Leland, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Leland, Michigan? Based on AirROI's 2026 dataset (August 2025 – July 2026), the short answer is $37,698 per year — at a $546 nightly rate, 34.4% occupancy, and a $202 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 43 active listings, Leland is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply has held steady year over year while revenue and nightly rates climbed — a mature market where existing hosts capture more value per listing. Stable inventory paired with rising returns reflects healthy demand.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Leland?
In Leland, the headline Airbnb metrics are $37,698 in average annual revenue,34.4% occupancy, $546 ADR, and $202 in RevPAR, and guests book about 92 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Leland?
Understanding the monthly revenue variations for Airbnb listings in Leland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leland is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,829+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,371 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,788 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,020, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leland
What Is the Monthly Airbnb Occupancy Rate in Leland?
Maximize your bookings by understanding the Leland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leland:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leland
What Is the Average Airbnb Nightly Rate in Leland?
Effective short term rental pricing strategy in Leland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leland typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $918+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $668 or more.
- Typical properties (Median) charge around $487 per night.
- Entry-level properties (Bottom 25%) earn around $352 per night.
Average Daily Rate (ADR) Trend by Month in Leland
What Is the RevPAR for Airbnb in Leland?
RevPAR in Leland is currently $202. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $118 RevPAR.
- Typical properties (Median) generate $181 RevPAR.
- Strong performers (Top 25%) earn $250 RevPAR.
- Best-in-class (Top 10%) achieve $307 RevPAR.
Average Monthly RevPAR Trend in Leland
RevPAR Insights for Leland
- The average RevPAR in Leland is $202. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($307) and bottom 25% ($118) is $189, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Leland benchmarks. If your RevPAR falls below the median of $181, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $250+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Leland?
Leland's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $9,807 per month
- Occupancy rates average 45.8%
- Daily rates average $652
Shoulder Season
- Revenue averages $4,369 per month
- Occupancy maintains around 29.3%
- Daily rates hold near $507
Low Season (January, February, April)
- Revenue drops to average $2,443 per month
- Occupancy decreases to average 19.8%
- Daily rates adjust to average $480
Seasonality Insights for Leland
- Airbnb seasonality in Leland is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Leland's highest earning potential, with monthly revenues climbing to $11,028, occupancy reaching 58.7%, and ADRs peaking at $721.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,329, occupancy could drop to 17.6%, and ADRs may adjust to $466.
- Lower occupancy paired with meaningful seasonality means hosts in Leland need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Leland, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Leland?
Low regulation and minimal registration activity in Leland, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Leland to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Leland?
With a compact short-term rental market, Leland gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Leland Harbor | Beautiful harbor area known for its charming marina and scenic views. Ideal for tourists seeking boating, fishing, and a relaxing waterfront experience. | Leland Historic District, Fishtown, Lake Michigan, Family-friendly parks, Local shops and eateries |
| Lake Leelanau | Serene and picturesque rural area perfect for those seeking tranquility and nature. Popular for wine tastings and outdoor activities like kayaking. | Leelanau Peninsula Wine Trail, Lake Leelanau, Outdoor recreation, Scenic views of vineyards |
| Sleeping Bear Dunes National Lakeshore | Stunning natural area with picturesque sand dunes, forest, and beaches. Attracts nature lovers and outdoor enthusiasts looking for hiking and breathtaking vistas. | Sugarloaf Mountain, Pierce Stocking Scenic Drive, North Bar Lake, Glen Lake, Dune Climb |
| Leland Wine Trail | A collection of local vineyards and wineries, appealing to wine enthusiasts and offering guided tours and tastings. | Wineries, Wine tasting tours, Vineyard views, Local produce markets |
| Historic Fishtown | Preserved fishing village with historic buildings, local crafts, and art. Great for visitors interested in local history and culture. | Fishtown shops, Waterfront views, Boat rentals, Fishing opportunities |
| Leland Public Beach | Family-friendly beach area with sandy shores and calm waters. Preferred by families vacationing in the area. | Swimming, Picnicking, Sunbathing, Scenic views of Lake Michigan |
| Leelanau State Park | A stunning state park offering outdoor activities such as hiking, camping, and wildlife watching. Attracts nature lovers and adventure seekers. | Hiking trails, Camping spots, Scenic views of Lake Michigan, Wildlife viewing |
| Downtown Leland | Charming downtown area with local shops, dining options, and access to the waterfront. Ideal spot for guests wanting to explore the local culture. | Local boutiques, Restaurants, Art galleries, Public parks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Leland offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Leland?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leland
- The Leland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.7% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Leland, House properties are the most common (72.1%), reflecting the local real estate landscape.
- Houses represent a significant 72.1% portion, catering likely to families or larger groups.
- The presence of 16.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.3%) offer potential for unique stay experiences.
Leland Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leland
- The dominant room capacity in Leland is 3 bedrooms listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 48.8% of the active Airbnb listings in Leland, indicating a high concentration in these sizes.
- A significant 62.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leland.
Leland Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leland
- The most common guest capacity trend in Leland vacation rentals is listings accommodating 8+ guests (46.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Leland STR market, accounting for 67.4% of listings.
- 65.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leland.
- On average, properties in Leland are equipped to host 5.9 guests.
How Do Listings in Leland Compare on Quality?
Listing quality in Leland can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Leland
- At 27.3 photos per listing on average, Leland hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 39.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Leland averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Leland?
Amenity Prevalence
Amenity Insights for Leland
- Essential amenities in Leland that guests expect include: Air conditioning, Smoke alarm, Heating, Wifi, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Dishes and silverware, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leland: Air conditioning, Smoke alarm, Heating, Wifi, Free parking on premises, TV.
- Prioritize adding missing essentials: Smoke alarm, Heating, Wifi, Free parking on premises, TV.
- Consider adding popular differentiators like Coffee maker or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leland to stay competitive.
Which Airbnb Amenities Boost Revenue in Leland?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Leland, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dryer | 76.7% | $43,319 | $19,152 | 126.2% |
Carbon monoxide alarm | 72.1% | $44,274 | $20,711 | 113.8% |
First aid kit | 53.5% | $48,738 | $25,002 | 94.9% |
Hangers | 76.7% | $42,486 | $21,900 | 94.0% |
Washer | 76.7% | $42,452 | $22,013 | 92.8% |
Shower gel | 25.6% | $58,405 | $30,580 | 91.0% |
Indoor fireplace | 44.2% | $51,224 | $26,991 | 89.8% |
Crib | 11.6% | $64,428 | $34,181 | 88.5% |
Clothing storage | 37.2% | $53,301 | $28,453 | 87.3% |
Body soap | 44.2% | $50,644 | $27,450 | 84.5% |
Revenue Impact Insights for Leland
- Dryer tops the revenue impact list with a 126.2% uplift — listings with this amenity earn $43,319 vs. $19,152 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Leland STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeland Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Leland
- The typical guest profile for Airbnb in Leland consists of primarily domestic travelers (97%), often arriving from nearby Ann Arbor, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.2% of guests.
- Key international markets include United States (97.2%) and United Kingdom (0.9%).
- Top languages spoken are English (67.9%) followed by Spanish (17.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ann Arbor and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Leland?
Listings in Leland average 4.91 out of 5 overall, with about 25.9 reviews per active listing and 65.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Leland
- With an overall rating of 4.91, Leland listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.98), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 65.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Leland Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leland
- The most common availability pattern in Leland falls within the 271-366 days range, representing 74.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Leland (46.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Leland?
Average Booking Lead Time by Month
Booking Lead Time Insights for Leland
- The overall average booking lead time for vacation rentals in Leland is 92 days.
- Guests book furthest in advance for stays during July (average 184 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (141 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (92 days) as a baseline for your pricing and availability strategy in Leland.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 184 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 141 days) to capture early planners.
- Monitor your own booking lead times against these Leland averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Leland?
Guests in Leland stay about 4.7 nights on average, generating roughly 582 reservations and 13.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Leland
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Leland
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (10.9 nights) and shorten in Jan (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Leland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
7% of total
2 Nights
5 listings
11.6% of total
3 Nights
3 listings
7% of total
4-6 Nights
6 listings
14% of total
7-29 Nights
2 listings
4.7% of total
30+ Nights
24 listings
55.8% of total
Key Insights
- The most prevalent minimum stay requirement in Leland is 30+ Nights, adopted by 55.8% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (18.6%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (55.8%) caters to monthly stays (30+ nights) in Leland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 55.8% of Leland hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 55.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leland.
Leland Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
5 listings
11.6% of total
Super Strict 60 Days
5 listings
11.6% of total
Flexible
1 listings
2.3% of total
Moderate
7 listings
16.3% of total
Firm
19 listings
44.2% of total
Strict
6 listings
14% of total
Cancellation Policy Insights for Leland
- The prevailing Airbnb cancellation policy trend in Leland is Firm, used by 44.2% of listings.
- A majority (58.2%) of hosts in Leland utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 44.2% market standard in Leland.
- Using a Strict policy might deter some guests, as only 14% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Leland.
How Much Are Airbnb Cleaning Fees in Leland?
Cleaning fees in Leland are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Leland
- 79.1% of listings charge a cleaning fee, making it standard practice in Leland. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $328 is close to the median ($320), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 11.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Leland median of $320. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Leland Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lelandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Newly Listed Leelanau Lakehouse
Entire Place • 6 bedrooms
Leland Condo | Sleek Style + Private Dock
Entire Place • 3 bedrooms
Family Friendly - Near Downtown Leland & Beach
Entire Place • 5 bedrooms
LUXURY RETREAT in Leland, Michigan
Entire Place • 3 bedrooms
Leland Blue - A block from Fishtown
Entire Place • 4 bedrooms
TLC Cottage in Leland - New- sleeps 12!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Leland?
Learn from the best! This table showcases top-performing Airbnb hosts in Leland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Haley | 2 | $161,928 | 25 | 4.96/5.0 |
| Robin | 5 | $161,520 | 40 | 4.94/5.0 |
| Mark | 1 | $157,322 | 7 | 5.00/5.0 |
| Will | 1 | $157,210 | 12 | 5.00/5.0 |
| Sarah | 2 | $98,015 | 77 | 4.98/5.0 |
| Leland Lodge | 2 | $89,909 | 17 | 5.00/5.0 |
| Katie | 1 | $64,994 | 24 | 4.96/5.0 |
| Yoav | 1 | $52,403 | 59 | 4.90/5.0 |
| Jeffrey | 1 | $52,399 | 14 | 4.93/5.0 |
| Cathy And Robert | 1 | $51,817 | 33 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leland.
Who Are the Airbnb Hosts in Leland?
Leland is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Leland
- With 53.5% Superhosts, Leland has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 18.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 20.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 81.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 18.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Leland averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Leland
These are the highest-grossing professional property management operations in Leland, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Robin | 5 | $161,520 | $778 | 24.7% | 4.94/5 |
| Mark | 1 | $157,322 | $1,202 | 43.0% | 5.00/5 |
| Visit Up North Vacation Rental | 3 | $48,064 | $566 | 21.0% | 4.67/5 |
Management Company Insights for Leland
- The leading management company, Robin, operates 5 listings with $161,520 in gross revenue — a useful benchmark for what scale looks like in Leland.
- Top managers average 3 properties each, suggesting professional management in Leland still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 18.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Leland's Airbnb Market Compare to Nearby Cities?
How does the Leland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Beaugrand Township, Leland has 13 percentage points lower occupancy and about $132 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Friendship Township | 13 | $4,777 | $481.64 | 44% |
| Greilickville | 36 | $4,580 | $532.23 | 42% |
| Blair Township | 49 | $4,474 | $540.71 | 40% |
| Marquette Township | 17 | $4,157 | $347.12 | 44% |
| Elmwood Charter Township | 67 | $4,068 | $441.30 | 42% |
| Maple River Township | 10 | $4,035 | $410.20 | 41% |
| Wilson Township | 14 | $3,940 | $497.25 | 29% |
| Beaugrand Township | 21 | $3,792 | $413.90 | 47% |
| Melrose Township | 19 | $3,715 | $391.76 | 44% |
| Marion Township | 16 | $3,713 | $383.48 | 38% |
Frequently Asked Questions About Airbnb in Leland
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Leland.
How much do Airbnb hosts make in Leland?
Leland hosts earn about $37,698 per year on average, with an average nightly rate of $546 and RevPAR of $202. Those figures describe the typical revenue environment for active listings in Leland, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Leland market, August 2025 to July 2026.
What is the average Airbnb occupancy rate in Leland?
The average Airbnb occupancy rate in Leland is 34.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Leland?
Listings in Leland average $546 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Leland?
Leland currently has about 43 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Leland?
AirROI currently classifies the short-term rental regulation level in Leland as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Leland?
RevPAR in Leland is about $202. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Leland?
Occupancy of 34.4% means Leland is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $37,698, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Leland?
The average booking lead time in Leland is about 92 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Leland?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Leland include Leland Harbor, Lake Leelanau, Sleeping Bear Dunes National Lakeshore. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Leland?
entire_home listings make up 90.7% of the active supply in Leland. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Leland compare to nearby Airbnb markets?
Among neighboring markets, Friendship Township posts $57,319 in average annual revenue with 43.6% occupancy, compared to Leland's $37,698 and 34.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Leland?
The average Airbnb stay length in Leland is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Leland?
Airbnb listings in Leland average 4.91 out of 5 overall. About 65.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Leland?
Dryer and Carbon monoxide alarm are among the strongest revenue-linked amenities in Leland. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Leland?
Yes. About 79.1% of active Airbnb listings in Leland charge a cleaning fee, and the average fee is $328. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Leland?
A 53.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.