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Airbnb market data · 202612 months to September 2026

Busselton, WA Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
225
Avg. booking lead time
79 days
Listings showing a permit
98%
Peak revenue month
January
Lowest revenue month
August

The short answer

Busselton Airbnb Market at a Glance

Listings averaged A$366 a night, about 9% higher than the Western Australia average of A$335, and were booked on 51% of available nights, close to its 52%.

Timing matters: in January, usually the best month, the average listing earns about 2.6 times as much as in August, usually the slowest.

With 225 active listings, Busselton is the tenth-largest of 112 Western Australia markets AirROI tracks. From a year earlier, average revenue rose 4% while the number of active listings grew 9%.

Map of Airbnb listings in Busselton Browse the live Busselton Airbnb market See Every Busselton Listing

Revenue

How Much Do Airbnb Hosts Make in Busselton?

Gross bookings per Busselton listing averaged A$59,128 over the 12 months to September 2026 (Western Australia average: A$50,425), before cleaning, platform and management costs and taxes.

In a typical year, the average Busselton listing brings in A$9,050 in January, its best month, and A$3,430 in August, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 2.2 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn A$9,620+ a month, about 1.8 times the typical property.
  • Strong performers (top 25%) earn A$7,400 or more, roughly A$2,200 a month above the median.
  • Typical properties (median) earn about A$5,240 a month.
  • Entry-level properties (bottom 25%) earn A$3,290 or less, about two-thirds of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

January earns about 2.6 times what August does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$5,470. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Busselton Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

January 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Busselton, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025A$4,26645.2%A$334A$14267 days3.4 nights
Oct 2025A$5,43953.7%A$345A$17571 days3.2 nights
Nov 2025A$6,37561.5%A$350A$212113 days3.7 nights
Dec 2025A$8,32866.5%A$396A$269134 days4.8 nights
Jan 2026A$9,04767.2%A$412A$29285 days4.2 nights
Feb 2026A$5,26753.1%A$357A$18891 days3.4 nights
Mar 2026A$5,60253.5%A$347A$18156 days4.1 nights
Apr 2026A$6,18655.8%A$372A$20669 days3.4 nights
May 2026A$4,72946.5%A$350A$15365 days2.9 nights
Jun 2026A$3,92840.5%A$346A$13140 days3.9 nights
Jul 2026A$4,94643.4%A$359A$16046 days4.6 nights
Aug 2026A$3,62537.3%A$340A$11742 days3.1 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular Busselton home could earn, enter its address, bedrooms and guests in the free Airbnb calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in Busselton Profitable?

Yes, when it's run well. The average Busselton Airbnb took in A$59,128 in the 12 months to September 2026, and run by its owner at everyday costs, about A$2,960 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$4,210 a month.

Cleaning it yourself keeps the A$8,170 a year guests pay in cleaning fees, for about A$3,640 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$2,540 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Busselton Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Busselton Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsA$50,958A$71,940
Cleaning fees guests pay14% of Busselton bookingsA$8,170A$11,530
Gross bookingsA$59,128A$83,470
Running costs
Airbnb's feeAbout 15%: 15.5% for the 92% of Busselton listings on Simplified Pricing, 3% for the rest−A$8,610−A$12,150
Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself−A$8,170−A$11,530
Utilities and internetAbout 5% of bookings−A$2,960−A$4,170
Guest suppliesToiletries, coffee, paper goods: about 2%−A$1,180−A$1,670
Repairs and upkeepIncluding linens and small replacements: about 3%−A$1,770−A$2,500
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−A$590−A$590
Permit and registrationWhere one is required−A$300−A$300
ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookingsA$0A$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeA$0A$0
Lodging taxesAdded to the guest's bill and passed onA$0A$0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−A$23,580−A$32,910
Left for housing costs, then profitA$35,548about A$2,960 a monthA$50,560about A$4,210 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Busselton Airbnb Profit

The estimate starts from Busselton's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Busselton home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Busselton's Top Earners Get There

  • More nights booked. The busiest quarter of Busselton listings are booked on 70% or more of their nights, against 53% for the median listing. Ten more booked nights a year at the median rate of A$320 adds about A$3,200 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge A$405 a night or more, against a median of A$320. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about A$5,100 a year.
  • Open for the busy months. In a typical year, January brings the average listing about A$9,050, against A$3,430 in August, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Busselton listings average 4.79 stars, and 46% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$6,960 a month, against A$4,930 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Busselton?

Busselton listings were booked on 51% of the nights they were open over the past year, in line with the Western Australia average and 8 percentage points above the Australia average (43%). In a typical year, occupancy swings from 37% in August to 68% in January.

The busiest tenth of listings are booked about 2.5 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 84%+ of open nights, 31 points above the median.
  • Strong performers (top 25%) fill 70% or more, roughly five nights a week.
  • Typical properties (median) fill about 53% of open nights.
  • Entry-level properties (bottom 25%) fill 34% or less, under three nights a week.

January is usually the busiest month in Busselton, August the quietest

Share of open nights booked, by month, September 2024 to August 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Busselton?

The average nightly rate in Busselton, known as ADR (average daily rate), was A$366 over the past year, about 9% above the Western Australia average of A$335 and about the same as the Australia average (A$385). In a typical year, rates peak in January at about A$415 and bottom out in September and October at about A$315.

The top 10% charge about 2.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge A$565+ a night, about 1.8 times the median.
  • Strong performers (top 25%) charge A$405 or more, about A$85 above the median.
  • Typical properties (median) charge about A$320 a night.
  • Entry-level properties (bottom 25%) charge A$250 or less, about three-quarters of the median.

January rates run 32% above September's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$347. The 12-month ADR of A$366 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Busselton?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Busselton it averaged A$187 over the past year, from about A$111 in a typical August to about A$292 in a typical January.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn A$294+ per open night, about 1.6 times the median.
  • Strong performers (top 25%) earn A$230 or more, about A$50 a night above the median.
  • Typical properties (median) earn about A$181 per open night.
  • Entry-level properties (bottom 25%) earn A$127 or less, about two-thirds of the median.

January RevPAR is about 2.6 times August's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, A$180.

Seasonality

Best and Worst Months for Airbnb in Busselton

Busselton has two high seasons, April and November–January, which makes it a moderately seasonal market. Business is slowest from May to October. A listing earns about 92% more a month in December through February than in June through August.

Average revenue by month in Busselton

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, A$5,470.

Revenue by month in Busselton in numbers
Average monthly revenue per active listing in Busselton, by calendar month
Month Season Revenue per listing
JanuaryHigh seasonA$9,050
FebruaryShoulder seasonA$5,120
MarchShoulder seasonA$5,460
AprilHigh seasonA$6,280
MayLow seasonA$4,330
JuneLow seasonA$3,630
JulyLow seasonA$4,570
AugustLow seasonA$3,430
SeptemberLow seasonA$4,470
OctoberLow seasonA$4,980
NovemberHigh seasonA$6,120
DecemberHigh seasonA$8,220
Average monthly Airbnb revenue, occupancy and nightly rate in Busselton by season
Season Revenue per month Occupancy Nightly rate
High seasonNovember–JanuaryA$7,80066%A$377
High seasonAprilA$6,28058%A$364
Shoulder seasonFebruary–MarchA$5,29054%A$343
Low seasonMay–OctoberA$4,23044%A$329

How Far in Advance Do Guests Book Airbnb in Busselton?

Guests book Busselton stays 79 days ahead on average (about two and a half months), so guests here plan well ahead. December stays are booked furthest out, about 118 days ahead, and June stays closest to arrival, about 40 days. A typical December booking is made in mid-August.

December stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 79 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Busselton

98% of the 225 active listings in Busselton display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Busselton.

Neighborhoods

Best Neighborhoods for Airbnb in Busselton

AirROI's area guide picks five Busselton neighborhoods that draw short-term rental guests, led by Geographe Bay, Busselton Foreshore and Margaret River Region. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Busselton
Area Who it suits Landmarks nearby
Geographe Bay A stunning waterfront location known for its beautiful beaches and calm waters, attracting families and tourists looking for a relaxing seaside getaway.Busselton Jetty, Meelup Beach, Geographe Bay Regional Park, Dunsborough, Ngilgi Cave
Busselton Foreshore The bustling foreshore area is popular for its walkways, parks, and proximity to the Busselton Jetty, making it ideal for short-term stays.Busselton Jetty, Busselton Foreshore Park, Interpretive Centre, Whale Park, Busselton Market
Margaret River Region Famous for its wineries, stunning scenery, and gourmet food, this region attracts tourists throughout the year seeking a countryside retreat.Margaret River Wine Region, Surfing Beaches, Caves Road, Margaret River Chocolate Company, Vasse Felix
West Busselton A quieter suburban area close to the beach and shopping centers, appealing to families and those looking for a peaceful stay.Busselton Beach, Broadwater Par 3 Golf Course, Geographe Leisure Centre, Busselton Shopping Centre
Vasse A growing area known for its proximity to vineyards and lakes, appealing to those looking for a mix of rural and coastal experience.Vasse River, Margaret River Chocolate Company, Local Wineries, Geographe Bay

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Busselton Airbnb Listings by Type and Size

Entire homes make up 89% of listings in Busselton, but private rooms are a real segment: about one listing in ten (10%) rents out a single room. Houses account for 84% of the stock; hotels, guesthouses and B&Bs come next at 8%.

Mostly entire homes, with a private-room segment

Busselton Airbnb listings by room type

  • Entire home 89%
  • Private room 10%
  • Shared room <1%
Room types in numbers
Busselton Airbnb listings by room type
Room type Share of listings Listings
Entire home89.3%201
Private room10.2%23
Shared room0.4%1

Houses dominate the property mix

Busselton Airbnb listings by property type

  • House 84%
  • Hotel/Boutique 8%
  • Others 4%
  • Apartment/Condo 3%
  • Cabin/Outdoor <1%
Property types in numbers
Busselton Airbnb listings by property type
Property type Share of listings Listings
House84.0%189
Hotel/Boutique8.4%19
Others3.6%8
Apartment/Condo3.1%7
Cabin/Outdoor0.9%2

How Many Bedrooms Do Airbnb Listings in Busselton Have?

Most Busselton homes are built for groups: 80% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (44%). Shares are of the 200 entire homes that give a bedroom count; rented rooms are left out.

Busselton entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Busselton entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio1.0%2
1 bedroom5.5%11
2 bedrooms14.0%28
3 bedrooms43.5%87
4 bedrooms28.5%57
5+ bedrooms7.5%15

What Each Home Size Earns in Busselton

A typical one-bedroom home in Busselton earned A$36,800 over the past year, against A$90,800 for a home with five or more bedrooms.

What each home size earns in Busselton
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom11A$36,800A$40,600A$20657%
2 bedrooms28A$45,200A$51,600A$28556%
3 bedrooms87A$61,200A$59,100A$33952%
4 bedrooms57A$71,100A$71,900A$48150%
5+ bedrooms15A$90,800A$92,300A$65250%

How Many Guests Do Airbnbs in Busselton Sleep?

The most common capacity in Busselton is six guests (39% of listings), and 73% of listings sleep six or more. Shares are of the 213 listings with a guest capacity on file (95% of the market).

Busselton listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Busselton listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
2 guests8.9%19
3 guests1.9%4
4 guests11.7%25
5 guests4.2%9
6 guests39.4%84
7 guests3.8%8
8+ guests30.0%64

How Busselton Airbnb Listings Are Set Up

Busselton hosts set up an average of 4 beds per listing. About three in ten listings (29%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
11
Beds per listing
4
Show exact location
29%

What Amenities Do Airbnb Listings in Busselton Offer?

Free on-site parking is close to standard in Busselton: 96% of listings offer it, and 76% have a barbecue grill.

Share of Busselton listings with each common amenity

  • Heating Nearly all
  • TV Nearly all
  • Air conditioning 100%
  • Smoke alarm 98%
  • Free parking on premises 96%
  • Wifi 95%
  • Kitchen 94%
  • Microwave 93%
  • Bed linens 92%
  • Iron 91%

Airbnb Amenities Linked to Higher Revenue in Busselton

Listings in Busselton with a ping pong table earned about 55% more a year, on average, than those without: A$90,200 against A$57,400. The gap is smaller for a barbecue grill (about 50% more) and a kayak (about 35% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Busselton listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Ping pong table +57% on 5% of listings
  • BBQ grill +48% on 76% of listings
  • Kayak +36% on 6% of listings
  • Patio or balcony +31% on 74% of listings
  • Outdoor furniture +28% on 68% of listings
  • Bikes +26% on 5% of listings
  • Pets allowed +25% on 32% of listings
  • Outdoor dining area +23% on 72% of listings
  • Sound system +19% on 7% of listings
  • Waterfront +19% on 8% of listings
Revenue by amenity in numbers
Average annual revenue of Busselton listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Ping pong table5%A$90,200A$57,400+57%
BBQ grill76%A$64,000A$43,300+48%
Kayak6%A$78,600A$57,800+36%
Patio or balcony74%A$63,000A$48,200+31%
Outdoor furniture68%A$63,600A$49,800+28%
Bikes5%A$73,400A$58,400+26%
Pets allowed32%A$68,500A$54,600+25%
Outdoor dining area72%A$62,500A$50,700+23%
Sound system7%A$69,700A$58,400+19%
Waterfront8%A$69,100A$58,300+19%

Guests

Who Books Airbnbs in Busselton?

Most Busselton guests are domestic, but a sizeable minority come from abroad: 25% of those who left reviews live outside Australia, led by visitors from Singapore and the United Kingdom.

75% of Busselton guests are domestic

Where guests who left reviews live

  • Domestic 75%
  • International 25%

Where Busselton guests come from: top cities

Share of guests who left reviews

  • Perth 21%
  • Melbourne 2%
  • Sydney 2%
Top origin cities in numbers
Where Busselton guests come from: top cities
Origin city Share of guests
Perth20.7%
Melbourne1.7%
Sydney1.7%

Where Busselton guests come from: top countries

Share of guests who left reviews

  • Australia 75%
  • Singapore 8%
  • United Kingdom 6%
  • Malaysia 2%
  • United States 1%
Top origin countries in numbers
Where Busselton guests come from: top countries
Origin country Share of guests
Australia75.3%
Singapore8.4%
United Kingdom5.6%
Malaysia2.2%
United States1.2%

Languages spoken by Busselton guests

Share of guests who left reviews

  • English 64%
  • Chinese 9%
  • French 6%
  • Spanish 4%
  • German 4%
Top languages in numbers
Languages spoken by Busselton guests
Language Share of guests
English64.4%
Chinese9.0%
French5.6%
Spanish4.2%
German3.7%

What Are Airbnb Guest Ratings in Busselton?

Busselton Airbnbs average 4.79 stars, and 46% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.66, against 4.88 for check-in. Listings here carry long review histories, about 114 reviews each on average.

Check-in scores highest in Busselton; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.82
  • Cleanliness 4.77
  • Communication 4.84
  • Location 4.85
  • Check-in 4.88
  • Value 4.66
Category scores in numbers
Busselton guest ratings by category
Category Average rating (out of 5)
Accuracy4.82
Cleanliness4.77
Communication4.84
Location4.85
Check-in4.88
Value4.66

Booking patterns

How Guests Book in Busselton: Stays, Rules and Fees

About six in ten Busselton listings are open to guests more than 180 days a year, and 43% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 40% of listings; blocked nights include any the host closes off.

Days a year Busselton listings are open to guests

Share of listings by days a year

  • 271-366 days 18%
  • 181-270 days 41%
  • 91-180 days 30%
  • 31-90 days 11%
Open days in numbers
Days a year Busselton listings are open to guests
Days a year Share of listings Listings
271-366 days17.8%40
181-270 days41.3%93
91-180 days30.2%68
31-90 days10.7%24

Days a year Busselton listings are booked or blocked

Share of listings by days a year

  • 271-366 days 11%
  • 181-270 days 32%
  • 91-180 days 40%
  • 31-90 days 13%
  • 1-30 days 4%
Booked or blocked days in numbers
Days a year Busselton listings are booked or blocked
Days a year Share of listings Listings
271-366 days11.1%25
181-270 days31.6%71
91-180 days40.0%90
31-90 days13.3%30
1-30 days4.0%9

What Is the Average Length of Stay for Airbnb in Busselton?

The average Busselton booking lasts 3.9 nights, longest in December and shortest in May. Listings took about 39 bookings each over the year, some 8,860 in all. About seven in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Busselton

Average nights per booking, by month of stay

Two-year average by calendar month.

Busselton Airbnb Minimum Stay Requirements

More than eight in ten listings in Busselton accept stays of one or two nights.

Minimum stay set by Busselton listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 25% 57 listings
  • 2 Nights 58% 130 listings
  • 3 Nights 9% 21 listings
  • 4-6 Nights 3% 6 listings
  • 7-29 Nights 4% 9 listings
  • 30+ Nights 1% 2 listings

What Cancellation Policies Do Airbnb Hosts Use in Busselton?

Firm is the most common cancellation policy in Busselton, used by 46% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than three-quarters of listings use Firm or stricter terms, against 22% on Flexible or Moderate.

Cancellation policies of Busselton listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 8% 17 listings
  • Moderate 15% 33 listings
  • Limited 1% 2 listings
  • Firm 46% 103 listings
  • Strict 27% 61 listings
  • Super Strict 30 Days 4% 8 listings
  • Super Strict 60 Days <1% 1 listing

How Much Are Airbnb Cleaning Fees in Busselton?

About nine in ten Busselton listings charge a cleaning fee. The typical fee is about A$219. Spread over the average stay of 3.9 nights, that adds roughly A$55 a night to what guests pay. For listings that charge one, cleaning fees make up about 14% of gross revenue.

Median cleaning fee
A$219
Average cleaning fee
A$252
Listings charging a fee
90.7%
Share of gross revenue
13.8%

Top earners

Top-Earning Airbnbs and Hosts in Busselton

The top-grossing Airbnb in Busselton, a three-bedroom home, took in A$194,000 over the past year, about 3.3 times the city's average of A$59,100. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.

Flo: Urban List Selected for Best Family Staycay Flo: Urban List Selected for Best Family Staycay Entire home · 3 bedrooms Rated 4.99
Revenue
A$193,728
Occupancy
70.1%
Daily rate
A$739
Farm View Retreat Farm View Retreat Entire home · 6 bedrooms Rated 4.79
Revenue
A$142,894
Occupancy
49.5%
Daily rate
A$761
Ocean Views Busselton | Walk to Jetty | Ayatana Ocean Views Busselton | Walk to Jetty | Ayatana Entire home · 4 bedrooms Rated 5.00
Revenue
A$141,253
Occupancy
49.3%
Daily rate
A$758
Beach Break- Ultimate Family Getaway Beach Break- Ultimate Family Getaway Entire home · 5 bedrooms Rated 4.91
Revenue
A$138,788
Occupancy
64.7%
Daily rate
A$567
Tides Edge—Stunning Pool House by the Beach Tides Edge—Stunning Pool House by the Beach Entire home · 4 bedrooms Rated 4.83
Revenue
A$138,761
Occupancy
52.8%
Daily rate
A$1,068
Busselton Family Holiday House - by the Bay Busselton Family Holiday House - by the Bay Entire home · 5 bedrooms Rated 4.76
Revenue
A$132,786
Occupancy
82.8%
Daily rate
A$416

Who Are the Top Airbnb Hosts in Busselton?

Davinia From Holiday Homes Mad… is the top-grossing host in Busselton, with A$2.85 million in bookings across 35 listings over the past year. The market is concentrated: the ten top-grossing hosts run 53% of its 225 listings.

Top Airbnb hosts in Busselton by revenue
# Host Listings Gross revenue Per listing Avg. rating
Davinia From Holiday Homes Mad… 35A$2,850,762A$81,4504.88/5
Geographe Holiday Homes 44A$2,362,057A$53,6834.67/5
Bree 8A$639,811A$79,9764.87/5
4 DownSouth Holiday Homes 11A$581,316A$52,8474.44/5
5 Exclusive Escapes 4A$435,064A$108,7664.83/5
6 Busselton Central Holiday Home… 4A$283,282A$70,8204.88/5
7 South West Stays 3A$253,307A$84,4364.93/5
8 Baudins 6A$218,134A$36,3564.70/5
9 Claire 1A$193,728A$193,7284.99/5
10 James - Happy Holiday Homes 3A$177,044A$59,0154.88/5

Who Are the Airbnb Hosts in Busselton?

Professional management companies run a quarter of Busselton listings and owners run the rest. 57% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 92% of listings.

Superhosts
56.9%
Professional management
25.3%
Cohosted listings
19.1%
Instant Book enabled
34.7%
Simplified Pricing
92.4%

Nearby markets

Busselton vs. Nearby Airbnb Markets

AirROI also tracks listings in this area under another name: City Of Busselton (527 active listings) has its own page and is left out of the comparison below.

Of the eight nearby markets in the table, all within 47 km, Gracetown (40 km away, 40 listings) earned the most per listing, about 49% more than Busselton. Margaret River was the busiest, booked on 60% of nights against 51% in Busselton.

Airbnb markets near Busselton: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Peppermint Grove Beach 20 km 38A$63,916A$54041%
Dunsborough 23 km 528A$65,693A$47847%
Yallingup 28 km 262A$74,520A$56947%
Cowaramup 32 km 50A$61,777A$35555%
Gracetown 40 km 40A$87,952A$58448%
Margaret River 43 km 461A$71,137A$35860%
Bunbury 44 km 90A$38,852A$26050%
Shire Of Augusta Margaret River 47 km 85A$62,762A$38552%

Other Airbnb Markets in Western Australia

See all 112 Western Australia Airbnb markets

Markets Similar to Busselton

Markets elsewhere in Australia with a similar nightly rate and occupancy to Busselton:

FAQ

Busselton Airbnb FAQ

How much do Airbnb hosts make in Busselton?

An active Busselton Airbnb grossed A$59,128 on average in the 12 months to September 2026, according to AirROI's tracking of 225 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$7,400 or more in a typical month.

How much can I make on Airbnb in Busselton?

It depends most on the home's size, location and how it's run. The middle half of Busselton listings earn between A$3,290 and A$7,400 in a typical month, and the top tenth A$9,620 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Busselton?

Listings in Busselton were booked on 51% of available nights over the past year. That compares with 52% for the Western Australia average. January is usually the busiest month.

How much does an Airbnb cost per night in Busselton?

The average booked night in Busselton cost A$366 before fees. Half of listings charge between A$250 and A$405, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Busselton?

In Busselton, 98% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Busselton?

Yes, when it's run well. The average Busselton Airbnb grossed A$59,128 in the 12 months to September 2026, 17% above the Western Australia average of A$50,425. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$35,548 a year (about A$2,960 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$4,210 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Busselton?

January usually pays best, averaging A$9,050 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Busselton?

Each night a Busselton listing was open to book earned A$187 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$294 or more.

How far in advance do guests book Airbnbs in Busselton?

Busselton stays were booked 79 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in Busselton?

The average Busselton Airbnb stay lasted 3.9 nights over the past year. A listing took 39 reservations over the year on average.

How are Airbnbs in Busselton rated?

Guests rate Busselton Airbnbs 4.79 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Busselton?

Geographe Bay, Busselton Foreshore and Margaret River Region draw the most short-term rental interest in Busselton. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Busselton?

AirROI counted 225 active Airbnb listings in Busselton as of September 2026. The closest tracked market is Peppermint Grove Beach, 20 km away.

How much are Airbnb cleaning fees in Busselton?

In Busselton, about nine in ten listings add a cleaning fee, and the typical fee is about A$219.

Method

About This Data

Figures on this page cover 225 active Airbnb listings in Busselton from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.