Airbnb market data · 202612 months to December 2025
Roy, UT Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Roy brought in $15,048 over the 12 months through December 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Roy run through December 2025.
The short answer
Roy Airbnb Market at a Glance
Listings averaged $167 a night and were booked on 36% of available nights.
Timing matters: in July, the best month, the average listing earned about 2.3 times as much as in January, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Roy is the 120th-largest of 127 Utah markets AirROI tracks.
Browse the live Roy Airbnb market See Every Roy ListingRevenue
How Much Do Airbnb Hosts Make in Roy?
Gross bookings per Roy listing averaged $15,048 over the 12 months to December 2025 (Utah average: $37,252), before cleaning, platform and management costs and taxes.
The average Roy listing brought in $3,090 in July, its best month, and $1,370 in January, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
Across Roy's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $4,050+ a month, about 2.1 times the typical property.
- Strong performers (top 25%) earn $3,030 or more, roughly $1,100 a month above the median.
- Typical properties (median) earn about $1,900 a month.
- Entry-level properties (bottom 25%) earn $886 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 2.3 times what January did
Average revenue per active listing, by month
Roy Airbnb Data by Month
Latest 12 months in the December 2025 data.
July led on revenue. Nightly rates peaked in December and bookings in April, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jan 2025 | $1,367 | 34.5% | $141 | 10 days |
| Feb 2025 | $1,636 | 40.0% | $141 | 17 days |
| Mar 2025 | $2,178 | 43.6% | $136 | 31 days |
| Apr 2025 | $2,547 | 55.2% | $131 | 25 days |
| May 2025 | $2,506 | 39.0% | $137 | 34 days |
| Jun 2025 | $2,766 | 47.4% | $145 | 42 days |
| Jul 2025 | $3,090 | 51.6% | $150 | 24 days |
| Aug 2025 | $1,919 | 41.6% | $170 | 22 days |
| Sep 2025 | $2,341 | 40.0% | $172 | 19 days |
| Oct 2025 | $1,375 | 30.0% | $179 | 14 days |
| Nov 2025 | $1,591 | 29.7% | $179 | 20 days |
| Dec 2025 | $2,203 | 44.5% | $183 | 43 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Roy address, run it through the Airbnb calculator.
Profit
Is an Airbnb in Roy Profitable?
Yes, when it's run well. The average Roy Airbnb took in $15,048 in the 12 months to December 2025, and run by its owner at everyday costs, about $920 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,470 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Roy Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $15,048 | $23,970 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$2,330 | −$3,720 |
| Utilities and internetAbout 5% of bookings | −$750 | −$1,200 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$300 | −$480 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$450 | −$720 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$150 | −$150 |
| Permit and registrationWhere one is required | −$80 | −$80 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$4,060 | −$6,350 |
| Left for housing costs, then profit | $10,988about $920 a month | $17,620about $1,470 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Roy Airbnb Profit
The estimate starts from Roy's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Roy home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Roy's Top Earners Get There
- More nights booked. The busiest quarter of Roy listings are booked on 63% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,300 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $200 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,500 a year.
- Open for the busy months. July brought the average listing about $3,090, against $1,370 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,000 a month, against $1,250 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Roy?
Roy listings were booked on 36% of the nights they were open over the past year, 4 percentage points below the Utah average (40%) and 5 points below the U.S. average (41%). Occupancy swings from 30% in November to 55% in April.
Across Roy's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 76%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 63% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
April was the busiest month in Roy, November the quietest
Share of open nights booked, by month
The 12-month rate of 36% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Roy?
The average nightly rate in Roy, known as ADR (average daily rate), was $167 over the past year, about 54% below the Utah average of $365 and about 50% below the U.S. average of $335. Rates peak in December at about $185 and bottom out in April at about $130.
Across Roy's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $260+ a night, about twice the median.
- Strong performers (top 25%) charge $200 or more, about $70 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $95 or less, about three-quarters of the median.
December rates ran 40% above April's
Average nightly rate (ADR), by month
The 12-month ADR of $167 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Roy
With only 19 active listings, the monthly pattern in Roy is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Roy?
Guests book Roy stays 25 days ahead on average (about four weeks). December stays are booked furthest out, about 43 days ahead, and January stays closest to arrival, about 10 days. A typical December booking is made in early November.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Roy
None of the 19 active listings in Roy display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Roy.
Neighborhoods
Best Neighborhoods for Airbnb in Roy
AirROI's area guide picks eight Roy neighborhoods that draw short-term rental guests, led by Roy Historic District, Eagle Lake and Roy Splash Pad. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Roy Historic District | Charming area with rich history and unique architecture, making it attractive for visitors interested in local culture and history. | Roy City Park, The Roy Theatre, Historic Homes Tour, Roy Community Library, Roy City Hall |
| Eagle Lake | Beautiful natural area with lakeside access, popular for outdoor activities, ideal for guests wanting to enjoy nature. | Eagle Lake, Fishing and boating, Picnic areas, Walking trails, Bird watching spots |
| Roy Splash Pad | A family-friendly area with a popular splash pad, perfect for families traveling with children. | Roy Splash Pad, Parks with playgrounds, Community events, Outdoor swimming pool, Family-friendly dining |
| Pineview Reservoir | A nearby recreation area, popular for water sports and outdoor adventures, drawing tourists looking for fun activities. | Pineview Reservoir, Boating and jet skiing, Fishing, Camping areas, Hiking trails, Scenic views |
| Hill Air Force Base | Close to a major US Air Force base, attracting military personnel and families visiting relatives, with relevant nearby amenities. | Hill Aerospace Museum, Base tours, Military family lodging, Community events, Outdoor activities |
| Arellanes Park | A popular park for recreational activities, attracting visitors looking for a relaxed outdoor environment. | Playgrounds, Walking trails, Picnic areas, Sports fields, Community events |
| Oquirrh Mountain | Scenic area with stunning mountain views, appealing to visitors who enjoy hiking and outdoor activities. | Hiking trails, Scenic viewpoints, Wildlife watching, Photography spots, Nature outings |
| Roy Shopping District | Vibrant shopping area with various retail options, attracting tourists looking to shop and experience local businesses. | Local shops, Dining options, Shopping malls, Entertainment venues, Community events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Roy vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 25 km, Huntsville (24 km away, 68 listings) earned the most per listing, about 2.6 times as much as Roy. Clearfield and Layton were the busiest, each booked on 47% of nights against 36% in Roy.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Clearfield 8 km | 37 | $24,135 | $168 | 47% |
| South Ogden 8 km | 33 | $22,380 | $185 | 42% |
| Ogden 11 km | 262 | $19,622 | $175 | 45% |
| Layton 13 km | 105 | $24,519 | $170 | 47% |
| North Ogden 18 km | 33 | $25,769 | $205 | 45% |
| Mountain Green 22 km | 51 | $27,889 | $314 | 34% |
| Huntsville 24 km | 68 | $39,753 | $418 | 32% |
| Morgan 25 km | 38 | $31,303 | $369 | 36% |
Other Airbnb Markets in Utah
- Park City Airbnb data 4,115 listings
- Salt Lake City Airbnb data 1,794 listings
- Moab Airbnb data 1,088 listings
- Saint George Airbnb data 990 listings
- Hurricane Airbnb data 820 listings
- Washington Airbnb data 788 listings
- Garden City Airbnb data 639 listings
- Brian Head Airbnb data 557 listings
See all 127 Utah Airbnb markets
Markets Similar to Roy
Markets elsewhere in the United States with a similar nightly rate and occupancy to Roy:
- Cape Girardeau Airbnb data MO · $166/night · 36.2%
- Allentown Airbnb data PA · $171/night · 36.9%
- Bridgeport Airbnb data CT · $167/night · 35.4%
- Moreno Valley Airbnb data CA · $164/night · 37.5%
- Richmond Airbnb data TX · $178/night · 36.4%
- Jackson Airbnb data MS · $159/night · 37.0%
FAQ
Roy Airbnb FAQ
How much do Airbnb hosts make in Roy?
An active Roy Airbnb grossed $15,048 on average in the 12 months to December 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,030 or more in a typical month.
How much can I make on Airbnb in Roy?
It depends most on the home's size, location and how it's run. The middle half of Roy listings earn between $886 and $3,030 in a typical month, and the top tenth $4,050 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Roy?
Listings in Roy were booked on 36% of available nights over the past year. That compares with 40% for the Utah average. April was the busiest month.
How much does an Airbnb cost per night in Roy?
The average booked night in Roy cost $167 before fees. Half of listings charge between $95 and $200, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Roy?
None of the active Roy listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Roy?
Yes, when it's run well. The average Roy Airbnb grossed $15,048 in the 12 months to December 2025, 60% below the Utah average of $37,252, though with only 19 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $10,988 a year (about $920 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,470 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Roy?
July paid best over the past year, at $3,090 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Roy?
Roy stays were booked 25 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Roy?
Roy Historic District, Eagle Lake and Roy Splash Pad draw the most short-term rental interest in Roy. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Roy?
AirROI counted 19 active Airbnb listings in Roy as of December 2025. The closest tracked market is Clearfield, 8 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Roy from January 2025 to December 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.