Stomorska, Split-Dalmatia County Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Stomorska, Split-Dalmatia County? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,507 per year — at a $159 nightly rate, 40.8% occupancy, and a $79 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 78 active listings, Stomorska is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply has held steady as the market finds a new equilibrium. For hosts in Stomorska, this is the ideal moment to sharpen guest experience, refresh listing photos, and implement dynamic pricing — incremental improvements compound quickly when competition is stable.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Stomorska?

In Stomorska, the headline Airbnb metrics are $10,507 in average annual revenue,40.8% occupancy, $159 ADR, and $79 in RevPAR, and guests book about 77 days in advance.

Avg. Daily Rate (ADR)(?)
$159
The average rental revenue earned for an occupied room per day in Stomorska.
Occupancy Rate(?)
40.8%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$10,507
Average annual income for an Airbnb listing in Stomorska. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$79
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-13.4%
Significant decrease (-13.4%) vs. last year.
Active Airbnb Listings(?)
78
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
77 days
How far in advance guests typically book in Stomorska. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Stomorska.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Stomorska.
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How Much Do Airbnb Hosts Earn Monthly in Stomorska?

Understanding the monthly revenue variations for Airbnb listings in Stomorska is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stomorska is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stomorska across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,027+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,651 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $874 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $437, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Stomorska

What Is the Monthly Airbnb Occupancy Rate in Stomorska?

Maximize your bookings by understanding the Stomorska STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stomorska:

  • Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Stomorska

What Is the Average Airbnb Nightly Rate in Stomorska?

Effective short term rental pricing strategy in Stomorska involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stomorska typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Stomorska

What Is the RevPAR for Airbnb in Stomorska?

RevPAR in Stomorska is currently $79. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $28 RevPAR.
  • Typical properties (Median) generate $50 RevPAR.
  • Strong performers (Top 25%) earn $91 RevPAR.
  • Best-in-class (Top 10%) achieve $163 RevPAR.

Average Monthly RevPAR Trend in Stomorska

RevPAR Insights for Stomorska

  • The average RevPAR in Stomorska is $79. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($163) and bottom 25% ($28) is $135, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Stomorska benchmarks. If your RevPAR falls below the median of $50, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $91+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Stomorska?

Stomorska's peak Airbnb season falls in August, July, September, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)
  • Revenue averages $3,206 per month
  • Occupancy rates average 53.5%
  • Daily rates average $168
Shoulder Season
  • Revenue averages $1,156 per month
  • Occupancy maintains around 22.9%
  • Daily rates hold near $154
Low Season (January, March, November)
  • Revenue drops to average $219 per month
  • Occupancy decreases to average 9.6%
  • Daily rates adjust to average $155

Seasonality Insights for Stomorska

  • Airbnb seasonality in Stomorska is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Stomorska's highest earning potential, with monthly revenues climbing to $4,039, occupancy reaching 63.5%, and ADRs peaking at $175.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $172, occupancy could drop to 8.3%, and ADRs may adjust to $147.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stomorska.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Stomorska, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Stomorska?

Low regulation and minimal registration activity in Stomorska, Split-Dalmatia County, Croatia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Stomorska to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Stomorska?

Stomorska is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Stomorska
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Stomorska Bay
The picturesque bay of Stomorska is popular for its tranquil waters and stunning views, attracting visitors looking for relaxation and nature.
Stomorska beach, Fish restaurants, Local markets, Scenic walking paths, Sunset views
Šolta Island
The entire island of Šolta is known for its unspoiled nature and beautiful Mediterranean landscape, appealing to those seeking a getaway from city life.
Maslinica, Olive groves, Traditional villages, Wine tasting tours, Diving spots
Sailing and Water Sports
Stomorska is a prime location for sailing, kayaking, and other water sports, attracting adventure seekers and families who enjoy outdoor activities.
Kayaking tours, Boat rentals, Diving excursions, Sailing charters
Cultural Heritage Sites
The area is rich in history and culture, appealing to tourists interested in exploring local traditions and historical architecture.
Church of St. Nicholas, Old stone houses, Local festivals, Cultural exhibitions
Relaxation and Spa
Stomorska offers beautiful spots for relaxation, including spas and wellness centers, attracting those looking to rejuvenate during their stay.
Spa retreats, Yoga classes, Wellness workshops
Fishing Tours
The local fishing tours are a draw for those interested in the culinary aspects and experiences of the Dalmatian coast.
Fishing trips, Fresh seafood experiences, Fishing villages
Ecotourism
With its rich flora and fauna, Stomorska attracts ecotourists and nature lovers interested in sustainable travel and exploring the island's biodiversity.
Hiking trails, Nature reserves, Birdwatching
Local Cuisine and Gastronomy
Stomorska is celebrated for its local cuisine, drawing food enthusiasts eager to explore the flavors of Dalmatia.
Local seafood dishes, Wine and olive oil producers, Cooking classes

With 8 distinct neighborhoods showing meaningful short-term rental activity, Stomorska offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Stomorska?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Stomorska

  • The Stomorska Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 78 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Stomorska, Apartment/Condo properties are the most common (70.5%), reflecting the local real estate landscape.
  • Houses represent a significant 25.6% portion, catering likely to families or larger groups.
  • Smaller segments like others, unique stays (combined 3.9%) offer potential for unique stay experiences.

Stomorska Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Stomorska

  • The dominant room capacity in Stomorska is 2 bedrooms listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 73.1% of the active Airbnb listings in Stomorska, indicating a high concentration in these sizes.
  • A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stomorska.

Stomorska Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Stomorska

  • The most common guest capacity trend in Stomorska vacation rentals is listings accommodating 4 guests (34.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Stomorska STR market, accounting for 57.7% of listings.
  • 21.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stomorska.
  • On average, properties in Stomorska are equipped to host 4.2 guests.

How Do Listings in Stomorska Compare on Quality?

Listing quality in Stomorska can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
25.5
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.8
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
39.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Stomorska

  • At 25.5 photos per listing on average, Stomorska hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 39.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Stomorska averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Stomorska?

Amenity Prevalence

Amenity Insights for Stomorska

  • Essential amenities in Stomorska that guests expect include: Wifi, TV, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Refrigerator, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Stomorska: Wifi, TV, Air conditioning, Kitchen.
  • Prioritize adding missing essentials: Wifi, TV, Air conditioning, Kitchen.
  • Consider adding popular differentiators like Essentials or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Stomorska to stay competitive.

Which Airbnb Amenities Boost Revenue in Stomorska?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Stomorska, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
ConditionerHigh opportunity
6.4%$35,774$8,776307.6%
Dishwasher
38.5%$18,223$5,684220.6%
Washer
65.4%$13,732$4,415211.0%
Outdoor kitchenHigh opportunity
7.7%$27,960$9,052208.9%
Pool
19.2%$22,529$7,644194.7%
Hangers
75.6%$12,436$4,515175.5%
Coffee maker
53.8%$14,734$5,575164.3%
Indoor fireplaceHigh opportunity
9.0%$23,975$9,179161.2%
BlenderHigh opportunity
6.4%$24,394$9,556155.3%
Outdoor shower
26.9%$18,540$7,547145.6%

Revenue Impact Insights for Stomorska

  • Conditioner tops the revenue impact list with a 307.6% uplift — listings with this amenity earn $35,774 vs. $8,776 without it.
  • High-opportunity amenities — Conditioner, Outdoor kitchen, Indoor fireplace — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.

Recommendations for Hosts

  • Prioritize adding Conditioner — it has the best combination of high revenue impact and low market saturation in Stomorska.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Stomorska STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stomorska. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Stomorska Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Stomorska

  • The typical guest profile for Airbnb in Stomorska consists of predominantly international visitors (91%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 9.3% of guests.
  • Key international markets include Germany (18%) and United Kingdom (16%).
  • Top languages spoken are English (37.9%) followed by German (15.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Stomorska?

Listings in Stomorska average 4.9 out of 5 overall, with about 18.8 reviews per active listing and 51.3% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Stomorska

  • With an overall rating of 4.9, Stomorska listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.93), while Value (4.85) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 51.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Stomorska Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Stomorska

  • The most common availability pattern in Stomorska falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Stomorska (47.4%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Stomorska?

Average Booking Lead Time by Month

Booking Lead Time Insights for Stomorska

  • The overall average booking lead time for vacation rentals in Stomorska is 77 days.
  • Guests book furthest in advance for stays during July (average 102 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (97 days avg.) sees the longest lead times, while Winter (5 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Stomorska.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Stomorska averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Stomorska?

Guests in Stomorska stay about 8.8 nights on average, generating roughly 582 reservations and 7.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Stomorska

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Stomorska

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • Stay lengths peak in Mar (21.2 nights) and shorten in Dec (1.7 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Stomorska Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (1.3%)

1 Night

1 listings

1.3% of total

2 Nights (3.8%)

2 Nights

3 listings

3.8% of total

3 Nights (16.7%)

3 Nights

13 listings

16.7% of total

4-6 Nights (30.8%)

4-6 Nights

24 listings

30.8% of total

7-29 Nights (3.8%)

7-29 Nights

3 listings

3.8% of total

30+ Nights (43.6%)

30+ Nights

34 listings

43.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Stomorska is 30+ Nights, adopted by 43.6% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (5.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (43.6%) caters to monthly stays (30+ nights) in Stomorska, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 43.6% of Stomorska hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 1.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 43.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stomorska.

Stomorska Airbnb Cancellation Policy Trends Analysis (2026)

Limited (17.9%)

Limited

14 listings

17.9% of total

Super Strict 60 Days

2 listings

2.6% of total

Super Strict 30 Days (6.4%)

Super Strict 30 Days

5 listings

6.4% of total

Flexible (9%)

Flexible

7 listings

9% of total

Moderate (17.9%)

Moderate

14 listings

17.9% of total

Firm (32.1%)

Firm

25 listings

32.1% of total

Strict (14.1%)

Strict

11 listings

14.1% of total

Cancellation Policy Insights for Stomorska

  • The prevailing Airbnb cancellation policy trend in Stomorska is Firm, used by 32.1% of listings.
  • There's a relatively balanced mix between guest-friendly (26.9%) and stricter (46.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 32.1% market standard in Stomorska.
  • Using a Strict policy might deter some guests, as only 14.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Stomorska.

How Much Are Airbnb Cleaning Fees in Stomorska?

Cleaning fees in Stomorska are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$95
Median Cleaning Fee
$34
Listings Charging a Fee
61.5%
Fee as Revenue Share
5.1%

Cleaning Fee Insights for Stomorska

  • About 61.5% of Stomorska listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($95) and median ($34) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 5.1% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Stomorska median of $34. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Stomorska Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Stomorskabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

ISLAND ESCAPE LUXE VILLA

ISLAND ESCAPE LUXE VILLA

Entire Place • 6 bedrooms

$94,379
Revenue
50.7%
Occupancy
$884.43
Daily Rate
Šolta Stone House

Šolta Stone House

Entire Place • 3 bedrooms

$59,106
Revenue
61.0%
Occupancy
$538.90
Daily Rate
Awesome home in Stomorska with kitchen

Awesome home in Stomorska with kitchen

Entire Place • 9 bedrooms

$45,756
Revenue
51.9%
Occupancy
$936.12
Daily Rate
Stone house Mornar near beach •with heated pool•

Stone house Mornar near beach •with heated pool•

Entire Place • 4 bedrooms

$38,050
Revenue
52.1%
Occupancy
$353.99
Daily Rate
Villa Solenta with heated pool

Villa Solenta with heated pool

Entire Place • 2 bedrooms

$36,843
Revenue
52.3%
Occupancy
$299.82
Daily Rate
Cozy home in Stomorska with kitchen

Cozy home in Stomorska with kitchen

Entire Place • 5 bedrooms

$33,926
Revenue
54.6%
Occupancy
$397.96
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Stomorska?

Learn from the best! This table showcases top-performing Airbnb hosts in Stomorska based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Stomorska by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ivana1$94,379634.98/5.0
Novasol2$79,682164.15/5.0
Jelena1$59,106195.00/5.0
Nevenka, Niki & Ivor5$41,9191274.89/5.0
Katija1$38,050174.94/5.0
Zrinka1$36,843155.00/5.0
Amela1$26,330295.00/5.0
Vera3$23,250584.92/5.0
Dea3$22,9771384.87/5.0
Leo3$22,81575.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stomorska.

Who Are the Airbnb Hosts in Stomorska?

Stomorska has a relatively balanced host base.

Superhosts
32.1%
Professional Management
11.5%
Cohosted Listings
23.1%
Instant Book Enabled
1.3%
Simplified Pricing
55.1%

Host Profile Insights for Stomorska

  • A 32.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 11.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 1.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 55.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 23.1% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Stomorska averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Stomorska

These are the highest-grossing professional property management operations in Stomorska, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Stomorska
CompanyListingsRevenueADROcc.Rating
Novasol2$79,682$66753.3%4.15/5
Adriagate Travel Agency2$5,589$13226.7%4.81/5
Adriagate Travel Agency3$3,800$11817.8%N/A
Your.Rentals1$2,366$11417.3%N/A
Adriatic . Hr1$1,293$8615.1%5.00/5

Management Company Insights for Stomorska

  • The leading management company, Novasol, operates 2 listings with $79,682 in gross revenue — a useful benchmark for what scale looks like in Stomorska.
  • Top managers average 2 properties each, suggesting professional management in Stomorska still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.65/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 11.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Stomorska's Airbnb Market Compare to Nearby Cities?

How does the Stomorska Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Općina Klis, Stomorska has 13 percentage points lower occupancy and about $218 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Stomorska — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Poljica Brig15$3,971$548.6452%
Grubine28$3,465$412.6952%
Općina Klis87$3,322$377.1754%
Crno15$3,219$447.0038%
Srinjine39$3,187$370.5048%
Zemunik Gornji12$3,172$337.7251%
Strožanac Gornji36$3,152$396.4447%
Kaštel Štafilić13$3,066$560.0244%
Murvica30$2,997$363.4746%
Gornja Podstrana39$2,959$341.0753%

Frequently Asked Questions About Airbnb in Stomorska

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Stomorska.

How much do Airbnb hosts make in Stomorska?

Stomorska hosts earn about $10,507 per year on average, with an average nightly rate of $159 and RevPAR of $79. Those figures describe the typical revenue environment for active listings in Stomorska, Split-Dalmatia County, not the ceiling for the best operators. Source: AirROI 2026 data, Stomorska market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Stomorska?

The average Airbnb occupancy rate in Stomorska is 40.8%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Stomorska?

Listings in Stomorska average $159 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Stomorska?

Stomorska currently has about 78 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Stomorska?

AirROI currently classifies the short-term rental regulation level in Stomorska as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Stomorska?

RevPAR in Stomorska is about $79. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Stomorska?

At 40.8% occupancy, Stomorska can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $10,507, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Stomorska?

The average booking lead time in Stomorska is about 77 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Stomorska?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Stomorska include Stomorska Bay, Šolta Island, Sailing and Water Sports. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Stomorska?

entire_home listings make up 100.0% of the active supply in Stomorska. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Stomorska compare to nearby Airbnb markets?

Among neighboring markets, Poljica Brig posts $47,653 in average annual revenue with 52.1% occupancy, compared to Stomorska's $10,507 and 40.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Stomorska?

The average Airbnb stay length in Stomorska is about 8.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Stomorska?

Airbnb listings in Stomorska average 4.9 out of 5 overall. About 51.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Stomorska?

Conditioner and Dishwasher are among the strongest revenue-linked amenities in Stomorska. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Stomorska?

Yes. About 61.5% of active Airbnb listings in Stomorska charge a cleaning fee, and the average fee is $95. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Stomorska?

At 32.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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