Airbnb market data · 202612 months to September 2026

Muskegon, MI Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
243
Avg. booking lead time
55 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
February

The short answer

Muskegon Airbnb Market at a Glance

Bookings in Muskegon run ahead of the Michigan average, at prices about 9% lower. Listings averaged $295 a night and were booked on 43% of available nights, against $325 and 40% for the Michigan average.

Timing matters: in July, usually the best month, the average listing earns about 5.4 times as much as in February, usually the slowest.

With 243 active listings, Muskegon is the 11th-largest of 378 Michigan markets AirROI tracks. From a year earlier, the number of active listings grew 20%.

Map of Airbnb listings in Muskegon Browse the live Muskegon Airbnb market See Every Muskegon Listing

Revenue

How Much Do Airbnb Hosts Make in Muskegon?

Gross bookings per Muskegon listing averaged $34,035 over the 12 months to September 2026 (Michigan average: $34,144), before cleaning, platform and management costs and taxes.

In a typical year, the average Muskegon listing brings in $9,130 in July, its best month, and $1,680 in February, its slowest. The three strongest months bring in 50% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 2.9 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn $7,520+ a month, about 2.5 times the typical property.
  • Strong performers (top 25%) earn $4,940 or more, roughly $1,900 a month above the median.
  • Typical properties (median) earn about $3,030 a month.
  • Entry-level properties (bottom 25%) earn $1,690 or less, about 56% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 5.4 times what February does

Average revenue per active listing, by month, September 2024 to August 2026

Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Muskegon Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Muskegon, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025$3,85541.3%$291$12960 days3.5 nights
Oct 2025$3,15341.4%$262$10238 days4.9 nights
Nov 2025$2,39434.3%$255$8027 days3.9 nights
Dec 2025$2,13931.9%$254$6920 days4.3 nights
Jan 2026$2,00427.4%$252$6519 days4.3 nights
Feb 2026$1,68427.9%$245$6023 days4.1 nights
Mar 2026$1,75225.7%$244$5727 days5 nights
Apr 2026$2,16930.9%$252$7234 days6.4 nights
May 2026$3,77640.6%$292$12247 days4.6 nights
Jun 2026$6,69055.4%$359$22370 days4.3 nights
Jul 2026$9,83167.4%$392$31791 days3.9 nights
Aug 2026$7,16158.5%$375$23184 days3.2 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular Muskegon home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in Muskegon Profitable?

Yes, when it's run well. The average Muskegon Airbnb took in $34,035 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,830 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,010 a month.

Cleaning it yourself keeps the $3,480 a year guests pay in cleaning fees, for about $2,120 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,570 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Muskegon Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Muskegon Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings$30,555$49,800
Cleaning fees guests pay10% of Muskegon bookings$3,480$5,670
Gross bookings$34,035$55,470
Running costs
Airbnb's feeAbout 14%: 15.5% for the 86% of Muskegon listings on Simplified Pricing, 3% for the rest−$4,700−$7,660
Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself−$3,480−$5,670
Utilities and internetAbout 5% of bookings−$1,700−$2,770
Guest suppliesToiletries, coffee, paper goods: about 2%−$680−$1,110
Repairs and upkeepIncluding linens and small replacements: about 3%−$1,020−$1,660
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−$340−$340
Permit and registrationWhere one is required−$170−$170
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings$0$0
Pricing and messaging toolsOptional; Airbnb's own tools are free$0$0
Lodging taxesAdded to the guest's bill and passed on$0$0
Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee−$12,090−$19,380
Left for housing costs, then profit$21,945about $1,830 a month$36,090about $3,010 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo fees Depend on the home

Estimate Your Own Muskegon Airbnb Profit

The estimate starts from Muskegon's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Muskegon home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Muskegon's Top Earners Get There

  • More nights booked. The busiest quarter of Muskegon listings are booked on 56% or more of their nights, against 37% for the median listing. Ten more booked nights a year at the median rate of $245 adds about $2,470 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge $345 a night or more, against a median of $245. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,060 a year.
  • Open for the busy months. In a typical year, July brings the average listing about $9,130, against $1,680 in February, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Muskegon listings average 4.88 stars, and 56% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,620 a month, against $2,840 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Muskegon?

Muskegon listings were booked on 43% of the nights they were open over the past year, 3 percentage points above the Michigan average (40%) and 2 points above the U.S. average (41%). In a typical year, occupancy swings from 28% in January to 69% in July.

The busiest tenth of listings are booked about 3.5 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 76%+ of open nights, 39 points above the median.
  • Strong performers (top 25%) fill 56% or more, roughly four nights a week.
  • Typical properties (median) fill about 37% of open nights.
  • Entry-level properties (bottom 25%) fill 22% or less, under two nights a week.

July is usually the busiest month in Muskegon, January the quietest

Share of open nights booked, by month, September 2024 to August 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Muskegon?

The average nightly rate in Muskegon, known as ADR (average daily rate), was $295 over the past year, about 9% below the Michigan and U.S. averages ($325 and $320). In a typical year, rates swing with the seasons, from about $235 in February and March to about $365 in July.

The top 10% charge about three times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge $515+ a night, about twice the median.
  • Strong performers (top 25%) charge $345 or more, about $100 above the median.
  • Typical properties (median) charge about $245 a night.
  • Entry-level properties (bottom 25%) charge $175 or less, about two-thirds of the median.

July rates run 55% above February's

Average nightly rate (ADR), by month, September 2024 to August 2026

The 12-month ADR of $295 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Muskegon?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Muskegon it averaged $147 over the past year, from about $60 in a typical February to about $295 in a typical July.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn $262+ per open night, about 2.1 times the median.
  • Strong performers (top 25%) earn $187 or more, about $65 a night above the median.
  • Typical properties (median) earn about $124 per open night.
  • Entry-level properties (bottom 25%) earn $72 or less, about 58% of the median.

July RevPAR is about 4.9 times February's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The 12-month RevPAR of $147 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Muskegon

Muskegon has one high season, June through August, which makes it a highly seasonal market. Business is slowest from October to April. A listing earns about 3.8 times as much a month in June through August as in December through February.

Average revenue by month in Muskegon

Average revenue per active listing, each calendar month averaged over the past two years

Revenue by month in Muskegon in numbers
Average monthly revenue per active listing in Muskegon, by calendar month
Month Season Revenue per listing
JanuaryLow season$1,970
FebruaryLow season$1,680
MarchLow season$1,940
AprilLow season$2,320
MayShoulder season$3,560
JuneHigh season$6,210
JulyHigh season$9,130
AugustHigh season$7,060
SeptemberShoulder season$3,650
OctoberLow season$2,970
NovemberLow season$2,170
DecemberLow season$2,240
Average monthly Airbnb revenue, occupancy and nightly rate in Muskegon by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–August$7,47061%$351
Shoulder seasonMay, September$3,61041%$279
Low seasonOctober–April$2,18033%$242

How Far in Advance Do Guests Book Airbnb in Muskegon?

Guests book Muskegon stays 55 days ahead on average (about eight weeks). July stays are booked furthest out, about 92 days ahead, and January stays closest to arrival, about 20 days. A typical July booking is made in mid-April.

July stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 55 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Muskegon

None of the 243 active listings in Muskegon display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Muskegon.

Neighborhoods

Best Neighborhoods for Airbnb in Muskegon

AirROI's area guide picks eight Muskegon neighborhoods that draw short-term rental guests, led by Lake Michigan Shoreline, Muskegon Heights and Downtown Muskegon. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Muskegon
Area Who it suits Landmarks nearby
Lake Michigan Shoreline A beautiful area offering breathtaking views and access to the sandy beaches of Lake Michigan. Ideal for visitors during the summer months and water sports enthusiasts.Pere Marquette Park, Muskegon State Park, Lake Express Ferry, Muskegon Lighthouse, Michigan's Adventure Amusement Park
Muskegon Heights A close-knit community that attracts families and visitors interested in local culture. The area has parks and community events that keep guests engaged and entertained.Muskegon Heights Park, Hartshorn Marina, Grand Valley State University, community festivals
Downtown Muskegon Revitalized urban area featuring restaurants, shopping, and cultural experiences. Good for travelers looking to experience the local downtown life, dining options, and entertainment.Frauenthal Center, Muskegon Museum of Art, LC Walker Arena, Riverside Park
Nordic Dunes A unique natural area with dunes and forests, attracting outdoor and nature lovers. Offers opportunities for hiking, biking, and enjoying the native wildlife.Norton Shores, Pigeon Creek Park, Lake Michigan Dunes, local hiking trails
Muskegon Lake A scenic area with waterfront access, perfect for boaters and fishing enthusiasts. The lake provides a relaxing environment with beautiful views and outdoor activities.Muskegon Lake Park, boating and fishing spots, waterfront dining, nature trails
Reeths-Puffer School District A family-friendly area with great schools and community spaces. Good for visitors with children looking for a safe and welcoming community to stay in.local parks, community centers, family-friendly activities
Montague A charming nearby town known for its historical buildings and small-town vibe. Great for those looking to explore outside of Muskegon while still being close to the attractions.Montague Village, local shops, White Lake, historical sites
White Lake Known for its beautiful lakefront properties, ideal for summer rentals. Attracts tourists looking for a summer getaway with recreational opportunities on the water.White Lake, Hart Historic District, water sports activities, fishing spots

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Muskegon Airbnb Listings by Type and Size

Almost every Airbnb in Muskegon is an entire home: 97% of listings, with private rooms at 2%. Houses are the most common property type at 73%, about 3.6 times the share of apartments and condos (21%).

Nearly all listings rent the whole place

Muskegon Airbnb listings by room type

  • Entire home 97%
  • Private room 2%
  • Hotel room 1%
Room types in numbers
Muskegon Airbnb listings by room type
Room type Share of listings Listings
Entire home97.1%236
Private room1.6%4
Hotel room1.2%3

Listings by property type

Muskegon Airbnb listings by property type

  • House 73%
  • Apartment/Condo 21%
  • Hotel/Boutique 2%
  • Others 2%
  • Unique stay 1%
  • Cabin/Outdoor <1%
Property types in numbers
Muskegon Airbnb listings by property type
Property type Share of listings Listings
House73.3%178
Apartment/Condo20.6%50
Hotel/Boutique2.1%5
Others2.1%5
Unique stay1.2%3
Cabin/Outdoor0.8%2

How Many Bedrooms Do Airbnb Listings in Muskegon Have?

Most Muskegon homes are built for groups: 53% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (33%). Shares are of the 230 entire homes that give a bedroom count; rented rooms are left out.

Muskegon entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Muskegon entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio2.6%6
1 bedroom16.5%38
2 bedrooms28.3%65
3 bedrooms32.6%75
4 bedrooms15.2%35
5+ bedrooms4.8%11

What Each Home Size Earns in Muskegon

A typical one-bedroom home in Muskegon earned $13,300 over the past year, against $52,000 for a home with five or more bedrooms.

What each home size earns in Muskegon
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom38$13,300$16,000$16639%
2 bedrooms65$25,500$27,700$23047%
3 bedrooms75$37,300$39,300$32143%
4 bedrooms35$40,900$51,200$45542%
5+ bedrooms11$52,000$78,900$69233%

How Many Guests Do Airbnbs in Muskegon Sleep?

Muskegon is a group-trip market: 35% of listings sleep eight or more guests, about 1.5 times the share of the next most common size, six guests (23%).

Muskegon listings by guest capacity

Share of listings by the number of guests they sleep

Guest capacity in numbers
Muskegon listings by guest capacity
Guest capacity Share of listings Listings
2 guests10.5%25
3 guests5.5%13
4 guests14.3%34
5 guests5.5%13
6 guests23.1%55
7 guests5.9%14
8+ guests35.3%84

How Muskegon Airbnb Listings Are Set Up

Muskegon hosts set up an average of 3.7 beds per listing. About a quarter of listings (26%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
12
Beds per listing
3.7
Show exact location
26%

What Amenities Do Airbnb Listings in Muskegon Offer?

Barbecue grills are common in Muskegon: 68% of listings have one, and 67% have a backyard.

Share of Muskegon listings with each common amenity

  • Free parking on premises Nearly all
  • Air conditioning Nearly all
  • Wifi Nearly all
  • Heating Nearly all
  • Smoke alarm 99%
  • Hot water 97%
  • TV 96%
  • Coffee maker 95%
  • Kitchen 94%
  • Dishes and silverware 92%

Airbnb Amenities Linked to Higher Revenue in Muskegon

Listings in Muskegon with a hot tub earned about twice as much a year, on average, as those without: $68,400 against $32,100. Listings with a pool table show about the same gap. The gap is smaller for a waterfront setting (about 70% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Muskegon listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Hot tub +113% on 5% of listings
  • Pool table +99% on 5% of listings
  • Waterfront +72% on 6% of listings
  • Backyard +65% on 67% of listings
  • Ping pong table +58% on 6% of listings
  • BBQ grill +58% on 68% of listings
  • Patio or balcony +56% on 63% of listings
  • Arcade games +49% on 5% of listings
  • Lake access +49% on 26% of listings
  • Beach access +49% on 34% of listings
Revenue by amenity in numbers
Average annual revenue of Muskegon listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Hot tub5%$68,400$32,100+113%
Pool table5%$64,700$32,400+99%
Waterfront6%$56,100$32,600+72%
Backyard67%$39,200$23,800+65%
Ping pong table6%$52,100$32,900+58%
BBQ grill68%$38,600$24,400+58%
Patio or balcony63%$39,200$25,200+56%
Arcade games5%$49,400$33,200+49%
Lake access26%$44,900$30,200+49%
Beach access34%$43,400$29,200+49%

Guests

Who Books Airbnbs in Muskegon?

Muskegon draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Chicago is the largest source outside Muskegon, at about 6% of reviews. English is spoken by 76% of guests, and Spanish by 10%.

97% of Muskegon guests are domestic

Where guests who left reviews live

  • Domestic 97%
  • International 3%

Where Muskegon guests come from: top cities

Share of guests who left reviews

  • Chicago 6%
  • Grand Rapids 3%
  • Ann Arbor 2%
  • Muskegon 2%
  • Detroit 2%
Top origin cities in numbers
Where Muskegon guests come from: top cities
Origin city Share of guests
Chicago5.6%
Grand Rapids2.6%
Ann Arbor2.1%
Muskegon1.9%
Detroit1.6%

Where Muskegon guests come from: top countries

Share of guests who left reviews

  • United States 97%
  • Canada 1%
  • France 0%
  • Mexico 0%
  • Sweden 0%
Top origin countries in numbers
Where Muskegon guests come from: top countries
Origin country Share of guests
United States96.8%
Canada0.9%
France0.3%
Mexico0.2%
Sweden0.2%

Languages spoken by Muskegon guests

Share of guests who left reviews

  • English 76%
  • Spanish 10%
  • German 3%
  • French 3%
  • Italian 1%
Top languages in numbers
Languages spoken by Muskegon guests
Language Share of guests
English75.7%
Spanish10.0%
German3.4%
French2.9%
Italian1.0%

What Are Airbnb Guest Ratings in Muskegon?

Muskegon Airbnbs average 4.88 stars, and 56% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.77, against 4.94 for host communication and check-in. Listings here carry long review histories, about 82 reviews each on average.

Communication and check-in score highest in Muskegon; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.90
  • Cleanliness 4.89
  • Communication 4.94
  • Location 4.80
  • Check-in 4.94
  • Value 4.77
Category scores in numbers
Muskegon guest ratings by category
Category Average rating (out of 5)
Accuracy4.90
Cleanliness4.89
Communication4.94
Location4.80
Check-in4.94
Value4.77

Booking patterns

How Guests Book in Muskegon: Stays, Rules and Fees

About nine in ten Muskegon listings are open to guests more than 180 days a year, but only 12% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 42% of listings; blocked nights include any the host closes off.

Days a year Muskegon listings are open to guests

Share of listings by days a year

  • 271-366 days 48%
  • 181-270 days 41%
  • 91-180 days 9%
  • 31-90 days 1%
Open days in numbers
Days a year Muskegon listings are open to guests
Days a year Share of listings Listings
271-366 days48.1%117
181-270 days41.2%100
91-180 days9.5%23
31-90 days1.2%3

Days a year Muskegon listings are booked or blocked

Share of listings by days a year

  • 271-366 days 1%
  • 181-270 days 11%
  • 91-180 days 42%
  • 31-90 days 37%
  • 1-30 days 9%
Booked or blocked days in numbers
Days a year Muskegon listings are booked or blocked
Days a year Share of listings Listings
271-366 days1.2%3
181-270 days11.1%27
91-180 days41.6%101
31-90 days37.0%90
1-30 days9.1%22

What Is the Average Length of Stay for Airbnb in Muskegon?

The average Muskegon booking lasts 4.8 nights, longest in April and shortest in August. Listings took about 24 bookings each over the year, some 5,690 in all. About two-thirds of listings that give a check-in time set it at 4 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Muskegon

Average nights per booking, by month of stay

Two-year average by calendar month.

Muskegon Airbnb Minimum Stay Requirements

Nearly eight in ten listings in Muskegon accept stays of one or two nights.

Minimum stay set by Muskegon listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 26% 62 listings
  • 2 Nights 53% 129 listings
  • 3 Nights 11% 27 listings
  • 4-6 Nights 4% 9 listings
  • 7-29 Nights 5% 12 listings
  • 30+ Nights 2% 4 listings

What Cancellation Policies Do Airbnb Hosts Use in Muskegon?

Firm is the most common cancellation policy in Muskegon, used by 40% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: nearly six in ten listings use Firm or stricter terms, against 36% on Flexible or Moderate.

Cancellation policies of Muskegon listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 17% 42 listings
  • Moderate 19% 45 listings
  • Limited 7% 17 listings
  • Firm 40% 98 listings
  • Strict 16% 38 listings
  • Super Strict 60 Days 1% 3 listings

How Much Are Airbnb Cleaning Fees in Muskegon?

More than nine in ten Muskegon listings charge a cleaning fee. The typical fee is $150, and some higher fees lift the average to $205. Spread over the average stay of 4.8 nights, that adds roughly $30 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.

Median cleaning fee
$150
Average cleaning fee
$205
Listings charging a fee
92.6%
Share of gross revenue
10.2%

Top earners

Top-Earning Airbnbs and Hosts in Muskegon

The top-grossing Airbnb in Muskegon, a seven-bedroom home, took in $222,000 over the past year, about 6.5 times the city's average of $34,000.

Lakeside Reserve | Modern Renovated Church Lakeside Reserve | Modern Renovated Church Entire home · 7 bedrooms Rated 4.97
Revenue
$222,140
Occupancy
46.8%
Daily rate
$1,052
Pine & Paddle Getaway • Game Room • Hot Tub • Pool Pine & Paddle Getaway • Game Room • Hot Tub • Pool Entire home · 6 bedrooms Rated 4.75
Revenue
$146,489
Occupancy
42.0%
Daily rate
$936
Muskegon Beach House Oasis With Pool Muskegon Beach House Oasis With Pool Entire home · 4 bedrooms Rated 5.00
Revenue
$126,146
Occupancy
44.6%
Daily rate
$718
Beach Street Blast Beach Street Blast Entire home · 4 bedrooms Rated 4.82
Revenue
$124,777
Occupancy
43.6%
Daily rate
$734
The Claymore of Downtown Muskegon The Claymore of Downtown Muskegon Entire home · 3 bedrooms Rated 4.92
Revenue
$123,834
Occupancy
48.5%
Daily rate
$619
Walk to Lake + Fire Pit & Games Walk to Lake + Fire Pit & Games Entire home · 4 bedrooms Rated 4.75
Revenue
$115,622
Occupancy
50.3%
Daily rate
$646

Who Are the Top Airbnb Hosts in Muskegon?

Evan is the top-grossing host in Muskegon, with $1.27 million in bookings across 19 listings over the past year. Together, the ten top-grossing hosts run 31% of the market's 243 listings.

Top Airbnb hosts in Muskegon by revenue
# Host Listings Gross revenue Per listing Avg. rating
Evan 19$1,267,689$66,7204.83/5
Hidden Gem Vacation Rentals 15$660,173$44,0124.92/5
Melanie 16$373,406$23,3384.91/5
4 Brenda 7$367,039$52,4344.97/5
5 Samantha 6$356,789$59,4654.91/5
6 Alicia 3$185,751$61,9174.94/5
7 Julie 2$185,395$92,6985.00/5
8 Denise 1$146,489$146,4894.75/5
9 Evolve 4$139,856$34,9644.57/5
10 Jessica 3$132,575$44,1924.92/5

Who Are the Airbnb Hosts in Muskegon?

Professional management companies run 18% of Muskegon listings and owners run the rest, though 46% of listings have a co-host. 78% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 86% of listings.

Superhosts
78.2%
Professional management
18.1%
Cohosted listings
45.7%
Instant Book enabled
33.3%
Simplified Pricing
86.4%

Nearby markets

Muskegon vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 53 km, Norton Shores (6 km away, 53 listings) earned the most per listing, about 78% more than Muskegon. Holland was the busiest, booked on 47% of nights against 43% in Muskegon.

Airbnb markets near Muskegon: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Norton Shores 6 km 53$60,462$51340%
Spring Lake 17 km 43$31,077$34841%
Grand Haven 19 km 205$36,920$34944%
Whitehall 20 km 42$14,003$21831%
Benona Township 44 km 35$40,109$47038%
Park Township 50 km 73$48,869$43242%
Holland 51 km 106$43,173$33447%
Golden Township 53 km 96$42,248$48741%

Other Airbnb Markets in Michigan

See all 378 Michigan Airbnb markets

Markets Similar to Muskegon

Markets elsewhere in the United States with a similar nightly rate and occupancy to Muskegon:

FAQ

Muskegon Airbnb FAQ

How much do Airbnb hosts make in Muskegon?

An active Muskegon Airbnb grossed $34,035 on average in the 12 months to September 2026, according to AirROI's tracking of 243 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,940 or more in a typical month.

How much can I make on Airbnb in Muskegon?

It depends most on the home's size, location and how it's run. The middle half of Muskegon listings earn between $1,690 and $4,940 in a typical month, and the top tenth $7,520 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Muskegon?

Listings in Muskegon were booked on 43% of available nights over the past year. That compares with 40% for the Michigan average. July is usually the busiest month.

How much does an Airbnb cost per night in Muskegon?

The average booked night in Muskegon cost $295 before fees. Half of listings charge between $175 and $345, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Muskegon?

None of the active Muskegon listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Muskegon?

Yes, when it's run well. The average Muskegon Airbnb grossed $34,035 in the 12 months to September 2026, in line with the Michigan average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $21,945 a year (about $1,830 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,010 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Muskegon?

July usually pays best, averaging $9,130 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Muskegon?

Each night a Muskegon listing was open to book earned $147 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $262 or more.

How far in advance do guests book Airbnbs in Muskegon?

Muskegon stays were booked 55 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Muskegon?

The average Muskegon Airbnb stay lasted 4.8 nights over the past year. A listing took 24 reservations over the year on average.

How are Airbnbs in Muskegon rated?

Guests rate Muskegon Airbnbs 4.88 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Muskegon?

Lake Michigan Shoreline, Muskegon Heights and Downtown Muskegon draw the most short-term rental interest in Muskegon. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Muskegon?

AirROI counted 243 active Airbnb listings in Muskegon as of September 2026. The closest tracked market is Norton Shores, 6 km away.

How much are Airbnb cleaning fees in Muskegon?

In Muskegon, more than nine in ten listings add a cleaning fee. The median fee is $150, and some higher fees lift the average to $205.

Method

About This Data

Figures on this page cover 243 active Airbnb listings in Muskegon from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.