Waverly, Tennessee Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Waverly, Tennessee? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $20,721 per year — at a $231 nightly rate, 34.2% occupancy, and a $81 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 20 active listings, Waverly is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 100.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Waverly?
In Waverly, the headline Airbnb metrics are $20,721 in average annual revenue,34.2% occupancy, $231 ADR, and $81 in RevPAR, and guests book about 42 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Waverly?
Understanding the monthly revenue variations for Airbnb listings in Waverly is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waverly is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waverly across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,714+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,352 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,039 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,175, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Waverly
What Is the Monthly Airbnb Occupancy Rate in Waverly?
Maximize your bookings by understanding the Waverly STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waverly:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Waverly
What Is the Average Airbnb Nightly Rate in Waverly?
Effective short term rental pricing strategy in Waverly involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waverly typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $400+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $249 or more.
- Typical properties (Median) charge around $183 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Waverly
What Is the RevPAR for Airbnb in Waverly?
RevPAR in Waverly is currently $81. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $28 RevPAR.
- Typical properties (Median) generate $73 RevPAR.
- Strong performers (Top 25%) earn $97 RevPAR.
- Best-in-class (Top 10%) achieve $122 RevPAR.
Average Monthly RevPAR Trend in Waverly
RevPAR Insights for Waverly
- The average RevPAR in Waverly is $81. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($122) and bottom 25% ($28) is $94, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Waverly benchmarks. If your RevPAR falls below the median of $73, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $97+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Waverly?
Waverly's peak Airbnb season falls in July, June, September, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, September)
- Revenue averages $3,852 per month
- Occupancy rates average 48.7%
- Daily rates average $221
Shoulder Season
- Revenue averages $2,432 per month
- Occupancy maintains around 38.4%
- Daily rates hold near $229
Low Season (January, February, April)
- Revenue drops to average $1,700 per month
- Occupancy decreases to average 34.7%
- Daily rates adjust to average $216
Seasonality Insights for Waverly
- Airbnb seasonality in Waverly is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Waverly's highest earning potential, with monthly revenues climbing to $4,765, occupancy reaching 52.2%, and ADRs peaking at $243.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,451, occupancy could drop to 30.9%, and ADRs may adjust to $199.
- Lower occupancy paired with meaningful seasonality means hosts in Waverly need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Waverly, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Waverly?
Low regulation and minimal registration activity in Waverly, Tennessee, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Waverly to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Waverly?
With a compact short-term rental market, Waverly gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Waverly Historic District | Charming area filled with historical buildings and local shops. It's perfect for guests interested in exploring the unique history and culture of Waverly. | Waverly Depot, Tennessee River, Dixon Springs State Park, The Humble Pie Company, Historic downtown shops |
| Cedar Hill | A quiet and picturesque neighborhood with a rural feel. Great for visitors looking to escape the city and enjoy nature. | Cedar Hill Park, Local farmland and views, Fishing spots, Scenic walking trails |
| Dixon Springs | Close to natural attractions and parks, it's perfect for outdoor enthusiasts who want to explore Tennessee's scenic beauty. | Dixon Springs State Park, Fishing in the creek, Picnic areas, Nature trails |
| Hurricane Creek | Known for its natural beauty and creek access, ideal for families and those looking for adventure in the great outdoors. | Hiking trails, Creek access for fishing, Camping grounds, Scenic views |
| New Johnsonville | A neighboring town that is popular for water sports and activities on the Tennessee River, attracting many tourists during the summer. | Tennessee River access, Local marinas, Fishing spots, Outdoor recreation areas |
| Wildwood | A serene area that provides a peaceful atmosphere perfect for weekend getaways. | Peaceful nature, Wildlife watching, Cycling paths, Local dining spots |
| Tennessee Valley | Rich in natural beauty and outdoor activities, ideal for eco-tourists and nature lovers. | Outdoor hiking, Bird watching, Scenic overlooks, Waterfall hiking trails |
| Waverly Lakes | An area surrounded by lakes, appealing to those who enjoy fishing, boating, and lakeside activities. | Lakeside parks, Boating spots, Fishing areas, Picnic spots by the lake |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Waverly offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Waverly?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Waverly
- The Waverly Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Waverly, House properties are the most common (70%), reflecting the local real estate landscape.
- Houses represent a significant 70% portion, catering likely to families or larger groups.
Waverly Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Waverly
- The dominant room capacity in Waverly is 3 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 70.0% of the active Airbnb listings in Waverly, indicating a high concentration in these sizes.
- A significant 55.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waverly.
Waverly Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Waverly
- The most common guest capacity trend in Waverly vacation rentals is listings accommodating 8+ guests (35%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Waverly STR market, accounting for 65.0% of listings.
- 65.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waverly.
- On average, properties in Waverly are equipped to host 6.0 guests.
How Do Listings in Waverly Compare on Quality?
Listing quality in Waverly can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Waverly
- At 31.5 photos per listing on average, Waverly hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 30.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Waverly averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Waverly?
Amenity Prevalence
Amenity Insights for Waverly
- Essential amenities in Waverly that guests expect include: Free parking on premises, TV, Smoke alarm, Hot water, Kitchen, Dishes and silverware, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Coffee maker, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Waverly: Free parking on premises, TV, Smoke alarm, Hot water, Kitchen, Dishes and silverware, Air conditioning.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Hot water, Kitchen, Dishes and silverware, Air conditioning.
- Consider adding popular differentiators like Fire extinguisher or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Waverly to stay competitive.
Which Airbnb Amenities Boost Revenue in Waverly?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Waverly, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dedicated workspace | 30.0% | $35,231 | $14,503 | 142.9% |
Iron | 60.0% | $26,349 | $12,279 | 114.6% |
Stove | 75.0% | $23,913 | $11,145 | 114.6% |
Backyard | 55.0% | $27,195 | $12,808 | 112.3% |
Hair dryer | 75.0% | $23,879 | $11,249 | 112.3% |
Shampoo | 70.0% | $24,593 | $11,686 | 110.4% |
First aid kit | 75.0% | $23,620 | $12,024 | 96.4% |
Extra pillows and blankets | 70.0% | $24,252 | $12,482 | 94.3% |
Clothing storage | 75.0% | $23,489 | $12,418 | 89.1% |
BBQ grill | 75.0% | $23,198 | $13,292 | 74.5% |
Revenue Impact Insights for Waverly
- Dedicated workspace tops the revenue impact list with a 142.9% uplift — listings with this amenity earn $35,231 vs. $14,503 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Waverly STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waverly. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWaverly Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Waverly
- The typical guest profile for Airbnb in Waverly consists of primarily domestic travelers (100%), often arriving from nearby Nashville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (95.3%) followed by Spanish (4.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nashville and Jacksonville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Waverly?
Listings in Waverly average 4.91 out of 5 overall, with about 55.5 reviews per active listing and 35.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Waverly
- With an overall rating of 4.91, Waverly listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 35.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Waverly Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Waverly
- The most common availability pattern in Waverly falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Waverly (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Waverly?
Average Booking Lead Time by Month
Booking Lead Time Insights for Waverly
- The overall average booking lead time for vacation rentals in Waverly is 42 days.
- Guests book furthest in advance for stays during July (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Waverly.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Waverly averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Waverly?
Guests in Waverly stay about 5.2 nights on average, generating roughly 362 reservations and 18.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Waverly
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Waverly
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Nov (8.8 nights) and shorten in Feb (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Waverly Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
35% of total
2 Nights
9 listings
45% of total
3 Nights
1 listings
5% of total
4-6 Nights
2 listings
10% of total
30+ Nights
1 listings
5% of total
Key Insights
- The most prevalent minimum stay requirement in Waverly is 2 Nights, adopted by 45% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.0%) of the Waverly Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45% of Waverly hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waverly.
Waverly Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
2 listings
10.5% of total
Moderate
9 listings
47.4% of total
Firm
3 listings
15.8% of total
Strict
5 listings
26.3% of total
Cancellation Policy Insights for Waverly
- The prevailing Airbnb cancellation policy trend in Waverly is Moderate, used by 47.4% of listings.
- There's a relatively balanced mix between guest-friendly (57.9%) and stricter (42.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.4% market standard in Waverly.
- Regularly review your cancellation policy against competitors and market demand shifts in Waverly.
How Much Are Airbnb Cleaning Fees in Waverly?
Cleaning fees in Waverly are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Waverly
- 95.0% of listings charge a cleaning fee, making it standard practice in Waverly. Guests expect it and factor it into their booking decisions.
- The gap between the average ($118) and median ($75) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Waverly median of $75. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Waverly Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Waverlybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Summer on the Lake | Private Dock & Peaceful Views
Entire Place • 4 bedrooms
The Cottage at Harbor View
Entire Place • 3 bedrooms
Melrose House- Center of town. EV Charger.
Entire Place • 3 bedrooms
Entire home. 2 miles -Loretta’s No cleaning fee
Entire Place • 4 bedrooms
Tennessee River Loretta Lynn - TVA - Aero Power
Entire Place • 3 bedrooms
Cute Cozy Cabin with Lake Views
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Waverly?
Learn from the best! This table showcases top-performing Airbnb hosts in Waverly based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| TrueAvenue | 1 | $60,425 | 41 | 4.68/5.0 |
| Evolve | 4 | $53,992 | 52 | 4.81/5.0 |
| Janet | 2 | $45,212 | 89 | 4.89/5.0 |
| Elizabeth | 1 | $41,261 | 12 | 5.00/5.0 |
| Jana | 1 | $36,221 | 52 | 4.98/5.0 |
| Lisa | 1 | $35,564 | 55 | 4.98/5.0 |
| Chuck | 1 | $31,121 | 113 | 5.00/5.0 |
| Mitzie | 1 | $23,188 | 92 | 4.98/5.0 |
| Jamie | 1 | $22,781 | 335 | 4.98/5.0 |
| Amanda | 1 | $20,348 | 30 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waverly.
Who Are the Airbnb Hosts in Waverly?
Waverly is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Waverly
- With 50.0% Superhosts, Waverly has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 25.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 60.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Waverly averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Waverly
These are the highest-grossing professional property management operations in Waverly, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| TrueAvenue | 1 | $60,425 | $666 | 38.2% | 4.68/5 |
| Evolve | 4 | $53,992 | $308 | 17.0% | 4.81/5 |
Management Company Insights for Waverly
- The leading management company, TrueAvenue, operates 1 listings with $60,425 in gross revenue — a useful benchmark for what scale looks like in Waverly.
- Top managers average 3 properties each, suggesting professional management in Waverly still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Waverly's Airbnb Market Compare to Nearby Cities?
How does the Waverly Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Franklin, Waverly has 14 percentage points lower occupancy and about $76 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Brentwood | 14 | $4,775 | $615.93 | 47% |
| Berry Hill | 137 | $4,287 | $342.68 | 44% |
| Nashville-Davidson | 6,010 | $3,863 | $336.98 | 44% |
| Franklin | 399 | $3,827 | $307.47 | 48% |
| Thompson's Station | 33 | $3,768 | $332.54 | 42% |
| Bee Spring | 12 | $3,711 | $484.16 | 40% |
| Pegram | 18 | $3,690 | $268.05 | 45% |
| Pleasant View | 15 | $3,616 | $322.76 | 38% |
| Nashville | 2,100 | $3,533 | $345.34 | 43% |
| Mt. Juliet | 55 | $3,530 | $321.28 | 43% |
Frequently Asked Questions About Airbnb in Waverly
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Waverly.
How much do Airbnb hosts make in Waverly?
Waverly hosts earn about $20,721 per year on average, with an average nightly rate of $231 and RevPAR of $81. Those figures describe the typical revenue environment for active listings in Waverly, Tennessee, not the ceiling for the best operators. Source: AirROI 2026 data, Waverly market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Waverly?
The average Airbnb occupancy rate in Waverly is 34.2%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Waverly?
Listings in Waverly average $231 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Waverly?
Waverly currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Waverly?
AirROI currently classifies the short-term rental regulation level in Waverly as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Waverly?
RevPAR in Waverly is about $81. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Waverly?
Occupancy of 34.2% means Waverly is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $20,721, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Waverly?
The average booking lead time in Waverly is about 42 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Waverly?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Waverly include Waverly Historic District, Cedar Hill, Dixon Springs. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Waverly?
entire_home listings make up 100.0% of the active supply in Waverly. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Waverly compare to nearby Airbnb markets?
Among neighboring markets, Brentwood posts $57,300 in average annual revenue with 47.1% occupancy, compared to Waverly's $20,721 and 34.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Waverly?
The average Airbnb stay length in Waverly is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Waverly?
Airbnb listings in Waverly average 4.91 out of 5 overall. About 35.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Waverly?
Dedicated workspace and Iron are among the strongest revenue-linked amenities in Waverly. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Waverly?
Yes. About 95.0% of active Airbnb listings in Waverly charge a cleaning fee, and the average fee is $118. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Waverly?
A 50.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.