Turate, Lombardy Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Turate, Lombardy? Based on AirROI's 2025 dataset (August 2024 – July 2025), the short answer is $9,031 per year — at a $84 nightly rate, 38.8% occupancy, and a N/A RevPAR.
With just 18 active listings, Turate is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 28.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Turate?
In Turate, the headline Airbnb metrics are $9,031 in average annual revenue,38.8% occupancy, $84 ADR, and $0 in RevPAR, and guests book about 31 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Turate?
Understanding the monthly revenue variations for Airbnb listings in Turate is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Turate is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Turate across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,731+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,385 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $923 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $468, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Turate
What Is the Monthly Airbnb Occupancy Rate in Turate?
Maximize your bookings by understanding the Turate STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Turate:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Turate
What Is the Average Airbnb Nightly Rate in Turate?
Effective short term rental pricing strategy in Turate involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Turate typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
- Typical properties (Median) charge around $71 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Turate
What Is the RevPAR for Airbnb in Turate?
RevPAR in Turate is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Turate
RevPAR Insights for Turate
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Turate benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Turate?
Turate's peak Airbnb season falls in August, April, July, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, April, July)
- Revenue averages $1,498 per month
- Occupancy rates average 51.1%
- Daily rates average $89
Shoulder Season
- Revenue averages $977 per month
- Occupancy maintains around 41.2%
- Daily rates hold near $81
Low Season (January, March, November)
- Revenue drops to average $725 per month
- Occupancy decreases to average 34.0%
- Daily rates adjust to average $80
Seasonality Insights for Turate
- Airbnb seasonality in Turate is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Turate's highest earning potential, with monthly revenues climbing to $1,555, occupancy reaching 57.6%, and ADRs peaking at $97.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $681, occupancy could drop to 29.7%, and ADRs may adjust to $73.
- Lower occupancy paired with meaningful seasonality means hosts in Turate need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Turate, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Turate?
Low regulation and minimal registration activity in Turate, Lombardy, Italy point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Turate to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Turate?
With a compact short-term rental market, Turate gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Turate City Center | The historical center of Turate offers charm and convenience, with easy access to local shops, cafes, and restaurants. Ideal for travelers looking to immerse themselves in local culture. | Piazza della Libertà, Chiesa di San Giacomo, local boutiques, gelaterias, historical architecture |
| Turate Park Area | This area features green spaces and parks, perfect for families and nature lovers. A peaceful atmosphere attracts visitors seeking relaxation and outdoor activities. | Parco della Resistenza, playgrounds, walking trails, nature spots, outdoor sports facilities |
| North Turate residential area | A quiet residential neighborhood that appeals to families and longer-stay guests. Offers a home-like environment while being close to public transport for easy commuting. | local cafes, family-friendly restaurants, proximity to public transport, grocery stores, parks |
| By the River Varese | Scenic areas near the river attract nature enthusiasts and those wishing to explore countryside views. Great for travelers looking for a tranquil escape from the city. | River Varese, rural landscapes, walking and cycling paths, fishing spots, local farms |
| Nearby Saronno | Just a short distance from Turate, Saronno is known for its nightlife and shopping. This location is great for visitors wanting nightlife and urban amenities. | Centro Commerciale, restaurants and bars, nightclubs, theater, historic sights |
| Comasina Square | A popular square that serves as a gathering point and is surrounded by local dining and entertainment options. Great for social experiences and community events. | Comasina Square events, restaurants, cafes, art installations, market days |
| Turate Station Area | Close to the train station, this area is perfect for business travelers and those needing quick access to Milan and nearby cities. Provides convenience and accessibility. | train station, public transport connections, business cafes, service centers, local shops |
| Varese Lake Area | Offering stunning views and recreational opportunities, this area draws visitors seeking an outdoor experience as well as relaxation by the water. | Lake Varese, water sports, beach areas, hiking trails, picnic spots |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Turate offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Turate?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Turate
- The Turate Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Turate, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
- The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Turate Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Turate
- The dominant room capacity in Turate is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Turate, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Turate.
Turate Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Turate
- The most common guest capacity trend in Turate vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Turate STR market, accounting for 66.7% of listings.
- On average, properties in Turate are equipped to host 3.3 guests.
What Amenities Do Airbnb Guests Expect in Turate?
Amenity Prevalence
Amenity Insights for Turate
- Essential amenities in Turate that guests expect include: Essentials, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Hair dryer, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Turate: Essentials, Free parking on premises, Wifi.
- Consider adding popular differentiators like Bed linens or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Turate to stay competitive.
Dive Deeper: Advanced Turate STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Turate. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTurate Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Turate
- The typical guest profile for Airbnb in Turate consists of predominantly international visitors (77%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 22.6% of guests.
- Key international markets include Italy (22.6%) and Germany (17.6%).
- Top languages spoken are English (36.8%) followed by French (13.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Turate Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Turate
- The most common availability pattern in Turate falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Turate (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Turate?
Average Booking Lead Time by Month
Booking Lead Time Insights for Turate
- The overall average booking lead time for vacation rentals in Turate is 31 days.
- Guests book furthest in advance for stays during May (average 52 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Turate.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Turate averages to identify opportunities for dynamic pricing adjustments.
Turate Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
61.1% of total
2 Nights
4 listings
22.2% of total
7-29 Nights
1 listings
5.6% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Turate is 1 Night, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.3%) of the Turate Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Turate, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 61.1% of Turate hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Turate.
Turate Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
11 listings
64.7% of total
Moderate
6 listings
35.3% of total
Cancellation Policy Insights for Turate
- The prevailing Airbnb cancellation policy trend in Turate is Flexible, used by 64.7% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Turate may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.7% market standard in Turate.
- Given the high prevalence of Flexible policies (64.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Turate.
What Do the Top Airbnb Listings in Turate Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Turatebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lovely apartment, swimming pool for exclusive use
Entire Place • 1 bedroom
![[Historic Center]Flat near Milan, Como exhibitions](https://a0.muscache.com/im/pictures/miso/Hosting-677362099349832728/original/cde6e346-ac39-40f1-9a69-b9a7cc87c953.jpeg?im_w=480&im_format=avif)
[Historic Center]Flat near Milan, Como exhibitions
Entire Place • 1 bedroom

Otto's House CIN: it013227C2XVYVJR6S
Entire Place • 2 bedrooms

Casa Silvana
Entire Place • 1 bedroom

Roma 2 Apartment - THE V Collection
Entire Place • 1 bedroom

Mazzini Apartment - THE V Collection
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Turate?
Learn from the best! This table showcases top-performing Airbnb hosts in Turate based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Davide | 4 | $38,388 | 401 | 4.46/5.0 |
| William | 1 | $30,729 | 262 | 4.94/5.0 |
| Christian | 1 | $16,264 | 38 | 4.84/5.0 |
| Paolo | 4 | $14,869 | 33 | 4.53/5.0 |
| Mattia | 1 | $14,690 | 118 | 4.99/5.0 |
| Roberto | 1 | $13,221 | 15 | 4.87/5.0 |
| Antonio | 1 | $10,926 | 145 | 4.97/5.0 |
| Host #213724479 | 1 | $8,400 | 1 | Not Rated |
| Stefano | 1 | $5,154 | 55 | 4.87/5.0 |
| Andrea | 1 | $5,012 | 202 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Turate.
How Does Turate's Airbnb Market Compare to Nearby Cities?
How does the Turate Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Schwanden bei Brienz, Turate has 24 percentage points lower occupancy and about $125 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 509 | $5,042 | $370.46 | 56% |
| Laglio | 62 | $4,308 | $523.82 | 42% |
| Cossano Belbo | 12 | $4,172 | $324.75 | 40% |
| Alpnach | 11 | $4,163 | $249.69 | 49% |
| Brienz (BE) | 157 | $4,069 | $296.45 | 51% |
| Sala Comacina | 71 | $3,968 | $436.18 | 46% |
| Flüelen | 12 | $3,753 | $309.04 | 49% |
| Ranco | 13 | $3,656 | $435.67 | 38% |
| Schwanden bei Brienz | 17 | $3,563 | $209.41 | 63% |
| Brenzone sul Garda | 21 | $3,526 | $327.85 | 43% |
Frequently Asked Questions About Airbnb in Turate
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Turate.
How much do Airbnb hosts make in Turate?
Turate hosts earn about $9,031 per year on average, with an average nightly rate of $84 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Turate, Lombardy, not the ceiling for the best operators. Source: AirROI 2025 data, Turate market, August 2024 to July 2025.
What is the average Airbnb occupancy rate in Turate?
The average Airbnb occupancy rate in Turate is 38.8%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Turate?
Listings in Turate average $84 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Turate?
Turate currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Turate?
AirROI currently classifies the short-term rental regulation level in Turate as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Turate?
RevPAR in Turate is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Turate?
Occupancy of 38.8% means Turate is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,031, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Turate?
The average booking lead time in Turate is about 31 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Turate?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Turate include Turate City Center, Turate Park Area, North Turate residential area. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Turate?
entire_home listings make up 72.2% of the active supply in Turate. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Turate compare to nearby Airbnb markets?
Among neighboring markets, Grindelwald posts $60,507 in average annual revenue with 55.8% occupancy, compared to Turate's $9,031 and 38.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Turate?
August is the highest-revenue month in Turate, while January is the softest. The revenue spread between them indicates moderate seasonality with a clear peak period, giving hosts opportunities to maximize rates during high demand without facing dramatic off-season drops.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.