Airbnb market data · 202512 months to June 2025
South Pasadena, FL Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in South Pasadena brought in $17,734 over the 12 months through June 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for South Pasadena run through June 2025.
The short answer
South Pasadena Airbnb Market at a Glance
Listings averaged $227 a night and were booked on 42% of available nights.
Timing matters: in March, the best month, the average listing earned about 4.8 times as much as in November, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, South Pasadena is the 471st-largest of 477 Florida markets AirROI tracks.
Browse the live South Pasadena Airbnb market See Every South Pasadena ListingRevenue
How Much Do Airbnb Hosts Make in South Pasadena?
Gross bookings per South Pasadena listing averaged $17,734 over the 12 months to June 2025 (Florida average: $39,250), before cleaning, platform and management costs and taxes.
The average South Pasadena listing brought in $5,610 in March, its best month, and $1,160 in November, its slowest. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
Across South Pasadena's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $6,100+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn $3,130 or more, roughly $940 a month above the median.
- Typical properties (median) earn about $2,190 a month.
- Entry-level properties (bottom 25%) earn $1,550 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earned about 4.8 times what November did
Average revenue per active listing, by month
Dashed: June left out, as the latest month's data looks incomplete.
South Pasadena Airbnb Data by Month
Latest 12 months in the June 2025 data.
March led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jul 2024 | $3,325 | 49.7% | $208 | 12 days |
| Aug 2024 | $2,520 | 49.1% | $196 | 21 days |
| Sep 2024 | $1,800 | 37.4% | $191 | 19 days |
| Oct 2024 | $2,070 | 37.7% | $195 | 33 days |
| Nov 2024 | $1,160 | 31.4% | $209 | 71 days |
| Dec 2024 | $2,559 | 45.6% | $227 | 43 days |
| Jan 2025 | $1,821 | 31.2% | $226 | 18 days |
| Feb 2025 | $3,370 | 45.2% | $271 | 63 days |
| Mar 2025 | $5,611 | 76.5% | $292 | 50 days |
| Apr 2025 | $3,957 | 52.9% | $268 | 47 days |
| May 2025 | $2,966 | 46.8% | $248 | 24 days |
| Jun 2025* | $2,209 | 41.9% | $253 | 27 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Jun 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular South Pasadena home could earn, enter its address, bedrooms and guests in the short-term rental calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in South Pasadena Profitable?
Yes, when it's run well. The average South Pasadena Airbnb took in $17,734 in the 12 months to June 2025, and run by its owner at everyday costs, about $1,080 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,550 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
South Pasadena Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $17,734 | $25,390 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$2,750 | −$3,940 |
| Utilities and internetAbout 5% of bookings | −$890 | −$1,270 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$350 | −$510 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$530 | −$760 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$180 | −$180 |
| Permit and registrationWhere one is required | −$90 | −$90 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$4,790 | −$6,750 |
| Left for housing costs, then profit | $12,944about $1,080 a month | $18,640about $1,550 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own South Pasadena Airbnb Profit
The estimate starts from South Pasadena's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one South Pasadena home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How South Pasadena's Top Earners Get There
- More nights booked. The busiest quarter of South Pasadena listings are booked on 60% or more of their nights, against 42% for the median listing. Ten more booked nights a year at the median rate of $175 adds about $1,760 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $280 a night or more, against a median of $175. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,770 a year.
- Open for the busy months. March brought the average listing about $5,610, against $1,160 in November, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,120 a month, against $1,480 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in South Pasadena?
South Pasadena listings were booked on 42% of the nights they were open over the past year, in line with the Florida average and in line with the U.S. average. Occupancy swings from 31% in January to 77% in March.
Across South Pasadena's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 60% or more, roughly four nights a week.
- Typical properties (median) fill about 42% of open nights.
- Entry-level properties (bottom 25%) fill 27% or less, roughly two nights a week.
March was the busiest month in South Pasadena, January the quietest
Share of open nights booked, by month
Dashed: June data incomplete. The 12-month rate of 42% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in South Pasadena?
The average nightly rate in South Pasadena, known as ADR (average daily rate), was $227 over the past year, about 32% below the Florida average of $335 and about 29% below the U.S. average of $320. Rates swing with the seasons, from about $190 in September and October to about $290 in March.
Across South Pasadena's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $410+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge $280 or more, about $110 above the median.
- Typical properties (median) charge about $175 a night.
- Entry-level properties (bottom 25%) charge $130 or less, about three-quarters of the median.
March rates ran 53% above September's
Average nightly rate (ADR), by month
Dashed: June data incomplete.
Seasonality
Best and Worst Months for Airbnb in South Pasadena
With only 18 active listings, the monthly pattern in South Pasadena is noisy, since a few long or pricey stays can lift a month; revenue peaked in March and bottomed out in November.
How Far in Advance Do Guests Book Airbnb in South Pasadena?
Guests book South Pasadena stays 33 days ahead on average (about five weeks). November stays are booked furthest out, about 71 days ahead, and July stays closest to arrival, about 12 days. A typical November booking is made in early September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: June data incomplete. The 12-month figure of 33 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in South Pasadena
None of the 18 active listings in South Pasadena display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in South Pasadena.
Neighborhoods
Best Neighborhoods for Airbnb in South Pasadena
AirROI's area guide picks six South Pasadena neighborhoods that draw short-term rental guests, led by South Pasadena Beach, Downtown St. Petersburg and Pass-a-Grille. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| South Pasadena Beach | A serene beach town atmosphere perfect for vacationers seeking relaxation and sun. Close proximity to beautiful beaches offers endless leisure activities and a laid-back lifestyle. | Sunset Beach, Pasadena Marina, Tyrone Park, Boca Ciega Bay, Treasure Island |
| Downtown St. Petersburg | Just a short drive away, this vibrant downtown area is known for its arts scene, gourmet restaurants, and waterfront parks. A major draw for families and young couples. | Museum of Fine Arts, Tropicana Field, St. Pete Pier, Central Avenue, Vinoy Park |
| Pass-a-Grille | An enchanting historic beach town famous for its quaint charm and stunning sunsets. It’s perfect for travelers looking for a peaceful and romantic getaway. | Pass-a-Grille Beach, Historic District, The Hurricane Seafood Restaurant, Sunset Beach, Gulf Walk |
| Clearwater Beach | Renowned for its wide sandy beaches and family-friendly attractions. A must-visit for beachgoers seeking fun activities and relaxation. | Clearwater Marine Aquarium, Caladesi Island State Park, Pier 60, Sand Key Park, Water Sports |
| St. Pete Beach | A picturesque beach destination with a resort-like atmosphere. Known for its entertainment options and vibrant beach life, appealing to both families and young travelers. | Saint Pete Beach, Pass-a-Grille Beach, Dolphin Village Shopping Center, The Don CeSar Hotel, Watersports Activities |
| Boca Ciega Millennium Park | A beautifully maintained park offering trails, picnic areas, and natural habitats. Great for eco-tourists and families who enjoy outdoor activities. | Millennium Park Boardwalk, Nature Trails, Picnic Areas, Wildlife Viewing, Playground |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
South Pasadena vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 10 km, Redington Beach (10 km away, 67 listings) earned the most per listing, about 2.9 times as much as South Pasadena. Pinellas Park was the busiest, booked on 47% of nights against 42% in South Pasadena.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Gulfport 3 km | 75 | $35,399 | $244 | 46% |
| Treasure Island 3 km | 1,114 | $38,394 | $330 | 41% |
| Saint Pete Beach 4 km | 523 | $33,008 | $294 | 41% |
| Saint Petersburg 6 km | 1,380 | $20,782 | $187 | 43% |
| Madeira Beach 7 km | 853 | $39,844 | $319 | 42% |
| Tierra Verde 9 km | 35 | $44,601 | $405 | 39% |
| Redington Beach 10 km | 67 | $50,616 | $417 | 44% |
| Pinellas Park 10 km | 182 | $29,479 | $218 | 47% |
Other Airbnb Markets in Florida
- Kissimmee Airbnb data 10,846 listings
- Four Corners Airbnb data 10,535 listings
- Panama City Beach Airbnb data 10,261 listings
- Miami Airbnb data 9,004 listings
- Miramar Beach Airbnb data 4,860 listings
- Orlando Airbnb data 4,618 listings
- Miami Beach Airbnb data 4,561 listings
- Tampa Airbnb data 4,482 listings
See all 477 Florida Airbnb markets
Markets Similar to South Pasadena
Markets elsewhere in the United States with a similar nightly rate and occupancy to South Pasadena:
- Fort Worth Airbnb data TX · $225/night · 42.7%
- Pittsburgh Airbnb data PA · $223/night · 42.4%
- Folsom Airbnb data CA · $231/night · 42.2%
- Milwaukee Airbnb data WI · $234/night · 42.3%
- Ocean Springs Airbnb data MS · $232/night · 41.9%
- Wilmington Airbnb data NC · $229/night · 43.3%
FAQ
South Pasadena Airbnb FAQ
How much do Airbnb hosts make in South Pasadena?
An active South Pasadena Airbnb grossed $17,734 on average in the 12 months to June 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,130 or more in a typical month.
How much can I make on Airbnb in South Pasadena?
It depends most on the home's size, location and how it's run. The middle half of South Pasadena listings earn between $1,550 and $3,130 in a typical month, and the top tenth $6,100 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in South Pasadena?
Listings in South Pasadena were booked on 42% of available nights over the past year. That compares with 42% for the Florida average. March was the busiest month.
How much does an Airbnb cost per night in South Pasadena?
The average booked night in South Pasadena cost $227 before fees. Half of listings charge between $130 and $280, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in South Pasadena?
None of the active South Pasadena listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in South Pasadena?
Yes, when it's run well. The average South Pasadena Airbnb grossed $17,734 in the 12 months to June 2025, 55% below the Florida average of $39,250, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $12,944 a year (about $1,080 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,550 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in South Pasadena?
March paid best over the past year, at $5,610 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in South Pasadena?
South Pasadena stays were booked 33 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in South Pasadena?
South Pasadena Beach, Downtown St. Petersburg and Pass-a-Grille draw the most short-term rental interest in South Pasadena. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in South Pasadena?
AirROI counted 18 active Airbnb listings in South Pasadena as of June 2025. The closest tracked market is Gulfport, 3 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in South Pasadena from July 2024 to June 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.