Townville, South Carolina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Townville, South Carolina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,149 per year — at a $267 nightly rate, 32.3% occupancy, and a $87 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 78 active listings, Townville is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 73.3% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Townville?
In Townville, the headline Airbnb metrics are $22,149 in average annual revenue,32.3% occupancy, $267 ADR, and $87 in RevPAR, and guests book about 58 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Townville?
Understanding the monthly revenue variations for Airbnb listings in Townville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Townville is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Townville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,404+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,170 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,648 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $853, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Townville
What Is the Monthly Airbnb Occupancy Rate in Townville?
Maximize your bookings by understanding the Townville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Townville:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Townville
What Is the Average Airbnb Nightly Rate in Townville?
Effective short term rental pricing strategy in Townville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Townville typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $447+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $337 or more.
- Typical properties (Median) charge around $219 per night.
- Entry-level properties (Bottom 25%) earn around $163 per night.
Average Daily Rate (ADR) Trend by Month in Townville
What Is the RevPAR for Airbnb in Townville?
RevPAR in Townville is currently $87. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $41 RevPAR.
- Typical properties (Median) generate $69 RevPAR.
- Strong performers (Top 25%) earn $111 RevPAR.
- Best-in-class (Top 10%) achieve $170 RevPAR.
Average Monthly RevPAR Trend in Townville
RevPAR Insights for Townville
- The average RevPAR in Townville is $87. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($170) and bottom 25% ($41) is $129, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Townville benchmarks. If your RevPAR falls below the median of $69, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $111+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Townville?
Townville's peak Airbnb season falls in July, June, August, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, August)
- Revenue averages $3,413 per month
- Occupancy rates average 39.3%
- Daily rates average $278
Shoulder Season
- Revenue averages $2,436 per month
- Occupancy maintains around 32.6%
- Daily rates hold near $263
Low Season (January, February, March)
- Revenue drops to average $1,434 per month
- Occupancy decreases to average 22.1%
- Daily rates adjust to average $252
Seasonality Insights for Townville
- Airbnb seasonality in Townville is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Townville's highest earning potential, with monthly revenues climbing to $3,790, occupancy reaching 41.1%, and ADRs peaking at $283.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,285, occupancy could drop to 20.9%, and ADRs may adjust to $249.
- Lower occupancy paired with meaningful seasonality means hosts in Townville need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Townville, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Townville?
Low regulation and minimal registration activity in Townville, South Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Townville to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Townville?
Townville is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Townville | The heart of Townville with easy access to local dining, shopping, and entertainment. Ideal for guests who want to be close to the action and community events. | Townville City Park, Local Restaurants, Farmers Market, Townville Theater, Art Galleries |
| Lake Hartwell Post Office | A beautiful lakeside destination perfect for watersports and relaxation, drawing families and outdoor enthusiasts. It's great for guests looking to enjoy nature and fishing. | Lake Hartwell, Hartwell Marina, Boating and Fishing, Camping Sites, Swimming Beach |
| Anderson Highway | A bustling area connecting Townville to larger cities, offering convenience and various lodging options for travelers on the go. It attracts both short-term and long-term visitors. | Convenience Stores, Fast Food Restaurants, Local Shops, Anderson County Museum, Outdoor Recreation Areas |
| Clemson University | Nearby this prestigious university, this area is filled with students and visitors, making it ideal for investment during sporting events and university functions. | Clemson University, Death Valley Stadium, Clemson Botanical Gardens, Local College Bars, Educational Facilities |
| Historic District | A charming area with historical significance, attracting tourists interested in culture and heritage. Offers unique homes that provide a memorable stay. | Historic Townville Buildings, Cultural Events, Local Artisans, Craft Fairs, Antique Shops |
| Waterloo | A peaceful area known for its rural charm and scenic views, attracting guests looking for a tranquil getaway away from the city's hustle and bustle. | Natural Parks, Fishing Spots, Hiking Trails, Scenic Lake Views, Community Events |
| Westminster | A family-friendly community offering a range of activities and accommodations, making it favorable for families visiting the area or attending local events. | Westminster Parks, Family-Friendly Restaurants, Local History Center, Annual Festivals, Sports Complexes |
| Seneca | An inviting area close to Townville, popular for its water recreation and events, drawing in both tourists and locals seeking outdoor fun and gatherings. | Seneca Lake State Park, Food Festivals, Art and Craft Shows, Water Sports, Outdoor Concerts |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Townville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Townville?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Townville
- The Townville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 78 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Townville, House properties are the most common (64.1%), reflecting the local real estate landscape.
- Houses represent a significant 64.1% portion, catering likely to families or larger groups.
- The presence of 5.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Townville Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Townville
- The dominant room capacity in Townville is 3 bedrooms listings, making up 34.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Townville, indicating a high concentration in these sizes.
- A significant 56.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Townville.
Townville Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Townville
- The most common guest capacity trend in Townville vacation rentals is listings accommodating 8+ guests (39.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Townville STR market, accounting for 60.2% of listings.
- 64.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Townville.
- On average, properties in Townville are equipped to host 6.2 guests.
How Do Listings in Townville Compare on Quality?
Listing quality in Townville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Townville
- At 36 photos per listing on average, Townville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 28.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Townville averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Townville?
Amenity Prevalence
Amenity Insights for Townville
- Essential amenities in Townville that guests expect include: Free parking on premises, Air conditioning, Smoke alarm, Wifi, Hot water, Dishes and silverware, Coffee maker, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Townville: Free parking on premises, Air conditioning, Smoke alarm, Wifi, Hot water, Dishes and silverware, Coffee maker, Heating, TV.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, Wifi, Hot water, Dishes and silverware, Coffee maker, Heating, TV.
- Consider adding popular differentiators like Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Townville to stay competitive.
Which Airbnb Amenities Boost Revenue in Townville?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Townville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Refrigerator | 92.3% | $23,522 | $5,675 | 314.5% |
Dishwasher | 57.7% | $29,505 | $12,119 | 143.5% |
Patio or balcony | 73.1% | $26,306 | $10,866 | 142.1% |
BBQ grill | 83.3% | $24,462 | $10,586 | 131.1% |
High chair | 12.8% | $43,801 | $18,965 | 130.9% |
Pack ’n play/Travel crib | 21.8% | $39,639 | $17,275 | 129.5% |
Cooking basics | 89.7% | $23,476 | $10,541 | 122.7% |
Boat slip | 42.3% | $32,087 | $14,862 | 115.9% |
Crib | 11.5% | $41,332 | $19,647 | 110.4% |
Waterfront | 66.7% | $26,775 | $12,899 | 107.6% |
Revenue Impact Insights for Townville
- Refrigerator tops the revenue impact list with a 314.5% uplift — listings with this amenity earn $23,522 vs. $5,675 without it.
- Refrigerator, BBQ grill, Cooking basics — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Townville STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Townville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTownville Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Townville
- The typical guest profile for Airbnb in Townville consists of primarily domestic travelers (98%), often arriving from nearby Greenville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and United Arab Emirates (0.3%).
- Top languages spoken are English (79.2%) followed by Spanish (9.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Greenville and Atlanta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Townville?
Listings in Townville average 4.87 out of 5 overall, with about 53 reviews per active listing and 46.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Townville
- With an overall rating of 4.87, Townville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.94), while Value (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Townville Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Townville
- The most common availability pattern in Townville falls within the 271-366 days range, representing 62.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Townville (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Townville?
Average Booking Lead Time by Month
Booking Lead Time Insights for Townville
- The overall average booking lead time for vacation rentals in Townville is 58 days.
- Guests book furthest in advance for stays during May (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Townville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Townville averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Townville?
Guests in Townville stay about 4 nights on average, generating roughly 1,525 reservations and 19.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Townville
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Townville
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jun (5.1 nights) and shorten in Apr (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Townville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
15.4% of total
2 Nights
36 listings
46.2% of total
3 Nights
10 listings
12.8% of total
4-6 Nights
2 listings
2.6% of total
30+ Nights
18 listings
23.1% of total
Key Insights
- The most prevalent minimum stay requirement in Townville is 2 Nights, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.6%) of the Townville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.1%) caters to monthly stays (30+ nights) in Townville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 46.2% of Townville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.4% currently do.
- A 2-night minimum appears standard (46.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 23.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Townville.
Townville Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
2.6% of total
Flexible
7 listings
9% of total
Moderate
23 listings
29.5% of total
Firm
33 listings
42.3% of total
Strict
13 listings
16.7% of total
Cancellation Policy Insights for Townville
- The prevailing Airbnb cancellation policy trend in Townville is Firm, used by 42.3% of listings.
- A majority (59.0%) of hosts in Townville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.3% market standard in Townville.
- Regularly review your cancellation policy against competitors and market demand shifts in Townville.
How Much Are Airbnb Cleaning Fees in Townville?
Cleaning fees in Townville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Townville
- 92.3% of listings charge a cleaning fee, making it standard practice in Townville. Guests expect it and factor it into their booking decisions.
- The gap between the average ($146) and median ($125) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.4% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Townville median of $125. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Townville Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Townvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lake Hartwell Home w/ Dock + Fire Pit!
Entire Place • 3 bedrooms
Best Times House-Lake Hartwell-Pontoon for Rent
Entire Place • 6 bedrooms
Angler’s Paradise, 1 Mi to Broyles Recreation Area
Entire Place • 4 bedrooms
Cottage on the Lake
Entire Place • 4 bedrooms
The Hideaway at Lake Hartwell
Entire Place • 6 bedrooms
Waterfront Townville Home w/ Hot Tub + Dock!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Townville?
Learn from the best! This table showcases top-performing Airbnb hosts in Townville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 8 | $332,918 | 234 | 4.77/5.0 |
| Larissa | 7 | $87,519 | 110 | 4.86/5.0 |
| Johanna | 1 | $82,323 | 51 | 5.00/5.0 |
| Mary | 1 | $70,949 | 197 | 4.94/5.0 |
| Deanna | 5 | $67,591 | 381 | 4.94/5.0 |
| Linton Realty | 2 | $60,535 | 90 | 4.99/5.0 |
| MPM Vacation Rentals | 1 | $58,234 | 13 | 4.92/5.0 |
| Ashley | 1 | $46,917 | 43 | 4.70/5.0 |
| Brian | 1 | $45,127 | 95 | 4.94/5.0 |
| Tina | 1 | $37,169 | 76 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Townville.
Who Are the Airbnb Hosts in Townville?
Townville is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Townville
- With 55.1% Superhosts, Townville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 16.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 62.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 17.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Townville averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Townville
These are the highest-grossing professional property management operations in Townville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 8 | $332,918 | $313 | 36.8% | 4.77/5 |
| Linton Realty | 2 | $60,535 | $403 | 49.8% | 4.99/5 |
| MPM Vacation Rentals | 1 | $58,234 | $470 | 36.7% | 4.92/5 |
| POP Rentals | 1 | $20,608 | $527 | 25.0% | 4.76/5 |
| Lee | 1 | $10,979 | $219 | 28.2% | 4.88/5 |
| Rachel | 3 | $4,578 | $112 | 12.7% | 4.20/5 |
Management Company Insights for Townville
- The leading management company, Evolve, operates 8 listings with $332,918 in gross revenue — a useful benchmark for what scale looks like in Townville.
- Top managers average 3 properties each, suggesting professional management in Townville still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 16.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Townville's Airbnb Market Compare to Nearby Cities?
How does the Townville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Buncombe County, Townville has 14 percentage points lower occupancy and about $85 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sevier County | 68 | $7,270 | $590.21 | 43% |
| Catawba | 15 | $6,779 | $634.71 | 38% |
| Bogart | 12 | $5,389 | $696.94 | 35% |
| Buncombe County | 12 | $4,926 | $352.36 | 46% |
| Sevierville | 6,226 | $4,861 | $384.75 | 46% |
| Union Mills | 15 | $4,813 | $459.55 | 40% |
| Sautee | 13 | $4,694 | $436.69 | 41% |
| Six Mile | 57 | $4,481 | $466.47 | 42% |
| Gatlinburg | 3,554 | $4,458 | $367.24 | 44% |
| Pigeon Forge | 2,918 | $4,257 | $351.86 | 44% |
Frequently Asked Questions About Airbnb in Townville
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Townville.
How much do Airbnb hosts make in Townville?
Townville hosts earn about $22,149 per year on average, with an average nightly rate of $267 and RevPAR of $87. Those figures describe the typical revenue environment for active listings in Townville, South Carolina, not the ceiling for the best operators. Source: AirROI 2026 data, Townville market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Townville?
The average Airbnb occupancy rate in Townville is 32.3%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Townville?
Listings in Townville average $267 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Townville?
Townville currently has about 78 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Townville?
AirROI currently classifies the short-term rental regulation level in Townville as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Townville?
RevPAR in Townville is about $87. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Townville?
Occupancy of 32.3% means Townville is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $22,149, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Townville?
The average booking lead time in Townville is about 58 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Townville?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Townville include Downtown Townville, Lake Hartwell Post Office, Anderson Highway. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Townville?
entire_home listings make up 100.0% of the active supply in Townville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Townville compare to nearby Airbnb markets?
Among neighboring markets, Sevier County posts $87,245 in average annual revenue with 43.1% occupancy, compared to Townville's $22,149 and 32.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Townville?
The average Airbnb stay length in Townville is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Townville?
Airbnb listings in Townville average 4.87 out of 5 overall. About 46.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Townville?
Refrigerator and Dishwasher are among the strongest revenue-linked amenities in Townville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Townville?
Yes. About 92.3% of active Airbnb listings in Townville charge a cleaning fee, and the average fee is $146. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Townville?
A 55.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.