Airbnb market data · 202612 months to September 2026
Backnang, Germany Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Backnang brought in €7,564 over the 12 months through September 2026, across just 29 active listings, so a single property can move that figure.
The short answer
Backnang Airbnb Market at a Glance
Backnang is priced below the Baden-Württemberg average. Listings averaged €80 a night, about 36% less than that average of €125, and were booked on 38% of available nights, close to its 39% occupancy.
Timing matters: in June, usually the best month, the average listing earns about twice as much as in January, usually the slowest. With only 29 active listings, a few bookings can reorder the months.
With 29 active listings, Backnang is the 154th-largest of 272 Baden-Württemberg markets AirROI tracks.
Browse the live Backnang Airbnb market See Every Backnang ListingRevenue
How Much Do Airbnb Hosts Make in Backnang?
Gross bookings per Backnang listing averaged €7,564 over the 12 months to September 2026 (Baden-Württemberg average: €11,916), before cleaning, platform and management costs and taxes.
In a typical year, the average Backnang listing brings in €1,390 in June, its best month, and €686 in January, its slowest. September runs within 5% of June, so either can come out on top in a given year. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Backnang's 29 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €2,120+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn €1,430 or more, roughly €660 a month above the median.
- Typical properties (median) earn about €768 a month.
- Entry-level properties (bottom 25%) earn €434 or less, about 57% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about twice what January does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,100. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Backnang Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
June 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in November 2025, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,362 | 55.7% | €79 | €45 | 81 days | 3.6 nights |
| Oct 2025 | €1,301 | 54.8% | €81 | €42 | 76 days | 4.9 nights |
| Nov 2025 | €1,281 | 55.9% | €79 | €43 | 23 days | 4.2 nights |
| Dec 2025 | €1,255 | 46.0% | €78 | €40 | 39 days | 6.1 nights |
| Jan 2026 | €543 | 28.3% | €76 | €18 | 46 days | 4.6 nights |
| Feb 2026 | €611 | 33.7% | €77 | €22 | 39 days | 3.8 nights |
| Mar 2026 | €818 | 38.4% | €79 | €26 | 30 days | 4.4 nights |
| Apr 2026 | €825 | 43.7% | €82 | €27 | 28 days | 7.1 nights |
| May 2026 | €1,088 | 45.0% | €84 | €35 | 28 days | 6.6 nights |
| Jun 2026 | €1,370 | 54.6% | €83 | €46 | 35 days | 6.6 nights |
| Jul 2026 | €1,140 | 40.3% | €85 | €37 | 107 days | 3.2 nights |
| Aug 2026 | €1,104 | 39.0% | €84 | €36 | 38 days | 4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Backnang address, run it through the Airbnb income calculator.
Profit
Is an Airbnb in Backnang Profitable?
Yes, when it's run well. The average Backnang Airbnb took in €7,564 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about €14,090, and run by its owner at everyday costs, about €800 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Backnang Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €7,064 | €13,160 |
| Cleaning fees guests pay7% of Backnang bookings | €500 | €930 |
| Gross bookings | €7,564 | €14,090 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 93% of Backnang listings on Simplified Pricing, 3% for the rest | −€1,110 | −€2,060 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€500 | −€930 |
| Utilities and internetAbout 5% of bookings | −€380 | −€700 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€150 | −€280 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€230 | −€420 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€80 | −€80 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −€2,490 | −€4,510 |
| Left for housing costs, then profit | €5,074about €420 a month | €9,580about €800 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Backnang Airbnb Profit
The estimate starts from Backnang's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Backnang home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Backnang's Top Earners Get There
- More nights booked. The busiest quarter of Backnang listings are booked on 62% or more of their nights, against 41% for the median listing. Ten more booked nights a year at the median rate of €74 adds about €737 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €100 a night or more, against a median of €74. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €710 a year.
- Open for the busy months. In a typical year, June brings the average listing about €1,390, against €686 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Backnang listings average 4.85 stars, and 41% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,170 a month, against €630 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Backnang?
Backnang listings were booked on 38% of the nights they were open over the past year, in line with the Baden-Württemberg average and in line with the Germany average. In a typical year, occupancy climbs to 56% in September and falls to 33% in January.
Across Backnang's 29 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 76%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 62% or more, roughly four nights a week.
- Typical properties (median) fill about 41% of open nights.
- Entry-level properties (bottom 25%) fill 27% or less, roughly two nights a week.
September is usually the busiest month in Backnang, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Backnang?
The average nightly rate in Backnang, known as ADR (average daily rate), was €80 over the past year, about 36% below the Baden-Württemberg and Germany averages (€125 and €130). In a typical year, rates peak in July and August at about €82 and bottom out in September and November at about €68.
Across Backnang's 29 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €140+ a night, about twice the median.
- Strong performers (top 25%) charge €100 or more, about €25 above the median.
- Typical properties (median) charge about €74 a night.
- Entry-level properties (bottom 25%) charge €48 or less, about two-thirds of the median.
July rates run 22% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €75. The 12-month ADR of €80 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Backnang?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Backnang it averaged €31 over the past year, from about €22 in a typical January to about €46 in a typical June.
Across Backnang's 29 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €60+ per open night, about 2.8 times the median.
- Strong performers (top 25%) earn €33 or more, about €11 a night above the median.
- Typical properties (median) earn about €22 per open night.
- Entry-level properties (bottom 25%) earn €15 or less, about two-thirds of the median.
June RevPAR is about twice January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €36. The 12-month RevPAR of €31 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Backnang
With only 29 active listings, the monthly pattern in Backnang is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in June and bottom out in January.
Average revenue by month in Backnang
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,100.
Revenue by month in Backnang in numbers
| Month | Revenue per listing |
|---|---|
| January | €686 |
| February | €824 |
| March | €919 |
| April | €921 |
| May | €1,050 |
| June | €1,390 |
| July | €1,180 |
| August | €1,330 |
| September | €1,330 |
| October | €1,240 |
| November | €1,190 |
| December | €1,130 |
How Far in Advance Do Guests Book Airbnb in Backnang?
Guests book Backnang stays 58 days ahead on average (about eight weeks). July stays are booked furthest out, about 84 days ahead, and February stays closest to arrival, about 27 days. A typical July booking is made in late April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 58 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Backnang
None of the 29 active listings in Backnang display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Backnang.
Neighborhoods
Best Neighborhoods for Airbnb in Backnang
AirROI's area guide picks eight Backnang neighborhoods that draw short-term rental guests, led by Backnang City Center, Backnang Old Town and Backnang Spa Area. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Backnang City Center | The vibrant heart of Backnang with a mix of shops, restaurants, and cafes. This area attracts both locals and tourists, making it a prime location for short-term rentals. | Backnang Market Square, Stiftskirche Backnang, Backnang Museum, Stadtpark Backnang, Basilika St. Johannes der Täufer |
| Backnang Old Town | Charming historic area with lovely streets and traditional architecture. It appeals to visitors interested in culture and history, making it a good spot for Airbnb hosts. | Historic buildings, Cafés and local shops, Old Town walking tours, Historical walking paths |
| Backnang Spa Area | Known for its relaxing spas and wellness centers. Perfect for guests looking to unwind, attracting a niche market for health and relaxation retreats. | Thermal baths, Kurbad Backnang, Wellness centers, Spa treatments |
| Rosenstein Park Area | A beautiful park hosting outdoor events and activities. It attracts families and nature lovers, creating good opportunities for Airbnb rentals. | Rosenstein Park, Nature trails, Playgrounds, Picnic areas |
| Bürgerpark Backnang | A popular park for both residents and visitors to enjoy leisure activities. Provides a family-friendly atmosphere suitable for short stays. | Play areas, Walking paths, Events and festivals, Botanical highlights |
| Sportpark Backnang | Home to various sports facilities and events, catering to sports enthusiasts. Ideal for hosting guests attending local sports events. | Football fields, Athletic tracks, Sports events, Local team games |
| Backnang Train Station Area | Conveniently located with easy access to transportation. Perfect for business travelers and those looking to explore the region without a car. | Train services to Stuttgart, Cafés nearby, Public transport connections, Business facilities |
| Local Vineyards | Surrounding Backnang are beautiful vineyards offering wine tasting experiences. Great for tourists looking for a rural and gastronomic getaway. | Wine tours, Vineyard tastings, Scenic countryside, Local wine festivals |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Backnang vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 27 km, Fellbach (18 km away, 41 listings) earned the most per listing, about 75% more than Backnang.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Waiblingen 14 km | 54 | €9,246 | €88 | 42% |
| Schorndorf 17 km | 31 | €7,633 | €92 | 39% |
| Ludwigsburg 18 km | 157 | €11,392 | €102 | 43% |
| Fellbach 18 km | 41 | €13,250 | €109 | 44% |
| Bietigheim-Bissingen 23 km | 48 | €7,081 | €78 | 36% |
| Esslingen am Neckar 24 km | 88 | €12,263 | €118 | 42% |
| Stuttgart 26 km | 922 | €9,725 | €102 | 38% |
| Heilbronn 27 km | 168 | €5,673 | €83 | 34% |
Other Airbnb Markets in Baden-Württemberg
- Karlsruhe Airbnb data 580 listings
- Friedrichshafen Airbnb data 511 listings
- Freiburg im Breisgau Airbnb data 472 listings
- Heidelberg Airbnb data 423 listings
- Mannheim Airbnb data 342 listings
- Baden-Baden Airbnb data 285 listings
- Überlingen Airbnb data 270 listings
- Rust Airbnb data 247 listings
See all 272 Baden-Württemberg Airbnb markets
Markets Similar to Backnang
Markets elsewhere in Germany with a similar nightly rate and occupancy to Backnang:
- Saarbrücken Airbnb data Germany · €80/night · 37.1%
- Paderborn Airbnb data Germany · €85/night · 37.4%
- Osnabrück Airbnb data Germany · €84/night · 38.4%
- Magdeburg Airbnb data Germany · €79/night · 36.2%
- Arnsberg Airbnb data Germany · €76/night · 36.8%
- Gera Airbnb data Germany · €83/night · 35.8%
FAQ
Backnang Airbnb FAQ
How much do Airbnb hosts make in Backnang?
An active Backnang Airbnb grossed €7,564 on average in the 12 months to September 2026, according to AirROI's tracking of 29 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,430 or more in a typical month.
How much can I make on Airbnb in Backnang?
It depends most on the home's size, location and how it's run. The middle half of Backnang listings earn between €434 and €1,430 in a typical month, and the top tenth €2,120 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Backnang?
Listings in Backnang were booked on 38% of available nights over the past year. That compares with 39% for the Baden-Württemberg average. September is usually the busiest month.
How much does an Airbnb cost per night in Backnang?
The average booked night in Backnang cost €80 before fees. Half of listings charge between €48 and €100, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Backnang?
None of the active Backnang listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Backnang?
Yes, when it's run well. The average Backnang Airbnb grossed €7,564 in the 12 months to September 2026, 37% below the Baden-Württemberg average of €11,916, though with only 29 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about €800 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Backnang?
June usually pays best, averaging €1,390 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Backnang?
Each night a Backnang listing was open to book earned €31 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €60 or more.
How far in advance do guests book Airbnbs in Backnang?
Backnang stays were booked 58 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Backnang?
The average Backnang Airbnb stay lasted 5.1 nights over the past year. A listing took 19 reservations over the year on average.
How are Airbnbs in Backnang rated?
Guests rate Backnang Airbnbs 4.85 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Backnang?
Backnang City Center, Backnang Old Town and Backnang Spa Area draw the most short-term rental interest in Backnang. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Backnang?
AirROI counted 29 active Airbnb listings in Backnang as of September 2026. The closest tracked market is Waiblingen, 14 km away.
How much are Airbnb cleaning fees in Backnang?
In Backnang, about nine in ten listings add a cleaning fee. The median fee is €25, and some higher fees lift the average to €33.
Method
About This Data
Figures on this page cover 29 active Airbnb listings in Backnang from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.