Airbnb market data · 202612 months to June 2026
Franconia, VA Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Franconia brought in $11,625 over the 12 months through June 2026, across just 22 active listings, so a single property can move that figure.
AirROI's latest figures for Franconia run through June 2026.
The short answer
Franconia Airbnb Market at a Glance
Listings averaged $162 a night and were booked on 33% of available nights.
Timing matters: in April, the best month, the average listing earned about 2.5 times as much as in February, the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, Franconia is the 168th-largest of 220 Virginia markets AirROI tracks.
Browse the live Franconia Airbnb market See Every Franconia ListingRevenue
How Much Do Airbnb Hosts Make in Franconia?
Gross bookings per Franconia listing averaged $11,625 over the 12 months to June 2026 (Virginia average: $33,560), before cleaning, platform and management costs and taxes.
The average Franconia listing brought in $2,580 in April, its best month, and $1,050 in February, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Franconia's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $4,260+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn $3,070 or more, roughly $1,600 a month above the median.
- Typical properties (median) earn about $1,520 a month.
- Entry-level properties (bottom 25%) earn $589 or less, about 39% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about 2.5 times what February did
Average revenue per active listing, by month
Franconia Airbnb Data by Month
Latest 12 months in the June 2026 data.
April led on revenue and bookings; nightly rates peaked in June.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jul 2025 | $2,141 | 46.0% | $149 | $69 | 21 days | 12.1 nights |
| Aug 2025 | $2,252 | 34.6% | $146 | $73 | 33 days | 3.9 nights |
| Sep 2025 | $1,734 | 34.3% | $146 | $58 | 26 days | 5.5 nights |
| Oct 2025 | $2,369 | 43.7% | $147 | $76 | 18 days | 6.7 nights |
| Nov 2025 | $2,318 | 43.0% | $145 | $77 | 32 days | 4.2 nights |
| Dec 2025 | $1,741 | 30.2% | $144 | $56 | 34 days | 5.9 nights |
| Jan 2026 | $1,090 | 20.3% | $142 | $35 | 16 days | 2.1 nights |
| Feb 2026 | $1,050 | 25.0% | $154 | $37 | 12 days | 5.4 nights |
| Mar 2026 | $1,899 | 41.9% | $164 | $61 | 11 days | 5.8 nights |
| Apr 2026 | $2,576 | 47.6% | $170 | $86 | 19 days | 7.7 nights |
| May 2026 | $2,213 | 34.5% | $173 | $71 | 26 days | 5.4 nights |
| Jun 2026 | $2,161 | 35.7% | $177 | $72 | 22 days | 19 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Franconia home could earn, enter its address, bedrooms and guests in the Airbnb estimator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Franconia Profitable?
Yes, when it's run well. The average Franconia Airbnb took in $11,625 in the 12 months to June 2026, and run by its owner at everyday costs, about $670 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,370 a month.
Cleaning it yourself keeps the $1,070 a year guests pay in cleaning fees, for about $760 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $580 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Franconia Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $10,555 | $21,370 |
| Cleaning fees guests pay9% of Franconia bookings | $1,070 | $2,160 |
| Gross bookings | $11,625 | $23,530 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 59% of Franconia listings on Simplified Pricing, 3% for the rest | −$1,210 | −$2,440 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,070 | −$2,160 |
| Utilities and internetAbout 5% of bookings | −$580 | −$1,180 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$230 | −$470 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$350 | −$710 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$120 | −$120 |
| Permit and registrationWhere one is required | −$60 | −$60 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −$3,620 | −$7,140 |
| Left for housing costs, then profit | $8,005about $670 a month | $16,390about $1,370 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Franconia Airbnb Profit
The estimate starts from Franconia's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Franconia home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Franconia's Top Earners Get There
- More nights booked. The busiest quarter of Franconia listings are booked on 53% or more of their nights, against 31% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,300 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $215 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,060 a year.
- Open for the busy months. April brought the average listing about $2,580, against $1,050 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Franconia listings average 4.75 stars, and 14% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,960 a month, against $970 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Franconia?
Franconia listings were booked on 33% of the nights they were open over the past year, 7 percentage points below the Virginia average (40%) and 8 points below the U.S. average (41%). Occupancy swings from 20% in January to 48% in April.
Across Franconia's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 69%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 53% or more, roughly four nights a week.
- Typical properties (median) fill about 31% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
April was the busiest month in Franconia, January the quietest
Share of open nights booked, by month
The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Franconia?
The average nightly rate in Franconia, known as ADR (average daily rate), was $162 over the past year, about 46% below the Virginia average of $300 and about 52% below the U.S. average of $335. Rates peak in June at about $175 and bottom out in January and December at about $140.
Across Franconia's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $275+ a night, about 2.1 times the median.
- Strong performers (top 25%) charge $215 or more, about $85 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $87 or less, about two-thirds of the median.
June rates ran 25% above January's
Average nightly rate (ADR), by month
What Is the RevPAR for Airbnb in Franconia?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Franconia it averaged $57 over the past year, from about $35 in January to about $86 in April.
Across Franconia's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $112+ per open night, about 2.9 times the median.
- Strong performers (top 25%) earn $99 or more, about $60 a night above the median.
- Typical properties (median) earn about $39 per open night.
- Entry-level properties (bottom 25%) earn $22 or less, about 57% of the median.
April RevPAR was about 2.4 times January's
Revenue per open night (RevPAR), by month
The 12-month RevPAR of $57 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Franconia
With only 22 active listings, the monthly pattern in Franconia is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Franconia?
Guests book Franconia stays 17 days ahead on average (about two weeks), so many trips are booked close to arrival. December stays are booked furthest out, about 34 days ahead, and March stays closest to arrival, about 11 days. A typical December booking is made in mid-November.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 17 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Franconia
None of the 22 active listings in Franconia display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Franconia.
Neighborhoods
Best Neighborhoods for Airbnb in Franconia
AirROI's area guide picks seven Franconia neighborhoods that draw short-term rental guests, led by Historic Old Town, Huntington and Franconia. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Historic Old Town | Charming and picturesque area known for its cobblestone streets, historic buildings, and waterfront views. Ideal for visitors looking for dining options, boutique shopping, and cultural experiences nearby. | George Washington Masonic National Memorial, Torpedo Factory Art Center, Carlyle House Historic Park, Old Town Waterfront, King Street |
| Huntington | A suburban community with easy access to the metro, making it a convenient option for travelers visiting Washington, D.C. Offers a more residential feel while still being close to urban attractions. | Huntington Park, Huntington Metro Station, Cameron Station, Scenic views of the Potomac River |
| Franconia | A family-friendly area with parks and schools. A good choice for families visiting the area, offering spacious accommodations and community feel. | Franconia Park, Lee District Park, Fort Belvoir, North Hill Park |
| Kingstowne | Mixed-use development with shopping centers and residential areas, popular among families and business travelers. Offers a variety of dining and entertainment options. | Kingstowne Center, Cinemark Movies 12, Local parks and recreational areas |
| Alexandria waterfront | Attractive waterfront area with beautiful views of the Potomac River, restaurants, and shops. Popular for its scenic walkways and cultural events. | Torpedo Factory Art Center, Alexandria Marina, Waterfront Park, Fitzgerald Square |
| Fort Belvoir | Military base area offering unique accommodations for visitors attending events at the base. Close to D.C. attractions as well. | Fort Belvoir Community Center, Old Fort Belvoir, Local parks in the area |
| Mount Vernon | Historic area known for George Washington's plantation. Suitable for tourists interested in history and outdoor activities with great views of the Potomac River. | George Washington's Mount Vernon, Mount Vernon Trail, Historic parks and sites |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Franconia vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 13 km, Alexandria (8 km away) earned the most per listing, about four times as much as Franconia. Annandale was the busiest, booked on 49% of nights against 33% in Franconia.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Woodbridge 4 km | 96 | $13,068 | $128 | 38% |
| Springfield 4 km | 80 | $20,793 | $183 | 41% |
| Alexandria 8 km | 694 | $45,590 | $317 | 48% |
| Annandale 9 km | 69 | $23,527 | $181 | 49% |
| West Falls Church 11 km | 41 | $15,603 | $154 | 43% |
| National Harbor 12 km | 267 | $24,926 | $347 | 29% |
| Falls Church 12 km | 82 | $26,235 | $238 | 44% |
| Oxon Hill 13 km | 53 | $28,497 | $276 | 34% |
Other Airbnb Markets in Virginia
- Virginia Beach Airbnb data 1,388 listings
- Williamsburg Airbnb data 1,187 listings
- Richmond Airbnb data 1,044 listings
- Arlington Airbnb data 993 listings
- Norfolk Airbnb data 823 listings
- Charlottesville Airbnb data 688 listings
- Lynchburg Airbnb data 526 listings
- Chincoteague Airbnb data 474 listings
See all 220 Virginia Airbnb markets
Markets Similar to Franconia
Markets elsewhere in the United States with a similar nightly rate and occupancy to Franconia:
- Beattyville Airbnb data KY · $163/night · 33.6%
- Palmdale Airbnb data CA · $158/night · 32.9%
- Albany Airbnb data GA · $159/night · 34.7%
- Truth or Consequences Airbnb data NM · $152/night · 33.0%
- Stockton Airbnb data CA · $159/night · 35.1%
- Manor Airbnb data TX · $177/night · 33.9%
FAQ
Franconia Airbnb FAQ
How much do Airbnb hosts make in Franconia?
An active Franconia Airbnb grossed $11,625 on average in the 12 months to June 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,070 or more in a typical month.
How much can I make on Airbnb in Franconia?
It depends most on the home's size, location and how it's run. The middle half of Franconia listings earn between $589 and $3,070 in a typical month, and the top tenth $4,260 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Franconia?
Listings in Franconia were booked on 33% of available nights over the past year. That compares with 40% for the Virginia average. April was the busiest month.
How much does an Airbnb cost per night in Franconia?
The average booked night in Franconia cost $162 before fees. Half of listings charge between $87 and $215, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Franconia?
None of the active Franconia listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Franconia?
Yes, when it's run well. The average Franconia Airbnb grossed $11,625 in the 12 months to June 2026, 65% below the Virginia average of $33,560, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $8,005 a year (about $670 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,370 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Franconia?
April paid best over the past year, at $2,580 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Franconia?
Each night a Franconia listing was open to book earned $57 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $112 or more.
How far in advance do guests book Airbnbs in Franconia?
Franconia stays were booked 17 days (about two weeks) before arrival on average over the past year, so a listing can still fill close to the date.
How long do guests stay at Airbnbs in Franconia?
The average Franconia Airbnb stay lasted 11.8 nights over the past year. A listing took 10 reservations over the year on average.
How are Airbnbs in Franconia rated?
Guests rate Franconia Airbnbs 4.75 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Franconia?
Historic Old Town, Huntington and Franconia draw the most short-term rental interest in Franconia. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Franconia?
AirROI counted 22 active Airbnb listings in Franconia as of June 2026. The closest tracked market is Woodbridge, 4 km away.
How much are Airbnb cleaning fees in Franconia?
In Franconia, nearly all listings add a cleaning fee. The median fee is $89, and some higher fees lift the average to $117.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in Franconia from July 2025 to June 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.