |
Frequently Asked Questions About Airbnb in Castlerock
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Castlerock.
How much do Airbnb hosts make in Castlerock?
Castlerock hosts earn about $22,373 per year on average, with an average nightly rate of $201 and RevPAR of $88. Those figures describe the typical revenue environment for active listings in Castlerock, Northern Ireland, not the ceiling for the best operators. Source: AirROI 2026 data, Castlerock market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Castlerock?
The average Airbnb occupancy rate in Castlerock is 44.5%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Castlerock?
Listings in Castlerock average $201 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Castlerock?
Castlerock currently has about 43 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Castlerock?
AirROI currently classifies the short-term rental regulation level in Castlerock as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Castlerock?
RevPAR in Castlerock is about $88. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Castlerock?
At 44.5% occupancy, Castlerock can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $22,373, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Castlerock?
The average booking lead time in Castlerock is about 72 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Castlerock?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Castlerock include Castlerock Beach, Giant's Causeway, The Old Inn. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Castlerock?
entire_home listings make up 100.0% of the active supply in Castlerock. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Castlerock compare to nearby Airbnb markets?
Among neighboring markets, Glen Nevis posts $55,018 in average annual revenue with 58.5% occupancy, compared to Castlerock's $22,373 and 44.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Castlerock?
The average Airbnb stay length in Castlerock is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Castlerock?
Airbnb listings in Castlerock average 4.93 out of 5 overall. About 48.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Castlerock?
Pets allowed and Beach access are among the strongest revenue-linked amenities in Castlerock. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Castlerock?
Yes. About 53.5% of active Airbnb listings in Castlerock charge a cleaning fee, and the average fee is $104. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Castlerock?
A 51.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.