Rancho Mirage, California Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Rancho Mirage, California? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,194 per year — at a $361 nightly rate, 28.9% occupancy, and a $117 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 154 active listings, Rancho Mirage is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 8.5% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Rancho Mirage?
In Rancho Mirage, the headline Airbnb metrics are $18,194 in average annual revenue,28.9% occupancy, $361 ADR, and $117 in RevPAR, and guests book about 58 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Rancho Mirage?
Understanding the monthly revenue variations for Airbnb listings in Rancho Mirage is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rancho Mirage is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rancho Mirage across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,520+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,096 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,766 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $699, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rancho Mirage
What Is the Monthly Airbnb Occupancy Rate in Rancho Mirage?
Maximize your bookings by understanding the Rancho Mirage STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rancho Mirage:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rancho Mirage
What Is the Average Airbnb Nightly Rate in Rancho Mirage?
Effective short term rental pricing strategy in Rancho Mirage involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rancho Mirage typically peaks in March and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $622+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $434 or more.
- Typical properties (Median) charge around $284 per night.
- Entry-level properties (Bottom 25%) earn around $195 per night.
Average Daily Rate (ADR) Trend by Month in Rancho Mirage
What Is the RevPAR for Airbnb in Rancho Mirage?
RevPAR in Rancho Mirage is currently $117. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $43 RevPAR.
- Typical properties (Median) generate $72 RevPAR.
- Strong performers (Top 25%) earn $133 RevPAR.
- Best-in-class (Top 10%) achieve $232 RevPAR.
Average Monthly RevPAR Trend in Rancho Mirage
RevPAR Insights for Rancho Mirage
- The average RevPAR in Rancho Mirage is $117. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($232) and bottom 25% ($43) is $189, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Rancho Mirage benchmarks. If your RevPAR falls below the median of $72, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $133+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Rancho Mirage?
Rancho Mirage's peak Airbnb season falls in February, March, November, while the softest stretch is June, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, March, November)
- Revenue averages $6,361 per month
- Occupancy rates average 29.5%
- Daily rates average $422
Shoulder Season
- Revenue averages $3,332 per month
- Occupancy maintains around 27.1%
- Daily rates hold near $368
Low Season (June, August, September)
- Revenue drops to average $1,650 per month
- Occupancy decreases to average 19.9%
- Daily rates adjust to average $326
Seasonality Insights for Rancho Mirage
- Airbnb seasonality in Rancho Mirage is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Rancho Mirage's highest earning potential, with monthly revenues climbing to $8,257, occupancy reaching 42.6%, and ADRs peaking at $440.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,563, occupancy could drop to 18.8%, and ADRs may adjust to $312.
- Lower occupancy paired with meaningful seasonality means hosts in Rancho Mirage need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Rancho Mirage, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Rancho Mirage?
Low regulation and minimal registration activity in Rancho Mirage, California, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Rancho Mirage to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Rancho Mirage?
Rancho Mirage is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mission Hills | A peaceful community with beautiful golf courses and a tranquil atmosphere. It's perfect for those looking for a relaxing getaway and attracts families and retirees. | Mission Hills Country Club, Desert Princess Country Club, Indian Wells Tennis Garden, Rancho Mirage Library and Observatory |
| Rancho Mirage Country Club | Known for its luxurious homes and proximity to high-end dining and shopping. Popular with visitors seeking a touch of luxury and a golf-centric vacation. | Rancho Mirage Country Club, The River at Rancho Mirage, Palm Springs Art Museum, El Paseo Shopping District |
| The Springs | An upscale gated community with easy access to local attractions. It offers a serene environment for guests who enjoy outdoor activities and relaxation. | The Springs Country Club, Palm Springs Aerial Tramway, Wet 'n' Wild Palm Springs, Tahquitz Creek Golf Resort |
| Palm Desert | Just a short drive away and offers a vibrant mix of shopping, dining, and outdoor activities. It's great for those who enjoy a range of experiences while being near Rancho Mirage. | El Paseo Shopping District, Living Desert Zoo and Gardens, Palm Desert Aquatic Center, Palm Desert Civic Center Park |
| The River | An entertainment hub with a mix of dining, shopping, and nightlife. Popular for night outings and family-friendly activities, attracting guests of all ages. | The River at Rancho Mirage, AMC Theatres, Water Park at The River, Restaurants and Bars along the waterfront |
| Desert Hot Springs | A little further from the center but famous for its natural hot springs and spa resorts. Great for wellness travelers seeking relaxation and rejuvenation. | Desert Hot Springs Spa, Cabot's Pueblo Museum, Mission Lakes Country Club, Natural Hot Springs |
| Cielo | An exclusive gated community offering breathtaking views and a luxurious lifestyle. Targets high-end travelers looking for upscale accommodations with privacy. | Cielo at Rancho Mirage, Views of the Coachella Valley, Local Golf Courses, Hiking Trails |
| Rancho Mirage Estates | A residential area known for its spacious homes and private pools. It's ideal for larger groups of travelers and families seeking a home-away-from-home experience. | Rancho Mirage Estates community parks, Close to local shopping, Dining Options in Rancho Mirage, Eagle Point Park |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Rancho Mirage offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Rancho Mirage?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rancho Mirage
- The Rancho Mirage Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 154 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rancho Mirage, House properties are the most common (70.8%), reflecting the local real estate landscape.
- Houses represent a significant 70.8% portion, catering likely to families or larger groups.
- The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Rancho Mirage Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rancho Mirage
- The dominant room capacity in Rancho Mirage is 3 bedrooms listings, making up 32.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.7% of the active Airbnb listings in Rancho Mirage, indicating a high concentration in these sizes.
- A significant 53.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rancho Mirage.
Rancho Mirage Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rancho Mirage
- The most common guest capacity trend in Rancho Mirage vacation rentals is listings accommodating 6 guests (32.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Rancho Mirage STR market, accounting for 64.3% of listings.
- 60.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rancho Mirage.
- On average, properties in Rancho Mirage are equipped to host 5.6 guests.
How Do Listings in Rancho Mirage Compare on Quality?
Listing quality in Rancho Mirage can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Rancho Mirage
- At 37.3 photos per listing on average, Rancho Mirage hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Rancho Mirage averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Rancho Mirage?
Amenity Prevalence
Amenity Insights for Rancho Mirage
- Essential amenities in Rancho Mirage that guests expect include: Pool, Air conditioning, Wifi, TV, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Smoke alarm, Dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rancho Mirage: Pool, Air conditioning, Wifi, TV, Washer.
- Prioritize adding missing essentials: Pool, Air conditioning, Wifi, Washer.
- Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rancho Mirage to stay competitive.
Which Airbnb Amenities Boost Revenue in Rancho Mirage?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Rancho Mirage, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Life size gamesHigh opportunity | 4.5% | $155,406 | $11,660 | 1232.8% |
SaunaHigh opportunity | 5.2% | $133,561 | $11,872 | 1025.0% |
Children's playroomHigh opportunity | 7.1% | $100,602 | $11,855 | 748.6% |
Outdoor playgroundHigh opportunity | 7.1% | $100,137 | $11,890 | 742.2% |
Bikes | 10.4% | $70,174 | $12,167 | 476.7% |
Pool table | 14.9% | $55,015 | $11,729 | 369.1% |
Safe | 19.5% | $43,549 | $12,059 | 261.1% |
Exercise equipment | 28.6% | $35,905 | $11,109 | 223.2% |
Gym | 33.1% | $32,615 | $11,053 | 195.1% |
Dishwasher | 77.3% | $21,288 | $7,673 | 177.4% |
Revenue Impact Insights for Rancho Mirage
- Life size games tops the revenue impact list with a 1232.8% uplift — listings with this amenity earn $155,406 vs. $11,660 without it.
- High-opportunity amenities — Life size games, Sauna, Children's playroom — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Life size games — it has the best combination of high revenue impact and low market saturation in Rancho Mirage.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Rancho Mirage STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rancho Mirage. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRancho Mirage Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Rancho Mirage
- The typical guest profile for Airbnb in Rancho Mirage consists of primarily domestic travelers (87%), often arriving from nearby Los Angeles, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 87.1% of guests.
- Key international markets include United States (87.1%) and Canada (10.9%).
- Top languages spoken are English (72.6%) followed by Spanish (14.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Los Angeles and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Rancho Mirage?
Listings in Rancho Mirage average 4.92 out of 5 overall, with about 15.6 reviews per active listing and 20.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Rancho Mirage
- With an overall rating of 4.92, Rancho Mirage listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.95), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 20.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 20.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Rancho Mirage Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rancho Mirage
- The most common availability pattern in Rancho Mirage falls within the 271-366 days range, representing 88.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Rancho Mirage (48.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Rancho Mirage?
Average Booking Lead Time by Month
Booking Lead Time Insights for Rancho Mirage
- The overall average booking lead time for vacation rentals in Rancho Mirage is 58 days.
- Guests book furthest in advance for stays during February (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (78 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Rancho Mirage.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Rancho Mirage averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Rancho Mirage?
Guests in Rancho Mirage stay about 8.9 nights on average, generating roughly 879 reservations and 5.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Rancho Mirage
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Rancho Mirage
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- Stay lengths peak in Feb (11.8 nights) and shorten in Jun (3.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Rancho Mirage Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
13% of total
2 Nights
2 listings
1.3% of total
3 Nights
4 listings
2.6% of total
4-6 Nights
4 listings
2.6% of total
7-29 Nights
81 listings
52.6% of total
30+ Nights
43 listings
27.9% of total
Key Insights
- The most prevalent minimum stay requirement in Rancho Mirage is 7-29 Nights, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- Very short stays (1-2 nights) are less common (14.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (27.9%) caters to monthly stays (30+ nights) in Rancho Mirage, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 52.6% of Rancho Mirage hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rancho Mirage.
Rancho Mirage Airbnb Cancellation Policy Trends Analysis (2026)
Limited
4 listings
2.6% of total
Super Strict 60 Days
5 listings
3.3% of total
Super Strict 30 Days
7 listings
4.6% of total
Flexible
17 listings
11.3% of total
Moderate
20 listings
13.2% of total
Firm
65 listings
43% of total
Strict
33 listings
21.9% of total
Cancellation Policy Insights for Rancho Mirage
- The prevailing Airbnb cancellation policy trend in Rancho Mirage is Firm, used by 43% of listings.
- A majority (64.9%) of hosts in Rancho Mirage utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43% market standard in Rancho Mirage.
- Regularly review your cancellation policy against competitors and market demand shifts in Rancho Mirage.
How Much Are Airbnb Cleaning Fees in Rancho Mirage?
Cleaning fees in Rancho Mirage are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Rancho Mirage
- About 59.7% of Rancho Mirage listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $4,592 is close to the median ($4,665), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Rancho Mirage median of $4,665. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Rancho Mirage Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rancho Miragebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
1BR Villa at Mission Hills w/Kitchenette & Balcony
Entire Place • 1 bedroom
1BR Villa at Mission Hills w/Kitchenette & Balcony
Entire Place • 1 bedroom
1BR Villa at Mission Hills w/Kitchenette & Balcony
Entire Place • 1 bedroom
Large 1BR Villa | Kitchen, Patio & Desert Views
Entire Place • 2 bedrooms
2BR Villa at Mission Hills | Kitchen & Balcony
Entire Place • 2 bedrooms
Large 1BR Villa | Kitchen, Patio & Desert Views
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Rancho Mirage?
Learn from the best! This table showcases top-performing Airbnb hosts in Rancho Mirage based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Imagine Threshold | 3 | $653,695 | 60 | 4.97/5.0 |
| Kelsi | 2 | $323,931 | 24 | 5.00/5.0 |
| LiveSuites | 5 | $105,831 | 17 | 4.86/5.0 |
| Desert Luxury | 3 | $84,070 | 8 | 5.00/5.0 |
| Live Suite | 3 | $80,500 | 6 | Not Rated |
| Aiden | 1 | $77,006 | 9 | 5.00/5.0 |
| Palm Desert Vacation | 6 | $63,970 | 21 | 5.00/5.0 |
| Jennifer | 1 | $57,302 | 15 | 5.00/5.0 |
| Daniel | 2 | $56,374 | 135 | 4.96/5.0 |
| Steve | 1 | $41,222 | 346 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rancho Mirage.
Who Are the Airbnb Hosts in Rancho Mirage?
Rancho Mirage has a relatively balanced host base.
Host Profile Insights for Rancho Mirage
- A 42.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 24.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 39.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Rancho Mirage averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Rancho Mirage
These are the highest-grossing professional property management operations in Rancho Mirage, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Imagine Threshold | 3 | $653,695 | $1,082 | 51.5% | 4.97/5 |
| Kelsi | 2 | $323,931 | $1,228 | 35.1% | 5.00/5 |
| LiveSuites | 5 | $105,831 | $353 | 19.8% | 4.86/5 |
| Desert Luxury | 3 | $84,070 | $811 | 27.4% | 5.00/5 |
| Live Suite | 3 | $80,500 | $347 | 23.7% | N/A |
| Aiden | 1 | $77,006 | $1,235 | 25.8% | 5.00/5 |
| Palm Desert Vacation | 6 | $63,970 | $224 | 31.7% | 5.00/5 |
| Dakotah | 3 | $36,301 | $558 | 8.8% | N/A |
| WorryFreeBnB | 1 | $26,166 | $250 | 42.6% | 5.00/5 |
| Michael | 1 | $24,720 | $486 | 79.5% | N/A |
Management Company Insights for Rancho Mirage
- The leading management company, Imagine Threshold, operates 3 listings with $653,695 in gross revenue — a useful benchmark for what scale looks like in Rancho Mirage.
- Top managers average 3 properties each, suggesting professional management in Rancho Mirage still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.98/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Rancho Mirage's Airbnb Market Compare to Nearby Cities?
How does the Rancho Mirage Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Mount Helix, Rancho Mirage has 21 percentage points lower occupancy and about $248 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Newport Beach | 1,269 | $9,163 | $768.95 | 46% |
| Rancho San Diego | 25 | $8,464 | $568.97 | 49% |
| Lakeside | 31 | $8,287 | $603.67 | 44% |
| Thousand Palms | 32 | $8,202 | $766.65 | 36% |
| GlenOak Hills | 39 | $7,541 | $684.37 | 40% |
| Del Mar | 121 | $7,526 | $697.17 | 44% |
| Mount Helix | 32 | $7,299 | $608.88 | 50% |
| Bermuda Dunes | 141 | $7,230 | $690.27 | 37% |
| Rancho Santa Fe | 32 | $6,213 | $963.92 | 35% |
| Encinitas | 544 | $5,822 | $568.30 | 48% |
Frequently Asked Questions About Airbnb in Rancho Mirage
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Rancho Mirage.
How much do Airbnb hosts make in Rancho Mirage?
Rancho Mirage hosts earn about $18,194 per year on average, with an average nightly rate of $361 and RevPAR of $117. Those figures describe the typical revenue environment for active listings in Rancho Mirage, California, not the ceiling for the best operators. Source: AirROI 2026 data, Rancho Mirage market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Rancho Mirage?
The average Airbnb occupancy rate in Rancho Mirage is 28.9%. February is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Rancho Mirage?
Listings in Rancho Mirage average $361 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Rancho Mirage?
Rancho Mirage currently has about 154 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Rancho Mirage?
AirROI currently classifies the short-term rental regulation level in Rancho Mirage as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Rancho Mirage?
RevPAR in Rancho Mirage is about $117. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Rancho Mirage?
Occupancy of 28.9% means Rancho Mirage is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $18,194, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Rancho Mirage?
The average booking lead time in Rancho Mirage is about 58 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Rancho Mirage?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Rancho Mirage include Mission Hills, Rancho Mirage Country Club, The Springs. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Rancho Mirage?
entire_home listings make up 93.5% of the active supply in Rancho Mirage. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Rancho Mirage compare to nearby Airbnb markets?
Among neighboring markets, Newport Beach posts $109,956 in average annual revenue with 46.2% occupancy, compared to Rancho Mirage's $18,194 and 28.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Rancho Mirage?
The average Airbnb stay length in Rancho Mirage is about 8.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Rancho Mirage?
Airbnb listings in Rancho Mirage average 4.92 out of 5 overall. About 20.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Rancho Mirage?
Life size games and Sauna are among the strongest revenue-linked amenities in Rancho Mirage. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Rancho Mirage?
Yes. About 59.7% of active Airbnb listings in Rancho Mirage charge a cleaning fee, and the average fee is $4,592. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Rancho Mirage?
A 42.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.