Suttons Bay Township, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Suttons Bay Township, Michigan? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $40,063 per year — at a $452 nightly rate, 39.5% occupancy, and a $177 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 142 active listings, Suttons Bay Township is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 15.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Suttons Bay Township?
In Suttons Bay Township, the headline Airbnb metrics are $40,063 in average annual revenue,39.5% occupancy, $452 ADR, and $177 in RevPAR, and guests book about 102 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Suttons Bay Township?
Understanding the monthly revenue variations for Airbnb listings in Suttons Bay Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Suttons Bay Township is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Suttons Bay Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,274+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,576 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,438 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,760, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Suttons Bay Township
What Is the Monthly Airbnb Occupancy Rate in Suttons Bay Township?
Maximize your bookings by understanding the Suttons Bay Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Suttons Bay Township:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Suttons Bay Township
What Is the Average Airbnb Nightly Rate in Suttons Bay Township?
Effective short term rental pricing strategy in Suttons Bay Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Suttons Bay Township typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $917+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $570 or more.
- Typical properties (Median) charge around $367 per night.
- Entry-level properties (Bottom 25%) earn around $217 per night.
Average Daily Rate (ADR) Trend by Month in Suttons Bay Township
What Is the RevPAR for Airbnb in Suttons Bay Township?
RevPAR in Suttons Bay Township is currently $177. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $80 RevPAR.
- Typical properties (Median) generate $137 RevPAR.
- Strong performers (Top 25%) earn $237 RevPAR.
- Best-in-class (Top 10%) achieve $417 RevPAR.
Average Monthly RevPAR Trend in Suttons Bay Township
RevPAR Insights for Suttons Bay Township
- The average RevPAR in Suttons Bay Township is $177. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($417) and bottom 25% ($80) is $337, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Suttons Bay Township benchmarks. If your RevPAR falls below the median of $137, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $237+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Suttons Bay Township?
Suttons Bay Township's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $8,822 per month
- Occupancy rates average 54.4%
- Daily rates average $491
Shoulder Season
- Revenue averages $3,938 per month
- Occupancy maintains around 33.6%
- Daily rates hold near $440
Low Season (January, February, April)
- Revenue drops to average $2,838 per month
- Occupancy decreases to average 28.5%
- Daily rates adjust to average $435
Seasonality Insights for Suttons Bay Township
- Airbnb seasonality in Suttons Bay Township is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Suttons Bay Township's highest earning potential, with monthly revenues climbing to $11,018, occupancy reaching 65.1%, and ADRs peaking at $502.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,724, occupancy could drop to 22.5%, and ADRs may adjust to $394.
- Lower occupancy paired with meaningful seasonality means hosts in Suttons Bay Township need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Suttons Bay Township, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Suttons Bay Township?
Low regulation and minimal registration activity in Suttons Bay Township, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Suttons Bay Township to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Suttons Bay Township?
Suttons Bay Township is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Suttons Bay Village | Charming village atmosphere with waterfront views; perfect for tourists seeking a quaint getaway and enjoying local wineries. | Suttons Bay beaches, local wineries, Suttons Bay Marina, Bay Theater, Suttons Bay Art Gallery |
| Leelanau Peninsula | Scenic region known for its vineyards and stunning landscapes; attracts nature lovers and wine enthusiasts alike. | Leelanau State Park, Chateau de Leelanau, Vineyards and wineries, Lake Michigan beaches, Fishtown in Leland |
| Leland | Quaint fishing town with historic charm; offers beautiful views of Lake Michigan and attracts visitors looking for local culture. | Fishtown, Historic Leland Harbor, Local shops and restaurants, Lake Michigan beaches, Leland Winery |
| Northport | Serene small village atmosphere; perfect for family vacations with fishing, boating, and access to hiking trails. | Northport Marina, Leelanau Peninsula, Local shops, State parks nearby, Beautiful waterfront |
| Sleeping Bear Dunes National Lakeshore | National park known for its stunning dunes and outdoor activities; ideal for nature enthusiasts and adventure seekers. | Sleeping Bear Dunes, Empire Bluff Trail, Sailing and fishing, Scenic views of Lake Michigan, Wildlife watching |
| Traverse City | Larger city known for its festivals, beaches, and vibrant downtown; draws a wide range of tourists year-round. | Cherry Festival, Downtown Traverse City, Grand Traverse Bay, Traverse City State Park, Restaurants and local breweries |
| Old Mission Peninsula | Scenic peninsula known for its wineries and cherry orchards; offers peaceful retreats and beautiful views. | Wineries and tasting rooms, Cherry orchards, Mission Point Lighthouse, Scenic drives, Wildlife viewing |
| Glen Arbor | Destination for outdoor activities and beautiful scenery; attracts visitors for hiking, kayaking, and exploring nature. | Sleeping Bear Dunes, Kayaking on Crystal River, Local shops, Restaurants and galleries, Art on the lakeshore |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Suttons Bay Township offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Suttons Bay Township?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Suttons Bay Township
- The Suttons Bay Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69% of the 142 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Suttons Bay Township, House properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 48.6% portion, catering likely to families or larger groups.
- The presence of 28.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 5.6%) offer potential for unique stay experiences.
Suttons Bay Township Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Suttons Bay Township
- The dominant room capacity in Suttons Bay Township is 2 bedrooms listings, making up 21.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 40.1% of the active Airbnb listings in Suttons Bay Township, indicating a high concentration in these sizes.
- A significant 42.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Suttons Bay Township.
Suttons Bay Township Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Suttons Bay Township
- The most common guest capacity trend in Suttons Bay Township vacation rentals is listings accommodating 8+ guests (29.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Suttons Bay Township STR market, accounting for 52.8% of listings.
- 45.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Suttons Bay Township.
- On average, properties in Suttons Bay Township are equipped to host 4.7 guests.
How Do Listings in Suttons Bay Township Compare on Quality?
Listing quality in Suttons Bay Township can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Suttons Bay Township
- At 32.9 photos per listing on average, Suttons Bay Township hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 16.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Suttons Bay Township averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Suttons Bay Township?
Amenity Prevalence
Amenity Insights for Suttons Bay Township
- Essential amenities in Suttons Bay Township that guests expect include: Free parking on premises, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Suttons Bay Township: Free parking on premises, Heating, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Suttons Bay Township to stay competitive.
Which Airbnb Amenities Boost Revenue in Suttons Bay Township?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Suttons Bay Township, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 80.3% | $46,678 | $13,130 | 255.5% |
Children's playroomHigh opportunity | 4.2% | $118,368 | $36,608 | 223.3% |
Dining table | 52.1% | $59,729 | $18,661 | 220.1% |
Kitchen | 79.6% | $46,563 | $14,734 | 216.0% |
Ping pong tableHigh opportunity | 4.2% | $113,199 | $36,836 | 207.3% |
Baby safety gatesHigh opportunity | 7.0% | $105,834 | $35,080 | 201.7% |
Hot tubHigh opportunity | 9.2% | $98,877 | $34,136 | 189.7% |
Bathtub | 46.5% | $60,385 | $22,415 | 169.4% |
Dishwasher | 48.6% | $59,026 | $22,139 | 166.6% |
Toaster | 52.8% | $56,776 | $21,354 | 165.9% |
Revenue Impact Insights for Suttons Bay Township
- Wifi tops the revenue impact list with a 255.5% uplift — listings with this amenity earn $46,678 vs. $13,130 without it.
- High-opportunity amenities — Children's playroom, Ping pong table, Baby safety gates — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Wifi — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Children's playroom — it has the best combination of high revenue impact and low market saturation in Suttons Bay Township.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Suttons Bay Township STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Suttons Bay Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSuttons Bay Township Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Suttons Bay Township
- The typical guest profile for Airbnb in Suttons Bay Township consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.4% of guests.
- Key international markets include United States (98.4%) and DC (0.5%).
- Top languages spoken are English (82.7%) followed by Spanish (7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Ann Arbor.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Suttons Bay Township?
Listings in Suttons Bay Township average 4.87 out of 5 overall, with about 57.9 reviews per active listing and 46.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Suttons Bay Township
- With an overall rating of 4.87, Suttons Bay Township listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Location (4.96), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Suttons Bay Township Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Suttons Bay Township
- The most common availability pattern in Suttons Bay Township falls within the 271-366 days range, representing 57.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Suttons Bay Township (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Suttons Bay Township?
Average Booking Lead Time by Month
Booking Lead Time Insights for Suttons Bay Township
- The overall average booking lead time for vacation rentals in Suttons Bay Township is 102 days.
- Guests book furthest in advance for stays during July (average 121 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (116 days avg.) sees the longest lead times, while Winter (62 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (102 days) as a baseline for your pricing and availability strategy in Suttons Bay Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
- Monitor your own booking lead times against these Suttons Bay Township averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Suttons Bay Township?
Guests in Suttons Bay Township stay about 4.8 nights on average, generating roughly 2,865 reservations and 20.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Suttons Bay Township
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Suttons Bay Township
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (9.3 nights) and shorten in Jan (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Suttons Bay Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
2.1% of total
2 Nights
34 listings
23.9% of total
3 Nights
9 listings
6.3% of total
4-6 Nights
6 listings
4.2% of total
7-29 Nights
4 listings
2.8% of total
30+ Nights
86 listings
60.6% of total
Key Insights
- The most prevalent minimum stay requirement in Suttons Bay Township is 30+ Nights, adopted by 60.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (60.6%) caters to monthly stays (30+ nights) in Suttons Bay Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 60.6% of Suttons Bay Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 60.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Suttons Bay Township.
Suttons Bay Township Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
0.7% of total
Super Strict 60 Days
4 listings
2.8% of total
Flexible
19 listings
13.4% of total
Moderate
32 listings
22.5% of total
Firm
71 listings
50% of total
Strict
15 listings
10.6% of total
Cancellation Policy Insights for Suttons Bay Township
- The prevailing Airbnb cancellation policy trend in Suttons Bay Township is Firm, used by 50% of listings.
- A majority (60.6%) of hosts in Suttons Bay Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Suttons Bay Township.
- Using a Strict policy might deter some guests, as only 10.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Suttons Bay Township.
How Much Are Airbnb Cleaning Fees in Suttons Bay Township?
Cleaning fees in Suttons Bay Township are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Suttons Bay Township
- 72.5% of listings charge a cleaning fee, making it standard practice in Suttons Bay Township. Guests expect it and factor it into their booking decisions.
- The gap between the average ($226) and median ($205) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.9% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Suttons Bay Township median of $205. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Suttons Bay Township Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Suttons Bay Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Breathtaking Waterfront Home on West Bay - M22
Entire Place • 6 bedrooms
Beautiful Log Cabin on The Bay
Entire Place • 4 bedrooms
Suttons Bay Therapy - HotTub/GameRoom/FirePlace/AC
Entire Place • 4 bedrooms
Lake Leelanau Therapy-HotTub/FirePit/Ponds/AC
Entire Place • 6 bedrooms
Luxe Suttons Bay Barn w/ Hot Tub-Games-Fire Pit
Entire Place • 4 bedrooms
Private BeachM22! Close to wineries and skiing!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Suttons Bay Township?
Learn from the best! This table showcases top-performing Airbnb hosts in Suttons Bay Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Theo | 28 | $344,397 | 114 | 4.76/5.0 |
| Kelsey | 2 | $341,211 | 398 | 4.99/5.0 |
| Tristan | 3 | $320,673 | 150 | 4.95/5.0 |
| Nicole Marie | 3 | $205,069 | 22 | 4.69/5.0 |
| Kara | 2 | $202,707 | 219 | 4.99/5.0 |
| Colleen | 1 | $175,631 | 335 | 4.95/5.0 |
| Vickie | 1 | $152,822 | 111 | 4.97/5.0 |
| Alissa | 1 | $151,245 | 145 | 4.90/5.0 |
| Rachel And Andrew | 1 | $145,569 | 17 | 5.00/5.0 |
| Kim | 2 | $140,370 | 290 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Suttons Bay Township.
Who Are the Airbnb Hosts in Suttons Bay Township?
Suttons Bay Township is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Suttons Bay Township
- With 66.9% Superhosts, Suttons Bay Township has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 26.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 19.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Suttons Bay Township averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Suttons Bay Township
These are the highest-grossing professional property management operations in Suttons Bay Township, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Theo | 28 | $344,397 | $399 | 29.6% | 4.76/5 |
| Nicole Marie | 3 | $205,069 | $758 | 35.3% | 4.69/5 |
| Rachel And Andrew | 1 | $145,569 | $1,014 | 42.3% | 5.00/5 |
| Evolve | 4 | $127,504 | $358 | 47.1% | 4.51/5 |
| Katy | 2 | $73,233 | $1,098 | 31.3% | 4.79/5 |
| Elevated Homes & Hospitality | 1 | $50,795 | $462 | 50.4% | 4.95/5 |
Management Company Insights for Suttons Bay Township
- The leading management company, Theo, operates 28 listings with $344,397 in gross revenue — a useful benchmark for what scale looks like in Suttons Bay Township.
- Top managers average 7 properties each, suggesting professional management in Suttons Bay Township still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.78/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Suttons Bay Township's Airbnb Market Compare to Nearby Cities?
How does the Suttons Bay Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Grattan Township, Suttons Bay Township has 15 percentage points lower occupancy and about $77 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 37 | $6,015 | $506.78 | 50% |
| Friendship Township | 13 | $6,010 | $481.22 | 49% |
| Blair Township | 51 | $5,212 | $521.06 | 45% |
| Wilson Township | 14 | $4,834 | $485.67 | 34% |
| Norton Shores | 55 | $4,751 | $455.80 | 45% |
| Grattan Township | 16 | $4,703 | $375.01 | 55% |
| Ferrysburg | 23 | $4,676 | $479.96 | 40% |
| Walloon Lake | 26 | $4,553 | $475.80 | 43% |
| Bingham Township | 27 | $4,550 | $505.69 | 46% |
| West Traverse Township | 33 | $4,478 | $570.22 | 36% |
Frequently Asked Questions About Airbnb in Suttons Bay Township
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Suttons Bay Township.
How much do Airbnb hosts make in Suttons Bay Township?
Suttons Bay Township hosts earn about $40,063 per year on average, with an average nightly rate of $452 and RevPAR of $177. Those figures describe the typical revenue environment for active listings in Suttons Bay Township, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Suttons Bay Township market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Suttons Bay Township?
The average Airbnb occupancy rate in Suttons Bay Township is 39.5%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Suttons Bay Township?
Listings in Suttons Bay Township average $452 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Suttons Bay Township?
Suttons Bay Township currently has about 142 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Suttons Bay Township?
AirROI currently classifies the short-term rental regulation level in Suttons Bay Township as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Suttons Bay Township?
RevPAR in Suttons Bay Township is about $177. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Suttons Bay Township?
Occupancy of 39.5% means Suttons Bay Township is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $40,063, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Suttons Bay Township?
The average booking lead time in Suttons Bay Township is about 102 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Suttons Bay Township?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Suttons Bay Township include Suttons Bay Village, Leelanau Peninsula, Leland. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Suttons Bay Township?
entire_home listings make up 69.0% of the active supply in Suttons Bay Township. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Suttons Bay Township compare to nearby Airbnb markets?
Among neighboring markets, Greilickville posts $72,180 in average annual revenue with 50.2% occupancy, compared to Suttons Bay Township's $40,063 and 39.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Suttons Bay Township?
The average Airbnb stay length in Suttons Bay Township is about 4.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Suttons Bay Township?
Airbnb listings in Suttons Bay Township average 4.87 out of 5 overall. About 46.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Suttons Bay Township?
Wifi and Children's playroom are among the strongest revenue-linked amenities in Suttons Bay Township. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Suttons Bay Township?
Yes. About 72.5% of active Airbnb listings in Suttons Bay Township charge a cleaning fee, and the average fee is $226. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Suttons Bay Township?
A 66.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.