Penally, Wales Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Penally, Wales? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $39,508 per year — at a $307 nightly rate, 43.6% occupancy, and a $138 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 69 active listings, Penally is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 23.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Penally?

In Penally, the headline Airbnb metrics are $39,508 in average annual revenue,43.6% occupancy, $307 ADR, and $138 in RevPAR, and guests book about 78 days in advance.

Avg. Daily Rate (ADR)(?)
$307
The average rental revenue earned for an occupied room per day in Penally.
Occupancy Rate(?)
43.6%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$39,508
Average annual income for an Airbnb listing in Penally. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$138
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
10.9%
Strong growth (10.9%) vs. last year.
Active Airbnb Listings(?)
69
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
78 days
How far in advance guests typically book in Penally. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Penally.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Penally.
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How Much Do Airbnb Hosts Earn Monthly in Penally?

Understanding the monthly revenue variations for Airbnb listings in Penally is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Penally is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Penally across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,331+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,862 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,147 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,517, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Penally

What Is the Monthly Airbnb Occupancy Rate in Penally?

Maximize your bookings by understanding the Penally STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Penally:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Penally

What Is the Average Airbnb Nightly Rate in Penally?

Effective short term rental pricing strategy in Penally involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Penally typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $515+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $368 or more.
  • Typical properties (Median) charge around $242 per night.
  • Entry-level properties (Bottom 25%) earn around $144 per night.

Average Daily Rate (ADR) Trend by Month in Penally

What Is the RevPAR for Airbnb in Penally?

RevPAR in Penally is currently $138. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $66 RevPAR.
  • Typical properties (Median) generate $107 RevPAR.
  • Strong performers (Top 25%) earn $189 RevPAR.
  • Best-in-class (Top 10%) achieve $234 RevPAR.

Average Monthly RevPAR Trend in Penally

RevPAR Insights for Penally

  • The average RevPAR in Penally is $138. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($234) and bottom 25% ($66) is $168, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Penally benchmarks. If your RevPAR falls below the median of $107, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $189+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Penally?

Penally's peak Airbnb season falls in August, July, May, while the softest stretch is January, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, May)
  • Revenue averages $6,439 per month
  • Occupancy rates average 62.0%
  • Daily rates average $330
Shoulder Season
  • Revenue averages $4,342 per month
  • Occupancy maintains around 43.6%
  • Daily rates hold near $296
Low Season (January, November, December)
  • Revenue drops to average $2,581 per month
  • Occupancy decreases to average 27.9%
  • Daily rates adjust to average $277

Seasonality Insights for Penally

  • Airbnb seasonality in Penally is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Penally's highest earning potential, with monthly revenues climbing to $7,728, occupancy reaching 72.0%, and ADRs peaking at $346.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,197, occupancy could drop to 23.1%, and ADRs may adjust to $268.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Penally.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Penally, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Penally?

Low regulation and minimal registration activity in Penally, Wales, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Penally to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Penally?

Penally is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Penally
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Penally Village
Charming village atmosphere with scenic landscapes, Penally is close to Tenby and offers a peaceful retreat for tourists looking to explore the Pembrokeshire coast.
Blue Flag Beaches, Tenby Castle, Pembrokeshire Coast National Park, Historic Churches, Local Pubs and Restaurants
Tenby South Beach
A popular beach destination within Tenby, South Beach is known for its golden sands and clear waters, ideal for family vacations and romantic getaways.
Giltar Point, South Beach, Tenby Harbour, Water Sports, Coastal Walks
Tenby Town Centre
The bustling heart of Tenby, this area is filled with shops, eateries, and attractions, making it a prime spot for tourists seeking convenience and entertainment.
Tenby Museum, St. Mary's Church, Local Markets, Ice Cream Parlours, Boutique Shops
Caldey Island
A short boat trip from Tenby, Caldey Island offers a unique getaway with its stunning landscapes and religious sites, attracting those interested in nature and history.
Caldey Abbey, Wildlife Watching, Beaches, Lighthouses, Cistercian Monastery
Saundersfoot
Just a short drive from Penally, Saundersfoot is known for its stunning harbor and family-friendly beaches. It's ideal for beach lovers and those who appreciate seaside villages.
Saundersfoot Harbour, Local Seafood Restaurants, Watersports, Beachside Cafes, Coastal Paths
Carew Castle
A historic site near Penally, Carew Castle is a beautiful place for tourists interested in history and architecture. It's perfect for day trips from Penally.
Carew Castle, Carew Tidal Mill, Picnic Areas, Historical Exhibits, Walking Trails
Amroth
A quaint beach village located along the Pembrokeshire Coast, Amroth attracts visitors looking for a more secluded beach experience and coastal walks.
Amroth Beach, Coastal Path Walks, Local Cafes, Quiet Atmosphere, Family-Friendly Beach
Wisemans Bridge
A smaller beach area known for its relaxed vibe and proximity to Tenby and Saundersfoot, it's ideal for those looking for quiet seaside accommodations.
Wisemans Bridge Beach, Walking Trails, Pubs and Snacks, Seaside Views, Natural Beauty

With 8 distinct neighborhoods showing meaningful short-term rental activity, Penally offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Penally?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Penally

  • The Penally Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.8% of the 69 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Penally, House properties are the most common (43.5%), reflecting the local real estate landscape.
  • Houses represent a significant 43.5% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 7.2%) offer potential for unique stay experiences.

Penally Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Penally

  • The dominant room capacity in Penally is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 56.5% of the active Airbnb listings in Penally, indicating a high concentration in these sizes.
  • A significant 44.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Penally.

Penally Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Penally

  • The most common guest capacity trend in Penally vacation rentals is listings accommodating 6 guests (31.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Penally STR market, accounting for 58.0% of listings.
  • 46.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Penally.
  • On average, properties in Penally are equipped to host 4.6 guests.

How Do Listings in Penally Compare on Quality?

Listing quality in Penally can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
29.4
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
21.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Penally

  • At 29.4 photos per listing on average, Penally hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 21.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Penally averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Penally?

Amenity Prevalence

Amenity Insights for Penally

  • Essential amenities in Penally that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Penally: TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Penally to stay competitive.

Which Airbnb Amenities Boost Revenue in Penally?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Penally, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Heating
82.6%$46,025$8,554438.1%
Kitchen
89.9%$43,065$8,005438.0%
Dishes and silverware
79.7%$46,054$13,793233.9%
Smoke alarm
89.9%$42,508$12,944228.4%
Dishwasher
62.3%$52,646$17,781196.1%
Refrigerator
73.9%$47,706$16,283193.0%
Freezer
53.6%$56,870$19,434192.6%
Washer
66.7%$50,610$17,305192.5%
Hot tub
21.7%$81,067$27,964189.9%
Cooking basics
63.8%$50,726$19,766156.6%

Revenue Impact Insights for Penally

  • Heating tops the revenue impact list with a 438.1% uplift — listings with this amenity earn $46,025 vs. $8,554 without it.
  • Heating, Kitchen, Smoke alarm — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Penally STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Penally. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Penally Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Penally

  • The typical guest profile for Airbnb in Penally consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 91.0% of guests.
  • Key international markets include United Kingdom (91%) and Germany (2%).
  • Top languages spoken are English (58.8%) followed by German (8.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Cardiff.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Penally?

Listings in Penally average 4.84 out of 5 overall, with about 41.7 reviews per active listing and 36.2% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Penally

  • With an overall rating of 4.84, Penally listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.88), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 36.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Penally Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Penally

  • The most common availability pattern in Penally falls within the 271-366 days range, representing 46.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Penally (27.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Penally?

Average Booking Lead Time by Month

Booking Lead Time Insights for Penally

  • The overall average booking lead time for vacation rentals in Penally is 78 days.
  • Guests book furthest in advance for stays during September (average 122 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (63 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Penally.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Penally averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Penally?

Guests in Penally stay about 5.2 nights on average, generating roughly 1,701 reservations and 24.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Penally

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Penally

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 24.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Aug (6.6 nights) and shorten in Nov (3.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Penally Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.7%)

1 Night

6 listings

8.7% of total

2 Nights (17.4%)

2 Nights

12 listings

17.4% of total

3 Nights (2.9%)

3 Nights

2 listings

2.9% of total

4-6 Nights (4.3%)

4-6 Nights

3 listings

4.3% of total

7-29 Nights (2.9%)

7-29 Nights

2 listings

2.9% of total

30+ Nights (63.8%)

30+ Nights

44 listings

63.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Penally is 30+ Nights, adopted by 63.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (63.8%) caters to monthly stays (30+ nights) in Penally, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 63.8% of Penally hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 63.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Penally.

Penally Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

2 listings

2.9% of total

Super Strict 60 Days (40.6%)

Super Strict 60 Days

28 listings

40.6% of total

Flexible (14.5%)

Flexible

10 listings

14.5% of total

Moderate (14.5%)

Moderate

10 listings

14.5% of total

Firm (17.4%)

Firm

12 listings

17.4% of total

Strict (10.1%)

Strict

7 listings

10.1% of total

Cancellation Policy Insights for Penally

  • The prevailing Airbnb cancellation policy trend in Penally is Super Strict 60 Days, used by 40.6% of listings.
  • There's a relatively balanced mix between guest-friendly (29.0%) and stricter (27.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 40.6% market standard in Penally.
  • Using a Strict policy might deter some guests, as only 10.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Penally.

How Much Are Airbnb Cleaning Fees in Penally?

Cleaning fees in Penally are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$300
Median Cleaning Fee
$87
Listings Charging a Fee
46.4%
Fee as Revenue Share
9.5%

Cleaning Fee Insights for Penally

  • About 46.4% of Penally listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($300) and median ($87) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 9.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Penally median of $87. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Penally Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Penallybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Penally Manor - Luxurious Manor House - Tenby

Penally Manor - Luxurious Manor House - Tenby

Entire Place • 14 bedrooms

$377,098
Revenue
52.1%
Occupancy
$1968.11
Daily Rate
The Rowan - Luxury Lodge and Woodland Views

The Rowan - Luxury Lodge and Woodland Views

Private Room • 3 bedrooms

$99,577
Revenue
64.8%
Occupancy
$359.10
Daily Rate
3 Bed in Penally (FB268)

3 Bed in Penally (FB268)

Entire Place • 3 bedrooms

$94,902
Revenue
59.0%
Occupancy
$444.19
Daily Rate
Nyth Glan y Môr, Modern Luxury Lodge with Hot Tub

Nyth Glan y Môr, Modern Luxury Lodge with Hot Tub

Entire Place • 3 bedrooms

$85,331
Revenue
78.3%
Occupancy
$286.78
Daily Rate
Hiraeth - Luxury Lodge, Hot Tub, Close to Beach

Hiraeth - Luxury Lodge, Hot Tub, Close to Beach

Private Room • 2 bedrooms

$84,537
Revenue
66.2%
Occupancy
$340.82
Daily Rate
5* Woodland Lodge / Hot Tub / Dogs / Beach / Golf

5* Woodland Lodge / Hot Tub / Dogs / Beach / Golf

Entire Place • 3 bedrooms

$80,669
Revenue
61.6%
Occupancy
$327.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Penally?

Learn from the best! This table showcases top-performing Airbnb hosts in Penally based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Penally by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vicki16$735,5753234.84/5.0
Stay Pembrokeshire2$401,406374.30/5.0
Ann-Marie2$145,791964.93/5.0
Hoseasons3$140,841165.00/5.0
Leon2$136,7371475.00/5.0
Clare2$118,2572044.99/5.0
Holidaycottages.Co.Uk2$115,38075.00/5.0
Holidaycottages.Co.Uk2$104,97264.50/5.0
Lucy2$80,8334534.79/5.0
Matt & Victoria1$80,6692324.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Penally.

Who Are the Airbnb Hosts in Penally?

Penally leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.

Superhosts
42.0%
Professional Management
42.0%
Cohosted Listings
7.2%
Instant Book Enabled
7.2%
Simplified Pricing
79.7%

Host Profile Insights for Penally

  • A 42.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 42.0% of listings are professionally managed, indicating a mature, competitive market with institutional players.
  • 7.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 79.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Penally averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Penally

These are the highest-grossing professional property management operations in Penally, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Penally
CompanyListingsRevenueADROcc.Rating
Vicki16$735,575$31846.6%4.84/5
Stay Pembrokeshire2$401,406$1,08543.9%4.30/5
Hoseasons3$140,841$56023.5%5.00/5
Holidaycottages.Co.Uk2$115,380$54545.9%5.00/5
Holidaycottages.Co.Uk2$104,972$47439.4%4.50/5
Holidaycottages.Co.Uk1$77,255$90334.4%N/A
Holidaycottages-Co-Uk3$62,247$43818.8%4.86/5
Sykes1$2,666$41315.0%N/A

Management Company Insights for Penally

  • The leading management company, Vicki, operates 16 listings with $735,575 in gross revenue — a useful benchmark for what scale looks like in Penally.
  • Top managers average 4 properties each, suggesting professional management in Penally still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Penally's Airbnb Market Compare to Nearby Cities?

How does the Penally Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Southgate, Penally has 14 percentage points lower occupancy and about $10 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Penally — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Angle14$5,907$608.2043%
Milverton10$5,052$397.3247%
Southerndown16$4,933$413.4842%
Bont-dolgadfan10$4,931$305.0654%
Southgate12$4,921$297.1858%
Trenance22$4,442$538.8739%
Bridgwater18$4,421$365.6543%
Crai32$4,368$586.3938%
Penmorfa19$4,281$478.1647%
Llantrisant15$4,257$287.3444%

Frequently Asked Questions About Airbnb in Penally

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Penally.

How much do Airbnb hosts make in Penally?

Penally hosts earn about $39,508 per year on average, with an average nightly rate of $307 and RevPAR of $138. Those figures describe the typical revenue environment for active listings in Penally, Wales, not the ceiling for the best operators. Source: AirROI 2026 data, Penally market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Penally?

The average Airbnb occupancy rate in Penally is 43.6%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Penally?

Listings in Penally average $307 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Penally?

Penally currently has about 69 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Penally?

AirROI currently classifies the short-term rental regulation level in Penally as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Penally?

RevPAR in Penally is about $138. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Penally?

At 43.6% occupancy, Penally can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $39,508, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Penally?

The average booking lead time in Penally is about 78 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Penally?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Penally include Penally Village, Tenby South Beach, Tenby Town Centre. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Penally?

entire_home listings make up 76.8% of the active supply in Penally. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Penally compare to nearby Airbnb markets?

Among neighboring markets, Angle posts $70,882 in average annual revenue with 43.0% occupancy, compared to Penally's $39,508 and 43.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Penally?

The average Airbnb stay length in Penally is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Penally?

Airbnb listings in Penally average 4.84 out of 5 overall. About 36.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Penally?

Heating and Kitchen are among the strongest revenue-linked amenities in Penally. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Penally?

Yes. About 46.4% of active Airbnb listings in Penally charge a cleaning fee, and the average fee is $300. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Penally?

A 42.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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