Airbnb market data · 202612 months to July 2026
New Harmony, UT Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in New Harmony brought in $20,058 over the 12 months through July 2026, across just 22 active listings, so a single property can move that figure.
AirROI's latest figures for New Harmony run through July 2026.
The short answer
New Harmony Airbnb Market at a Glance
Listings averaged $240 a night and were booked on 41% of available nights.
December, the best month, brought in about 85% more per listing than February, the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, New Harmony is the 114th-largest of 127 Utah markets AirROI tracks.
Browse the live New Harmony Airbnb market See Every New Harmony ListingRevenue
How Much Do Airbnb Hosts Make in New Harmony?
Gross bookings per New Harmony listing averaged $20,058 over the 12 months to July 2026 (Utah average: $35,160), before cleaning, platform and management costs and taxes.
The average New Harmony listing brought in $3,770 in December, its best month, and $2,040 in February, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
Across New Harmony's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $4,840+ a month, about 2.1 times the typical property.
- Strong performers (top 25%) earn $3,390 or more, roughly $1,100 a month above the median.
- Typical properties (median) earn about $2,280 a month.
- Entry-level properties (bottom 25%) earn $1,550 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earned about 1.9 times what February did
Average revenue per active listing, by month
New Harmony Airbnb Data by Month
Latest 12 months in the July 2026 data.
December led on revenue. Nightly rates peaked in July and bookings in June, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Aug 2025 | $2,215 | 40.3% | $218 | $71 | 71 days | 4.1 nights |
| Sep 2025 | $2,158 | 42.9% | $224 | $72 | 97 days | 3.7 nights |
| Oct 2025 | $3,044 | 60.2% | $223 | $98 | 99 days | 3.4 nights |
| Nov 2025 | $2,063 | 36.1% | $223 | $69 | 76 days | 5.9 nights |
| Dec 2025 | $3,766 | 39.5% | $222 | $121 | 76 days | 6.8 nights |
| Jan 2026 | $2,040 | 27.6% | $217 | $66 | 37 days | 13.7 nights |
| Feb 2026 | $2,035 | 29.6% | $220 | $73 | 53 days | 4.7 nights |
| Mar 2026 | $2,788 | 49.0% | $239 | $90 | 52 days | 5.3 nights |
| Apr 2026 | $2,679 | 41.4% | $243 | $89 | 66 days | 6.9 nights |
| May 2026 | $3,144 | 51.4% | $241 | $101 | 82 days | 3.3 nights |
| Jun 2026 | $3,528 | 65.3% | $239 | $118 | 73 days | 5.3 nights |
| Jul 2026 | $3,461 | 49.6% | $245 | $112 | 83 days | 4.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical New Harmony listing earns about $2,280 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in New Harmony Profitable?
Yes, when it's run well. The average New Harmony Airbnb took in $20,058 in the 12 months to July 2026, and run by its owner at everyday costs, about $1,130 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,700 a month.
Cleaning it yourself keeps the $2,180 a year guests pay in cleaning fees, for about $1,320 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $980 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
New Harmony Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $17,878 | $26,590 |
| Cleaning fees guests pay11% of New Harmony bookings | $2,180 | $3,250 |
| Gross bookings | $20,058 | $29,840 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 55% of New Harmony listings on Simplified Pricing, 3% for the rest | −$1,970 | −$2,930 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,180 | −$3,250 |
| Utilities and internetAbout 5% of bookings | −$1,000 | −$1,490 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$400 | −$600 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$600 | −$900 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$200 | −$200 |
| Permit and registrationWhere one is required | −$100 | −$100 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −$6,450 | −$9,470 |
| Left for housing costs, then profit | $13,608about $1,130 a month | $20,370about $1,700 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own New Harmony Airbnb Profit
The estimate starts from New Harmony's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one New Harmony home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How New Harmony's Top Earners Get There
- More nights booked. The busiest quarter of New Harmony listings are booked on 65% or more of their nights, against 42% for the median listing. Ten more booked nights a year at the median rate of $150 adds about $1,510 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $285 a night or more, against a median of $150. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,790 a year.
- Open for the busy months. December brought the average listing about $3,770, against $2,040 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. New Harmony listings average 4.89 stars, and 73% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,490 a month, against $1,670 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in New Harmony?
New Harmony listings were booked on 41% of the nights they were open over the past year, in line with the Utah average and in line with the U.S. average. Occupancy swings from 28% in January to 65% in June.
Across New Harmony's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 74%+ of open nights, 32 points above the median.
- Strong performers (top 25%) fill 65% or more, roughly five nights a week.
- Typical properties (median) fill about 42% of open nights.
- Entry-level properties (bottom 25%) fill 22% or less, under two nights a week.
June was the busiest month in New Harmony, January the quietest
Share of open nights booked, by month
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in New Harmony?
The average nightly rate in New Harmony, known as ADR (average daily rate), was $240 over the past year, about 31% below the Utah average of $350 and about 25% below the U.S. average of $320. Rates peak in April and July at about $245 and bottom out in January and August at about $215.
Across New Harmony's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $525+ a night, about 3.5 times the median.
- Strong performers (top 25%) charge $285 or more, about $140 above the median.
- Typical properties (median) charge about $150 a night.
- Entry-level properties (bottom 25%) charge $110 or less, about three-quarters of the median.
July rates ran 13% above January's
Average nightly rate (ADR), by month
What Is the RevPAR for Airbnb in New Harmony?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In New Harmony it averaged $82 over the past year, from about $66 in January to about $121 in December.
Across New Harmony's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $138+ per open night, about 1.9 times the median.
- Strong performers (top 25%) earn $100 or more, about $25 a night above the median.
- Typical properties (median) earn about $73 per open night.
- Entry-level properties (bottom 25%) earn $58 or less, about 79% of the median.
December RevPAR was about 1.8 times January's
Revenue per open night (RevPAR), by month
The 12-month RevPAR of $82 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in New Harmony
With only 22 active listings, the monthly pattern in New Harmony is noisy, since a few long or pricey stays can lift a month; revenue peaked in December and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in New Harmony?
Guests book New Harmony stays 68 days ahead on average (about two months), so guests here plan well ahead. October stays are booked furthest out, about 99 days ahead, and January stays closest to arrival, about 37 days. A typical October booking is made in early July.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 68 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in New Harmony
None of the 22 active listings in New Harmony display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in New Harmony.
Neighborhoods
Best Neighborhoods for Airbnb in New Harmony
AirROI's area guide picks eight New Harmony neighborhoods that draw short-term rental guests, led by New Harmony Historic District, Red Cliffs Desert Reserve and Harmonie State Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| New Harmony Historic District | A quaint and historic area that showcases New Harmony's rich heritage. Visitors are drawn to its beautiful architecture and peaceful surroundings, making it perfect for those seeking a unique getaway. | Harmonist Labyrinth, New Harmony State Park, New Harmony Roofless Church, Atheneum, Historic Main Street |
| Red Cliffs Desert Reserve | A natural reserve that offers stunning desert landscapes and outdoor activities. Attracts nature lovers and adventure seekers interested in hiking, biking, and enjoying the beautiful Utah desert. | Hiking trails, Scenic views, Wildlife watching, Photography spots, Access to nearby slot canyons |
| Harmonie State Park | A great location for outdoor enthusiasts and families, this park offers camping, hiking, and recreation activities. It's an ideal spot for visitors looking to experience nature and local wildlife. | Campgrounds, Fishing spots, Hiking trails, Picnic areas, Wildlife watching activities |
| Henderson Island | An often overlooked area that provides a serene escape with its beautiful island views and proximity to nature. Perfect for travelers looking for a peaceful retreat. | Secluded beaches, Fishing opportunities, Kayaking, Nature trails, Wildlife observation |
| Near Temple Mountain | A great location for rock climbing and exploring unique geological formations. Attracts adventurers and climbers seeking excitement and challenges in a breathtaking environment. | Rock climbing routes, Scenic vistas, Photography spots, Nearby campgrounds, Adventure trailheads |
| The Art Village | This area is a hub for artists and creative minds. People come here to find inspiration amidst the galleries and studios. Perfect for those looking to immerse themselves in art and culture. | Art galleries, Workshops, Artisan markets, Cultural events, Community art projects |
| Nearby Canyonlands | A stunning natural park known for its beautiful canyons and scenic drives. Ideal for tourists who want to experience the rugged beauty of Utah's landscape and engage in outdoor activities. | Scenic overlooks, Hiking trails, Photography spots, Camping areas, Adventure sports |
| Historic New Harmony | A charming community that embodies a unique blend of history and culture. Visitors are drawn to its historical significance and community events, making it an attractive option for short-term rentals. | Community events, Local festivals, Historic buildings, Walking tours, Local restaurants |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
New Harmony vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 40 km, Springdale (38 km away) earned the most per listing, about 3.4 times as much as New Harmony. La Verkin was the busiest, booked on 48% of nights against 41% in New Harmony.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Toquerville 25 km | 51 | $29,780 | $216 | 45% |
| Leeds 26 km | 30 | $18,620 | $157 | 44% |
| La Verkin 28 km | 218 | $32,688 | $216 | 48% |
| Virgin 29 km | 117 | $34,129 | $317 | 38% |
| Cedar City 29 km | 322 | $23,940 | $183 | 43% |
| Hurricane 35 km | 812 | $46,615 | $351 | 44% |
| Springdale 38 km | 160 | $67,699 | $481 | 46% |
| Washington 40 km | 775 | $37,139 | $311 | 39% |
Other Airbnb Markets in Utah
- Park City Airbnb data 4,079 listings
- Salt Lake City Airbnb data 1,795 listings
- Moab Airbnb data 1,076 listings
- Saint George Airbnb data 1,000 listings
- Garden City Airbnb data 660 listings
- Brian Head Airbnb data 556 listings
- Sandy Airbnb data 465 listings
- Kanab Airbnb data 456 listings
See all 127 Utah Airbnb markets
Markets Similar to New Harmony
Markets elsewhere in the United States with a similar nightly rate and occupancy to New Harmony:
- Belton Airbnb data TX · $240/night · 41.5%
- Urbana Airbnb data IL · $239/night · 41.5%
- Carrollton Airbnb data TX · $239/night · 41.2%
- Rio Rancho Airbnb data NM · $242/night · 41.1%
- Staunton Airbnb data VA · $241/night · 40.9%
- Hedgesville Airbnb data WV · $239/night · 42.0%
FAQ
New Harmony Airbnb FAQ
How much do Airbnb hosts make in New Harmony?
An active New Harmony Airbnb grossed $20,058 on average in the 12 months to July 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,390 or more in a typical month.
How much can I make on Airbnb in New Harmony?
It depends most on the home's size, location and how it's run. The middle half of New Harmony listings earn between $1,550 and $3,390 in a typical month, and the top tenth $4,840 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in New Harmony?
Listings in New Harmony were booked on 41% of available nights over the past year. That compares with 40% for the Utah average. June was the busiest month.
How much does an Airbnb cost per night in New Harmony?
The average booked night in New Harmony cost $240 before fees. Half of listings charge between $110 and $285, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in New Harmony?
None of the active New Harmony listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in New Harmony?
Yes, when it's run well. The average New Harmony Airbnb grossed $20,058 in the 12 months to July 2026, 43% below the Utah average of $35,160, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $13,608 a year (about $1,130 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,700 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in New Harmony?
December paid best over the past year, at $3,770 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in New Harmony?
Each night a New Harmony listing was open to book earned $82 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $138 or more.
How far in advance do guests book Airbnbs in New Harmony?
New Harmony stays were booked 68 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in New Harmony?
The average New Harmony Airbnb stay lasted 5.6 nights over the past year. A listing took 23 reservations over the year on average.
How are Airbnbs in New Harmony rated?
Guests rate New Harmony Airbnbs 4.89 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in New Harmony?
New Harmony Historic District, Red Cliffs Desert Reserve and Harmonie State Park draw the most short-term rental interest in New Harmony. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in New Harmony?
AirROI counted 22 active Airbnb listings in New Harmony as of July 2026. The closest tracked market is Toquerville, 25 km away.
How much are Airbnb cleaning fees in New Harmony?
In New Harmony, 86% of listings add a cleaning fee. The median fee is $87, and some higher fees lift the average to $133.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in New Harmony from August 2025 to July 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.