Sölk, Styria Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sölk, Styria? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,961 per year — at a $197 nightly rate, 44.8% occupancy, and a $92 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 19 active listings, Sölk is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 58.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Sölk?
In Sölk, the headline Airbnb metrics are $29,961 in average annual revenue,44.8% occupancy, $197 ADR, and $92 in RevPAR, and guests book about 75 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sölk?
Understanding the monthly revenue variations for Airbnb listings in Sölk is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sölk is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sölk across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,465+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,840 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,359 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,250, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sölk
What Is the Monthly Airbnb Occupancy Rate in Sölk?
Maximize your bookings by understanding the Sölk STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sölk:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sölk
What Is the Average Airbnb Nightly Rate in Sölk?
Effective short term rental pricing strategy in Sölk involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sölk typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $370+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $235 or more.
- Typical properties (Median) charge around $183 per night.
- Entry-level properties (Bottom 25%) earn around $117 per night.
Average Daily Rate (ADR) Trend by Month in Sölk
What Is the RevPAR for Airbnb in Sölk?
RevPAR in Sölk is currently $92. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $42 RevPAR.
- Typical properties (Median) generate $77 RevPAR.
- Strong performers (Top 25%) earn $152 RevPAR.
- Best-in-class (Top 10%) achieve $184 RevPAR.
Average Monthly RevPAR Trend in Sölk
RevPAR Insights for Sölk
- The average RevPAR in Sölk is $92. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($184) and bottom 25% ($42) is $142, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sölk benchmarks. If your RevPAR falls below the median of $77, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $152+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sölk?
Sölk's peak Airbnb season falls in February, August, July, while the softest stretch is May, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, August, July)
- Revenue averages $4,150 per month
- Occupancy rates average 64.4%
- Daily rates average $202
Shoulder Season
- Revenue averages $2,995 per month
- Occupancy maintains around 47.7%
- Daily rates hold near $198
Low Season (May, October, November)
- Revenue drops to average $1,955 per month
- Occupancy decreases to average 34.8%
- Daily rates adjust to average $187
Seasonality Insights for Sölk
- Airbnb seasonality in Sölk is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sölk's highest earning potential, with monthly revenues climbing to $4,307, occupancy reaching 67.0%, and ADRs peaking at $222.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,647, occupancy could drop to 26.4%, and ADRs may adjust to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sölk.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sölk, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sölk?
Low regulation and minimal registration activity in Sölk, Styria, Austria point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sölk to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Sölk?
With a compact short-term rental market, Sölk gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sölk Valley | Stunning alpine scenery offering outdoor activities like hiking and skiing. Ideal for nature lovers and those seeking tranquility away from city life. | Sölk Pass, Hiking trails, Sölk valley nature reserve, Ski areas nearby, Scenic viewpoints |
| Gschlößl | Charming rural area known for its picturesque landscapes and traditional Austrian architecture, popular with tourists looking for an authentic experience. | Traditional Austrian farms, Local artisan shops, Cultural festivals, Scenic walks, Local cuisine |
| Donnersbachwald | A peaceful mountain village that serves as a gateway to several ski resorts, great for winter sports enthusiasts and summer hiking. | Skiing in winter, Hiking in summer, Local restaurants, Nature parks, Biking trails |
| Schladming | Famous for its skiing and hosting World Cup events, it attracts winter sports lovers and summer tourists for its outdoor festivals and events. | Ski resort, Planai mountain, Schladming town center, Summer mountain activities, Culinary experiences |
| Sölk Mountain Lodge | Offers unique mountain lodge stays with beautiful views and access to outdoors adventures, appealing to both tourists and those seeking a retreat. | Lodging with a view, Hiking trails, Local wildlife, Photography spots, Wellness retreats |
| Röthelstein | A rustic area with a strong community vibe, ideal for those looking to experience local life and nature, popular among families and groups. | Community events, Hiking trails, Fishing spots, Picnic areas, Local farms |
| Pürgg | A small village that provides a quiet escape with historical sites and breathtaking views, suitable for those wanting to get away from big cities. | Historic church, Scenic viewpoints, Local wine producers, Peaceful environment, Artisan markets |
| Irdning | Known for its local culture and events, this area has a mix of both tourism and local life, making it attractive for diverse Airbnb guests. | Cultural festivals, Traditional markets, Local dining, Nature parks, Outdoor sports |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Sölk offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Sölk?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sölk
- The Sölk Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sölk, House properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 52.6% portion, catering likely to families or larger groups.
Sölk Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sölk
- The dominant room capacity in Sölk is 2 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 57.9% of the active Airbnb listings in Sölk, indicating a high concentration in these sizes.
- A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sölk.
Sölk Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sölk
- The most common guest capacity trend in Sölk vacation rentals is listings accommodating 6 guests (21.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Sölk STR market, accounting for 42.2% of listings.
- 42.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sölk.
- On average, properties in Sölk are equipped to host 4.6 guests.
How Do Listings in Sölk Compare on Quality?
Listing quality in Sölk can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sölk
- At 39.4 photos per listing on average, Sölk hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 57.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sölk averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sölk?
Amenity Prevalence
Amenity Insights for Sölk
- Essential amenities in Sölk that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Bed linens, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sölk: Wifi.
- Consider adding popular differentiators like Heating or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sölk to stay competitive.
Which Airbnb Amenities Boost Revenue in Sölk?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sölk, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Sauna | 42.1% | $45,248 | $18,843 | 140.1% |
Microwave | 68.4% | $35,447 | $18,074 | 96.1% |
Hot tub | 26.3% | $42,803 | $25,375 | 68.7% |
Toaster | 63.2% | $34,856 | $21,570 | 61.6% |
Freezer | 26.3% | $34,718 | $28,262 | 22.8% |
Cleaning products | 31.6% | $33,583 | $28,289 | 18.7% |
Pets allowed | 57.9% | $31,814 | $27,413 | 16.1% |
Baking sheet | 26.3% | $32,857 | $28,927 | 13.6% |
Dining table | 26.3% | $32,857 | $28,927 | 13.6% |
Barbecue utensils | 26.3% | $32,857 | $28,927 | 13.6% |
Revenue Impact Insights for Sölk
- Sauna tops the revenue impact list with a 140.1% uplift — listings with this amenity earn $45,248 vs. $18,843 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sölk STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sölk. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSölk Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sölk
- The typical guest profile for Airbnb in Sölk consists of predominantly international visitors (94%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 6.0% of guests.
- Key international markets include Czechia (9%) and Netherlands (6%).
- Top languages spoken are English (38.4%) followed by German (25%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sölk?
Listings in Sölk average 4.89 out of 5 overall, with about 26.3 reviews per active listing and 47.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sölk
- With an overall rating of 4.89, Sölk listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.91), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 47.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sölk Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sölk
- The most common availability pattern in Sölk falls within the 181-270 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sölk (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sölk?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sölk
- The overall average booking lead time for vacation rentals in Sölk is 75 days.
- Guests book furthest in advance for stays during December (average 143 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (120 days avg.) sees the longest lead times, while Spring (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Sölk.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 143 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 120 days) to capture early planners.
- Monitor your own booking lead times against these Sölk averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sölk?
Guests in Sölk stay about 4.9 nights on average, generating roughly 416 reservations and 21.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Sölk
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sölk
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (7.5 nights) and shorten in Oct (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sölk Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
3 listings
15.8% of total
4-6 Nights
2 listings
10.5% of total
30+ Nights
14 listings
73.7% of total
Key Insights
- The most prevalent minimum stay requirement in Sölk is 30+ Nights, adopted by 73.7% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (15.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (73.7%) caters to monthly stays (30+ nights) in Sölk, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 73.7% of Sölk hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 73.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sölk.
Sölk Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
5.3% of total
Flexible
2 listings
10.5% of total
Moderate
3 listings
15.8% of total
Firm
13 listings
68.4% of total
Cancellation Policy Insights for Sölk
- The prevailing Airbnb cancellation policy trend in Sölk is Firm, used by 68.4% of listings.
- A majority (68.4%) of hosts in Sölk utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 68.4% market standard in Sölk.
- Regularly review your cancellation policy against competitors and market demand shifts in Sölk.
How Much Are Airbnb Cleaning Fees in Sölk?
Cleaning fees in Sölk are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sölk
- 94.7% of listings charge a cleaning fee, making it standard practice in Sölk. Guests expect it and factor it into their booking decisions.
- The gap between the average ($209) and median ($145) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 10.8% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sölk median of $145. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sölk Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sölkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large boiler by Interhome
Entire Place • 2 bedrooms
Kleiner Kessel by Interhome
Entire Place • 2 bedrooms
Luxury Chalet Wastlbauer
Entire Place • 5 bedrooms
LuxuSölk by Interhome
Entire Place • 4 bedrooms
Grimming by Interhome
Entire Place • 3 bedrooms
Large house, quite surrounding, beautiful garden
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sölk?
Learn from the best! This table showcases top-performing Airbnb hosts in Sölk based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lena - Interhome | 11 | $360,792 | 190 | 4.86/5.0 |
| Roland | 1 | $64,167 | 34 | 4.71/5.0 |
| Angelica | 1 | $41,096 | 115 | 4.97/5.0 |
| Sofie | 1 | $37,211 | 12 | 4.92/5.0 |
| Vincent | 2 | $31,116 | 58 | 5.00/5.0 |
| Franz | 1 | $27,905 | 18 | 4.83/5.0 |
| Dagmar | 1 | $3,936 | 7 | 5.00/5.0 |
| Gertrude | 1 | $3,035 | 66 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sölk.
Who Are the Airbnb Hosts in Sölk?
Sölk is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Sölk
- With 73.7% Superhosts, Sölk has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 63.2% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 78.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Sölk averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Sölk
These are the highest-grossing professional property management operations in Sölk, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Lena - Interhome | 11 | $360,792 | $216 | 45.8% | 4.86/5 |
| Sofie | 1 | $37,211 | $264 | 38.2% | 4.92/5 |
Management Company Insights for Sölk
- The leading management company, Lena - Interhome, operates 11 listings with $360,792 in gross revenue — a useful benchmark for what scale looks like in Sölk.
- Top managers average 6 properties each, suggesting professional management in Sölk still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.89/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Sölk's Airbnb Market Compare to Nearby Cities?
How does the Sölk Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Hallstatt, Sölk has 17 percentage points lower occupancy and about $104 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 13 | $6,821 | $837.36 | 32% |
| Hallstatt | 31 | $4,966 | $300.88 | 62% |
| Cortina d'Ampezzo | 304 | $4,181 | $549.43 | 39% |
| Krimml | 53 | $3,512 | $367.74 | 40% |
| Reith bei Kitzbühel | 49 | $3,430 | $359.38 | 34% |
| Faistenau | 10 | $3,423 | $296.08 | 42% |
| Hof bei Salzburg | 21 | $3,422 | $315.26 | 48% |
| Going am Wilden Kaiser | 28 | $3,406 | $417.41 | 37% |
| Mühlbach am Hochkönig | 86 | $3,291 | $330.52 | 40% |
| Itter | 30 | $3,214 | $480.36 | 37% |
Frequently Asked Questions About Airbnb in Sölk
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sölk.
How much do Airbnb hosts make in Sölk?
Sölk hosts earn about $29,961 per year on average, with an average nightly rate of $197 and RevPAR of $92. Those figures describe the typical revenue environment for active listings in Sölk, Styria, not the ceiling for the best operators. Source: AirROI 2026 data, Sölk market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sölk?
The average Airbnb occupancy rate in Sölk is 44.8%. February is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sölk?
Listings in Sölk average $197 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sölk?
Sölk currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sölk?
AirROI currently classifies the short-term rental regulation level in Sölk as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sölk?
RevPAR in Sölk is about $92. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sölk?
At 44.8% occupancy, Sölk can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $29,961, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sölk?
The average booking lead time in Sölk is about 75 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sölk?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sölk include Sölk Valley, Gschlößl, Donnersbachwald. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sölk?
entire_home listings make up 78.9% of the active supply in Sölk. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sölk compare to nearby Airbnb markets?
Among neighboring markets, Scheffau am Wilden Kaiser posts $81,849 in average annual revenue with 31.6% occupancy, compared to Sölk's $29,961 and 44.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sölk?
The average Airbnb stay length in Sölk is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sölk?
Airbnb listings in Sölk average 4.89 out of 5 overall. About 47.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sölk?
Sauna and Microwave are among the strongest revenue-linked amenities in Sölk. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sölk?
Yes. About 94.7% of active Airbnb listings in Sölk charge a cleaning fee, and the average fee is $209. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sölk?
A 73.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.