The Fleet - Perfect Location Near Beach & Boardwa Entire home · 7 bedrooms Rated 5.00 - Revenue
- $167,146
- Occupancy
- 63.6%
- Daily rate
- $1,406
Airbnb market data · 202612 months to September 2026
The average Airbnb in Hampton brought in $26,518 over the 12 months through September 2026, about 23% less than the New Hampshire average of $34,318.
The short answer
Listings averaged $317 a night, about 9% lower than the New Hampshire average of $350, and were booked on 39% of available nights, close to its 37%.
Timing matters: in July, usually the best month, the average listing earns about five times as much as in February, usually the slowest.
With 504 active listings, Hampton is the fourth-largest of 88 New Hampshire markets AirROI tracks. From a year earlier, average revenue fell 6% while the number of active listings grew 10%.
Browse the live Hampton Airbnb market
See Every Hampton Listing
Revenue
Gross bookings per Hampton listing averaged $26,518 over the 12 months to September 2026 (New Hampshire average: $34,318), before cleaning, platform and management costs and taxes.
In a typical year, the average Hampton listing brings in $7,950 in July, its best month, and $1,620 in February, its slowest. January runs within 4% of February, so either can be the slowest in a given year. The three strongest months bring in 48% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about five times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $3,220 | 34.2% | $326 | $107 | 63 days | 3.6 nights |
| Oct 2025 | $3,183 | 35.5% | $317 | $103 | 46 days | 4.3 nights |
| Nov 2025 | $2,161 | 31.5% | $297 | $72 | 40 days | 5.1 nights |
| Dec 2025 | $1,948 | 25.7% | $297 | $63 | 23 days | 5.2 nights |
| Jan 2026 | $1,684 | 26.8% | $290 | $54 | 23 days | 5.6 nights |
| Feb 2026 | $1,436 | 27.3% | $286 | $51 | 30 days | 6.2 nights |
| Mar 2026 | $1,825 | 26.5% | $287 | $59 | 41 days | 8.4 nights |
| Apr 2026 | $2,665 | 34.5% | $294 | $89 | 52 days | 7.6 nights |
| May 2026 | $3,040 | 31.2% | $314 | $98 | 48 days | 5.4 nights |
| Jun 2026 | $4,948 | 43.2% | $352 | $165 | 68 days | 4.9 nights |
| Jul 2026 | $8,315 | 59.9% | $385 | $268 | 92 days | 4.9 nights |
| Aug 2026 | $7,515 | 60.5% | $376 | $242 | 83 days | 4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Hampton listing earns about $2,790 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Hampton Airbnb took in $26,518 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,450 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,490 a month.
Cleaning it yourself keeps the $2,610 a year guests pay in cleaning fees, for about $1,670 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,250 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $23,908 | $40,610 |
| Cleaning fees guests pay10% of Hampton bookings | $2,610 | $4,430 |
| Gross bookings | $26,518 | $45,040 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 81% of Hampton listings on Simplified Pricing, 3% for the rest | −$3,470 | −$5,890 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,610 | −$4,430 |
| Utilities and internetAbout 5% of bookings | −$1,330 | −$2,250 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$530 | −$900 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$800 | −$1,350 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$270 | −$270 |
| Permit and registrationWhere one is required | −$130 | −$130 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$9,140 | −$15,220 |
| Left for housing costs, then profit | $17,378about $1,450 a month | $29,820about $2,490 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Hampton's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hampton home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,750 a month, against $2,210 for the average one.
Occupancy
Hampton listings were booked on 39% of the nights they were open over the past year, 2 percentage points above the New Hampshire average (37%) and 2 points below the U.S. average (41%). In a typical year, occupancy swings from 29% in January to 60% in August.
The busiest tenth of listings are booked about 4.7 times as often as the bottom quarter.
August is usually the busiest month in Hampton, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Hampton, known as ADR (average daily rate), was $317 over the past year, about 9% below the New Hampshire average of $350 and about the same as the U.S. average ($320). In a typical year, rates peak in July and August at about $380 and bottom out in February and November at about $280.
The top 10% charge about 2.6 times the rate of the bottom quarter.
July rates run 34% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hampton it averaged $138 over the past year, from about $54 in a typical January to about $256 in a typical July.
Per open night, by tier:
July RevPAR is about 4.7 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $138 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Hampton has one high season, June through August, which makes it a highly seasonal market. Business is slowest from October to May. A listing earns about 3.8 times as much a month in June through August as in December through February.
Average revenue by month in Hampton
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,680 |
| February | Low season | $1,620 |
| March | Low season | $1,990 |
| April | Low season | $2,730 |
| May | Low season | $3,140 |
| June | High season | $4,860 |
| July | High season | $7,950 |
| August | High season | $7,500 |
| September | Shoulder season | $3,420 |
| October | Low season | $3,210 |
| November | Low season | $2,230 |
| December | Low season | $2,040 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | $6,770 | 54% | $368 |
| Shoulder seasonSeptember | $3,420 | 38% | $313 |
| Low seasonOctober–May | $2,330 | 32% | $291 |
Guests book Hampton stays 65 days ahead on average (about two months), so guests here plan well ahead. July stays are booked furthest out, about 89 days ahead, and January stays closest to arrival, about 22 days. A typical July booking is made in mid-April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 65 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 504 active listings in Hampton display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Hampton.
Neighborhoods
AirROI's area guide picks five Hampton neighborhoods that draw short-term rental guests, led by North Beach, Hampton Beach and South Hampton. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| North Beach | Scenic beach area known for its family-friendly atmosphere and beautiful sandy shores. A great choice for families and beach lovers looking for relaxing vacations. | North Beach, Hampton Beach State Park, Hampton Beach Casino Ballroom, Sea Shell Stage, Hampton Beach Boardwalk |
| Hampton Beach | The heart of Hampton's tourism, known for its bustling boardwalk, nightlife, and summer events. Perfect for tourists seeking vibrant beach activities and entertainment. | Hampton Beach State Park, Hampton Beach Boardwalk, Casino Ballroom, Hampton Beach Pavilion, Annual Seafood Festival |
| South Hampton | A charming rural area that offers a mix of nature and proximity to the beach, South Hampton attracts visitors looking for a peaceful retreat while being close to coastal attractions. | South Hampton Common, Local farms, Walking trails, Nature preserves |
| Exeter | Located inland but close to the coast, Exeter has historical charm and cultural attractions, appealing to those visiting the area for both history and beach activities. | Phillips Exeter Academy Museum, Exeter Historical Society, Swasey Parkway, Local shops and eateries |
| Sandwich | A quaint and picturesque area known for its natural beauty, perfect for those who enjoy outdoor activities like hiking and exploring while being a short drive to the beach. | Bearcamp Pond, Local hiking trails, Scenic views, Campground access |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 86% of listings in Hampton, but private rooms are a real segment: about one listing in seven (14%) rents out a single room. Apartments and condos are the most common property type at 54%, about 1.7 times the share of houses (32%).
Mostly entire homes, with a private-room segment
Hampton Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 86.3% | 435 |
| Private room | 13.7% | 69 |
Listings by property type
Hampton Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 54.0% | 272 |
| House | 32.3% | 163 |
| Hotel/Boutique | 12.7% | 64 |
| Cabin/Outdoor | 0.6% | 3 |
| Others | 0.4% | 2 |
Two-bedroom homes are the most common size in Hampton (39% of entire homes), and 32% have three or more bedrooms. Shares are of the 399 entire homes that give a bedroom count; rented rooms are left out.
Hampton entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 4.0% | 16 |
| 1 bedroom | 25.1% | 100 |
| 2 bedrooms | 39.1% | 156 |
| 3 bedrooms | 18.8% | 75 |
| 4 bedrooms | 8.8% | 35 |
| 5+ bedrooms | 4.3% | 17 |
A typical studio in Hampton earned $14,900 over the past year, against $30,500 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 16 | $14,900 | $15,900 | $193 | 42% |
| 1 bedroom | 100 | $19,600 | $21,000 | $244 | 39% |
| 2 bedrooms | 156 | $23,500 | $26,200 | $324 | 38% |
| 3 bedrooms | 75 | $35,700 | $37,500 | $352 | 43% |
| 4 bedrooms | 35 | $41,800 | $48,400 | $546 | 37% |
| 5+ bedrooms | 17 | $30,500 | $45,300 | $770 | 35% |
The most common capacity in Hampton is four guests (30% of listings), and 44% of listings sleep six or more.
Hampton listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 13.4% | 66 |
| 3 guests | 4.3% | 21 |
| 4 guests | 30.4% | 150 |
| 5 guests | 7.9% | 39 |
| 6 guests | 21.9% | 108 |
| 7 guests | 1.6% | 8 |
| 8+ guests | 20.6% | 102 |
Hampton hosts set up an average of 3.1 beds per listing. About four in ten listings (41%) show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Hampton: 93% of listings offer it, and 75% offer self check-in.
Share of Hampton listings with each common amenity
Listings in Hampton with self check-in earned about 75% more a year, on average, than those without: $29,800 against $16,900. The gap is smaller for a smart lock (about 70% more) and a sound system (about 60% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Hampton listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Self check-in | 75% | $29,800 | $16,900 | +76% |
| Smart lock | 26% | $37,800 | $22,500 | +68% |
| Sound system | 5% | $41,100 | $25,800 | +59% |
| Patio or balcony | 57% | $30,900 | $20,700 | +49% |
| Sun loungers | 7% | $37,300 | $25,800 | +45% |
| Beach essentials | 23% | $34,700 | $24,000 | +45% |
| Gym | 4% | $37,600 | $26,100 | +44% |
| Indoor fireplace | 12% | $35,500 | $25,300 | +40% |
| Ocean view | 12% | $35,400 | $25,300 | +40% |
| Dedicated workspace | 30% | $32,200 | $24,100 | +34% |
Guests
Hampton draws mostly domestic guests: 93% of those who left reviews live in the United States. No single city dominates: Boston is the largest source, at about 4% of reviews. Of the 7% from abroad, most come from Canada and the United Kingdom.
93% of Hampton guests are domestic
Where guests who left reviews live
Where Hampton guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Boston | 4.1% |
| New York | 2.1% |
| Manchester | 1.3% |
| Montreal | 1.1% |
| Vermont | 1.1% |
Where Hampton guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 92.9% |
| Canada | 5.3% |
| United Kingdom | 0.3% |
| Germany | 0.3% |
Languages spoken by Hampton guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 72.4% |
| Spanish | 9.9% |
| French | 8.8% |
| Portuguese | 1.8% |
| German | 1.6% |
Hampton Airbnbs average 4.79 stars, and 50% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.67, against 4.90 for host communication.
Communication scores highest in Hampton; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.80 |
| Cleanliness | 4.76 |
| Communication | 4.90 |
| Location | 4.88 |
| Check-in | 4.89 |
| Value | 4.67 |
Booking patterns
Nearly all Hampton listings are open to guests more than 180 days a year, but only 5% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year Hampton listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 66.1% | 333 |
| 181-270 days | 29.4% | 148 |
| 91-180 days | 4.4% | 22 |
| 31-90 days | 0.2% | 1 |
Days a year Hampton listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 0.2% | 1 |
| 181-270 days | 4.6% | 23 |
| 91-180 days | 31.5% | 159 |
| 31-90 days | 42.9% | 216 |
| 1-30 days | 20.8% | 105 |
The average Hampton booking lasts 5.3 nights, longest in March and shortest in September. Listings took about 16 bookings each over the year, some 8,060 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Hampton
Average nights per booking, by month of stay
Two-year average by calendar month.
55% of listings in Hampton accept stays of one or two nights.
Minimum stay set by Hampton listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Hampton, used by 52% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about two-thirds of listings use Firm or stricter terms, against 22% on Flexible or Moderate.
Cancellation policies of Hampton listings, from most to least flexible
Share of listings by the policy they use
84% of Hampton listings charge a cleaning fee. The typical fee is $150, and some higher fees lift the average to $208. Spread over the average stay of 5.3 nights, that adds roughly $30 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
Top earners
The top-grossing Airbnb in Hampton, a seven-bedroom home, took in $167,000 over the past year, about 6.3 times the city's average of $26,500.
The Fleet - Perfect Location Near Beach & Boardwa Entire home · 7 bedrooms Rated 5.00
Luxury Beach House Sleeps 16. Steps from the Sand. Entire home · 5 bedrooms Rated 4.88
Oceanview | Walk to Hampton Beach | Just Renovated Entire home · 4 bedrooms Rated 4.86
Sleeps 10, Indoor Pool, Hot Tub, Pups Ok Entire home · 4 bedrooms Rated 4.99
Beach House In Hampton Entire home · 4 bedrooms Rated 4.95
Near Beaches & Waterfront Dining: Home in Hampton! Entire home · 3 bedrooms Rated 4.98 Sean is the top-grossing host in Hampton, with $1.71 million in bookings across 36 listings over the past year. Together, the ten top-grossing hosts run 26% of the market's 504 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Sean | 36 | $1,714,898 | $47,636 | 4.83/5 | |
| Coast To Creek | 12 | $548,331 | $45,694 | 4.86/5 | |
| Stephen | 13 | $441,064 | $33,928 | 4.84/5 | |
| 4 | Geno | 6 | $263,825 | $43,971 | 4.77/5 |
| 5 | Michael | 7 | $260,036 | $37,148 | 4.94/5 |
| 6 | John | 13 | $231,291 | $17,792 | 4.67/5 |
| 7 | Tyler | 7 | $213,982 | $30,569 | 4.63/5 |
| 8 | Chris | 3 | $211,121 | $70,374 | 4.77/5 |
| 9 | Beachside Vacation | 19 | $184,950 | $9,734 | 4.18/5 |
| 10 | Dmz | 17 | $173,864 | $10,227 | 4.56/5 |
Professional management companies run 17% of Hampton listings and owners run the rest. Superhosts run 47% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 81% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 26 km, Newbury (13 km away, 86 listings) earned the most per listing, about twice as much as Hampton. Kittery was the busiest, booked on 48% of nights against 39% in Hampton.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Seabrook 3 km | 44 | $43,692 | $453 | 39% |
| Salisbury 8 km | 123 | $46,753 | $402 | 41% |
| Rye 12 km | 73 | $44,909 | $420 | 46% |
| Newburyport 12 km | 117 | $32,656 | $308 | 40% |
| Newbury 13 km | 86 | $55,354 | $480 | 45% |
| Portsmouth 18 km | 107 | $51,258 | $366 | 46% |
| Kittery 21 km | 80 | $43,712 | $330 | 48% |
| Ipswich 26 km | 53 | $40,694 | $309 | 47% |
See all 88 New Hampshire Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Hampton:
FAQ
An active Hampton Airbnb grossed $26,518 on average in the 12 months to September 2026, according to AirROI's tracking of 504 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,740 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Hampton listings earn between $1,370 and $4,740 in a typical month, and the top tenth $7,150 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Hampton were booked on 39% of available nights over the past year. That compares with 37% for the New Hampshire average. August is usually the busiest month.
The average booked night in Hampton cost $317 before fees. Half of listings charge between $200 and $370, so bedroom count and location move the price more than the average suggests.
None of the active Hampton listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Hampton Airbnb grossed $26,518 in the 12 months to September 2026, 23% below the New Hampshire average of $34,318. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $17,378 a year (about $1,450 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,490 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging $7,950 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Hampton listing was open to book earned $138 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $255 or more.
Hampton stays were booked 65 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Hampton Airbnb stay lasted 5.3 nights over the past year. A listing took 16 reservations over the year on average.
Guests rate Hampton Airbnbs 4.79 out of 5 on average. Guests score communication highest and value lowest.
North Beach, Hampton Beach and South Hampton draw the most short-term rental interest in Hampton. The neighborhood guide explains what brings guests to each.
AirROI counted 504 active Airbnb listings in Hampton as of September 2026. The closest tracked market is Seabrook, 3 km away.
In Hampton, 84% of listings add a cleaning fee. The median fee is $150, and some higher fees lift the average to $208.
Method
Figures on this page cover 504 active Airbnb listings in Hampton from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.