The Hamilton House Entire home · 11 bedrooms Rated 5.00 - Revenue
- $159,913
- Occupancy
- 35.0%
- Daily rate
- $1,621
Airbnb market data · 202612 months to September 2026
Naples, ME Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Naples brought in $33,111 over the 12 months through September 2026, about 12% less than the Maine average of $37,768.
The short answer
Naples Airbnb Market at a Glance
Bookings in Naples trail the Maine average, at prices about 6% higher. Listings averaged $399 a night and were booked on 37% of available nights, against $375 and 43% for the Maine average.
Timing matters: in July, usually the best month, the average listing earns about 3.4 times as much as in April, usually the slowest.
With 90 active listings, Naples is the 38th-largest of 189 Maine markets AirROI tracks. From a year earlier, average revenue rose 26% while the number of active listings grew 15%.
Browse the live Naples Airbnb market See Every Naples ListingRevenue
How Much Do Airbnb Hosts Make in Naples?
Gross bookings per Naples listing averaged $33,111 over the 12 months to September 2026 (Maine average: $37,768), before cleaning, platform and management costs and taxes.
In a typical year, the average Naples listing brings in $9,520 in July, its best month, and $2,790 in April, its slowest. February runs within 5% of April, so either can be the slowest in a given year. The three strongest months bring in 44% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.1 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $11,300+ a month, about 3.2 times the typical property.
- Strong performers (top 25%) earn $6,670 or more, roughly $3,100 a month above the median.
- Typical properties (median) earn about $3,580 a month.
- Entry-level properties (bottom 25%) earn $1,610 or less, about 45% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 3.4 times what April does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average $4,500 $10,900 $2,650
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Naples Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $3,774 | 32.9% | $400 | $126 | 61 days | 2.9 nights |
| Oct 2025 | $3,768 | 31.8% | $396 | $122 | 57 days | 3.3 nights |
| Nov 2025 | $3,238 | 29.9% | $386 | $108 | 44 days | 4.3 nights |
| Dec 2025 | $4,355 | 31.7% | $394 | $140 | 22 days | 4.5 nights |
| Jan 2026 | $3,237 | 22.2% | $391 | $104 | 32 days | 2.6 nights |
| Feb 2026 | $2,774 | 23.1% | $388 | $99 | 21 days | 4 nights |
| Mar 2026 | $3,865 | 33.6% | $387 | $125 | 22 days | 6.7 nights |
| Apr 2026 | $2,654 | 19.1% | $383 | $88 | 18 days | 3.4 nights |
| May 2026 | $3,830 | 27.6% | $425 | $124 | 55 days | 4.4 nights |
| Jun 2026 | $6,364 | 41.6% | $466 | $212 | 60 days | 4.7 nights |
| Jul 2026 | $10,866 | 61.8% | $491 | $351 | 106 days | 5.5 nights |
| Aug 2026 | $10,052 | 60.4% | $481 | $324 | 94 days | 4.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Naples home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Naples Profitable?
Yes, when it's run well. The average Naples Airbnb took in $33,111 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,770 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,340 a month.
Cleaning it yourself keeps the $3,880 a year guests pay in cleaning fees, for about $2,090 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,530 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Naples Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $29,231 | $54,490 |
| Cleaning fees guests pay12% of Naples bookings | $3,880 | $7,230 |
| Gross bookings | $33,111 | $61,720 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 77% of Naples listings on Simplified Pricing, 3% for the rest | −$4,170 | −$7,770 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,880 | −$7,230 |
| Utilities and internetAbout 5% of bookings | −$1,660 | −$3,090 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$660 | −$1,230 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$990 | −$1,850 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$330 | −$330 |
| Permit and registrationWhere one is required | −$170 | −$170 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$11,860 | −$21,670 |
| Left for housing costs, then profit | $21,251about $1,770 a month | $40,050about $3,340 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Naples Airbnb Profit
The estimate starts from Naples's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Naples home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Naples's Top Earners Get There
- More nights booked. The busiest quarter of Naples listings are booked on 49% or more of their nights, against 32% for the median listing. Ten more booked nights a year at the median rate of $340 adds about $3,380 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $490 a night or more, against a median of $340. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,920 a year.
- Open for the busy months. In a typical year, July brings the average listing about $9,520, against $2,790 in April, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Naples listings average 4.89 stars, and 59% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,140 a month, against $2,760 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Naples?
Naples listings were booked on 37% of the nights they were open over the past year, 6 percentage points below the Maine average (43%) and 4 points below the U.S. average (41%). In a typical year, occupancy swings from 22% in January to 58% in July.
The busiest tenth of listings are booked about 3.8 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 66%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 49% or more, roughly three nights a week.
- Typical properties (median) fill about 32% of open nights.
- Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.
July is usually the busiest month in Naples, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 35% 62% 19%
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Naples?
The average nightly rate in Naples, known as ADR (average daily rate), was $399 over the past year, about 6% above the Maine average of $375 and about 25% above the U.S. average of $320. In a typical year, rates peak in July and August at about $455 and bottom out in November and December at about $355.
The top 10% charge about three times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $705+ a night, about twice the median.
- Strong performers (top 25%) charge $490 or more, about $150 above the median.
- Typical properties (median) charge about $340 a night.
- Entry-level properties (bottom 25%) charge $245 or less, about three-quarters of the median.
July rates run 29% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average $391 $491 $322
What Is the RevPAR for Airbnb in Naples?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Naples it averaged $174 over the past year, from about $93 in a typical April to about $307 in a typical July.
Per open night, by tier:
- Best-in-class properties (top 10%) earn $354+ per open night, about 2.8 times the median.
- Strong performers (top 25%) earn $225 or more, about $100 a night above the median.
- Typical properties (median) earn about $126 per open night.
- Entry-level properties (bottom 25%) earn $76 or less, about 60% of the median.
July RevPAR is about 3.3 times April's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average $147 $351 $87
The 12-month RevPAR of $174 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Naples
Naples has one high season, June through August, which makes it a highly seasonal market. Business is slowest from September to May. A listing earns about 2.5 times as much a month in June through August as in December through February.
Average revenue by month in Naples
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $4,500 $9,520 $2,790
Revenue by month in Naples in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $2,970 |
| February | Low season | $2,910 |
| March | Low season | $3,300 |
| April | Low season | $2,790 |
| May | Low season | $3,830 |
| June | High season | $5,380 |
| July | High season | $9,520 |
| August | High season | $9,020 |
| September | Low season | $3,890 |
| October | Low season | $3,420 |
| November | Low season | $3,150 |
| December | Low season | $3,860 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | $7,970 | 51% | $448 |
| Low seasonSeptember–May | $3,350 | 30% | $372 |
How Far in Advance Do Guests Book Airbnb in Naples?
Guests book Naples stays 66 days ahead on average (about two months), so guests here plan well ahead. July stays are booked furthest out, about 104 days ahead, and February stays closest to arrival, about 22 days. A typical July booking is made in early April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 52 days 106 days 17 days
The 12-month figure of 66 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Naples
None of the 90 active listings in Naples display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Naples.
Neighborhoods
Best Neighborhoods for Airbnb in Naples
AirROI's area guide picks seven Naples neighborhoods that draw short-term rental guests, led by Long Lake, Naples Village and Sebago Lake State Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Long Lake | A picturesque lake surrounded by cottages and natural beauty, attracting families and outdoor enthusiasts looking for a peaceful getaway. | Fishing and boating on Long Lake, Nearby hiking trails, Lake access beaches, Scenic picnic areas, Local ice cream shops |
| Naples Village | Charming village atmosphere with local shops, restaurants, and a close-knit community vibe. Perfect for those seeking a cozy retreat. | Quaint shops and boutiques, Local cafes, Community events, Historical landmarks, Near Long Lake |
| Sebago Lake State Park | Outdoor paradise with trail access and camping opportunities, great for adventure seekers and nature lovers all year round. | Hiking and biking trails, Scenic viewpoints, Camping facilities, Fishing spots, Swimming areas |
| Brandy Pond | Serene pond area with beautiful homes and recreation opportunities, ideal for family vacations and water enthusiasts. | Brandy Pond access, Boat rentals, Family-friendly beaches, Picnic spots, Birdwatching opportunities |
| Naples Causeway | Bustling area with restaurants, shops, and views of the water, attracting both locals and tourists looking for entertainment and dining. | Casual dining along the causeway, Boat tours, Ice cream shops, Live music venues, Local markets |
| Songo River | Scenic area along the Songo River, ideal for kayaking and fishing, perfect for nature enthusiasts. | Songo River kayaking, Fishing spots, Nature trails, Scenic views, Quiet residential areas |
| The Naples Fair | Community-focused spot that hosts seasonal events and fairs, fostering a family-friendly atmosphere. | Local fairs and events, Community gatherings, Family activities, Food vendors, Arts and crafts |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Naples Airbnb Listings by Type and Size
Almost every Airbnb in Naples is an entire home: 96% of listings, with private rooms at 4%. Houses are the most common property type at 66%, about 3.3 times the share of cabins and other outdoor stays (20%).
Nearly all listings rent the whole place
Naples Airbnb listings by room type
- Entire home 96%
- Private room 4%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 95.6% | 86 |
| Private room | 4.4% | 4 |
Listings by property type
Naples Airbnb listings by property type
- House 66%
- Cabin/Outdoor 20%
- Hotel/Boutique 8%
- Unique stay 4%
- Apartment/Condo 2%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 65.6% | 59 |
| Cabin/Outdoor | 20.0% | 18 |
| Hotel/Boutique | 7.8% | 7 |
| Unique stay | 4.4% | 4 |
| Apartment/Condo | 2.2% | 2 |
How Many Bedrooms Do Airbnb Listings in Naples Have?
Most Naples homes are built for groups: 63% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (37%). Shares are of the 84 entire homes that give a bedroom count; rented rooms are left out.
Naples entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
1%
6%
30%
37%
18%
8%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 1.2% | 1 |
| 1 bedroom | 6.0% | 5 |
| 2 bedrooms | 29.8% | 25 |
| 3 bedrooms | 36.9% | 31 |
| 4 bedrooms | 17.9% | 15 |
| 5+ bedrooms | 8.3% | 7 |
What Each Home Size Earns in Naples
A typical two-bedroom home in Naples earned $16,900 over the past year, against $42,900 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 25 | $16,900 | $21,600 | $317 | 40% |
| 3 bedrooms | 31 | $21,600 | $30,900 | $420 | 37% |
| 4 bedrooms | 15 | $42,900 | $51,100 | $441 | 36% |
How Many Guests Do Airbnbs in Naples Sleep?
Naples is a group-trip market: 45% of listings sleep eight or more guests, about 1.5 times the share of the next most common size, six guests (30%).
Naples listings by guest capacity
Share of listings by the number of guests they sleep
6%
3%
9%
3%
30%
3%
45%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 5.7% | 5 |
| 3 guests | 3.4% | 3 |
| 4 guests | 9.2% | 8 |
| 5 guests | 3.4% | 3 |
| 6 guests | 29.9% | 26 |
| 7 guests | 3.4% | 3 |
| 8+ guests | 44.8% | 39 |
How Naples Airbnb Listings Are Set Up
Naples hosts set up an average of 4.8 beds per listing. About three in ten listings (29%) show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 15
- Beds per listing
- 4.8
- Show exact location
- 29%
What Amenities Do Airbnb Listings in Naples Offer?
Fire pits are close to standard in Naples: 80% of listings have one, and 72% offer lake access.
Share of Naples listings with each common amenity
Guests
Who Books Airbnbs in Naples?
Naples draws mostly domestic guests: 96% of those who left reviews live in the United States. No single city dominates: Boston is the largest source, at about 10% of reviews.
96% of Naples guests are domestic
Where guests who left reviews live
- Domestic 96%
- International 4%
Where Naples guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Boston | 9.8% |
| New York | 5.2% |
| Portland | 3.3% |
| Rochester | 1.2% |
| Nashua | 0.9% |
Where Naples guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 96.3% |
| United Kingdom | 0.9% |
| Canada | 0.7% |
| France | 0.5% |
Languages spoken by Naples guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 72.6% |
| Spanish | 7.4% |
| French | 4.6% |
| Italian | 2.3% |
| Chinese | 2.3% |
What Are Airbnb Guest Ratings in Naples?
Naples Airbnbs average 4.89 stars, and 59% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.80.
Check-in scores highest in Naples; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.86 |
| Communication | 4.93 |
| Location | 4.90 |
| Check-in | 4.94 |
| Value | 4.80 |
Booking patterns
How Guests Book in Naples: Stays, Rules and Fees
Nearly all Naples listings are open to guests more than 180 days a year, but only 4% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 46% of listings; blocked nights include any the host closes off.
Days a year Naples listings are open to guests
Share of listings by days a year
- 271-366 days 71%
- 181-270 days 24%
- 91-180 days 4%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 71.1% | 64 |
| 181-270 days | 24.4% | 22 |
| 91-180 days | 4.4% | 4 |
Days a year Naples listings are booked or blocked
Share of listings by days a year
- 181-270 days 4%
- 91-180 days 24%
- 31-90 days 46%
- 1-30 days 26%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 4.4% | 4 |
| 91-180 days | 24.4% | 22 |
| 31-90 days | 45.6% | 41 |
| 1-30 days | 25.6% | 23 |
What Is the Average Length of Stay for Airbnb in Naples?
The average Naples booking lasts 4.4 nights, longest in July and shortest in January. Listings took about 16 bookings each over the year, some 1,410 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Naples
Average nights per booking, by month of stay
Average 4.5 nights 5.9 nights 2.9 nights
Two-year average by calendar month.
Naples Airbnb Minimum Stay Requirements
48% of listings in Naples accept stays of one or two nights; the most common minimum is two nights.
Minimum stay set by Naples listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Naples?
Firm is the most common cancellation policy in Naples, used by 42% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: 56% of listings use Firm or stricter terms, against 39% on Flexible or Moderate.
Cancellation policies of Naples listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Naples?
About nine in ten Naples listings charge a cleaning fee. The typical fee is about $200. Spread over the average stay of 4.4 nights, that adds roughly $45 a night to what guests pay. For listings that charge one, cleaning fees make up about 12% of gross revenue.
- Median cleaning fee
- $200
- Average cleaning fee
- $240
- Listings charging a fee
- 91.1%
- Share of gross revenue
- 11.7%
Top earners
Top-Earning Airbnbs and Hosts in Naples
The top-grossing Airbnb in Naples, an 11-bedroom home, took in $160,000 over the past year, about 4.8 times the city's average of $33,100.
The Hamilton House Entire home · 11 bedrooms Rated 5.00 
LUX Designer Private Waterfront Hot Tub - Secluded Entire home Rated 4.98 - Revenue
- $155,635
- Occupancy
- 57.3%
- Daily rate
- $660
Sebago Lake Escape Entire home · 5 bedrooms Rated 4.80 - Revenue
- $142,276
- Occupancy
- 53.7%
- Daily rate
- $731
Best Ski & Lake House Entire home · 4 bedrooms Rated 4.94 - Revenue
- $130,814
- Occupancy
- 47.9%
- Daily rate
- $629
HotTub, Game Room, LakeFront,Paddleboards & Kayaks Entire home · 3 bedrooms Rated 4.90 - Revenue
- $121,872
- Occupancy
- 52.8%
- Daily rate
- $576
The Chalet~ 4 bed Lakefront Family Vacation Entire home · 4 bedrooms Rated 4.96 - Revenue
- $119,689
- Occupancy
- 40.5%
- Daily rate
- $696
Who Are the Airbnb Hosts in Naples?
Only 11% of Naples listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 54% of listings. Most hosts still vet their guests: only 29% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 77% of listings.
- Superhosts
- 54.4%
- Professional management
- 11.1%
- Cohosted listings
- 30.0%
- Instant Book enabled
- 28.9%
- Simplified Pricing
- 76.7%
Nearby markets
Naples vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 20 km, Standish (17 km away, 62 listings) earned the most per listing, about 44% more than Naples. Standish and Oxford were the busiest, each booked on 42% of nights against 37% in Naples.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Casco 6 km | 66 | $42,165 | $427 | 40% |
| Sebago 10 km | 66 | $31,761 | $419 | 39% |
| Raymond 12 km | 76 | $38,229 | $468 | 40% |
| Denmark 16 km | 44 | $31,181 | $310 | 39% |
| Harrison 17 km | 59 | $41,672 | $437 | 37% |
| Bridgton 17 km | 215 | $32,703 | $375 | 37% |
| Standish 17 km | 62 | $47,711 | $475 | 42% |
| Oxford 20 km | 32 | $29,248 | $396 | 42% |
Other Airbnb Markets in Maine
- Portland Airbnb data 878 listings
- Old Orchard Beach Airbnb data 629 listings
- Bar Harbor Airbnb data 550 listings
- Wells Airbnb data 453 listings
- York Airbnb data 424 listings
- Bethel Airbnb data 340 listings
- Rangeley Airbnb data 329 listings
- Newry Airbnb data 284 listings
See all 189 Maine Airbnb markets
Markets Similar to Naples
Markets elsewhere in the United States with a similar nightly rate and occupancy to Naples:
- Seaside Heights Airbnb data NJ · $399/night · 37.3%
- Longboat Key Airbnb data FL · $396/night · 36.8%
- Indian Wells Airbnb data CA · $397/night · 37.7%
- Arnolds Park Airbnb data IA · $407/night · 36.9%
- Saint Simons Airbnb data GA · $401/night · 36.5%
- Bridgewater Airbnb data VT · $407/night · 37.6%
FAQ
Naples Airbnb FAQ
How much do Airbnb hosts make in Naples?
An active Naples Airbnb grossed $33,111 on average in the 12 months to September 2026, according to AirROI's tracking of 90 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,670 or more in a typical month.
How much can I make on Airbnb in Naples?
It depends most on the home's size, location and how it's run. The middle half of Naples listings earn between $1,610 and $6,670 in a typical month, and the top tenth $11,300 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Naples?
Listings in Naples were booked on 37% of available nights over the past year. That compares with 43% for the Maine average. July is usually the busiest month.
How much does an Airbnb cost per night in Naples?
The average booked night in Naples cost $399 before fees. Half of listings charge between $245 and $490, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Naples?
None of the active Naples listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Naples?
Yes, when it's run well. The average Naples Airbnb grossed $33,111 in the 12 months to September 2026, 12% below the Maine average of $37,768. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $21,251 a year (about $1,770 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,340 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Naples?
July usually pays best, averaging $9,520 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Naples?
Each night a Naples listing was open to book earned $174 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $354 or more.
How far in advance do guests book Airbnbs in Naples?
Naples stays were booked 66 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Naples?
The average Naples Airbnb stay lasted 4.4 nights over the past year. A listing took 16 reservations over the year on average.
How are Airbnbs in Naples rated?
Guests rate Naples Airbnbs 4.89 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Naples?
Long Lake, Naples Village and Sebago Lake State Park draw the most short-term rental interest in Naples. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Naples?
AirROI counted 90 active Airbnb listings in Naples as of September 2026. The closest tracked market is Casco, 6 km away.
How much are Airbnb cleaning fees in Naples?
In Naples, about nine in ten listings add a cleaning fee, and the typical fee is about $200.
Method
About This Data
Figures on this page cover 90 active Airbnb listings in Naples from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.