Tourism statisticsRegion2026

Sunshine Coast Tourism Statistics: 138,559 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
698,100
Typical Airbnb stay
5.0 nights
Busiest Airbnb month
December
From within Australia, among guests who left a review
79%

Key facts

Sunshine Coast Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • Tourism Research Australia puts all of Australia at 7.6 million international tourist arrivals in 2024.

Airbnb stays

  • AirROI puts Airbnb stays in the Sunshine Coast at 138,559 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in the Sunshine Coast added up to 698,100 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in the Sunshine Coast lasted 5.0 nights in the 12 months to October 2026, booked about 74 days ahead.

Busiest months

  • AirROI ranks December the busiest Airbnb month in the Sunshine Coast in the 12 months to October 2026, followed by January and September, with May the quietest.
  • AirROI estimates Airbnb in the Sunshine Coast had no single high season in the 12 months to October 2026: the three busiest months were December, January and September.
  • AirROI estimates Airbnb stays in the Sunshine Coast in December were booked furthest ahead, about 96 days, against 55 days for June, in the 12 months to October 2026.

Guests

  • AirROI estimates 79% of Sunshine Coast Airbnb guests who left a review as of October 2026 were from within Australia, and the United Kingdom at 6% and New Zealand at 4.7% were the top countries abroad.

By place

  • AirROI estimates the Sunshine Coast took 4.5% of all Airbnb stays in Australia in the 12 months to October 2026.
  • AirROI estimates Noosa Heads had the most Airbnb stays of the Sunshine Coast's 11 towns in the 12 months to October 2026, at 28,693, ahead of Sunshine Beach and Peregian Beach.

Official numbers

How Many Tourists Visit Australia?

Tourism Research Australia counted 7.6 million international tourist arrivals for all of Australia in 2024. On AirROI's estimates, the Sunshine Coast accounted for 4.5% of Airbnb stays in Australia in the 12 months to October 2026.

Official tourism figures for Australia: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
7.6 millionInternational tourist arrivals, all of AustraliaInternational visitor trips to Australia in the year ending December 20242024Tourism Research Australia

Airbnb stays

Airbnb Stays in the Sunshine Coast

The Sunshine Coast had 5,199 Airbnb homes in the 12 months to October 2026. They took an estimated 138,559 stays and 698,100 nights. A typical stay lasted 5.0 nights and was booked about 74 days ahead. AirROI's figures cover the 11 towns it tracks in the Sunshine Coast and Elsewhere on the Sunshine Coast and Elsewhere in Noosa Shire; places it does not track are not counted, so every total is a floor.

Airbnb homes
5,199
Airbnb stays, estimate
138,559
Airbnb nights, estimate
698,100
Typical stay
5.0 nights
Booked ahead
74 days

Busiest months

When Is the Busiest Time in the Sunshine Coast?

On Airbnb, December was the busiest month in the Sunshine Coast in the 12 months to October 2026, then January and September. May was the quietest. The busiest months do not sit together, so there is no single high season.

December ranks first, May last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: December, January, September, October, July, August, November, April, March, June, February, May.

Month by month: rank, typical stay and days booked ahead
Airbnb months in the Sunshine Coast by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
December9.5%96 days
January9.4%75 days
September9.2%70 days
October9.1%80 days
July8.8%70 days
August8.7%69 days
November8.3%76 days
April8.1%72 days
March7.7%57 days
June7.3%55 days
February7.0%56 days
May6.9%63 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Sunshine Coast Airbnb Guests Come From?

About eight in ten Sunshine Coast Airbnb guests who left a review as of October 2026 were from within Australia (79%), and the top countries abroad were the United Kingdom at 6% and New Zealand at 4.7%, AirROI estimates. Among the same guests, Brisbane was the top origin city at 9.9%, ahead of Queensland at 5.8%. The figures rest on 402,458 reviews, written over many years.

79% from within Australia

Among guests who left a review, as of October 2026

  • From within Australia 79%
  • From abroad 21%

Top countries abroad

Among guests who left a review

  • United Kingdom 6%
  • New Zealand 4.7%
  • United States 2.4%
  • Germany 1%

Top origin cities

Among guests who left a review

  • Brisbane 9.9%
  • Queensland 5.8%
  • Melbourne 3.4%
  • Brisbane City 2.1%
  • Gold Coast 1.6%
  • Sydney 1.4%

By town

Most Booked Towns in the Sunshine Coast

Noosa Heads, Sunshine Beach and Peregian Beach took 27% of Airbnb stays in the Sunshine Coast in the 12 months to October 2026. December is the busiest Airbnb month in 4 of the 11 towns, led by Sunshine Beach, and January in 2, led by Noosa Heads. Among guests who left a review, the share from abroad across these towns runs from 13% in Caloundra to 36% in Sunrise Beach.

Most Booked Towns in the Sunshine Coast: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
Noosa Heads28,693
Sunshine Beach6,028
Peregian Beach2,757
Mooloolaba2,742
Sunrise Beach2,696
Maroochydore2,516
Noosaville2,246
Alexandra Headland1,981
Tewantin1,698
Kings Beach1,246
Caloundra1,058
Elsewhere on the Sunshine Coast80,294
Elsewhere in Noosa Shire4,604

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Australia is the top origin in every town, among guests who left a review, so this column names the top country abroad. A town with no tourism page of its own links to its Airbnb market page. Figures add up these 11 towns and Elsewhere on the Sunshine Coast and Elsewhere in Noosa Shire, homes filed under a wider area, which take no rank.

FAQ

Questions About Tourism in the Sunshine Coast

How many tourists visit the Sunshine Coast?

Australia as a whole had 7.6 million international tourist arrivals in 2024, according to Tourism Research Australia. AirROI puts the Sunshine Coast at 4.5% of Airbnb stays in Australia in the 12 months to October 2026. AirROI estimates 138,559 Airbnb stays in the Sunshine Coast in the 12 months to October 2026, which counts bookings and not tourists.

When is high season in the Sunshine Coast?

The busiest Airbnb month in the Sunshine Coast in the 12 months to October 2026 was December, then January and September.

What is the quietest month in the Sunshine Coast?

May was the quietest Airbnb month in the Sunshine Coast in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in May were booked about 63 days ahead, against 96 days for December.

How long is a typical Airbnb stay in the Sunshine Coast?

A typical Airbnb stay in the Sunshine Coast lasted 5.0 nights in the 12 months to October 2026, booked about 74 days ahead. By month, stays ran from 4.2 nights in September to 5.5 nights in December.

Where do Airbnb guests in the Sunshine Coast come from?

Of Sunshine Coast Airbnb guests who left a review as of October 2026, 79% were from within Australia, AirROI estimates. The top countries abroad were the United Kingdom at 6% and New Zealand at 4.7%. Among the same guests, the top origin city was Brisbane at 9.9%, ahead of Queensland at 5.8%.

What is the most booked town in the Sunshine Coast on Airbnb?

Noosa Heads was the most booked town in the Sunshine Coast on Airbnb, with an estimated 28,693 stays in the 12 months to October 2026, ahead of Sunshine Beach and Peregian Beach.

Are Airbnb stays the same as tourists?

No. Tourism Research Australia counts international tourist arrivals (7.6 million in 2024 across Australia). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 138,559 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 11 towns and Elsewhere on the Sunshine Coast and Elsewhere in Noosa Shire. Month ranks compare each month's part of Airbnb nights. Origin rests on 402,458 reviews and describes guests who left a review, not everyone who stayed. Read the method page.