Airbnb market data · 202512 months to September 2025

Jaffrey, NH Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

AirROI's latest figures for Jaffrey run through September 2025.

Active Airbnb listings
18
Avg. booking lead time
59 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
November

The short answer

Jaffrey Airbnb Market at a Glance

Listings averaged $220 a night and were booked on 45% of available nights.

Timing matters: in July, the best month, the average listing earned about 2.5 times as much as in November, the slowest. With only 18 active listings, a few bookings can reorder the months.

With 18 active listings, Jaffrey is the 87th-largest of 89 New Hampshire markets AirROI tracks.

Map of Airbnb listings in Jaffrey Browse the live Jaffrey Airbnb market See Every Jaffrey Listing

Revenue

How Much Do Airbnb Hosts Make in Jaffrey?

Gross bookings per Jaffrey listing averaged $24,522 over the 12 months to September 2025 (New Hampshire average: $36,699), before cleaning, platform and management costs and taxes.

The average Jaffrey listing brought in $4,390 in July, its best month, and $1,730 in November, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.

Across Jaffrey's 18 active listings, monthly revenue by tier:

  • Best-in-class properties (top 10%) earn $5,800+ a month, about 2.4 times the typical property.
  • Strong performers (top 25%) earn $4,170 or more, roughly $1,800 a month above the median.
  • Typical properties (median) earn about $2,380 a month.
  • Entry-level properties (bottom 25%) earn $1,390 or less, about 59% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earned about 2.5 times what November did

Average revenue per active listing, by month

Jaffrey Airbnb Data by Month

Latest 12 months in the September 2025 data.

July led on revenue and bookings; nightly rates peaked in October.

Average monthly Airbnb revenue, occupancy, nightly rate and booking lead time per active listing in Jaffrey, Oct 2024 to Sep 2025
MonthAvg. RevenueOccupancyAvg. Nightly RateBooking Lead Time
Oct 2024$2,73954.3%$26451 days
Nov 2024$1,73433.0%$26042 days
Dec 2024$2,41739.1%$25928 days
Jan 2025$2,67031.6%$25921 days
Feb 2025$2,45944.2%$25727 days
Mar 2025$2,40935.2%$25765 days
Apr 2025$2,76248.2%$25653 days
May 2025$3,88549.6%$23468 days
Jun 2025$3,71352.3%$23667 days
Jul 2025$4,39462.8%$23575 days
Aug 2025$3,73549.3%$23166 days
Sep 2025$3,44749.5%$23976 days

Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.

For a figure on one home rather than the whole Jaffrey market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Jaffrey Profitable?

Yes, when it's run well. The average Jaffrey Airbnb took in $24,522 in the 12 months to September 2025, and run by its owner at everyday costs, about $1,490 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,640 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Jaffrey Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Jaffrey Airbnb
LineAverage listingTop-quarter listing
Money in
Gross bookings$24,522$43,010
Running costs
Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee−$3,800−$6,670
Utilities and internetAbout 5% of bookings−$1,230−$2,150
Guest suppliesToiletries, coffee, paper goods: about 2%−$490−$860
Repairs and upkeepIncluding linens and small replacements: about 3%−$740−$1,290
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−$250−$250
Permit and registrationWhere one is required−$120−$120
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings$0$0
Pricing and messaging toolsOptional; Airbnb's own tools are free$0$0
Lodging taxesAdded to the guest's bill and passed on$0$0
Total running costsAbout 27% of bookings−$6,630−$11,340
Left for housing costs, then profit$17,892about $1,490 a month$31,670about $2,640 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo feesDepend on the home

Estimate Your Own Jaffrey Airbnb Profit

The estimate starts from Jaffrey's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Jaffrey home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Jaffrey's Top Earners Get There

  • More nights booked. The busiest quarter of Jaffrey listings are booked on 65% or more of their nights, against 45% for the median listing. Ten more booked nights a year at the median rate of $150 adds about $1,520 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge $325 a night or more, against a median of $150. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,450 a year.
  • Open for the busy months. July brought the average listing about $4,390, against $1,730 in November, so a calendar that is open and full in the busy months carries the year.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,580 a month, against $2,040 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Jaffrey?

Jaffrey listings were booked on 45% of the nights they were open over the past year, 7 percentage points above the New Hampshire average (38%) and 4 points above the U.S. average (41%). Occupancy swings from 32% in January to 63% in July.

Across Jaffrey's 18 active listings, the share of open nights booked by tier:

  • Best-in-class properties (top 10%) are booked 74%+ of open nights, 29 points above the median.
  • Strong performers (top 25%) fill 65% or more, roughly five nights a week.
  • Typical properties (median) fill about 45% of open nights.
  • Entry-level properties (bottom 25%) fill 26% or less, under two nights a week.

July was the busiest month in Jaffrey, January the quietest

Share of open nights booked, by month

Nightly rates

How Much Does an Airbnb Cost per Night in Jaffrey?

The average nightly rate in Jaffrey, known as ADR (average daily rate), was $220 over the past year, about 40% below the New Hampshire average of $365 and about 34% below the U.S. average of $335. Averaged month by month, rates peak in October and November at about $265 and bottom out in May and August at about $230.

Across Jaffrey's 18 active listings, nightly rates by tier:

  • Best-in-class properties (top 10%) charge $435+ a night, about 2.9 times the median.
  • Strong performers (top 25%) charge $325 or more, about $180 above the median.
  • Typical properties (median) charge about $150 a night.
  • Entry-level properties (bottom 25%) charge $125 or less, about 18% below the median.

October rates ran 14% above August's

Average nightly rate (ADR), by month

The 12-month ADR of $220 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

Seasonality

Best and Worst Months for Airbnb in Jaffrey

With only 18 active listings, the monthly pattern in Jaffrey is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in November.

How Far in Advance Do Guests Book Airbnb in Jaffrey?

Guests book Jaffrey stays 59 days ahead on average (about eight weeks). September stays are booked furthest out, about 76 days ahead, and January stays closest to arrival, about 21 days. A typical September booking is made in early July.

September stays are booked furthest ahead

Average days between booking and check-in, by month of stay

The 12-month figure of 59 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Jaffrey

None of the 18 active listings in Jaffrey display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Jaffrey.

Neighborhoods

Best Neighborhoods for Airbnb in Jaffrey

AirROI's area guide picks eight Jaffrey neighborhoods that draw short-term rental guests, led by Mount Monadnock, Jaffrey Center and Lake Jaffrey. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Jaffrey
AreaWho it suitsLandmarks nearby
Mount MonadnockA popular hiking destination known for its stunning views and challenging trails. Perfect for nature lovers and outdoor enthusiasts looking for a serene escape.Mount Monadnock State Park, Monadnock-Sunapee Greenway, Hiking trails, Camping areas, Scenic viewpoints
Jaffrey CenterHistoric district with charming architecture and a quaint atmosphere. Attracts visitors interested in local history and culture, as well as art and artisan shops.Shattuck Golf Club, Historical Society of Jaffrey, Local art galleries, Jaffrey Civic Center, Scenic walking trails
Lake JaffreyA beautiful lake area that's perfect for summer activities like swimming, fishing, and boating. Ideal for families seeking outdoor fun and relaxation by the water.Lake Jaffrey, Swimming areas, Boat rentals, Picnic spots, Fishing spots
Crotched MountainA skiing and outdoor adventure spot that becomes a hub for travelers year-round. Great for winter sports and summer hiking and biking activities.Crotched Mountain Resort, Ski trails, Mountain biking trails, Hiking paths, Scenic views
Jaffrey Town CommonA historic town center that hosts events and gathers locals and tourists alike. Great for those looking to experience town life and local events.Historical buildings, Farmer's market, Community events, Public park, Downtown shops
RindgeAdjacent town with beautiful landscapes and access to nearby attractions. Offers a quieter atmosphere while still being close to Jaffrey.Lake Contoocook, Historical sites, Nature reserves, Peaceful rural landscapes, Local eateries
PeterboroughNearby town known for its cultural scene and vibrant arts community. Attracts guests looking for art, music, and unique shopping experiences.MacDowell Colony, The Peterborough Players, Art galleries, Historic downtown, Nature trails
TempleA small, picturesque town that offers a tranquil lifestyle and beautiful surroundings. Good for those seeking peace and nature.Temple Mountain, Nature trails, Peaceful parks, Rural landscapes, Local farm shops

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Nearby markets

Jaffrey vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 57 km, Newfane (57 km away, 40 listings) earned the most per listing, about 63% more than Jaffrey.

Airbnb markets near Jaffrey: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Keene 25 km44$29,390$26941%
Henniker 44 km34$21,556$22835%
Putney 45 km36$27,950$23745%
Nashua 45 km54$14,519$12943%
Brattleboro 47 km76$21,840$18045%
Manchester 50 km159$18,430$16539%
Rockingham 52 km36$21,440$17740%
Newfane 57 km40$39,899$37441%

Other Airbnb Markets in New Hampshire

See all 89 New Hampshire Airbnb markets

Markets Similar to Jaffrey

Markets elsewhere in the United States with a similar nightly rate and occupancy to Jaffrey:

FAQ

Jaffrey Airbnb FAQ

How much do Airbnb hosts make in Jaffrey?

An active Jaffrey Airbnb grossed $24,522 on average in the 12 months to September 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,170 or more in a typical month.

How much can I make on Airbnb in Jaffrey?

It depends most on the home's size, location and how it's run. The middle half of Jaffrey listings earn between $1,390 and $4,170 in a typical month, and the top tenth $5,800 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Jaffrey?

Listings in Jaffrey were booked on 45% of available nights over the past year. That compares with 38% for the New Hampshire average. July was the busiest month.

How much does an Airbnb cost per night in Jaffrey?

The average booked night in Jaffrey cost $220 before fees. Half of listings charge between $125 and $325, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Jaffrey?

None of the active Jaffrey listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Jaffrey?

Yes, when it's run well. The average Jaffrey Airbnb grossed $24,522 in the 12 months to September 2025, 33% below the New Hampshire average of $36,699, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $17,892 a year (about $1,490 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,640 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Jaffrey?

July paid best over the past year, at $4,390 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.

How far in advance do guests book Airbnbs in Jaffrey?

Jaffrey stays were booked 59 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

What are the best neighborhoods for Airbnb in Jaffrey?

Mount Monadnock, Jaffrey Center and Lake Jaffrey draw the most short-term rental interest in Jaffrey. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Jaffrey?

AirROI counted 18 active Airbnb listings in Jaffrey as of September 2025. The closest tracked market is Keene, 25 km away.

Method

About This Data

Figures on this page cover 18 active Airbnb listings in Jaffrey from October 2024 to September 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.