Airbnb market data · 202612 months to September 2026
Hopkins, MN Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Hopkins brought in $22,889 over the 12 months through September 2026, across just 22 active listings, so a single property can move that figure.
The short answer
Hopkins Airbnb Market at a Glance
Hopkins is cheaper but busier than the Minnesota average. Listings averaged $207 a night and were booked on 52% of available nights, against $275 and 44% for the Minnesota average.
Timing matters: in July, usually the best month, the average listing earns about 2.8 times as much as in January, usually the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, Hopkins is the 90th-largest of 116 Minnesota markets AirROI tracks.
Browse the live Hopkins Airbnb market See Every Hopkins ListingRevenue
How Much Do Airbnb Hosts Make in Hopkins?
Gross bookings per Hopkins listing averaged $22,889 over the 12 months to September 2026 (Minnesota average: $34,270), before cleaning, platform and management costs and taxes.
In a typical year, the average Hopkins listing brings in $4,930 in July, its best month, and $1,750 in January, its slowest. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
Across Hopkins's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $5,470+ a month, about 2.1 times the typical property.
- Strong performers (top 25%) earn $3,680 or more, roughly $1,100 a month above the median.
- Typical properties (median) earn about $2,600 a month.
- Entry-level properties (bottom 25%) earn $1,540 or less, about 59% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.8 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Hopkins Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,409 | 46.0% | $195 | $80 | 52 days | 8.1 nights |
| Oct 2025 | $2,770 | 40.5% | $198 | $89 | 47 days | 7.5 nights |
| Nov 2025 | $2,655 | 43.9% | $196 | $89 | 34 days | 4.1 nights |
| Dec 2025 | $3,131 | 54.4% | $195 | $101 | 43 days | 6.9 nights |
| Jan 2026 | $1,630 | 41.3% | $195 | $53 | 38 days | 10 nights |
| Feb 2026 | $2,101 | 51.8% | $191 | $75 | 41 days | 7.3 nights |
| Mar 2026 | $1,706 | 41.4% | $192 | $55 | 23 days | 9.5 nights |
| Apr 2026 | $2,496 | 53.6% | $191 | $83 | 26 days | 8 nights |
| May 2026 | $3,523 | 55.9% | $207 | $114 | 43 days | 6.4 nights |
| Jun 2026 | $4,301 | 60.8% | $219 | $143 | 56 days | 5.6 nights |
| Jul 2026 | $5,489 | 60.4% | $224 | $177 | 88 days | 7.7 nights |
| Aug 2026 | $4,515 | 67.0% | $215 | $146 | 64 days | 6.7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Hopkins market, enter its address and size in the Airbnb estimator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Hopkins Profitable?
Yes, when it's run well. The average Hopkins Airbnb took in $22,889 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,280 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,820 a month.
Cleaning it yourself keeps the $1,900 a year guests pay in cleaning fees, for about $1,440 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,100 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Hopkins Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $20,989 | $29,710 |
| Cleaning fees guests pay8% of Hopkins bookings | $1,900 | $2,680 |
| Gross bookings | $22,889 | $32,390 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 82% of Hopkins listings on Simplified Pricing, 3% for the rest | −$3,030 | −$4,280 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,900 | −$2,680 |
| Utilities and internetAbout 5% of bookings | −$1,140 | −$1,620 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$460 | −$650 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$690 | −$970 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$230 | −$230 |
| Permit and registrationWhere one is required | −$110 | −$110 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$7,560 | −$10,540 |
| Left for housing costs, then profit | $15,329about $1,280 a month | $21,850about $1,820 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Hopkins Airbnb Profit
The estimate starts from Hopkins's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hopkins home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Hopkins's Top Earners Get There
- More nights booked. The busiest quarter of Hopkins listings are booked on 69% or more of their nights, against 51% for the median listing. Ten more booked nights a year at the median rate of $135 adds about $1,360 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $185 a night or more, against a median of $135. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,100 a year.
- Open for the busy months. In a typical year, July brings the average listing about $4,930, against $1,750 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Hopkins listings average 4.87 stars, and 55% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,700 a month, against $1,910 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Hopkins?
Hopkins listings were booked on 52% of the nights they were open over the past year, 8 percentage points above the Minnesota average (44%) and 11 points above the U.S. average (41%). In a typical year, occupancy climbs to 67% in July and falls to 43% in January.
Across Hopkins's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 86%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 69% or more, roughly five nights a week.
- Typical properties (median) fill about 51% of open nights.
- Entry-level properties (bottom 25%) fill 28% or less, roughly two nights a week.
July is usually the busiest month in Hopkins, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 52% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Hopkins?
The average nightly rate in Hopkins, known as ADR (average daily rate), was $207 over the past year, about 25% below the Minnesota average of $275 and about 38% below the U.S. average of $335. In a typical year, rates peak in June and July at about $215 and bottom out in September and November at about $185.
Across Hopkins's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $355+ a night, about 2.6 times the median.
- Strong performers (top 25%) charge $185 or more, about $50 above the median.
- Typical properties (median) charge about $135 a night.
- Entry-level properties (bottom 25%) charge $98 or less, about three-quarters of the median.
June rates run 16% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $207 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Hopkins?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hopkins it averaged $97 over the past year, from about $56 in a typical January to about $159 in a typical July.
Across Hopkins's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $157+ per open night, about 1.7 times the median.
- Strong performers (top 25%) earn $119 or more, about $30 a night above the median.
- Typical properties (median) earn about $91 per open night.
- Entry-level properties (bottom 25%) earn $58 or less, about two-thirds of the median.
July RevPAR is about 2.8 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
Best and Worst Months for Airbnb in Hopkins
With only 22 active listings, the monthly pattern in Hopkins is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in Hopkins
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in Hopkins in numbers
| Month | Revenue per listing |
|---|---|
| January | $1,750 |
| February | $1,990 |
| March | $1,880 |
| April | $2,280 |
| May | $3,270 |
| June | $3,920 |
| July | $4,930 |
| August | $4,210 |
| September | $2,490 |
| October | $2,500 |
| November | $2,590 |
| December | $2,910 |
How Far in Advance Do Guests Book Airbnb in Hopkins?
Guests book Hopkins stays 41 days ahead on average (about six weeks). July stays are booked furthest out, about 78 days ahead, and March stays closest to arrival, about 21 days. A typical July booking is made in late April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
Airbnb Permits and Registration in Hopkins
None of the 22 active listings in Hopkins display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Hopkins.
Neighborhoods
Best Neighborhoods for Airbnb in Hopkins
AirROI's area guide picks seven Hopkins neighborhoods that draw short-term rental guests, led by Downtown Hopkins, Lake Minnesota and Westview. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Hopkins | A vibrant urban center with shopping, dining, and entertainment options. Great for guests looking for convenience and access to local attractions. | Hopkins Center for the Arts, Mainstreet, Local restaurants and cafes, Hopkins Historical Society, Parks and recreational areas |
| Lake Minnesota | A scenic area with outdoor recreational opportunities. Perfect for families and nature lovers looking to enjoy water activities and hiking trails. | Shady Oak Beach, Nano Brewing Company, Parks along the lake, Biking trails, Scenic views of the lake |
| Westview | A suburban neighborhood with a strong community feel, ideal for families looking for a quiet stay near urban amenities. | Westview Park, Nearby shopping centers, Family-friendly restaurants, Community events, Accessible transit |
| Cedar Lake Park | A picturesque location with nature trails and beautiful lake views, appealing to outdoor enthusiasts. | Cedar Lake, Walking and biking trails, Picnic areas, Wildlife watching, Outdoor sports facilities |
| Shady Oak | A neighborhood close to Hopkins schools and parks, ideal for families or long-term stays. | Parks for kids and adults, Local libraries, Community activities, Quiet residential feel, Nearby shopping |
| Old Hopkins | Rich in history with charming older homes and a quaint downtown area. Attracts guests interested in local history and culture. | Historical buildings, Local art shops, Cafes and local eateries, Community events, Proximity to downtown |
| Minnehaha Creek Area | A scenic area known for its natural beauty, great for guests looking to explore the outdoors and enjoy peaceful surroundings. | Minnehaha Creek trails, Nature parks, Wildflower viewing, Outdoor recreational activities, Photography spots |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Hopkins vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 21 km, Minnetonka (5 km away, 37 listings) earned the most per listing, about 2.2 times as much as Hopkins. None of them fills more nights than Hopkins (52%); the busiest, Saint Louis Park, reached 48%.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Saint Louis Park 4 km | 45 | $22,912 | $218 | 48% |
| Minnetonka 5 km | 37 | $50,876 | $356 | 47% |
| Eden Prairie 8 km | 34 | $38,070 | $251 | 46% |
| Plymouth 11 km | 55 | $44,228 | $327 | 42% |
| Minneapolis 11 km | 1,584 | $28,525 | $210 | 46% |
| Richfield 11 km | 70 | $37,930 | $238 | 46% |
| Maple Grove 20 km | 31 | $25,634 | $235 | 42% |
| Burnsville 21 km | 33 | $49,122 | $292 | 45% |
Other Airbnb Markets in Minnesota
- Saint Paul Airbnb data 633 listings
- Rochester Airbnb data 486 listings
- Duluth Airbnb data 394 listings
- Alexandria Airbnb data 136 listings
- West Cook Airbnb data 121 listings
- Crosslake Airbnb data 118 listings
- Crosby Airbnb data 117 listings
- Two Harbors Airbnb data 111 listings
See all 116 Minnesota Airbnb markets
Markets Similar to Hopkins
Markets elsewhere in the United States with a similar nightly rate and occupancy to Hopkins:
- Boise Airbnb data ID · $206/night · 51.3%
- Luquillo Airbnb data PR · $207/night · 50.8%
- Union City Airbnb data NJ · $211/night · 53.3%
- Alameda Airbnb data CA · $210/night · 53.6%
- Arcata Airbnb data CA · $204/night · 53.7%
- Carolina Airbnb data PR · $209/night · 50.4%
FAQ
Hopkins Airbnb FAQ
How much do Airbnb hosts make in Hopkins?
An active Hopkins Airbnb grossed $22,889 on average in the 12 months to September 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,680 or more in a typical month.
How much can I make on Airbnb in Hopkins?
It depends most on the home's size, location and how it's run. The middle half of Hopkins listings earn between $1,540 and $3,680 in a typical month, and the top tenth $5,470 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Hopkins?
Listings in Hopkins were booked on 52% of available nights over the past year. That compares with 44% for the Minnesota average. July is usually the busiest month.
How much does an Airbnb cost per night in Hopkins?
The average booked night in Hopkins cost $207 before fees. Half of listings charge between $98 and $185; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Hopkins?
None of the active Hopkins listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Hopkins?
Yes, when it's run well. The average Hopkins Airbnb grossed $22,889 in the 12 months to September 2026, 33% below the Minnesota average of $34,270, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $15,329 a year (about $1,280 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,820 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Hopkins?
July usually pays best, averaging $4,930 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Hopkins?
Each night a Hopkins listing was open to book earned $97 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $157 or more.
How far in advance do guests book Airbnbs in Hopkins?
Hopkins stays were booked 41 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Hopkins?
The average Hopkins Airbnb stay lasted 9.3 nights over the past year. A listing took 21 reservations over the year on average.
How are Airbnbs in Hopkins rated?
Guests rate Hopkins Airbnbs 4.87 out of 5 on average. Guests score check-in highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Hopkins?
Downtown Hopkins, Lake Minnesota and Westview draw the most short-term rental interest in Hopkins. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Hopkins?
AirROI counted 22 active Airbnb listings in Hopkins as of September 2026. The closest tracked market is Saint Louis Park, 4 km away.
How much are Airbnb cleaning fees in Hopkins?
In Hopkins, 86% of listings add a cleaning fee. The median fee is $120, but a minority of much higher fees lifts the average to $256, so the median is the better guide.
How many tourists visit Hopkins, MN?
All of Minnesota had 82.5 million visitors in 2025, Explore Minnesota reports. AirROI estimates 422 Airbnb stays in Hopkins, MN in the 12 months to October 2026, which counts bookings and not tourists. See Minnesota tourism statistics.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in Hopkins from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.