Armstrong Rowhouse in Historic Maysville, KY Entire home · 3 bedrooms Rated 5.00 - Revenue
- $58,624
- Occupancy
- 45.2%
- Daily rate
- $356
Airbnb market data · 202612 months to September 2026
The average Airbnb in Maysville brought in $14,832 over the 12 months through September 2026, about 47% less than the Kentucky average of $27,730.
The short answer
Maysville is priced below the Kentucky average. Listings averaged $150 a night, about 40% less than that average of $250, and were booked on 38% of available nights, close to its 39% occupancy.
Timing matters: in June, usually the best month, the average listing earns about 2.3 times as much as in February, usually the slowest. With only 41 active listings, a few bookings can reorder the months.
With 41 active listings, Maysville is the 60th-largest of 112 Kentucky markets AirROI tracks. From a year earlier, average revenue rose 4% while the number of active listings grew 14%.
Browse the live Maysville Airbnb market See Every Maysville ListingRevenue
Gross bookings per Maysville listing averaged $14,832 over the 12 months to September 2026 (Kentucky average: $27,730), before cleaning, platform and management costs and taxes.
In a typical year, the average Maysville listing brings in $2,700 in June, its best month, and $1,190 in February, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about 2.3 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
June 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in October 2025, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $1,726 | 38.8% | $133 | $58 | 49 days | 4.5 nights |
| Oct 2025 | $2,680 | 57.7% | $133 | $86 | 49 days | 3.6 nights |
| Nov 2025 | $2,091 | 43.5% | $131 | $70 | 56 days | 5.5 nights |
| Dec 2025 | $1,791 | 39.5% | $128 | $58 | 31 days | 4.7 nights |
| Jan 2026 | $1,991 | 43.3% | $128 | $64 | 16 days | 6.1 nights |
| Feb 2026 | $1,088 | 28.8% | $129 | $39 | 28 days | 9 nights |
| Mar 2026 | $2,176 | 43.1% | $133 | $70 | 34 days | 7.5 nights |
| Apr 2026 | $1,934 | 37.8% | $139 | $64 | 48 days | 4.5 nights |
| May 2026 | $2,138 | 39.0% | $162 | $69 | 46 days | 7.6 nights |
| Jun 2026 | $3,581 | 49.8% | $162 | $119 | 50 days | 6.9 nights |
| Jul 2026 | $2,624 | 42.6% | $167 | $85 | 43 days | 4.3 nights |
| Aug 2026 | $1,887 | 33.7% | $166 | $61 | 41 days | 3.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Maysville market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Maysville Airbnb took in $14,832 in the 12 months to September 2026, and run by its owner at everyday costs, about $810 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,530 a month.
Cleaning it yourself keeps the $1,350 a year guests pay in cleaning fees, for about $930 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $700 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $13,482 | $25,180 |
| Cleaning fees guests pay9% of Maysville bookings | $1,350 | $2,530 |
| Gross bookings | $14,832 | $27,710 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 85% of Maysville listings on Simplified Pricing, 3% for the rest | −$2,030 | −$3,790 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,350 | −$2,530 |
| Utilities and internetAbout 5% of bookings | −$740 | −$1,390 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$300 | −$550 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$440 | −$830 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$150 | −$150 |
| Permit and registrationWhere one is required | −$70 | −$70 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$5,080 | −$9,310 |
| Left for housing costs, then profit | $9,752about $810 a month | $18,400about $1,530 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Maysville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Maysville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,310 a month, against $1,240 for the average one.
Occupancy
Maysville listings were booked on 38% of the nights they were open over the past year, in line with the Kentucky average and 3 percentage points below the U.S. average (41%). In a typical year, occupancy swings from 28% in February to 53% in October.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
October is usually the busiest month in Maysville, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Maysville, known as ADR (average daily rate), was $150 over the past year, about 40% below the Kentucky average of $250 and about 53% below the U.S. average of $320. Averaged month by month over the past two years, rates peak in July and August at about $150 and bottom out in September and December at about $125.
The top 10% charge about 2.6 times the rate of the bottom quarter.
July rates run 19% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $150 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Maysville it averaged $62 over the past year, from about $43 in a typical February to about $90 in a typical June.
Per open night, by tier:
June RevPAR is about 2.1 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
With only 41 active listings, the monthly pattern in Maysville is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in June and bottom out in February.
Average revenue by month in Maysville
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,690 |
| February | $1,190 |
| March | $1,870 |
| April | $1,880 |
| May | $1,800 |
| June | $2,700 |
| July | $2,100 |
| August | $1,720 |
| September | $1,810 |
| October | $2,300 |
| November | $1,830 |
| December | $1,830 |
Guests book Maysville stays 40 days ahead on average (about six weeks). May stays are booked furthest out, about 50 days ahead, and January stays closest to arrival, about 17 days. A typical May booking is made in late March.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 41 active listings in Maysville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Maysville.
Neighborhoods
AirROI's area guide picks eight Maysville neighborhoods that draw short-term rental guests, led by Historic Maysville Downtown, Maysville Riverfront Park and Old Maysville. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Historic Maysville Downtown | Charming historic district with beautifully preserved architecture. Popular for its quaint shops, local dining, and rich history, making it appealing for tourists. | Maysville Riverfront, Washington Opera House, Kentucky Gateway Museum Center, Maysville Community and Technical College, Simon Kenton Bridge |
| Maysville Riverfront Park | A picturesque area providing scenic views of the Ohio River. Ideal for guests interested in outdoor activities, walking trails, and local events. | Riverfront Park, Biking and walking trails, Fishing spots, Seasonal events and festivals |
| Old Maysville | A historic neighborhood known for its unique, antique homes and character. Attracts visitors looking for a touch of history and charm. | Historic homes tours, Local antique shops, Cultural festivals |
| Kentucky Gateway Museum Center | A cultural hub for history and art, attracting visitors interested in the local heritage and artistic events. | Exhibitions on local history, Art galleries, Community events |
| Maysville Golf Club | A popular destination for golfing enthusiasts, providing a serene environment and social opportunities for guests who enjoy outdoor sports. | 18-hole golf course, Clubhouse dining, Social events |
| Tanyard Hollow Nature Preserve | A beautiful natural area known for its hiking trails and wildlife, perfect for guests who appreciate nature and outdoor activities. | Hiking trails, Wildlife watching, Picnic areas |
| Maysville Flea Market | A popular local market offering a variety of goods and food, attracting tourists looking for local flavor and unique finds. | Local crafts, Food stalls, Bargain hunting opportunities |
| Maysville Historic Cemetery | An interesting site for history buffs, featuring notable graves and historical significance, making it a unique attraction. | Grave of John Rankin, Historic walking tours, Cemetery events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 88% of listings in Maysville, alongside 5 private-room listings (12%). Houses are the most common property type at 54%, about 1.6 times the share of apartments and condos (34%).
Mostly entire homes, with a private-room segment
Maysville Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 87.8% | 36 |
| Private room | 12.2% | 5 |
Listings by property type
Maysville Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 53.7% | 22 |
| Apartment/Condo | 34.1% | 14 |
| Hotel/Boutique | 9.8% | 4 |
| Others | 2.4% | 1 |
Two-bedroom homes are the most common size in Maysville (47% of entire homes), and 38% have three or more bedrooms. Shares are of the 34 entire homes that give a bedroom count; rented rooms are left out.
Maysville entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 2.9% | 1 |
| 1 bedroom | 11.8% | 4 |
| 2 bedrooms | 47.1% | 16 |
| 3 bedrooms | 26.5% | 9 |
| 4 bedrooms | 5.9% | 2 |
| 5+ bedrooms | 5.9% | 2 |
The most common capacity in Maysville is four guests (25% of listings), and 39% of listings sleep six or more. Shares are of the 36 listings with a guest capacity on file (88% of the market).
Maysville listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 19.4% | 7 |
| 3 guests | 11.1% | 4 |
| 4 guests | 25.0% | 9 |
| 5 guests | 5.6% | 2 |
| 6 guests | 22.2% | 8 |
| 7 guests | 2.8% | 1 |
| 8+ guests | 13.9% | 5 |
Maysville hosts set up an average of 2.6 beds per listing, close to one bed per bedroom. About a quarter of listings (24%) show their exact location on the listing map; the rest show an approximate area.
Washers are close to standard in Maysville: 95% of listings have one, and 88% offer free parking on site.
Share of Maysville listings with each common amenity
Guests
Maysville draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Cincinnati is the largest source outside Maysville, at about 6% of reviews. English is spoken by 78% of guests, and Spanish by 13%.
98% of Maysville guests are domestic
Where guests who left reviews live
Where Maysville guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Cincinnati | 5.8% |
| Lexington | 4.5% |
| Maysville | 2.7% |
| Louisville | 2.2% |
| Union | 1.8% |
Where Maysville guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 97.8% |
| Mexico | 1.8% |
| Canada | 0.4% |
Languages spoken by Maysville guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 78.2% |
| Spanish | 12.7% |
| French | 5.5% |
| Portuguese | 0.9% |
| Italian | 0.9% |
Maysville Airbnbs average 4.88 stars, and 54% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.86.
Communication scores highest in Maysville; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.91 |
| Cleanliness | 4.89 |
| Communication | 4.97 |
| Location | 4.86 |
| Check-in | 4.92 |
| Value | 4.87 |
Booking patterns
Nearly nine in ten Maysville listings are open to guests more than 180 days a year, but only 12% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 37% of listings; blocked nights include any the host closes off.
Days a year Maysville listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 53.7% | 22 |
| 181-270 days | 34.1% | 14 |
| 91-180 days | 9.8% | 4 |
| 1-30 days | 2.4% | 1 |
Days a year Maysville listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 4.9% | 2 |
| 181-270 days | 7.3% | 3 |
| 91-180 days | 36.6% | 15 |
| 31-90 days | 24.4% | 10 |
| 1-30 days | 26.8% | 11 |
The average Maysville booking lasts 6.4 nights, longest in March and shortest in August. Listings took about 17 bookings each over the year. Nearly six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Maysville
Average nights per booking, by month of stay
Two-year average by calendar month.
85% of listings in Maysville accept stays of one or two nights.
Minimum stay set by Maysville listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Maysville, used by 51% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: nearly nine in ten listings offer Flexible or Moderate terms, against 10% on Firm or stricter ones.
Cancellation policies of Maysville listings, from most to least flexible
Share of listings by the policy they use
Nearly three-quarters of Maysville listings charge a cleaning fee. The typical fee is about $80. Spread over the average stay of 6.4 nights, that adds roughly $12 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Maysville, a three-bedroom home, took in $58,600 over the past year, about four times the city's average of $14,800.
Armstrong Rowhouse in Historic Maysville, KY Entire home · 3 bedrooms Rated 5.00
Kleier House Entire home · 4 bedrooms Rated 4.96
Cherry Alley Manor Downtown Historic Maysville Entire home · 5 bedrooms Rated 4.94
Lofton Manor Maysville, KY Golf Course View Entire home · 5 bedrooms Rated 4.96
The Fourth Street House Entire home · 3 bedrooms Rated 4.95
Nestled in the trees with river view and decking Entire home · 2 bedrooms Rated 5.00 Only 5% of Maysville listings are classed as professionally managed, though 44% of listings have a co-host. 59% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 85% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 80 km, Williamstown (70 km away) earned the most per listing, about 3.2 times as much as Maysville. Portsmouth was the busiest, booked on 49% of nights against 38% in Maysville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Morehead 58 km | 72 | $12,299 | $151 | 30% |
| Hillsboro 63 km | 51 | $31,627 | $243 | 37% |
| Paris 64 km | 36 | $21,970 | $236 | 34% |
| Williamstown 70 km | 227 | $47,177 | $287 | 47% |
| Portsmouth 70 km | 35 | $20,869 | $148 | 49% |
| Dry Ridge 72 km | 94 | $32,079 | $217 | 46% |
| Wellington 78 km | 55 | $22,027 | $175 | 41% |
| Newport 80 km | 37 | $21,701 | $183 | 44% |
See all 112 Kentucky Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Maysville:
FAQ
An active Maysville Airbnb grossed $14,832 on average in the 12 months to September 2026, according to AirROI's tracking of 41 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,850 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Maysville listings earn between $809 and $2,850 in a typical month, and the top tenth $4,840 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Maysville were booked on 38% of available nights over the past year. That compares with 39% for the Kentucky average. October is usually the busiest month.
The average booked night in Maysville cost $150 before fees. Half of listings charge between $94 and $165, so bedroom count and location move the price more than the average suggests.
None of the active Maysville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Maysville Airbnb grossed $14,832 in the 12 months to September 2026, 47% below the Kentucky average of $27,730. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $9,752 a year (about $810 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,530 a month. Check a specific home in the Airbnb calculator.
June usually pays best, averaging $2,700 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Maysville listing was open to book earned $62 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $125 or more.
Maysville stays were booked 40 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Maysville Airbnb stay lasted 6.4 nights over the past year. A listing took 17 reservations over the year on average.
Guests rate Maysville Airbnbs 4.88 out of 5 on average. Guests score communication highest and location lowest.
Historic Maysville Downtown, Maysville Riverfront Park and Old Maysville draw the most short-term rental interest in Maysville. The neighborhood guide explains what brings guests to each.
AirROI counted 41 active Airbnb listings in Maysville as of September 2026. The closest tracked market is Morehead, 58 km away.
In Maysville, nearly three-quarters of listings add a cleaning fee, and the typical fee is about $80.
Method
Figures on this page cover 41 active Airbnb listings in Maysville from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.