Airbnb market data · 202612 months to August 2026
White River Township, MI Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in White River Township brought in $31,999 over the 12 months through August 2026, across just 22 active listings, so a single property can move that figure.
AirROI's latest figures for White River Township run through August 2026.
The short answer
White River Township Airbnb Market at a Glance
Listings averaged $515 a night and were booked on 38% of available nights.
Timing matters: in July, usually the best month, the average listing earns about 7.5 times as much as in January, usually the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, White River Township is the 307th-largest of 378 Michigan markets AirROI tracks.
Browse the live White River Township Airbnb market See Every White River Township ListingRevenue
How Much Do Airbnb Hosts Make in White River Township?
Gross bookings per White River Township listing averaged $31,999 over the 12 months to August 2026 (Michigan average: $36,727), before cleaning, platform and management costs and taxes.
In a typical year, the average White River Township listing brings in $11,800 in July, its best month, and $1,580 in January, its slowest. August runs within 5% of July, so either can come out on top in a given year. The three strongest months bring in 53% of a full year's revenue, where an even calendar would give any three months 25%.
Across White River Township's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $9,400+ a month, about three times the typical property.
- Strong performers (top 25%) earn $6,010 or more, roughly $2,900 a month above the median.
- Typical properties (median) earn about $3,120 a month.
- Entry-level properties (bottom 25%) earn $1,910 or less, about 61% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 7.5 times what January does
Average revenue per active listing, by month, August 2024 to July 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
White River Township Airbnb Data by Month
Latest 12 months in the August 2026 data. August's figures are still coming in, so the rows run to July.
August 2025 led on revenue and bookings; nightly rates peaked in July 2026. Across the past two years, July is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Aug 2025 | $13,011 | 71.5% | $558 | $420 | 134 days | 5.9 nights |
| Sep 2025 | $4,428 | 32.9% | $532 | $148 | 65 days | 2.6 nights |
| Oct 2025 | $3,048 | 26.9% | $524 | $98 | 34 days | 1.9 nights |
| Nov 2025 | $2,295 | 21.9% | $529 | $77 | 39 days | 3.9 nights |
| Dec 2025 | $2,858 | 20.0% | $499 | $92 | 25 days | 3.3 nights |
| Jan 2026 | $1,299 | 15.1% | $487 | $42 | 29 days | 3 nights |
| Feb 2026 | $2,137 | 24.1% | $485 | $76 | 4 days | 4 nights |
| Mar 2026 | $1,785 | 20.2% | $484 | $58 | 3 days | 4.5 nights |
| Apr 2026 | $3,767 | 37.2% | $489 | $126 | 89 days | 9.4 nights |
| May 2026 | $4,002 | 28.8% | $506 | $129 | 38 days | 4.4 nights |
| Jun 2026 | $6,164 | 46.0% | $544 | $205 | 99 days | 3.4 nights |
| Jul 2026 | $8,742 | 67.4% | $564 | $282 | 113 days | 4.2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one White River Township address, run it through the Airbnb calculator.
Profit
Is an Airbnb in White River Township Profitable?
Yes, when it's run well. The average White River Township Airbnb took in $31,999 in the 12 months to August 2026, and run by its owner at everyday costs, about $1,810 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,530 a month.
Cleaning it yourself keeps the $3,070 a year guests pay in cleaning fees, for about $2,070 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,570 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
White River Township Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $28,929 | $55,740 |
| Cleaning fees guests pay10% of White River Township bookings | $3,070 | $5,910 |
| Gross bookings | $31,999 | $61,650 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 64% of White River Township listings on Simplified Pricing, 3% for the rest | −$3,510 | −$6,750 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,070 | −$5,910 |
| Utilities and internetAbout 5% of bookings | −$1,600 | −$3,080 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$640 | −$1,230 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$960 | −$1,850 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$320 | −$320 |
| Permit and registrationWhere one is required | −$160 | −$160 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −$10,260 | −$19,300 |
| Left for housing costs, then profit | $21,739about $1,810 a month | $42,350about $3,530 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own White River Township Airbnb Profit
The estimate starts from White River Township's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one White River Township home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How White River Township's Top Earners Get There
- More nights booked. The busiest quarter of White River Township listings are booked on 45% or more of their nights, against 33% for the median listing. Ten more booked nights a year at the median rate of $390 adds about $3,910 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $600 a night or more, against a median of $390. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,890 a year.
- Open for the busy months. In a typical year, July brings the average listing about $11,800, against $1,580 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. White River Township listings average 4.88 stars, and 45% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,140 a month, against $2,670 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in White River Township?
White River Township listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the Michigan average (40%) and 3 points below the U.S. average (41%). In a typical year, occupancy swings from 15% in January to 72% in July.
Across White River Township's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 59%+ of open nights, 26 points above the median.
- Strong performers (top 25%) fill 45% or more, roughly three nights a week.
- Typical properties (median) fill about 33% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
July is usually the busiest month in White River Township, January the quietest
Share of open nights booked, by month, August 2024 to July 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in White River Township?
The average nightly rate in White River Township, known as ADR (average daily rate), was $515 over the past year, about 51% above the Michigan and U.S. averages ($340 and $335). In a typical year, rates peak in June and July at about $560 and bottom out in February and March at about $485.
Across White River Township's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $960+ a night, about 2.4 times the median.
- Strong performers (top 25%) charge $600 or more, about $210 above the median.
- Typical properties (median) charge about $390 a night.
- Entry-level properties (bottom 25%) charge $245 or less, about 62% of the median.
July rates run 15% above February's
Average nightly rate (ADR), by month, August 2024 to July 2026
What Is the RevPAR for Airbnb in White River Township?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In White River Township it averaged $223 over the past year, from about $51 in a typical January to about $380 in a typical July.
Across White River Township's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $473+ per open night, about 3.8 times the median.
- Strong performers (top 25%) earn $276 or more, about $150 a night above the median.
- Typical properties (median) earn about $126 per open night.
- Entry-level properties (bottom 25%) earn $74 or less, about 59% of the median.
July RevPAR is about 7.5 times January's
Revenue per open night (RevPAR), by month, August 2024 to July 2026
The 12-month RevPAR of $223 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in White River Township
With only 22 active listings, the monthly pattern in White River Township is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in White River Township
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in White River Township in numbers
| Month | Revenue per listing |
|---|---|
| January | $1,580 |
| February | $2,010 |
| March | $2,150 |
| April | $5,220 |
| May | $3,560 |
| June | $8,040 |
| July | $11,800 |
| August | $11,300 |
| September | $4,210 |
| October | $2,950 |
| November | $2,560 |
| December | $3,120 |
How Far in Advance Do Guests Book Airbnb in White River Township?
Guests book White River Township stays 92 days ahead on average (about three months), so guests here plan well ahead. July stays are booked furthest out, about 138 days ahead, and February stays closest to arrival, about 2 days. A typical July booking is made in late February.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, August 2024 to July 2026
The 12-month figure of 92 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in White River Township
None of the 22 active listings in White River Township display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in White River Township.
Neighborhoods
Best Neighborhoods for Airbnb in White River Township
AirROI's area guide picks seven White River Township neighborhoods that draw short-term rental guests, led by Lakefront, Downtown White River and Fruitport. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lakefront | Picturesque area along several lakes, offering scenic views and recreational opportunities such as boating and fishing. Ideal for families and nature lovers looking for a peaceful getaway. | Pigeon River Country State Forest, Sylvan Lake, Lake Michigan, Hickory Hills Golf Course, Local hiking trails |
| Downtown White River | The central hub of White River Township, featuring local shops, restaurants, and a community feel. A great place for visitors to experience local culture and cuisine. | White River Township Historical Society, Local cafes, Parks and recreation areas, Community events |
| Fruitport | Neighboring village known for its proximity to Lake Michigan and beautiful beaches, attracting tourists during the summer months. Family-friendly atmosphere with a small-town vibe. | Fruitport Historical Museum, Pine Grove Park, Lake Michigan beaches, Local farms and markets |
| Ravenna | Charming small town with easy access to outdoor activities and nearby attractions. Perfect for guests wanting a quiet retreat yet close to urban amenities. | Ravenna Historical Museum, Local parks, Near Michigan Adventure Amusement Park, Ravenna's seasonal festivals |
| Montague | Charming village near Lake Michigan, known for its historic buildings and close-knit community. Great for outdoor enthusiasts and those who enjoy arts and crafts. | Montague Museum, Nearby White Lake, Local artisanal shops, Summer craft fairs |
| Shelby | A rural area known for its agricultural landscape and friendly community. Visitors can explore local farms and enjoy the serene countryside away from city life. | Silver Lake State Park, Local wineries, Agritourism activities, Shelby Historical Society |
| Hart | A quaint town situated near Lake Michigan, known for its beautiful coastline and outdoor activities. Ideal for families and adventure seekers wanting a lakeside experience. | Hart Lake, Silver Lake Sand Dunes, Local nature trails, Hart Historical Museum |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
White River Township vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 43 km, Norton Shores (31 km away, 54 listings) earned the most per listing, about 93% more than White River Township. Spring Lake and Grand Haven were the busiest, each booked on 44% of nights against 38% in White River Township.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Whitehall 7 km | 42 | $14,890 | $233 | 31% |
| Benona Township 19 km | 32 | $45,118 | $503 | 36% |
| Muskegon 25 km | 244 | $36,178 | $309 | 42% |
| Golden Township 29 km | 93 | $45,993 | $505 | 42% |
| Norton Shores 31 km | 54 | $61,610 | $530 | 41% |
| Pentwater 40 km | 51 | $32,525 | $365 | 43% |
| Spring Lake 42 km | 44 | $38,310 | $392 | 44% |
| Grand Haven 43 km | 208 | $39,197 | $368 | 44% |
Other Airbnb Markets in Michigan
- Detroit Airbnb data 1,248 listings
- Traverse City Airbnb data 800 listings
- Ann Arbor Airbnb data 560 listings
- South Haven Airbnb data 557 listings
- Grand Rapids Airbnb data 400 listings
- Saugatuck Airbnb data 317 listings
- Lansing Airbnb data 289 listings
- Royal Oak Airbnb data 273 listings
See all 378 Michigan Airbnb markets
Markets Similar to White River Township
Markets elsewhere in the United States with a similar nightly rate and occupancy to White River Township:
- Eastpoint Airbnb data FL · $508/night · 38.2%
- Tahoe Vista Airbnb data CA · $509/night · 37.4%
- Moclips Airbnb data WA · $516/night · 37.0%
- North Topsail Beach Airbnb data NC · $492/night · 37.9%
- Brandenton Beach Airbnb data FL · $529/night · 38.6%
- Ocean City Airbnb data NJ · $491/night · 37.5%
FAQ
White River Township Airbnb FAQ
How much do Airbnb hosts make in White River Township?
An active White River Township Airbnb grossed $31,999 on average in the 12 months to August 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,010 or more in a typical month.
How much can I make on Airbnb in White River Township?
It depends most on the home's size, location and how it's run. The middle half of White River Township listings earn between $1,910 and $6,010 in a typical month, and the top tenth $9,400 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in White River Township?
Listings in White River Township were booked on 38% of available nights over the past year. That compares with 40% for the Michigan average. July is usually the busiest month.
How much does an Airbnb cost per night in White River Township?
The average booked night in White River Township cost $515 before fees. Half of listings charge between $245 and $600, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in White River Township?
None of the active White River Township listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in White River Township?
Yes, when it's run well. The average White River Township Airbnb grossed $31,999 in the 12 months to August 2026, 13% below the Michigan average of $36,727, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $21,739 a year (about $1,810 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,530 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in White River Township?
July usually pays best, averaging $11,800 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in White River Township?
Each night a White River Township listing was open to book earned $223 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $473 or more.
How far in advance do guests book Airbnbs in White River Township?
White River Township stays were booked 92 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in White River Township?
The average White River Township Airbnb stay lasted 4.1 nights over the past year. A listing took 14 reservations over the year on average.
How are Airbnbs in White River Township rated?
Guests rate White River Township Airbnbs 4.88 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in White River Township?
Lakefront, Downtown White River and Fruitport draw the most short-term rental interest in White River Township. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in White River Township?
AirROI counted 22 active Airbnb listings in White River Township as of August 2026. The closest tracked market is Whitehall, 7 km away.
How much are Airbnb cleaning fees in White River Township?
In White River Township, nearly all listings add a cleaning fee. The median fee is $230; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in White River Township from September 2025 to August 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.