Neenah, Wisconsin Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Neenah, Wisconsin? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,047 per year — at a $324 nightly rate, 36.4% occupancy, and a $119 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 56 active listings, Neenah is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 154.5% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Neenah?

In Neenah, the headline Airbnb metrics are $14,047 in average annual revenue,36.4% occupancy, $324 ADR, and $119 in RevPAR, and guests book about 47 days in advance.

Avg. Daily Rate (ADR)(?)
$324
The average rental revenue earned for an occupied room per day in Neenah.
Occupancy Rate(?)
36.4%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$14,047
Average annual income for an Airbnb listing in Neenah. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$119
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-15.5%
Significant decrease (-15.5%) vs. last year.
Active Airbnb Listings(?)
56
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
47 days
How far in advance guests typically book in Neenah. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Neenah.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Neenah.
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How Much Do Airbnb Hosts Earn Monthly in Neenah?

Understanding the monthly revenue variations for Airbnb listings in Neenah is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Neenah is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Neenah across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,055+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,359 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,860 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,027, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Neenah

What Is the Monthly Airbnb Occupancy Rate in Neenah?

Maximize your bookings by understanding the Neenah STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Neenah:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Neenah

What Is the Average Airbnb Nightly Rate in Neenah?

Effective short term rental pricing strategy in Neenah involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Neenah typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $751+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $466 or more.
  • Typical properties (Median) charge around $222 per night.
  • Entry-level properties (Bottom 25%) earn around $116 per night.

Average Daily Rate (ADR) Trend by Month in Neenah

What Is the RevPAR for Airbnb in Neenah?

RevPAR in Neenah is currently $119. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $38 RevPAR.
  • Typical properties (Median) generate $80 RevPAR.
  • Strong performers (Top 25%) earn $114 RevPAR.
  • Best-in-class (Top 10%) achieve $206 RevPAR.

Average Monthly RevPAR Trend in Neenah

RevPAR Insights for Neenah

  • The average RevPAR in Neenah is $119. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($206) and bottom 25% ($38) is $168, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Neenah benchmarks. If your RevPAR falls below the median of $80, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $114+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Neenah?

Neenah's peak Airbnb season falls in July, June, August, while the softest stretch is January, February, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, June, August)
  • Revenue averages $3,915 per month
  • Occupancy rates average 44.1%
  • Daily rates average $331
Shoulder Season
  • Revenue averages $2,273 per month
  • Occupancy maintains around 31.1%
  • Daily rates hold near $326
Low Season (January, February, October)
  • Revenue drops to average $1,837 per month
  • Occupancy decreases to average 32.5%
  • Daily rates adjust to average $317

Seasonality Insights for Neenah

  • Airbnb seasonality in Neenah is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Neenah's highest earning potential, with monthly revenues climbing to $5,643, occupancy reaching 53.1%, and ADRs peaking at $352.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,706, occupancy could drop to 24.4%, and ADRs may adjust to $310.
  • Lower occupancy paired with meaningful seasonality means hosts in Neenah need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Neenah, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Neenah?

Low regulation and minimal registration activity in Neenah, Wisconsin, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Neenah to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Neenah?

Neenah is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Neenah
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Neenah
The heart of Neenah, featuring a vibrant restaurant scene, shopping, and riverside parks. A great location for travelers who want to experience local culture and community events.
Neenah Riverwalk, Shattuck Park, Historical Neenah Museum, Local shops and cafes, Live music events
Lake Winnebago Shoreline
Scenic lakeside area perfect for those who enjoy water activities and nature. Popular among families and outdoor enthusiasts looking for water sports and relaxation.
Lake Winnebago, Fishing and boating, Public beaches, Trails for walking and biking, Picnic areas
Neenah's Historic District
Rich in history and charm, this district features well-preserved historic homes and buildings. Ideal for guests interested in culture, architecture, and local history.
Neenah Historic District, Washington Park, Neenah Public Library, Local historic tours, Cultural festivals
Menasha
Close to Neenah, offering a mix of family-friendly attractions and nature experiences. Great for visitors looking to explore the Fox River and local parks.
Fox River Trail, Menasha Lagoon, Parks and recreational areas, The Historical Society of Menasha
Appleton
Just a short drive from Neenah, Appleton offers a larger urban experience with shopping, dining, and entertainment options. A good base for guests visiting the Fox Cities.
Fox River Mall, The Building for Kids, Appleton Art Center, Performing Arts Center, Hearthstone Historic House Museum
Doty Island
A unique area with a tight-knit community feel, popular with guests seeking a peaceful environment while being close to urban amenities.
Doty Island walking paths, Local parks, Community events, Fox River views
Chilton
A quieter option that provides a rural escape with local charm. Suitable for guests looking to unwind and enjoy small-town Wisconsin.
Historic Chilton District, Local farms, Rural walking and biking trails, Nature parks
Menomonee Park
Beautiful park area known for outdoor activities and natural beauty. Perfect for nature lovers and those looking for recreational opportunities.
Menomonee Park trails, Camping facilities, Kayaking spots, Scenic views around the lake

With 8 distinct neighborhoods showing meaningful short-term rental activity, Neenah offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Neenah?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Neenah

  • The Neenah Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 56 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Neenah, House properties are the most common (73.2%), reflecting the local real estate landscape.
  • Houses represent a significant 73.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.

Neenah Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Neenah

  • The dominant room capacity in Neenah is 1 bedroom listings, making up 23.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 44.6% of the active Airbnb listings in Neenah, indicating a high concentration in these sizes.
  • A significant 42.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Neenah.

Neenah Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Neenah

  • The most common guest capacity trend in Neenah vacation rentals is listings accommodating 8+ guests (28.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Neenah STR market, accounting for 51.8% of listings.
  • 42.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Neenah.
  • On average, properties in Neenah are equipped to host 4.5 guests.

How Do Listings in Neenah Compare on Quality?

Listing quality in Neenah can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
18.9
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
21.4%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Neenah

  • The average of 18.9 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
  • 21.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Neenah averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Neenah?

Amenity Prevalence

Amenity Insights for Neenah

  • Essential amenities in Neenah that guests expect include: Air conditioning, TV, Free parking on premises, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Kitchen, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Neenah: Air conditioning, TV, Free parking on premises, Smoke alarm, Wifi.
  • Prioritize adding missing essentials: Smoke alarm, Wifi.
  • Consider adding popular differentiators like Carbon monoxide alarm or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Neenah to stay competitive.

Which Airbnb Amenities Boost Revenue in Neenah?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Neenah, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Children’s dinnerwareHigh opportunity
8.9%$33,139$12,176172.2%
Washer
75.0%$16,184$7,637111.9%
Piano
8.9%$23,939$13,07883.1%
Exercise equipment
16.1%$22,551$12,41981.6%
Kitchen
91.1%$14,620$8,20678.2%
Fire extinguisher
83.9%$15,099$8,55876.4%
Pack ’n play/Travel crib
19.6%$20,432$12,48763.6%
Refrigerator
76.8%$15,438$9,44763.4%
Dishwasher
48.2%$17,129$11,17953.2%
Dining table
46.4%$17,057$11,43949.1%

Revenue Impact Insights for Neenah

  • Children’s dinnerware tops the revenue impact list with a 172.2% uplift — listings with this amenity earn $33,139 vs. $12,176 without it.
  • High-opportunity amenities — Children’s dinnerware — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen, Fire extinguisher — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Children’s dinnerware — it has the best combination of high revenue impact and low market saturation in Neenah.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Neenah STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Neenah. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Neenah Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Neenah

  • The typical guest profile for Airbnb in Neenah consists of primarily domestic travelers (94%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.3% of guests.
  • Key international markets include United States (94.3%) and Germany (1.6%).
  • Top languages spoken are English (78.2%) followed by Spanish (14.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Madison.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Neenah?

Listings in Neenah average 4.85 out of 5 overall, with about 21.4 reviews per active listing and 23.2% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Neenah

  • With an overall rating of 4.85, Neenah listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.94), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 23.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 23.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Neenah Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Neenah

  • The most common availability pattern in Neenah falls within the 271-366 days range, representing 76.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Neenah (41.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Neenah?

Average Booking Lead Time by Month

Booking Lead Time Insights for Neenah

  • The overall average booking lead time for vacation rentals in Neenah is 47 days.
  • Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Neenah.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Neenah averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Neenah?

Guests in Neenah stay about 8.4 nights on average, generating roughly 559 reservations and 10.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Neenah

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Neenah

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • 10.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Mar (11.8 nights) and shorten in Apr (3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Neenah Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.3%)

1 Night

8 listings

14.3% of total

2 Nights (14.3%)

2 Nights

8 listings

14.3% of total

3 Nights (8.9%)

3 Nights

5 listings

8.9% of total

4-6 Nights (16.1%)

4-6 Nights

9 listings

16.1% of total

7-29 Nights (16.1%)

7-29 Nights

9 listings

16.1% of total

30+ Nights (30.4%)

30+ Nights

17 listings

30.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Neenah is 30+ Nights, adopted by 30.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (30.4%) caters to monthly stays (30+ nights) in Neenah, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 30.4% of Neenah hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Neenah.

Neenah Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

2 listings

3.6% of total

Limited

1 listings

1.8% of total

Flexible (19.6%)

Flexible

11 listings

19.6% of total

Moderate (28.6%)

Moderate

16 listings

28.6% of total

Firm (33.9%)

Firm

19 listings

33.9% of total

Strict (12.5%)

Strict

7 listings

12.5% of total

Cancellation Policy Insights for Neenah

  • The prevailing Airbnb cancellation policy trend in Neenah is Firm, used by 33.9% of listings.
  • There's a relatively balanced mix between guest-friendly (48.2%) and stricter (46.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.9% market standard in Neenah.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Neenah.

How Much Are Airbnb Cleaning Fees in Neenah?

Cleaning fees in Neenah are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$497
Median Cleaning Fee
$120
Listings Charging a Fee
73.2%
Fee as Revenue Share
7.1%

Cleaning Fee Insights for Neenah

  • 73.2% of listings charge a cleaning fee, making it standard practice in Neenah. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($497) and median ($120) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 7.1% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Neenah median of $120. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Neenah Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Neenahbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mid- Century modern delight

Mid- Century modern delight

Entire Place • 4 bedrooms

$43,812
Revenue
18.6%
Occupancy
$1167.62
Daily Rate
The Belmont Estate

The Belmont Estate

Entire Place • 3 bedrooms

$41,718
Revenue
58.3%
Occupancy
$184.11
Daily Rate
Large family home a perfect Wisconsin getaway

Large family home a perfect Wisconsin getaway

Entire Place • 5 bedrooms

$41,555
Revenue
53.3%
Occupancy
$889.98
Daily Rate
Charming Home on a Quiet Street

Charming Home on a Quiet Street

Entire Place • 3 bedrooms

$41,032
Revenue
43.5%
Occupancy
$266.68
Daily Rate
Lake Front Property Neenah

Lake Front Property Neenah

Entire Place • 3 bedrooms

$39,230
Revenue
51.3%
Occupancy
$224.53
Daily Rate
Whole House on Reed Street

Whole House on Reed Street

Entire Place • 3 bedrooms

$38,946
Revenue
44.1%
Occupancy
$243.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Neenah?

Learn from the best! This table showcases top-performing Airbnb hosts in Neenah based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Neenah by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Julie1$43,8121Not Rated
Kate1$41,718634.95/5.0
Ashley1$41,55545.00/5.0
Tifani1$41,032165.00/5.0
Bryce1$39,230224.73/5.0
Maurie1$38,946474.96/5.0
Toni2$38,428874.85/5.0
Melody1$31,591894.74/5.0
Philip1$29,448434.98/5.0
Nicholas1$28,27144.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Neenah.

Who Are the Airbnb Hosts in Neenah?

Neenah has a relatively balanced host base.

Superhosts
41.1%
Professional Management
3.6%
Cohosted Listings
21.4%
Instant Book Enabled
3.6%
Simplified Pricing
62.5%

Host Profile Insights for Neenah

  • A 41.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 3.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 62.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 21.4% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Neenah averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Neenah

These are the highest-grossing professional property management operations in Neenah, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Neenah
CompanyListingsRevenueADROcc.Rating
Toni2$38,428$12951.1%4.85/5
Mark1$21,717$13755.8%4.92/5

Management Company Insights for Neenah

  • The leading management company, Toni, operates 2 listings with $38,428 in gross revenue — a useful benchmark for what scale looks like in Neenah.
  • Top managers average 2 properties each, suggesting professional management in Neenah still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.89/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 3.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Neenah's Airbnb Market Compare to Nearby Cities?

How does the Neenah Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Monona, Neenah has 13 percentage points lower occupancy and about $339 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Neenah — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Newton11$6,988$808.2142%
Town of Wilson16$6,510$636.2443%
Monona29$6,340$662.9949%
Town of Baraboo10$6,038$416.1249%
Town of Osceola10$5,495$447.7842%
Town of Jacksonport13$5,313$523.4441%
Suamico13$5,115$494.7644%
Town of Nasewaupee32$5,065$433.4245%
Rowleys Bay18$5,011$429.1649%
Town of Marion47$4,988$383.2242%

Frequently Asked Questions About Airbnb in Neenah

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Neenah.

How much do Airbnb hosts make in Neenah?

Neenah hosts earn about $14,047 per year on average, with an average nightly rate of $324 and RevPAR of $119. Those figures describe the typical revenue environment for active listings in Neenah, Wisconsin, not the ceiling for the best operators. Source: AirROI 2026 data, Neenah market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Neenah?

The average Airbnb occupancy rate in Neenah is 36.4%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Neenah?

Listings in Neenah average $324 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Neenah?

Neenah currently has about 56 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Neenah?

AirROI currently classifies the short-term rental regulation level in Neenah as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Neenah?

RevPAR in Neenah is about $119. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Neenah?

Occupancy of 36.4% means Neenah is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,047, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Neenah?

The average booking lead time in Neenah is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Neenah?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Neenah include Downtown Neenah, Lake Winnebago Shoreline, Neenah's Historic District. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Neenah?

entire_home listings make up 85.7% of the active supply in Neenah. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Neenah compare to nearby Airbnb markets?

Among neighboring markets, Town of Newton posts $83,857 in average annual revenue with 42.1% occupancy, compared to Neenah's $14,047 and 36.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Neenah?

The average Airbnb stay length in Neenah is about 8.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Neenah?

Airbnb listings in Neenah average 4.85 out of 5 overall. About 23.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Neenah?

Children’s dinnerware and Washer are among the strongest revenue-linked amenities in Neenah. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Neenah?

Yes. About 73.2% of active Airbnb listings in Neenah charge a cleaning fee, and the average fee is $497. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Neenah?

A 41.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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