Airbnb market data · 202612 months to April 2026
Town of Madge, WI Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Town of Madge brought in $24,442 over the 12 months through April 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Town of Madge run through April 2026.
The short answer
Town of Madge Airbnb Market at a Glance
Listings averaged $328 a night and were booked on 34% of available nights.
Timing matters: in July, the best month, the average listing earned about 8.6 times as much as in December, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Town of Madge is the 168th-largest of 215 Wisconsin markets AirROI tracks.
Browse the live Town of Madge Airbnb market See Every Town of Madge ListingRevenue
How Much Do Airbnb Hosts Make in Town of Madge?
Gross bookings per Town of Madge listing averaged $24,442 over the 12 months to April 2026 (Wisconsin average: $33,105), before cleaning, platform and management costs and taxes.
The average Town of Madge listing brought in $7,550 in July, its best month, and $880 in December, its slowest. The three strongest months bring in 50% of a full year's revenue, where an even calendar would give any three months 25%.
Across Town of Madge's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $6,760+ a month, about 3.3 times the typical property.
- Strong performers (top 25%) earn $3,750 or more, roughly $1,700 a month above the median.
- Typical properties (median) earn about $2,080 a month.
- Entry-level properties (bottom 25%) earn $1,190 or less, about 57% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 8.6 times what December did
Average revenue per active listing, by month
Dashed: April left out, as the latest month's data looks incomplete.
Town of Madge Airbnb Data by Month
Latest 12 months in the April 2026 data.
July led on revenue and bookings; nightly rates peaked in June.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | $2,708 | 26.2% | $309 | $87 | 139 days | 4.8 nights |
| Jun 2025 | $5,062 | 39.0% | $336 | $169 | 117 days | 7.7 nights |
| Jul 2025 | $7,554 | 62.3% | $335 | $244 | 173 days | 9.6 nights |
| Aug 2025 | $5,104 | 53.4% | $320 | $165 | 127 days | 4.4 nights |
| Sep 2025 | $3,121 | 36.9% | $318 | $104 | 131 days | 5.9 nights |
| Oct 2025 | $2,468 | 27.2% | $307 | $80 | 92 days | 4.1 nights |
| Nov 2025 | $2,692 | 33.7% | $295 | $90 | 121 days | 4.6 nights |
| Dec 2025 | $880 | 12.9% | $319 | $28 | 129 days | 3 nights |
| Jan 2026 | $1,606 | 16.5% | $321 | $52 | 47 days | 2.4 nights |
| Feb 2026 | $1,967 | 25.0% | $323 | $70 | 146 days | 3.2 nights |
| Mar 2026 | $1,296 | 14.2% | $304 | $42 | 26 days | 5.6 nights |
| Apr 2026* | $679 | 10.0% | $314 | $23 | 65 days | 3.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month. *Apr 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
For a figure on one home rather than the whole Town of Madge market, enter its address and size in the free Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Town of Madge Profitable?
Yes, when it's run well. The average Town of Madge Airbnb took in $24,442 in the 12 months to April 2026, and run by its owner at everyday costs, about $1,390 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,530 a month.
Cleaning it yourself keeps the $2,540 a year guests pay in cleaning fees, for about $1,600 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,210 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Town of Madge Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $21,902 | $39,510 |
| Cleaning fees guests pay10% of Town of Madge bookings | $2,540 | $4,590 |
| Gross bookings | $24,442 | $44,100 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 55% of Town of Madge listings on Simplified Pricing, 3% for the rest | −$2,410 | −$4,350 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,540 | −$4,590 |
| Utilities and internetAbout 5% of bookings | −$1,220 | −$2,210 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$490 | −$880 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$730 | −$1,320 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$240 | −$240 |
| Permit and registrationWhere one is required | −$120 | −$120 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −$7,750 | −$13,710 |
| Left for housing costs, then profit | $16,692about $1,390 a month | $30,390about $2,530 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Town of Madge Airbnb Profit
The estimate starts from Town of Madge's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Town of Madge home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Town of Madge's Top Earners Get There
- More nights booked. The busiest quarter of Town of Madge listings are booked on 40% or more of their nights, against 24% for the median listing. Ten more booked nights a year at the median rate of $245 adds about $2,470 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $410 a night or more, against a median of $245. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,190 a year.
- Open for the busy months. July brought the average listing about $7,550, against $880 in December, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Town of Madge listings average 4.87 stars, and 60% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,680 a month, against $2,040 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Town of Madge?
Town of Madge listings were booked on 34% of the nights they were open over the past year, 4 percentage points below the Wisconsin average (38%) and 7 points below the U.S. average (41%). Occupancy swings from 13% in December to 62% in July.
Across Town of Madge's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 59%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 40% or more, roughly three nights a week.
- Typical properties (median) fill about 24% of open nights.
- Entry-level properties (bottom 25%) fill 15% or less, under two nights a week.
July was the busiest month in Town of Madge, December the quietest
Share of open nights booked, by month
Dashed: April data incomplete. The 12-month rate of 34% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Town of Madge?
The average nightly rate in Town of Madge, known as ADR (average daily rate), was $328 over the past year, about the same as the Wisconsin and U.S. averages ($325 and $320). Rates peak in June and July at about $335 and bottom out in November at about $295.
Across Town of Madge's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $520+ a night, about twice the median.
- Strong performers (top 25%) charge $410 or more, about $170 above the median.
- Typical properties (median) charge about $245 a night.
- Entry-level properties (bottom 25%) charge $185 or less, about three-quarters of the median.
June rates ran 14% above November's
Average nightly rate (ADR), by month
Dashed: April data incomplete.
What Is the RevPAR for Airbnb in Town of Madge?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Town of Madge it averaged $124 over the past year, from about $28 in December to about $244 in July.
Across Town of Madge's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $241+ per open night, about three times the median.
- Strong performers (top 25%) earn $165 or more, about $85 a night above the median.
- Typical properties (median) earn about $80 per open night.
- Entry-level properties (bottom 25%) earn $54 or less, about two-thirds of the median.
July RevPAR was about 8.6 times December's
Revenue per open night (RevPAR), by month
Dashed: April data incomplete. The 12-month RevPAR of $124 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Town of Madge
With only 20 active listings, the monthly pattern in Town of Madge is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in December.
How Far in Advance Do Guests Book Airbnb in Town of Madge?
Guests book Town of Madge stays 124 days ahead on average (about four months), so guests here plan well ahead. July stays are booked furthest out, about 173 days ahead, and March stays closest to arrival, about 26 days. A typical July booking is made in late January.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: April data incomplete. The 12-month figure of 124 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Town of Madge
None of the 20 active listings in Town of Madge display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Town of Madge.
Neighborhoods
Best Neighborhoods for Airbnb in Town of Madge
AirROI's area guide picks eight Town of Madge neighborhoods that draw short-term rental guests, led by Lake Madge, Downtown Madge and Madge State Forest. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Madge | A serene and picturesque location popular for summer getaways and outdoor activities such as fishing and boating. Ideal for families and nature lovers looking for a peaceful retreat. | Lake Madge Recreation Area, Fishing spots, Boating activities, Hiking trails, Picnic areas |
| Downtown Madge | The heart of the town, featuring local shops, restaurants, and seasonal events. This area attracts visitors looking for a taste of local culture and community. | Local Farmer's Market, Madge Community Park, Art galleries, Historical landmarks, Dining establishments |
| Madge State Forest | A vast area of natural beauty offering trails for hiking, biking, and wildlife watching. It caters to outdoor enthusiasts and those seeking tranquility in nature. | Hiking trails, Wildlife observation, Camping facilities, Picnic areas, Nature photography opportunities |
| Madge Golf Course | An 18-hole course that appeals to golf enthusiasts. The proximity to the course attracts visitors looking for a weekend escape combined with golfing. | Golfing, Clubhouse dining, Golf tournaments, Scenic views of the course |
| Cedar River | A beautiful scenic spot ideal for kayaking and tubing during warm months. The river draws adventure seekers and families looking for recreational water activities. | Cedar River trails, Kayaking and tubing spots, Fishing areas, Picnic spots along the river |
| Riverview Park | A family-friendly park with playgrounds, sports facilities, and a decent picnic area. Perfect for families with children or those looking for leisurely outdoor activities. | Playgrounds, Sports fields, Picnic areas, Walking trails |
| Madge Arts Center | A cultural hotspot featuring local art exhibits and community events. Attracts visitors interested in the arts and local culture. | Art shows, Workshops, Live performances, Community events |
| Historic Madge District | A charming area with historic homes and architecture. It attracts visitors interested in the heritage and history of the town. | Historic homes, Walking tours, Local history museum, Photography opportunities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Town of Madge vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 59 km, Town of Round Lake (50 km away, 34 listings) earned the most per listing, about 33% more than Town of Madge. Hayward was the busiest, booked on 42% of nights against 34% in Town of Madge.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Birchwood 13 km | 35 | $28,828 | $369 | 33% |
| Town of Sand Lake 14 km | 36 | $29,974 | $334 | 32% |
| Town of Bass Lake 30 km | 37 | $25,820 | $358 | 31% |
| Hayward 39 km | 88 | $31,852 | $330 | 42% |
| Town of Lenroot 45 km | 47 | $24,595 | $235 | 35% |
| Town of Round Lake 50 km | 34 | $32,469 | $332 | 37% |
| Danbury 53 km | 34 | $21,295 | $280 | 34% |
| Town of Spider Lake 59 km | 30 | $25,916 | $273 | 35% |
Other Airbnb Markets in Wisconsin
- Milwaukee Airbnb data 1,135 listings
- Green Bay Airbnb data 504 listings
- Oshkosh Airbnb data 325 listings
- Lake Delton Airbnb data 322 listings
- Madison Airbnb data 304 listings
- Wisconsin Dells Airbnb data 293 listings
- Sturgeon Bay Airbnb data 286 listings
- Lake Geneva Airbnb data 242 listings
See all 215 Wisconsin Airbnb markets
Markets Similar to Town of Madge
Markets elsewhere in the United States with a similar nightly rate and occupancy to Town of Madge:
- Cadiz Airbnb data KY · $326/night · 33.6%
- Eufaula Airbnb data OK · $325/night · 33.6%
- Jefferson Township Airbnb data PA · $328/night · 33.9%
- Town of Rockland Airbnb data NY · $325/night · 33.3%
- Town of Shandaken Airbnb data NY · $333/night · 33.5%
- Galveston Airbnb data TX · $319/night · 33.6%
FAQ
Town of Madge Airbnb FAQ
How much do Airbnb hosts make in Town of Madge?
An active Town of Madge Airbnb grossed $24,442 on average in the 12 months to April 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,750 or more in a typical month.
How much can I make on Airbnb in Town of Madge?
It depends most on the home's size, location and how it's run. The middle half of Town of Madge listings earn between $1,190 and $3,750 in a typical month, and the top tenth $6,760 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Town of Madge?
Listings in Town of Madge were booked on 34% of available nights over the past year. That compares with 38% for the Wisconsin average. July was the busiest month.
How much does an Airbnb cost per night in Town of Madge?
The average booked night in Town of Madge cost $328 before fees. Half of listings charge between $185 and $410, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Town of Madge?
None of the active Town of Madge listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Town of Madge?
Yes, when it's run well. The average Town of Madge Airbnb grossed $24,442 in the 12 months to April 2026, 26% below the Wisconsin average of $33,105, though with only 20 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $16,692 a year (about $1,390 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,530 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Town of Madge?
July paid best over the past year, at $7,550 per active listing, and December paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Town of Madge?
Each night a Town of Madge listing was open to book earned $124 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $241 or more.
How far in advance do guests book Airbnbs in Town of Madge?
Town of Madge stays were booked 124 days (about four months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Town of Madge?
The average Town of Madge Airbnb stay lasted 5.4 nights over the past year. A listing took 14 reservations over the year on average.
How are Airbnbs in Town of Madge rated?
Guests rate Town of Madge Airbnbs 4.87 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Town of Madge?
Lake Madge, Downtown Madge and Madge State Forest draw the most short-term rental interest in Town of Madge. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Town of Madge?
AirROI counted 20 active Airbnb listings in Town of Madge as of April 2026. The closest tracked market is Birchwood, 13 km away.
How much are Airbnb cleaning fees in Town of Madge?
In Town of Madge, about nine in ten listings add a cleaning fee. The median fee is $151, and some higher fees lift the average to $222.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Town of Madge from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.