Bom Jardim da Serra, Santa Catarina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Bom Jardim da Serra, Santa Catarina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $5,403 per year — at a $117 nightly rate, 21.3% occupancy, and a $23 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 56 active listings, Bom Jardim da Serra is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 115.4% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Bom Jardim da Serra?
In Bom Jardim da Serra, the headline Airbnb metrics are $5,403 in average annual revenue,21.3% occupancy, $117 ADR, and $23 in RevPAR, and guests book about 32 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Bom Jardim da Serra?
Understanding the monthly revenue variations for Airbnb listings in Bom Jardim da Serra is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bom Jardim da Serra is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bom Jardim da Serra across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,550+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $947 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $439 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $221, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bom Jardim da Serra
What Is the Monthly Airbnb Occupancy Rate in Bom Jardim da Serra?
Maximize your bookings by understanding the Bom Jardim da Serra STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bom Jardim da Serra:
- Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 31% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bom Jardim da Serra
What Is the Average Airbnb Nightly Rate in Bom Jardim da Serra?
Effective short term rental pricing strategy in Bom Jardim da Serra involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bom Jardim da Serra typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
- Typical properties (Median) charge around $86 per night.
- Entry-level properties (Bottom 25%) earn around $54 per night.
Average Daily Rate (ADR) Trend by Month in Bom Jardim da Serra
What Is the RevPAR for Airbnb in Bom Jardim da Serra?
RevPAR in Bom Jardim da Serra is currently $23. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $8 RevPAR.
- Typical properties (Median) generate $16 RevPAR.
- Strong performers (Top 25%) earn $33 RevPAR.
- Best-in-class (Top 10%) achieve $47 RevPAR.
Average Monthly RevPAR Trend in Bom Jardim da Serra
RevPAR Insights for Bom Jardim da Serra
- The average RevPAR in Bom Jardim da Serra is $23. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($47) and bottom 25% ($8) is $39, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Bom Jardim da Serra benchmarks. If your RevPAR falls below the median of $16, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $33+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Bom Jardim da Serra?
Bom Jardim da Serra's peak Airbnb season falls in July, June, December, while the softest stretch is February, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, December)
- Revenue averages $966 per month
- Occupancy rates average 28.5%
- Daily rates average $125
Shoulder Season
- Revenue averages $666 per month
- Occupancy maintains around 21.6%
- Daily rates hold near $123
Low Season (February, October, November)
- Revenue drops to average $459 per month
- Occupancy decreases to average 16.5%
- Daily rates adjust to average $124
Seasonality Insights for Bom Jardim da Serra
- Airbnb seasonality in Bom Jardim da Serra is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Bom Jardim da Serra's highest earning potential, with monthly revenues climbing to $1,156, occupancy reaching 33.2%, and ADRs peaking at $129.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $450, occupancy could drop to 14.7%, and ADRs may adjust to $117.
- Lower occupancy paired with meaningful seasonality means hosts in Bom Jardim da Serra need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Bom Jardim da Serra, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Bom Jardim da Serra?
Low regulation and minimal registration activity in Bom Jardim da Serra, Santa Catarina, Brazil point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bom Jardim da Serra to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Bom Jardim da Serra?
Bom Jardim da Serra is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Bom Jardim da Serra, with various amenities, restaurants, and easy access to local attractions. It's popular for its convenience and local culture. | Main Square, Local Markets, Restaurants, Church of Bom Jardim |
| Cascata do Avencal | A stunning waterfall that attracts nature lovers and adventure tourists. Hosting here offers proximity to outdoor activities and natural beauty. | Cascata do Avencal, Hiking Trails, Viewpoints |
| Parque Nacional de São Joaquim | Part of the beautiful national park known for its stunning landscapes, nature trails, and conservation efforts. A great spot for eco-tourism. | Nature Trails, Scenic Views, Wildlife Watching |
| Lagoa do Jacaré | A beautiful lagoon area perfect for relaxation and enjoying nature. Popular for its peaceful environment and scenic views. | Lagoon Activities, Picnic Areas, Bird Watching |
| Trilha do Rio do Soge | A popular hiking trail that leads to beautiful views and nature experiences. Ideal for travelers looking for adventure and outdoor activities. | Hiking, River Views, Nature |
| Rota da Pedra | This route offers lovely scenery and is a favorite among travelers looking for a picturesque driving experience in the region. | Scenic Drives, Photography Spots, Nature Observations |
| Pico do Monte Verde | The highest peak in the region offering breathtaking views and excellent trekking opportunities. Great for adventure seekers. | Trekking, Panoramic Views, Nature Experiencing |
| Caminho dos Canyons | Known for its stunning canyons and dramatic landscapes, this area is perfect for outdoor enthusiasts and photographers. | Canyon Views, Hiking, Landscape Photography |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Bom Jardim da Serra offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Bom Jardim da Serra?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bom Jardim da Serra
- The Bom Jardim da Serra Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.1% of the 56 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bom Jardim da Serra, House properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 57.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.
Bom Jardim da Serra Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bom Jardim da Serra
- The dominant room capacity in Bom Jardim da Serra is 1 bedroom listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 53.6% of the active Airbnb listings in Bom Jardim da Serra, indicating a high concentration in these sizes.
- A significant 35.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bom Jardim da Serra.
Bom Jardim da Serra Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bom Jardim da Serra
- The most common guest capacity trend in Bom Jardim da Serra vacation rentals is listings accommodating 8+ guests (21.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Bom Jardim da Serra STR market, accounting for 39.3% of listings.
- 37.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bom Jardim da Serra.
- On average, properties in Bom Jardim da Serra are equipped to host 4.2 guests.
How Do Listings in Bom Jardim da Serra Compare on Quality?
Listing quality in Bom Jardim da Serra can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Bom Jardim da Serra
- At 35.1 photos per listing on average, Bom Jardim da Serra hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 33.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Bom Jardim da Serra averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Bom Jardim da Serra?
Amenity Prevalence
Amenity Insights for Bom Jardim da Serra
- Essential amenities in Bom Jardim da Serra that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bom Jardim da Serra: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bom Jardim da Serra to stay competitive.
Which Airbnb Amenities Boost Revenue in Bom Jardim da Serra?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bom Jardim da Serra, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 87.5% | $5,960 | $1,502 | 296.9% |
DryerHigh opportunity | 8.9% | $13,867 | $4,573 | 203.3% |
Elevator | 12.5% | $12,840 | $4,340 | 195.8% |
Pets allowed | 82.1% | $6,113 | $2,134 | 186.5% |
Outdoor dining area | 19.6% | $10,790 | $4,086 | 164.1% |
Indoor fireplace | 67.9% | $6,710 | $2,643 | 153.9% |
Wine glasses | 48.2% | $7,753 | $3,214 | 141.2% |
Toaster | 33.9% | $8,698 | $3,710 | 134.4% |
Lake access | 23.2% | $9,615 | $4,129 | 132.8% |
Hot tub | 12.5% | $10,776 | $4,635 | 132.5% |
Revenue Impact Insights for Bom Jardim da Serra
- TV tops the revenue impact list with a 296.9% uplift — listings with this amenity earn $5,960 vs. $1,502 without it.
- High-opportunity amenities — Dryer — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV, Pets allowed — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Dryer — it has the best combination of high revenue impact and low market saturation in Bom Jardim da Serra.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Bom Jardim da Serra STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bom Jardim da Serra. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBom Jardim da Serra Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bom Jardim da Serra
- The typical guest profile for Airbnb in Bom Jardim da Serra consists of primarily domestic travelers (96%), often arriving from nearby Santa Catarina, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 95.8% of guests.
- Key international markets include Brazil (95.8%) and Germany (1.2%).
- Top languages spoken are Portuguese (54.7%) followed by English (26.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Santa Catarina and Florianópolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Bom Jardim da Serra?
Listings in Bom Jardim da Serra average 4.91 out of 5 overall, with about 28.6 reviews per active listing and 48.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Bom Jardim da Serra
- With an overall rating of 4.91, Bom Jardim da Serra listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Cleanliness (4.93), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 48.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Bom Jardim da Serra Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bom Jardim da Serra
- The most common availability pattern in Bom Jardim da Serra falls within the 271-366 days range, representing 83.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bom Jardim da Serra (44.6%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Bom Jardim da Serra?
Average Booking Lead Time by Month
Booking Lead Time Insights for Bom Jardim da Serra
- The overall average booking lead time for vacation rentals in Bom Jardim da Serra is 32 days.
- Guests book furthest in advance for stays during May (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (39 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Bom Jardim da Serra.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Bom Jardim da Serra averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Bom Jardim da Serra?
Guests in Bom Jardim da Serra stay about 3 nights on average, generating roughly 738 reservations and 13.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Bom Jardim da Serra
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Bom Jardim da Serra
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (4.1 nights) and shorten in May (1.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Bom Jardim da Serra Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
51.8% of total
2 Nights
14 listings
25% of total
3 Nights
1 listings
1.8% of total
30+ Nights
12 listings
21.4% of total
Key Insights
- The most prevalent minimum stay requirement in Bom Jardim da Serra is 1 Night, adopted by 51.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.8%) of the Bom Jardim da Serra Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.4%) caters to monthly stays (30+ nights) in Bom Jardim da Serra, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.8% of Bom Jardim da Serra hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bom Jardim da Serra.
Bom Jardim da Serra Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
19 listings
34.5% of total
Moderate
13 listings
23.6% of total
Firm
12 listings
21.8% of total
Strict
11 listings
20% of total
Cancellation Policy Insights for Bom Jardim da Serra
- The prevailing Airbnb cancellation policy trend in Bom Jardim da Serra is Flexible, used by 34.5% of listings.
- There's a relatively balanced mix between guest-friendly (58.1%) and stricter (41.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.5% market standard in Bom Jardim da Serra.
- Regularly review your cancellation policy against competitors and market demand shifts in Bom Jardim da Serra.
How Much Are Airbnb Cleaning Fees in Bom Jardim da Serra?
Cleaning fees in Bom Jardim da Serra are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Bom Jardim da Serra
- Only 32.1% of listings charge a cleaning fee, suggesting that most hosts in Bom Jardim da Serra bundle cleaning costs into the nightly rate.
- The gap between the average ($32) and median ($9) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 4.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Bom Jardim da Serra median of $9. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Bom Jardim da Serra Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bom Jardim da Serrabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Toca da Raposa
Entire Place • 3 bedrooms
Fazenda Curral Falso, Waterfall House
Entire Place • 4 bedrooms
Rio do Rastro Canyons Chalet
Entire Place • 2 bedrooms
Chalet Guadalupe - Altos da Serra Condominium
Entire Place • 3 bedrooms
La Manzana Cabin | Cozy and romantic
Entire Place • 1 bedroom
Cabana Calafate | Modern and industrial with jacuzzi
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Bom Jardim da Serra?
Learn from the best! This table showcases top-performing Airbnb hosts in Bom Jardim da Serra based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Guilherme Proinelli | 5 | $31,896 | 288 | 4.97/5.0 |
| Grasiela Pommerening | 1 | $29,824 | 38 | 5.00/5.0 |
| Leandro | 1 | $25,197 | 8 | 4.88/5.0 |
| Suellen | 2 | $23,216 | 64 | 4.94/5.0 |
| Mariana Tournier Beckhauser | 2 | $17,040 | 15 | 4.92/5.0 |
| Luciana | 2 | $16,782 | 10 | 4.92/5.0 |
| Julio Remor | 1 | $15,299 | 17 | 4.76/5.0 |
| Jailson | 2 | $12,244 | 262 | 4.97/5.0 |
| Marcelo | 1 | $12,244 | 119 | 4.73/5.0 |
| Jirleide Dos Santos Leite | 1 | $10,768 | 33 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bom Jardim da Serra.
Who Are the Airbnb Hosts in Bom Jardim da Serra?
Bom Jardim da Serra has a relatively balanced host base.
Host Profile Insights for Bom Jardim da Serra
- A 33.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 5.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Bom Jardim da Serra averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Bom Jardim da Serra
These are the highest-grossing professional property management operations in Bom Jardim da Serra, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Wellington | 4 | $7,357 | $63 | 12.7% | 4.81/5 |
Management Company Insights for Bom Jardim da Serra
- The leading management company, Wellington, operates 4 listings with $7,357 in gross revenue — a useful benchmark for what scale looks like in Bom Jardim da Serra.
- Top managers average 4 properties each, suggesting professional management in Bom Jardim da Serra still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.81/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Bom Jardim da Serra's Airbnb Market Compare to Nearby Cities?
How does the Bom Jardim da Serra Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Gramado, Bom Jardim da Serra has 14 percentage points lower occupancy and about $18 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho Queimado | 175 | $1,195 | $167.37 | 27% |
| Angelina | 26 | $1,134 | $117.23 | 28% |
| Alfredo Wagner | 189 | $930 | $131.71 | 24% |
| Canelinha | 11 | $888 | $171.44 | 19% |
| Santo Amaro da Imperatriz | 84 | $843 | $124.98 | 27% |
| Gramado | 3,131 | $808 | $98.10 | 35% |
| Região Geográfica Imediata de Lages | 61 | $803 | $134.34 | 26% |
| Anitápolis | 73 | $785 | $93.56 | 30% |
| Região Geográfica Imediata de Florianópolis | 21 | $779 | $125.89 | 22% |
| Antônio Carlos | 38 | $759 | $116.67 | 25% |
Frequently Asked Questions About Airbnb in Bom Jardim da Serra
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bom Jardim da Serra.
How much do Airbnb hosts make in Bom Jardim da Serra?
Bom Jardim da Serra hosts earn about $5,403 per year on average, with an average nightly rate of $117 and RevPAR of $23. Those figures describe the typical revenue environment for active listings in Bom Jardim da Serra, Santa Catarina, not the ceiling for the best operators. Source: AirROI 2026 data, Bom Jardim da Serra market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Bom Jardim da Serra?
The average Airbnb occupancy rate in Bom Jardim da Serra is 21.3%. July is the strongest month and October is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Bom Jardim da Serra?
Listings in Bom Jardim da Serra average $117 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Bom Jardim da Serra?
Bom Jardim da Serra currently has about 56 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Bom Jardim da Serra?
AirROI currently classifies the short-term rental regulation level in Bom Jardim da Serra as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Bom Jardim da Serra?
RevPAR in Bom Jardim da Serra is about $23. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Bom Jardim da Serra?
Occupancy of 21.3% means Bom Jardim da Serra is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $5,403, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Bom Jardim da Serra?
The average booking lead time in Bom Jardim da Serra is about 32 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Bom Jardim da Serra?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bom Jardim da Serra include Centro, Cascata do Avencal, Parque Nacional de São Joaquim. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Bom Jardim da Serra?
entire_home listings make up 82.1% of the active supply in Bom Jardim da Serra. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Bom Jardim da Serra compare to nearby Airbnb markets?
Among neighboring markets, Rancho Queimado posts $14,342 in average annual revenue with 27.4% occupancy, compared to Bom Jardim da Serra's $5,403 and 21.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Bom Jardim da Serra?
The average Airbnb stay length in Bom Jardim da Serra is about 3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Bom Jardim da Serra?
Airbnb listings in Bom Jardim da Serra average 4.91 out of 5 overall. About 48.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Bom Jardim da Serra?
TV and Dryer are among the strongest revenue-linked amenities in Bom Jardim da Serra. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Bom Jardim da Serra?
Yes. About 32.1% of active Airbnb listings in Bom Jardim da Serra charge a cleaning fee, and the average fee is $32. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Bom Jardim da Serra?
At 33.9%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.