Airbnb market data · 202612 months to April 2026
Wilmette, IL Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Wilmette brought in $26,891 over the 12 months through April 2026, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Wilmette run through April 2026.
The short answer
Wilmette Airbnb Market at a Glance
Listings averaged $238 a night and were booked on 45% of available nights.
Timing matters: in June, the best month, the average listing earned about three times as much as in February, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Wilmette is the 120th-largest of 120 Illinois markets AirROI tracks.
Browse the live Wilmette Airbnb market See Every Wilmette ListingRevenue
How Much Do Airbnb Hosts Make in Wilmette?
Gross bookings per Wilmette listing averaged $26,891 over the 12 months to April 2026 (Illinois average: $36,526), before cleaning, platform and management costs and taxes.
The average Wilmette listing brought in $5,300 in June, its best month, and $1,710 in February, its slowest. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
Across Wilmette's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $6,810+ a month, about 2.6 times the typical property.
- Strong performers (top 25%) earn $4,070 or more, roughly $1,500 a month above the median.
- Typical properties (median) earn about $2,580 a month.
- Entry-level properties (bottom 25%) earn $1,460 or less, about 57% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earned about three times what February did
Average revenue per active listing, by month
Dashed: April left out, as the latest month's data looks incomplete.
Wilmette Airbnb Data by Month
Latest 12 months in the April 2026 data.
June led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | $4,382 | 57.7% | $238 | $141 | 36 days | 5.8 nights |
| Jun 2025 | $5,301 | 63.8% | $263 | $177 | 66 days | 5.6 nights |
| Jul 2025 | $4,410 | 57.4% | $257 | $142 | 48 days | 7.7 nights |
| Aug 2025 | $5,095 | 62.1% | $251 | $164 | 36 days | 4.2 nights |
| Sep 2025 | $3,700 | 51.2% | $255 | $123 | 33 days | 4.6 nights |
| Oct 2025 | $2,823 | 43.1% | $246 | $91 | 38 days | 4.9 nights |
| Nov 2025 | $2,824 | 41.4% | $253 | $94 | 56 days | 4.2 nights |
| Dec 2025 | $2,563 | 36.1% | $242 | $83 | 27 days | 4.9 nights |
| Jan 2026 | $1,989 | 40.1% | $203 | $64 | 17 days | 3.4 nights |
| Feb 2026 | $1,712 | 44.4% | $205 | $61 | 20 days | 5.3 nights |
| Mar 2026 | $1,964 | 38.4% | $208 | $63 | 13 days | 4.3 nights |
| Apr 2026* | $1,911 | 34.0% | $205 | $64 | 29 days | 3.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month. *Apr 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Wilmette home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Wilmette Profitable?
Yes, when it's run well. The average Wilmette Airbnb took in $26,891 in the 12 months to April 2026, and run by its owner at everyday costs, about $1,460 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,320 a month.
Cleaning it yourself keeps the $2,730 a year guests pay in cleaning fees, for about $1,680 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,250 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Wilmette Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $24,161 | $38,170 |
| Cleaning fees guests pay10% of Wilmette bookings | $2,730 | $4,300 |
| Gross bookings | $26,891 | $42,470 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 83% of Wilmette listings on Simplified Pricing, 3% for the rest | −$3,610 | −$5,700 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,730 | −$4,300 |
| Utilities and internetAbout 5% of bookings | −$1,340 | −$2,120 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$540 | −$850 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$810 | −$1,270 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$270 | −$270 |
| Permit and registrationWhere one is required | −$130 | −$130 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$9,430 | −$14,640 |
| Left for housing costs, then profit | $17,461about $1,460 a month | $27,830about $2,320 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Wilmette Airbnb Profit
The estimate starts from Wilmette's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Wilmette home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Wilmette's Top Earners Get There
- More nights booked. The busiest quarter of Wilmette listings are booked on 62% or more of their nights, against 48% for the median listing. Ten more booked nights a year at the median rate of $200 adds about $2,020 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $320 a night or more, against a median of $200. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,420 a year.
- Open for the busy months. June brought the average listing about $5,300, against $1,710 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Wilmette listings average 4.83 stars, and 50% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,540 a month, against $2,240 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Wilmette?
Wilmette listings were booked on 45% of the nights they were open over the past year, in line with the Illinois average and 4 percentage points above the U.S. average (41%). Occupancy swings from 36% in December to 64% in June.
Across Wilmette's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 74%+ of open nights, 26 points above the median.
- Strong performers (top 25%) fill 62% or more, roughly four nights a week.
- Typical properties (median) fill about 48% of open nights.
- Entry-level properties (bottom 25%) fill 32% or less, under three nights a week.
June was the busiest month in Wilmette, December the quietest
Share of open nights booked, by month
Dashed: April data incomplete. The 12-month rate of 45% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Wilmette?
The average nightly rate in Wilmette, known as ADR (average daily rate), was $238 over the past year, about 10% below the Illinois average of $265 and about 29% below the U.S. average of $335. Rates peak in June at about $265 and bottom out in January and February at about $205.
Across Wilmette's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $465+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge $320 or more, about $120 above the median.
- Typical properties (median) charge about $200 a night.
- Entry-level properties (bottom 25%) charge $135 or less, about two-thirds of the median.
June rates ran 30% above January's
Average nightly rate (ADR), by month
Dashed: April data incomplete.
What Is the RevPAR for Airbnb in Wilmette?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Wilmette it averaged $107 over the past year, from about $61 in February to about $177 in June.
Across Wilmette's 18 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $228+ per open night, about 2.4 times the median.
- Strong performers (top 25%) earn $125 or more, about $30 a night above the median.
- Typical properties (median) earn about $95 per open night.
- Entry-level properties (bottom 25%) earn $52 or less, about 55% of the median.
June RevPAR was about 2.9 times February's
Revenue per open night (RevPAR), by month
Dashed: April data incomplete.
Seasonality
Best and Worst Months for Airbnb in Wilmette
With only 18 active listings, the monthly pattern in Wilmette is noisy, since a few long or pricey stays can lift a month; revenue peaked in June and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Wilmette?
Guests book Wilmette stays 40 days ahead on average (about six weeks). June stays are booked furthest out, about 66 days ahead, and March stays closest to arrival, about 13 days. A typical June booking is made in early April.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: April data incomplete. The 12-month figure of 40 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Wilmette
None of the 18 active listings in Wilmette display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Wilmette.
Neighborhoods
Best Neighborhoods for Airbnb in Wilmette
AirROI's area guide picks eight Wilmette neighborhoods that draw short-term rental guests, led by Central Wilmette, Gillson Park and Lloyd Beach. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Central Wilmette | The heart of Wilmette with walking distance to shops, restaurants, and the Metra station. A prime area for guests looking to experience the local community and conveniences. | Wilmette Public Library, Plaza del Lago, Metra Railroad Station, Wilmette Theater, Wilmette Village Hall |
| Gillson Park | A beautiful lakeside park perfect for outdoor activities, picnics, and swimming. Attracts families and outdoor enthusiasts during the warmer months offering a natural escape. | Gillson Park Beach, Wilmette Harbor, Picnic areas, Walking trails, Dog parks |
| Lloyd Beach | A quiet beach area known for its serene environment. Ideal for guests seeking relaxation by the lake and nearby tranquil nature. | Lloyd Beach, Sunset views, Nature trails, Picnic spots, Relaxing environment |
| Historic Wilmette | A charming neighborhood with historic homes and a quaint atmosphere. Ideal for those interested in architecture and a sense of community. | Historic homes, Community parks, Local shops, Village green, Architecture tours |
| Old Town | A vibrant neighborhood with a mix of historic charm and modern amenities. Offers a unique experience with restaurants, cafes, and boutiques. | Local restaurants, Coffee shops, Boutiques, Cultural events, Historic sites |
| Wilmette Harbor | A scenic area popular for boating and water activities. Appeals to guests who enjoy water sports and leisurely lakefront experiences. | Wilmette Harbor, Boating activities, Fishing spots, Lakefront path, Scenic views |
| Education Campuses | Close to local schools and universities, attracting families visiting students or those involved in educational activities. | Local universities, Library access, Cultural events related to academia, Sports events, Workshops |
| Shopping District | The main shopping area with a variety of stores and services. Convenient for guests needing shopping and dining options nearby. | Shops and boutiques, Coffee shops, Casual dining, Grocery stores, Local events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Wilmette vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 23 km, Highland Park (13 km away, 36 listings) earned the most per listing, about 2.1 times as much as Wilmette. Evanston, Chicago and Forest Park were the busiest, each booked on 48% of nights against 45% in Wilmette.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Skokie 5 km | 83 | $31,342 | $271 | 44% |
| Evanston 5 km | 216 | $39,633 | $272 | 48% |
| Highland Park 13 km | 36 | $56,820 | $379 | 46% |
| Des Plaines 14 km | 73 | $40,582 | $262 | 46% |
| Arlington Heights 21 km | 38 | $35,484 | $310 | 42% |
| Chicago 21 km | 6,433 | $43,248 | $291 | 48% |
| Oak Park 22 km | 251 | $30,403 | $224 | 45% |
| Forest Park 23 km | 116 | $29,628 | $197 | 48% |
Other Airbnb Markets in Illinois
- Champaign Airbnb data 287 listings
- Guilford Township Airbnb data 275 listings
- Galena Airbnb data 244 listings
- Rockford Airbnb data 241 listings
- Springfield Airbnb data 224 listings
- Peoria Airbnb data 202 listings
- Urbana Airbnb data 162 listings
- Ottawa Airbnb data 158 listings
See all 120 Illinois Airbnb markets
Markets Similar to Wilmette
Markets elsewhere in the United States with a similar nightly rate and occupancy to Wilmette:
- Williams Airbnb data AZ · $241/night · 44.9%
- Page Airbnb data AZ · $240/night · 44.8%
- Provo Airbnb data UT · $239/night · 45.7%
- St. Petersburg Airbnb data FL · $239/night · 45.8%
- Knoxville Airbnb data TN · $235/night · 44.6%
- Waltham Airbnb data MA · $238/night · 44.3%
FAQ
Wilmette Airbnb FAQ
How much do Airbnb hosts make in Wilmette?
An active Wilmette Airbnb grossed $26,891 on average in the 12 months to April 2026, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,070 or more in a typical month.
How much can I make on Airbnb in Wilmette?
It depends most on the home's size, location and how it's run. The middle half of Wilmette listings earn between $1,460 and $4,070 in a typical month, and the top tenth $6,810 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Wilmette?
Listings in Wilmette were booked on 45% of available nights over the past year. That compares with 45% for the Illinois average. June was the busiest month.
How much does an Airbnb cost per night in Wilmette?
The average booked night in Wilmette cost $238 before fees. Half of listings charge between $135 and $320, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Wilmette?
None of the active Wilmette listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Wilmette?
Yes, when it's run well. The average Wilmette Airbnb grossed $26,891 in the 12 months to April 2026, 26% below the Illinois average of $36,526, though with only 18 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $17,461 a year (about $1,460 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,320 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Wilmette?
June paid best over the past year, at $5,300 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Wilmette?
Each night a Wilmette listing was open to book earned $107 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $228 or more.
How far in advance do guests book Airbnbs in Wilmette?
Wilmette stays were booked 40 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Wilmette?
The average Wilmette Airbnb stay lasted 6.3 nights over the past year. A listing took 22 reservations over the year on average.
How are Airbnbs in Wilmette rated?
Guests rate Wilmette Airbnbs 4.83 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Wilmette?
Central Wilmette, Gillson Park and Lloyd Beach draw the most short-term rental interest in Wilmette. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Wilmette?
AirROI counted 18 active Airbnb listings in Wilmette as of April 2026. The closest tracked market is Skokie, 5 km away.
How much are Airbnb cleaning fees in Wilmette?
In Wilmette, 94% of listings add a cleaning fee, and the typical fee is about $150.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Wilmette from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.